Outdoor recreation participants’ motivations, experiences and vacation activity preferences

2016 ◽  
Vol 24 (1) ◽  
pp. 3-15 ◽  
Author(s):  
Kübra Aşan ◽  
Murat Emeksiz

This study investigates the behavioural relationship between outdoor recreation and vacation tourism in order to facilitate the marketing of nature activities as tourism products. In determining the outdoor recreation behaviour, motivations were explored on the basis of the recreation experience preference theory, and experiences were explored on the basis of the experience economy theory. In order to determine the vacation behaviour, which is an important market segmentation variable, vacation activity preferences were investigated. The implementation was accomplished within the scope of the outdoor recreationists in Eskişehir, Turkey. The data were collected through face-to-face and web surveys and analysed with the support of structural equation modelling. As the result of the analyses suggests, significant relationships were found among outdoor recreation motivations, nature experiences and vacation activity preference structures.

Author(s):  
Vanessa Gaffar ◽  
Yeni Yuniawati ◽  
Oce Ridwanudin

Hiking is one of sport tourism activities popular in Indonesia, especially in West Java Province. It’s not only favored by professionals but also amateurs who are eagerly to spend their leisure time outdoors. These participants do the activity based on various motivations and preferences. Activity preferences are activities chosen by sport tourism participants and can be used as a basis for conducting market segmentation. This study was aimed to investigate dominant factors of participants’ outdoor recreation motivation and its influence on outdoor activity preferences. Quantitative research was used in this study. Data was collected from 411 respondents who hiked Ciremai Mountain and Papandayan Mountain in West Java Province. Data was analysed using Confirmatory Factor Analysis (CFA) and Structural Equation Model (SEM). Results showed that achievement, learning and sociality, independent and personal development, and relaxation formed outdoor activity motivation. The most dominant factor was learning and sociality while the least dominant was relaxation. Motivation was also proven to have a significant influence on activity preference. Most of the hikers were willing to explore and learn new things when they hiked, which can be an opportunity for the management to socialize sustainable behaviour aspect around the area.


2021 ◽  
pp. 231971452110125
Author(s):  
Mohit Yadav ◽  
Nitin Simha Vihari

The COVID-19 crisis has drawn broader public interest in how companies treat their workers, so going forward, people management would be of an increasing concern. As we make a transition from a service-based economy to experience economy, where time well saved takes a back seat to time well spent, the notion of employee experience (EX) is set to become a fundamental workplace design principle. EX is about the work, not the office. EX aims for a complete redesign of the workplace practices and environment to fit the employees and not the other way around. This article examines and verifies EX scale as one-dimensional as well as multidimensional constructs with six dimensions, namely cohesiveness, vigour, well-being, achievement, inclusiveness and physical environment. Six dimensions were explored with focus group and open-ended survey and validated with closed-ended survey of 299 employees working in multinational corporations across India. Structural equation modelling is used to validate the proposed latest construct. Establishing the EX scale would help researchers as well practitioners in empirically measuring EX and its relationship with various individuals as well organizational constructs.


2021 ◽  
Vol 13 (5) ◽  
pp. 2755
Author(s):  
Min-Kyu Kwak ◽  
JeungSun Lee ◽  
Seong-Soo Cha

This research empirically tested a theoretical model by defining senior customers’ intentions to use robot service restaurants emerging in South Korea. Non-face-to-face services have become increasingly important for seniors. Therefore, restaurant marketers should cater to senior customers’ needs by sustaining robot service restaurants. The study analyzed 243 questionnaires to verify the reliability and validity of the measurement items. The research hypotheses were examined using structural equation modeling (SEM). The suggested model comprised three stages: motivated consumer innovativeness (MCI), perceived value, and planned behavior (attitude, intention to use). The results revealed that senior customers’ perceived values positively influenced attitude and were enhanced by hedonically MCI (hMCI) and socially MCI. Moreover, the hedonic and social elements of motivation improved the attitude and usage intentions of robot service restaurants for senior customers. However, these relationships differed in terms of the income level of the customer groups. For the low-income senior-level group, hMCI was more influential on the perceived value. This study is meaningful because it analyzes the effect of MCI of seniors on the perceived value of robot service restaurants, which are growing rapidly in South Korea. It has empirically proved the moderating effect of different income groups, providing practical implications.


Author(s):  
Sultan Salem Alshamsi ◽  
Kamarul Zaman Bin Ahmad

The objective of this research is to examine the relationship between Proactive Personality, innovative work behavior, and work engagement. The sample consists of 220 respondent managers in the Aviation Industry in the UAE. Results of Structural Equation Modelling using SmartPLS revealed that there are significant relationships between Proactive Personality and innovative work behavior, and between Innovative Work Behavior and Work Engagement.


2020 ◽  
Vol 24 (2) ◽  
pp. 389-407
Author(s):  
Liang Rebecca Tang ◽  
Jessica Hurst ◽  
Linda Niehm ◽  
Ann Marie Fiore ◽  
Amy Dorie ◽  
...  

To enhance the success of agritourism events and festivals, identified as important contributors to economic development in rural communities, this study investigated factors leading to revisit intentions toward these tourism activities. Taking an experience economy approach, the 4Es (educational, entertainment, escapist, and esthetic experiences) were used as alternative measures of outcome quality as part of a 4E-based reconceptualized hierarchical service quality model (HSQM). Data were collected from 529 respondents at three agritourism events in the state of Iowa. Structural equation modeling (SEM) revealed that overall service quality was comprised of all three dimensions of HSQM (interaction quality, physical environment quality, and outcome quality as indicated by the 4Es) and overall service quality was shown to be an antecedent of visitor satisfaction, which consequently led to revisit intention. Additionally, SEM results demonstrated the suitability of the hypothesized 4E-based HSQM model to explain the variance in overall service quality at agritourism events. Thus, this study provides an innovative theoretical foundation for future research investigating service quality, and suggests strategies that marketers can use to effectively enhance experiential offerings for visitors at agritourism events.


Author(s):  
Norman Rudhumbu ◽  
Elize du Plessis

The expectancy value theory (EVT) has been used in many studies to predict the motivation processes of individuals with regard to how they think and act in particular ways. Critical to how individuals think and act are the three elements of the EVT, namely the expectancy cognition (expectancy), instrumentality cognition (instrumentality) and valence. This study therefore seeks to establish whether the EVT could be used to predict and explain the motivation of lecturers to apply culturally responsive pedagogies (CRPs) in the teaching of culturally heterogeneous classes in universities in Botswana. Using a sample of 291 lecturers from three selected universities, the study employed a structured questionnaire for data collection. Confirmatory factor analysis (CFA) was used for data purification. Structural equation modelling (SEM) using AMOS version 22 was used for data analysis. The study established that the expectancy (β = .419; p < .001) and instrumentality (β = .315; p < .001) cognitions of lecturers as well as the valence (β = .268; p < .001) had a significant influence on the motivation of lecturers to apply CRPs in the teaching of culturally heterogeneous classes in universities. These results also showed significant relationships between expectancy cognition and valence (β = .316; p < .001) and also between instrumentality cognition and valence (β = .301; p < .001). These results therefore demonstrate that the EVT could be used to predict the motivation of lecturers in universities to apply CRPs in their teaching of culturally diverse university students.


2021 ◽  
pp. 002204262110372
Author(s):  
Susan Kennedy ◽  
Paula Millin ◽  
Gary J. Kennedy

The nonmedical use of prescription stimulants (NMUPS) is becoming more common among college students. Identifying the variables associated with NMUPS is important for educational efforts and to promote wellness in vulnerable students. The present study examined the relationships between self-reported invincibility, alcohol problems, and NMUPS in 175 college students. Path analysis tested the hypotheses that males would report higher invincibility that would be related to alcohol use and alcohol problems. Using structural equation modeling, significant relationships were found between invincibility and alcohol-related problems. Alcohol problems may be related to NMUPS. A total effect of invincibility, mediated by alcohol use, may be a path whereby invincibility positively influences NMUPS. Students reporting high levels of invincibility may be at risk for the NMUPS and might benefit from efforts regarding the potential harmful consequences of taking these substances without a prescription.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Abhijeet Vikramaditya Tiwari ◽  
Naval Bajpai ◽  
Deependra Singh ◽  
Vishal Vyas

Purpose This study aims to examine the hedonism attributes, memorable tourism experience (MTE), revisit intention and their relationships. This study explores the antecedents of hedonism as physical environment, shopping at the destination, service quality, personalisation and exclusivity that influence MTE. The relationship of hedonism factors with revisit intention is also investigated in light of the mediation of MTE between them. Design/methodology/approach For this study, a sample of 600 tourists is collected by using the convenience sampling technique. The collected data is analysed by using the confirmatory factor analysis-structural equation modelling approach. Findings The empirically validated model recommends the significant relationships between the hedonism elements and revisits intention with the mediating effect of MTE. The findings suggest that tourists who positively perceive hedonism attributes are more likely to have positive MTEs, and they revisit the destination. Originality/value This research study examines the relationship of hedonism determinants with MTE of the tourists leading to their revisit intention for a tourism destination. It helps to understand MTE as the main component to affect tourists’ revisit intention for a destination and make sustainable tourism.


Author(s):  
Teodora Koynova ◽  
Vanya Koleva ◽  
Asya P. Dragoeva ◽  
Nikolay Natchev

Little is known regarding the significance for local people of peri-urban national parks as recreational areas. The main goal of the present article is to evaluate the social impact and importance of peri-urban parks for visitors as a green space for outdoor recreation. For this investigation on-site, face-to-face interviews were conducted. The main reason for visiting NP are: “to be near to nature” (64.71%), “to practice sport” (58.09%) and “relaxing” (43.38%). Spending time in NP is considered by most interviewed people to be of crucial importance both for physical (96.32%) and for mental (83.82%) health. It should be noted that high frequency of park visits was reported only by young, employed and well-educated people. Data collected shows that park management plan should encourage low-income groups (unemployed and elderly) to use outdoor recreation as a part of preventive healthcare. The access for older adults, people with disabilities and children to the park should be facilitated. Services like access to clean water, toilets and seating places must be improved. The data from the authors' survey could be useful for the peri-urban national parks development as green spaces for promoting health among all demographic groups of local inhabitants.


2019 ◽  
Vol 122 (6) ◽  
pp. 1801-1817 ◽  
Author(s):  
Ivan K.W. Lai ◽  
Dong Lu ◽  
Yide Liu

Purpose The concept of experience economy states that customers seek experiences whether from products and services. Tourism is at the forefront of the experience economy because tourists are looking for staged experience encompassing the four realms (entertainment, educational, esthetic and escapism). The purpose of this paper is to empirically explore the effects of the experience economy on tourists’ word-of-mouth (WOM) in Chengdu cuisine through satisfaction and memory. Design/methodology/approach In total, 397 valid data were collected from the tourists who have experienced the ethnic cuisine in Chengdu. A partial least-square structural equation modeling technique was used to examine the research model. Findings The empirical results indicated that esthetic is the antecedent of the other three realms of experience economy; esthetic, educational and entertainment experiences influence satisfaction; four realms of experience economy influence memory; and satisfaction and memory ultimately influence WOM. Practical implications The findings of this study provide practical implications for operators of ethnic restaurants in designing their restaurants and menus, travel agencies in planning the tour itinerary and governments in using ethnic cuisine for destination marketing. Originality/value This study is a pioneer in studying the experience economy in the ethnic cuisine. It has identified the relationships between four dimensions of experience economy of ethnic cuisine, tourist satisfaction, memory and WOM toward ethnic cuisine in a tourist destination. It has also integrated the senses of Chinese cuisine (“sight,” “smell” and “taste”) into the measures of esthetic experience for studying experience economy in ethnic cuisine.


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