A Study on Factors Influencing Investment Decisions of Retail Investors in VUCA World
Keyword(s):
In this paper, we seek to identify the factors influencing the investment decision of individual investors. Further, in the existing pandemic situation, which will cover the scope of the VUCA environment, it is important to understand the factors influencing investor’s investment decision. For this purpose, we used exploratory factor analysis to group the factors affecting an investor’s investment decision. Based on the findings, we identified four factors influencing investment preferences and the reliability of these factors are supported by strong statistical measures
2021 ◽
Vol 12
(2)
◽
pp. 190-196
2018 ◽
Vol 12
(1)
◽
pp. 1774-1782
Keyword(s):
Keyword(s):
2012 ◽
Vol 4
(1)
◽
pp. 24-38
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