RURAL TOURISM AS A FACTOR OF IMPROVING THE TOURISM INDUSTRY COMPETITIVENESS OF ORENBURG REGION

2016 ◽  
Vol 10 (7) ◽  
pp. 125-133
Author(s):  
Татьяна Шубина ◽  
Tatyana Shubina
Keyword(s):  
Rural Areas ◽  
Regional Economy ◽  
Tourism Development ◽  
Tourism Industry ◽  
Rural Tourism ◽  
Economic Indicators ◽  
Factors Affecting ◽  
Orenburg Region ◽  
Food And Agriculture ◽  
Tourism Potential

The article is devoted to the rural tourism development in Orenburg region. The author discloses the concept of "rural tourism", determines its importance for global and regional economy. The article specifies the factors affecting the rural tourism development, as well as analyzes climatic and geographical and historical potential of the region necessary for of this type of tourism industry. The article describes the European experience of the tourism industry development, in particular in Germany. The author gives statistical information of Federal Ministry for Food and Agriculture of Germany for the past 9 years, considers the stimulating tools of rural tourism, which can be offered to the approbation in the domestic tourist space. Assessing the competitiveness of the tourism industry in Orenburg region takes special place in the article. The author demonstrates resource potential and uniqueness of the region in the country’s tourist space and highlights the urgent problems related to the development of this type of tourism. There is an imbalance between the potential and actual economic indicators of rural tourism due to the relative "youth" of the tourism industry and the weak development of Ural tourist area. The author proves the feasibility of financing and promoting rural tourism in Orenburg region. The article highlights the relevance of measures for the conservation and use of the region´s tourism potential as a factor that favorably impacts on employment in rural areas and enhances economic indicators of the tourism industry in the region. The article confirms the weighty significance of the tourism industry in the regional economy development.

scholarly journals Tourism Potential and Rural Tourism: A Case Study of the Municipality of Andrijevica

2013 ◽  
Vol 6 ◽  
pp. 33-53 ◽  
Author(s):  
Goran Rajović ◽  
Jelisavka Bulatović
Keyword(s):  
Rural Areas ◽  
Rural Economy ◽  
Rapid Development ◽  
Tourism Development ◽  
Rural Tourism ◽  
Transport Infrastructure ◽  
Rural Settlements ◽  
Economic Activities ◽  
Tourism Potential ◽  
Distinguished Group

The paper analyses tourism potential and rural tourism of the Municipality of Andrijevica. Existing tourism and recreation supply is not sufficiently developed and affirmed nor organized and connected both within the scope of the Municipality and with the neighbouring municipalities. One of the prerequisites for tourism development might be good transport infrastructure. However, in the territory of the Municipality of Andrijevica is not adequate. On the territory of the Municipality of Andrijevica, natural and anthropogenic values are distinguished group deployment and characteristics of complexity and complementarily. Natural values are particularly come to the fore, if we know that modern tourism trends emphasize the value of untouched nature. Marketing affirmation of the Municipality of Andrijevica is one of the most important processes that represent a momentum for its tourism development. In this sense, all kinds of tourism propaganda must be enhanced, which affirmed the value of tourism (for example the eco-pasture Štavna), which would lead to a more comprehensive tourism development that would provide a profitable economic performance. Particularly it is very important to encourage and support rapid development of economic activities in rural areas and development of human resources. Furthermore, the economic progress and independence rural settlements of the Municipality of Andrijevica must be improved in accordance with the ecological principles and sustainable development in rural development. In finding a new identity and direction of development of the rural economy, the Municipality of Andrijevica must accept new trends in Europe and the countries that have been through a period of transition, in terms of adapting and complementing so far the role of villages and rural areas within diversified supply and the introduction of tourism as one the essential activities. Such guidelines already exist in spatial and urban plans of the Municipality of Andrijevica, starting as of 2010

FOREIGN CONCEPTS AND DEVELOPMENT MODELS OF RURAL TOURISM

2016 ◽  
Vol 10 (7) ◽  
pp. 34-40 ◽  
Author(s):  
Александр Трухачев ◽  
Aleksandr Trukhachev
Keyword(s):  
Rural Areas ◽  
National Level ◽  
Tourism Development ◽  
State Regulation ◽  
Tourism Industry ◽  
Rural Tourism ◽  
Tourism Product ◽  
Development Policies ◽  
Long Time ◽  
Global Tourism

The phenomenon of rural tourism is known for a long time, now it holds a strong position in the global tourism industry. At national level the phenomenon of rural tourism takes a variety of forms, in which different approaches to the appropriate tourism product development and its integration with additional services are implemented. The study conducted by the author demonstrates that the success of rural tourism development depends on the efforts of national and regional regulatory agencies, as well as local government entities. The article presents established practices of support and regulation of rural tourism, summarizes scientific approaches to the formalization of the rural tourism state regulation and grouping of its functions. It is proved that the phenomenon of rural tourism appears at the intersection of three management objects: regional policy in terms of development of rural areas, tourism development policies, especially in diversification of the tourism product, as well as agriculture development policies, promotion of technologies and products. Based on the research results the author presents interpretation of the types of the rural tourism development public policies.

CURRENT STATE AND FORMATION PROBLEMS OF TOURISM IN RURAL AREAS OF TAMBOV REGION

2016 ◽  
Vol 10 (7) ◽  
pp. 101-110
Author(s):  
Андрей Околелов ◽  
Andrey Okolelov
Keyword(s):  
Rural Areas ◽  
Small Businesses ◽  
Professional Training ◽  
Tourism Development ◽  
Legal Framework ◽  
Tourism Industry ◽  
Rural Tourism ◽  
Successful Development ◽  
Current State ◽  
Domestic Tourism

Promotion of agritourism in Russian regions is a key condition for the formation and development of this promising trend of tourism industry. Comprehensive elaboration of regulatory and legal framework, as well as the consolidation and the multifaceted support of the municipal and regional authorities are in need for its implementation. The article is devoted to assessing the current state and development problems of agritourism in Tambov region. Agritourism in Tambov region is at the initial stage. In the region there is a complex of natural, cultural, historical and socio-economic condi- tions for its development. However, there are a number of difficulties (legal, infrastructure and others). The state and regional programs for the domestic tourism development and support for small businesses in rural areas are the most important element for the successful development of rural tourism. The article provides an analysis of tourist potential of Tambov region and identifies the problems and prospects of domestic tourism development. The author describes possibilities of agritourism for promotion and innovative development of domestic tourism, as well as justifies the necessity of the various forms of supporting tourism destinations. Tambov is currently one of the most promising regions of Russia for investments in tourism development, especially agritourism. However, successful development of this kind of business needs not only support at the municipal level. The solution of problem of agritourism development lies at the regional level. In addition, systematic work is needed in the field of professional training in rural tourism activities. For this purpose, in the region a system of continuous education in agribusiness has been developed It includes the implementation of the project activities with school children in the field of rural tourism, professional training of bachelors of technology and organization of excursion services (Agritourism) and advanced training courses for workers of RF Ministry of Agriculture

scholarly journals MARKETING INSTRUMENTS FOR ENVIRONMENTAL DEVELOPMENT AGRICULTURAL TOURISM

2018 ◽  
Vol 20 (3(68)) ◽  
pp. 145-154
Author(s):  
E.L. MIHAILUK
Keyword(s):  
Rural Areas ◽  
Tourism Development ◽  
State Regulation ◽  
Tourism Industry ◽  
Regional Level ◽  
Rural Tourism ◽  
Main Task ◽  
Investment Projects ◽  
Natural Parks ◽  
Wide Range

Topicality. The article covers the issues of implementation of marketing tools for the development of the ecological direction of rural tourism. Tourism development can become a "catalyst" for economic growth in rural areas: tourism activity is attractive to small start-up investments, because for peasants who have very limited funds, this is a practically crucial moment; tourism is a profitable branch of economy with a high level of profitability, with a minimum payback period, which is very important for the quick income generation. Aim and tasks. The only way to solve systemic problems in the field of tourism is a strategically oriented state policy, the main task of which is to define tourism as one of the main priorities of the state, the introduction of economic and legal mechanisms for the successful conduct of tourism business, investment mechanisms for the development of tourism infrastructure, information and marketing activities with formation of tourist image of Ukraine. Research results. Results For the successful development of rural tourism and tourism in general in Ukraine, it is necessary to ensure the integrated development of territories, in particular the creation of favorable conditions for attracting investment in the development of tourism infrastructure by: monitoring investment proposals for the development of tourism infrastructure in the regions; preparation of a cathlass of investment projects in the field of tourism and resorts to represent potential domestic and foreign investors; the involvement of investment projects in the field of tourism and resorts in international fairs of investment projects. �wner village (guest) houses can not independently provide a wide range of leisure activities for their guests. Therefore, they need to cooperate with other structures that serve the guests of the village. Usually such partners are: � objects of community food (taverns, bars, roadside cafes); � owners of means of transport (traditional, retro options); � centers of folk crafts and crafts production; � artistic and ethno-folk groups; � municipal and private museums; � the administration of natural parks. Supporting the region in resource support: - cartographic and advertising-cartographic support, as a rule, is necessary at the level of the region (the only tourist area); - Information and advertising resources of the region (TV and other mass media, regional specialized sites, etc.); - training for tourism industry: effective coordination at the regional level; - Information and advisory support: effective organization at the regional level (including, with the involvement of external expertise, including international). Conclusions. In order to achieve the goals within the specified priority areas, it is necessary to ensure effective interaction of legal, organizational, economic and financial mechanisms of state regulation of tourism and resorts development. Prospects for rural tourism development in Ukraine appear to be potentially favorable given the presence of significant natural resources. �he flowering of rural recreation should take place under active cooperation with nature conservation institutions of a certain region (according to Article 9 of the Law of Ukraine "On the Nature Reserve Fund of Ukraine", subject to compliance with the environmental protection regime established by this Law and other acts of Ukrainian legislation, provides use them for recreational and other recreational purposes). Ukraine has powerful natural and recreational opportunities, for example, five biosphere reserves, national natural parks: Carpathian, Hutsulshchyna, Vyzhnytsky, Yavorivsky.

scholarly journals FEATURES OF GREEN TOURISM DEVELOPMENT IN VINNYTSIA REGION

2019 ◽  
pp. 35-43
Author(s):  
Olena DIACHYNSKA
Keyword(s):  
Rural Areas ◽  
Family Income ◽  
Tourism Development ◽  
Tourism Industry ◽  
Rural Tourism ◽  
Green Tourism ◽  
Tourism Services ◽  
The Village ◽  
Integral Indicator

The article deals with the dynamics of the number of tourists in Vinnytsia region. After analyzing the statistics of the State Statistics Service of Ukraine and the Main Department of Statistics in Vinnytsia Region for 2004-2017, it has been shown that the number of Vinnytsia residents who traveled abroad in 2017 compared to 2004 increased by 14.6 times, and the number of domestic tourists decreased three times. The main reasons for the decline of domestic tourists are the financial crisis of 2007-2009, the Revolution of the Maidan in 2013-2014, terrorist acts and political and economic instability in Ukraine, aswell as the sharp increase in utilities bills in Ukraine. It is shown that the correlation between the number of tourists in Vinnytsia region, moving abroad (variable ) and income of the family (variabl ). For the data for 2004-2017, it can be described by a nonlinear model: For such a non-linear correlation, the correlation coefficient , means that when increasing family income by 1% compared with 2017, the number of tourists traveling abroad would increase by about 0, 735%. Green tourism is one of the factors of improvement of tourism industry in the region, rise of economic and social level of living in rural areas, in particular, creating new jobs, increasing incomes, preserving and enriching the cultural heritage, and advance in the infrastructure of the village. By the integral indicator of the development of rural green tourism that changes within the limits , ranking and grouping of the regions of Ukraine has been carried out according to three levels of development: high level ( , type of region's leaders), average level ( , region type average) and low level ( , type of region outsiders). According to the integral indicator of green tourism development in Vinnytsia region , it is classified as an average. Proposals for improvement of indicators of green tourism development in our region: 1) development of partnership relations between local self-government bodies, non-governmental organizations and agricultural enterprises; 2) formation of potential and stimulation of actual demand for rural tourism services; 3) development of innovative projects in the field of rural tourism development. Today, about 30 rural homesteads provide green tourism services. Of these, 2 farms have the third (the highest) category of the categorization system of the village bed base "Ukrainian hospitality estate" and 7 estates have a basic category. Four of the farmsteads of the Yampil district include: "The Magic Corner", "The Manor at Svetlana", "The Art Ladder", "The Ruffle" and one of the manor houses of Mohyliv-Podilsky: "The Comfort," are among the 100 best farmsteads of green tourism in Ukraine. A cozy rest in the picturesque Busha can be combined with the acquaintance wiht the two historical and cultural reserves "Historical Busha" and the geological "Haydamak Yar", were the history of Trypillian culture is presented. There workshops on oil painting, pysanka painting and manufacturing of motanka-dolls are offered. In order to improve the development of green tourism in Vinnitsa region it is necessary: - to use the experience of European countries in organizing green tourism; - to conduct scientific research on development of green tourism; - to develop innovative projects in the field of green tourism development; - to stimulate demand for green tourism services; - to develop partnership relations between owners of homesteads and authorities; - to improve the quality of services; - to improve transport links and the quality of roads.

scholarly journals Discussion on the Formulation of Government Public Management Mechanism in Rural Tourism Development

2019 ◽  
Vol 1 (1) ◽  
pp. 12-14
Author(s):  
Haoran Yang ◽  
Huilan Yang
Keyword(s):  
Rural Areas ◽  
Rural Economy ◽  
Public Management ◽  
Tourism Development ◽  
Tourism Industry ◽  
Rural Tourism ◽  
Policy Support ◽  
Guizhou Province ◽  
Management Mechanism ◽  
Management Functions

In recent years, with the continuous improvement of people's living standards, more and more people choose rural leisure tourism to relax, which temporarily helps them escape from the stress of busy work. General Secretary Xi Jinping emphasized while attending the discussion of the 19th National People's Congress of Guizhou Province that it is not only necessary to encourage the development of country farmhouses, but also shall analyze and forecast rural tourism, and develop measures in advance to ensure the sustainable development of rural tourism. As a new emerging tourism project, rural tourism has been being accepted by all kinds of people. The prosperous development of rural tourism can not only effectively promote the development of rural economy and win the battle against poverty, but also is beneficial to the overall development between urban and rural areas. However, due to a lack of policy support and adequate public management during the development of rural tourism, the development of rural tourism in many areas has shown a disorganized state. In this paper, it analyzes the formulation of the government's public management mechanism in the current rural tourism development process, which will effectively improve the quality of rural tourism development, give a full play to the government's public management functions, and ensure stable development of the rural tourism industry.

Russian market of rural tourism: current status, factors of sustainable development, management features

10.12737/7937 ◽  
2015 ◽  
Vol 9 (1) ◽  
pp. 5-13 ◽  
Author(s):  
Татьяна Рассохина ◽  
Tatyana Rassokhina ◽  
Владимир Минаев ◽  
Vladimir Minaev ◽  
Алексей Сеселкин ◽  
...  
Keyword(s):  
Sustainable Development ◽  
Rural Areas ◽  
Healthy Lifestyle ◽  
Tourism Development ◽  
Legal Framework ◽  
Tourism Industry ◽  
Rural Tourism ◽  
Current Status ◽  
Rural Settlements ◽  
Rural Destinations

The article deals with rural tourism as a rapidly growing sector of the tourism industry associated with the use for marketing purposes natural, cultural, historical, ethnographic and other resources in rural areas and their specific features for the creation and implementation of an integrated tourism product that reflects the image of the rural way of life and rural culture and customs, traditional rural labor. The article highlights the main problems impeding the development of rural tourism market, reveals the leading trends and factors associated with it. The authors analyze the main reasons that slow down the development of rural tourism in Russia. Based on a market research of the consumer market of Moscow identified are the basic needs of tourists in the market for rural tourism. Highlighted are the features of the market development of rural tourism in regions, in particular related to the network-centric model where the most important focus is placed for rural destinations. The authors draw attention to the role of tourism in sustainable development of rural settlements. Discussed arelegal and regulatory frameworks, incentive programs for rural tourism market. Highlighted are the priority factors for rural tourism development in regions of the Russian Federation: the legal framework of rural tourism development; support for small and medium-sized enterprises in the field of rural tourism; a network-centric unified regional marketing strategy to promote rural tourism products; formation and promotion of rural tourism products; the involvement of the population in the movement for healthy lifestyle; training for rural tourism; skills of the rural population in the field of tourism services.

scholarly journals Financial Supporting Tools of Rural Tourism Development in Nitra Self-Governing Region

2016 ◽  
Vol 8 (2) ◽  
pp. 123-134 ◽  
Author(s):  
Jana Jarábková ◽  
Ľubica Majstríková ◽  
Tomáš Kozolka
Keyword(s):  
European Union ◽  
Rural Areas ◽  
Tourism Development ◽  
Rural Tourism ◽  
Development Projects ◽  
Agricultural Activities ◽  
The European Union ◽  
Economic Activities ◽  
Programming Period ◽  
Action Groups

Abstract Rural tourism is one of the opportunities, which can positively influence productivity and incomes in rural areas. European Union set the rural development as part of its priorities. This development has been conducted through several measures aimed at education, cooperation, municipality development, ecological agriculture, diversification of economic activities, etc. Rural tourism is a result of diversification of economic activities towards non-agricultural activities. The paper focuses on analysing financial tools of support used for rural tourism development. Development projects realized in the Nitra Self-governing Region (NSR) during programming period 2007 - 2013 (plus 2 years) are evaluated. These projects have been financed through different grant schemes created by the European Union (realised by Ministries, Local Action Groups, Agricultural Paying Agency) and also by the Nitra Self-governing Region. The paper also illustrates the localisation of approved projects and their purpose.

scholarly journals Regional Development of Rural Tourism: The Case of the Gorska Hrvatska Region

2020 ◽  
Vol 66 (2) ◽  
pp. 28-41
Author(s):  
Nina Baković
Keyword(s):  
Best Practices ◽  
Rural Areas ◽  
Sustainable Tourism ◽  
Secondary Data ◽  
Tourism Industry ◽  
Rural Tourism ◽  
Primary Data ◽  
Governmental Organizations ◽  
Non Governmental Organizations ◽  
Practical Recommendations

AbstractAn approach to sustainable tourism through clusters is considered an appropriate strategy in less-developed rural areas of tourist-oriented countries, such as Croatia. This paper clarifies the key challenges of the development of tourism clusters in the region of Gorska Hrvatska and provides new data for an approach to sustainable rural tourism development. Using available secondary data from governmental bodies, non-governmental organizations, protected areas of Gorska Hrvatska, and primary data of the Lika Destination Cluster, the paper explores the key challenges of developing a cluster of tourism and selective forms of tourism. Most tourism clusters in Croatia have remained in the first phase of development for years, even though this approach has failed to to achieve significant results. The key benefits of networking and branding in rural areas are identified and defined, but these potentials are still largely underutilized. The objective of this study is to provide practical recommendations to the Croatian tourism industry on how to learn from the suggested best practices and how to implement them effectively. For that purpose, the case of sustainable tourism located in the Gorska Hrvatska region, called the Lika Destination Cluster is analyzed.

scholarly journals Persepsi Wisatawan Eropa Terhadap Paket Wisata Pedesaan (Rural Activity) Pada D’karang Homestay, Bali

2020 ◽  
Vol 9 (1) ◽  
pp. 1-10
Author(s):  
Ni Putu Evi Wijayanti
Keyword(s):  
Rural Communities ◽  
Rural Areas ◽  
Tourism Industry ◽  
Living Standards ◽  
Rural Tourism ◽  
Tourism Sector ◽  
Tourism Studies ◽  
Local Residents ◽  
Tourist Village ◽  
Interview Questionnaire

Rural tourism is one tour package that is highly desirable for foreign tourists, especially European tourists. Rural tourism has an important role and provides many benefits in the tourism sector for rural communities. When tourists travel to rural areas, they indirectly help local communities in developing rural areas and living standards. Furthermore, homestay is one of the criteria for a tourist village. Homestay is a product of the tourism industry where tourists can meet directly with local residents. Tourists who stay at the homestay and given an offer of rural tour packages, can be an opportunity for the community to attract tourists to stay longer by enjoying a variety of natural and cultural activities in the tourist village. This study aimed to determine the perceptions of European tourists on rural tour packages at D’Karang Homestay. The benefit of this research is to add references in tourism studies especially about the perceptions of European tourists on rural tourism packages. The research methods used were observation, interview, questionnaire and documentation. This research revealed European tourist perceptions of the rural tour packages offered by D’Karang Homestay but there are still shortcomings that need to be corrected.

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