scholarly journals State of the art on mobile apps: case study focused on university students in Bogotá, Colombia.

2017 ◽  
Vol 11 (2) ◽  
pp. 279-288
Author(s):  
Fredy Alexander Manrique Suarez ◽  
Luis Carlos Velásquez Rodríguez ◽  
Giovanny Mauricio Tarazona Bermúdez
Keyword(s):  
University Students ◽  
Mobile Applications ◽  
State Of The Art ◽  
Mobile Apps

A market study on mobile applications was conducted in Bogotá, Colombia. Surveys were applied to university students, the results were analyzed and the characteristics that users take into account when downloading and using mobile applications were frequently identified. In addition, the groups of mobile applications most used by users are determined, these were in order to provide valuable information to developers who create mobile applications which are more likely to achieve success in the market and help to solve the needs that day to day are presented by users. The results are contrasted with similar studies carried out in other countries, in order to compare their behavior and trends of users regarding downloading and usage of mobile applications in various countries.

scholarly journals MOBILE APPS AS A TOOL FOR DESTINATION MANAGEMENT – CASE STUDY OF BELGRADE

2020 ◽  
pp. 569-584
Author(s):  
Snežana Štetić ◽  
◽  
Dario Šimičević ◽  
Jelena Aksentijević ◽  
Igor Trišić ◽  
...  
Keyword(s):  
Mobile Applications ◽  
Mobile Apps ◽  
Tourism Development ◽  
Tourist Destination ◽  
Tourist Destinations ◽  
Tourist Satisfaction ◽  
Information And Communication ◽  
Management Case Study ◽  
The Impact

Mobile applications, as a very dynamic segment of modern ICT (Information and Communication Technology), are in widespread use in tourism. Tourist destinations are increasingly using mobile applications to manage the development of a destination product, that is, the applications themselves are seen as an important part of the destination product and the overall tourists’ experience. This paper focuses on mobile applications and their use in destination management and the achievement of overall tourist satisfaction. Special attention is paid to the use of mobile applications in the management of tourism development in Belgrade as well as the impact of mobile applications on tourists’ experience of Belgrade as a tourist destination.

scholarly journals Mobile Apps for Green Food Practices and the Role for Consumers: A Case Study on Dining Out Practices with Chinese and Dutch Young Consumers

2019 ◽  
Vol 11 (5) ◽  
pp. 1275 ◽  
Author(s):  
Wenjuan Mu ◽  
Gert Spaargaren ◽  
Alfons Oude Lansink
Keyword(s):  
Focus Group ◽  
Mobile Applications ◽  
Mobile Apps ◽  
Sustainability Transitions ◽  
Focus Group Discussions ◽  
Group Discussions ◽  
Food Practices ◽  
Green Food ◽  
Starting Point

Mobile applications (apps) have become popular among consumers to facilitate their existing food practices like cooking, shopping, and dining out. However, the feasibility of using mobile apps to facilitate sustainability transitions in food consumption is not well researched. In this study, we, therefore, propose a conceptual framework to illustrate how mobile apps can be developed in linking everyday food practices with sustainability transitions. Through the case study of dining out and with the help of focus group discussions, we seek to illustrate that practice theory might serve as a useful starting point for understanding the dynamics of food practices, their relevant sustainability dimensions, and the ways in which mobile apps can be used for changing current food practices into more sustainable ones. Among our main results are the findings that consumers prefer the sustainability food app to be integrated with dominant or mainstream apps, which are already used by consumers in the context of dining out. Besides being simple, functional, flexible, and rewarding, the information provided by the app should be reliable and trustworthy. Moreover, both science-based and practice-based information is necessary to provide sufficient guidance to consumers on how changes in food practice can be operationalized and implemented.

Attracting Customers' to Online Shopping Using Mobile Apps

2016 ◽  
pp. 117-140
Author(s):  
Baljeet Kaur ◽  
Tanya Jain
Keyword(s):  
Mobile Applications ◽  
Online Shopping ◽  
Mobile Apps ◽  
Holistic Approach ◽  
Daily Practice ◽  
Indian Society ◽  
Indian Market ◽  
Present Case Study ◽  
Trust Factors

The chapter will try to take a systematic and holistic approach to the M-Commerce trust discussing complete issues of trust in E-Commerce from the customer's perspective. It will mainly focus on understanding trust and the elements of M-Commerce trust prevalent in the Indian society. The study will focus on identifying the trust factors pertaining to B2C E-Commerce websites/mobile applications from the perspective of Indian customers. The chapter will primarily discuss a case study of Indian market to explain what trust factors influence the consumers to buy online. The present case study is an in-depth examination of the customers' situation in their daily practice of online shopping. It highlights several valuable lessons concerning the evaluation of B2C E-Commerce investment and ways of enhancing the customers' trust in the e-vendor, thereby increasing the e-vendors' sales along with the ease of the customers. The study is based on the responses collated from personal interviews, questionnaires and experts' judgements.

Developing mobile services

2016 ◽  
Vol 28 (12) ◽  
pp. 2721-2747 ◽  
Author(s):  
Manuel Rivera ◽  
Robertico Croes ◽  
YunYing Zhong
Keyword(s):  
Product Development ◽  
Conjoint Analysis ◽  
Mobile Applications ◽  
Mobile Apps ◽  
Mobile App ◽  
Small Island ◽  
Content Type ◽  
Study Approach ◽  
First Time

Purpose This paper aims to examine and identify important attributes for mobile applications (apps) that might dictate tourist preferences for the apps on a small island destination. Guided by the Task Technology Fit (TTF) theory, the study considers the tasks performed, technology characteristics and individuals’ characteristics in determining the mobile apps attribute set. Design/methodology/approach This study uses a conjoint methodology within a case study approach framework. The conjoint analysis allows for assessing preferences from different consumers regarding the objective characteristics of products or services that facilitate the optimal design of product development. Optimal product development is a challenge for destinations, as they strive to achieve and sustain optimal market positions. Mobile apps may empower destinations in this endeavor. The case study approach imparts a context-dependent knowledge that facilitates a more nuanced understanding of consumer preference of use. Findings The results of the conjoint analysis suggest a strategic mapping of the most important attributes including type of content information, coupons and location awareness in defining apps product development. Within each attribute, the study also identifies the significant characteristics of a mobile application that are preferred by tourists. This ranking exists irrespective of familiarity with the destination (first-time and repeat visitors). Research limitations/implications The implication is that revealed preferences anchored in conjoint analysis provide a powerful approach to optimize product development in a small island destination. From a practical perspective, the findings suggest that the developments of a mobile app for a destination must concentrate on fostering spending and consider the app as a new marketing channel. From a theoretical point of view, the current study highlights the usefulness of using the conjoint analysis and the TTF theory as an overarching framework in mapping a multi-attribute decision-making space that influences tourist judgment and preference of use. The conjoint method applied in the study enables researchers to clearly identify a combination of various mobile app attributes that are most influential on tourists’ choice and preference of use. The guiding framework, TTF theory, allows the conjoint product designs to go beyond the technology characteristics to include tasks performed by tourists and their individual characteristics. Originality/value This study is the first to apply a conjoint analysis within the TTF theoretical framework in the context of a small island destination when assessing tourists’ use preferences toward mobile applications, while at the same time investigating whether any differences exist between first-time and repeat visitors. The study demonstrates that complementing the nature of the task (traveling) with context-specific interface and interactive features is an important area of inquiry that can benefit from adopting conjoint analysis.

scholarly journals Teachers’ Practices in Using Educational Mobile Applications to Teach English

2021 ◽  
Vol 11 (1) ◽  
pp. 37-55
Author(s):  
Oktianti Dwi Aryani ◽  
Dwi Anggani Linggar Bharati ◽  
Puji Astuti
Keyword(s):  
Language Learning ◽  
Mobile Applications ◽  
English Language ◽  
Multimedia Learning ◽  
Mobile Apps ◽  
Easy Access ◽  
Pedagogical Content ◽  
Study Approach ◽  
Teaching Learning

English language learning has shifted with the development of technology in education. Learning can also be done through easy access from a mobile phone. Educational mobile applications bridge the teaching learning processes effectively. This study aims to investigate the teachers’ practices in using educational mobile applications to teach English in senior high school in Semarang. This study utilize case study approach to achieve the objectives of the study. Questionnaire, interview, document analysis, and classroom observation were applied to investigate the teachers’ practices in using educational mobile applications in relation to multimedia learning theory and the Technological Pedagogical Content Knowledge (TPACK) theory. An evaluation rubric was used to find out the effectiveness of the educational mobile applications the participants used in teaching. Then a compatibility checklist was used to find out the compatibility of the educational mobile applications with the current curriculum, the 2013 curriculum. The findings revealed that the teachers were aware of multimedia learning when they chose to use certain educational mobile applications to teach English. They also possessed what the TPACK suggested. Therefore, they had the tools they needed to integrate technology into their classrooms. The study showed that from the five educational mobile applications the teachers used, Google Classroom was the most effective, whereas Goggle Drive was the least effective. The other three, 360 Video, YouTube, and Google Slides could, meanwhile, be considered effective apps. In case of compatibility of the educational mobile apps with the 2013 curriculum, it could be said that all of the educational mobile applications were compatible with the curriculum since they were applicable in classroom settings.

Contamination Lab of Turin (CLabTo)

2019 ◽  
Vol 2 (1) ◽  
Author(s):  
Eleonora FIORE ◽  
Giuliano SANSONE ◽  
Chiara Lorenza REMONDINO ◽  
Paolo Marco TAMBORRINI
Keyword(s):  
University Students ◽  
Single Case ◽  
Real Life ◽  
Learning By Doing ◽  
Assessment Data ◽  
Entrepreneurial Skills ◽  
Fields Of Study ◽  
Education Levels ◽  
Positive Effect

Interest in offering Entrepreneurship Education (EE) to all kinds of university students is increasing. Therefore, universities are increasing the number of entrepreneurship courses intended for students from different fields of study and with different education levels. Through a single case study of the Contamination Lab of Turin (CLabTo), we suggest how EE may be taught to all kinds of university students. We have combined design methods with EE to create a practical-oriented entrepreneurship course which allows students to work in transdisciplinary teams through a learning-by-doing approach on real-life projects. Professors from different departments have been included to create a multidisciplinary environment. We have drawn on programme assessment data, including pre- and post-surveys. Overall, we have found a positive effect of the programme on the students’ entrepreneurial skills. However, when the data was broken down according to the students’ fields of study and education levels, mixed results emerged.

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