Attracting Customers' to Online Shopping Using Mobile Apps

2016 ◽  
pp. 117-140
Author(s):  
Baljeet Kaur ◽  
Tanya Jain
Keyword(s):  
Mobile Applications ◽  
Online Shopping ◽  
Mobile Apps ◽  
Holistic Approach ◽  
Daily Practice ◽  
Indian Society ◽  
Indian Market ◽  
Present Case Study ◽  
Trust Factors

The chapter will try to take a systematic and holistic approach to the M-Commerce trust discussing complete issues of trust in E-Commerce from the customer's perspective. It will mainly focus on understanding trust and the elements of M-Commerce trust prevalent in the Indian society. The study will focus on identifying the trust factors pertaining to B2C E-Commerce websites/mobile applications from the perspective of Indian customers. The chapter will primarily discuss a case study of Indian market to explain what trust factors influence the consumers to buy online. The present case study is an in-depth examination of the customers' situation in their daily practice of online shopping. It highlights several valuable lessons concerning the evaluation of B2C E-Commerce investment and ways of enhancing the customers' trust in the e-vendor, thereby increasing the e-vendors' sales along with the ease of the customers. The study is based on the responses collated from personal interviews, questionnaires and experts' judgements.

scholarly journals Acceptance of mHealth among Health Professionals: A Case Study on Anesthesia Practitioners

2020 ◽  
Author(s):  
Hugo Carvalho ◽  
Michael Verdonck ◽  
Patrice Forget ◽  
Jan Poelaert
Keyword(s):  
Mobile Apps ◽  
Daily Practice ◽  
Anesthesia Care ◽  
Smartphone Apps ◽  
Belgian Society ◽  
Anonymous Questionnaire ◽  
Digital Books ◽  
Practice Of Medicine ◽  
Perioperative Monitoring

Abstract Background: mHealth, the practice of medicine aided by mobile devices is a growing market. Although the offer on Anesthesia applications (Apps) is quite prolific, representative formal assessments on the views of anesthesia practitioners on its use and potential place in daily practice is lacking. This survey aimed thus to cross-assess the Belgian anesthesia population on the use of smartphone Apps and peripherals.Methods: The survey was exclusively distributed as an online anonymous questionnaire. Sharing took place via hyperlink forwarding by the Belgian Society for Anesthesia and Reanimation (BSAR) and by the Belgian Association for Regional Anesthesia (BARA) to all registered members. The first answer took place on 5 September 2018, the last on 22 January 2019. Results: 349 answers were obtained (26.9% corresponding to trainees, 73.1% to specialists). Anesthesiologists were positively confident that Apps and peripherals could help improve anesthesia care (57.0% and 47.9%, respectively, scored 4 or 5, in a scale from 0 - 5). Trainees were significantly more confident than specialists on both mobile Apps (71.2% and 51.8%, respectively; p = 0.001) and peripherals (77.7% and 45.1%, respectively; p = 0.09).The usefulness of Apps and Peripherals was rated 1 or below (on a 0 to 5 scale), respectively, by 9.5% and 14.6% of the total surveyed population, being specialists proportionally less confident in Smartphone peripherals than trainees (p = 0.008). Mobile apps are actively used by a significantly higher proportional number of trainees (67.0% vs. 37.3%, respectively; p = 0.000001).The preferred category of mobile Apps was dose-calculating applications (39.15%), followed by digital books (21.1%) and Apps for active perioperative monitoring (20.0%).Conclusions: Belgian Anesthesia practitioners show a global positive attitude towards smartphone Apps and Peripherals, with trainees trending to be more confident than specialists.

scholarly journals MOBILE APPS AS A TOOL FOR DESTINATION MANAGEMENT – CASE STUDY OF BELGRADE

2020 ◽  
pp. 569-584
Author(s):  
Snežana Štetić ◽  
◽  
Dario Šimičević ◽  
Jelena Aksentijević ◽  
Igor Trišić ◽  
...  
Keyword(s):  
Mobile Applications ◽  
Mobile Apps ◽  
Tourism Development ◽  
Tourist Destination ◽  
Tourist Destinations ◽  
Tourist Satisfaction ◽  
Information And Communication ◽  
Management Case Study ◽  
The Impact

Mobile applications, as a very dynamic segment of modern ICT (Information and Communication Technology), are in widespread use in tourism. Tourist destinations are increasingly using mobile applications to manage the development of a destination product, that is, the applications themselves are seen as an important part of the destination product and the overall tourists’ experience. This paper focuses on mobile applications and their use in destination management and the achievement of overall tourist satisfaction. Special attention is paid to the use of mobile applications in the management of tourism development in Belgrade as well as the impact of mobile applications on tourists’ experience of Belgrade as a tourist destination.

scholarly journals HOLISTIC APPROACH OF AYURVEDA IN THE MANAGEMENT OF EKA-KUSHTHA W. S. R. TO PSORIASIS - A CASE STUDY

AYUSHDHARA ◽  
2021 ◽  
pp. 3245-3251
Author(s):  
Vijay P. Shingade ◽  
Jasminbegam B. Momin
Keyword(s):  
Skin Diseases ◽  
Holistic Approach ◽  
The Body ◽  
Modern World ◽  
Who Guidelines ◽  
Morbid Condition ◽  
Treatment Protocols ◽  
Ayurvedic Treatment ◽  
Present Case Study

Skin is the largest organ which reflects the both healthy and diseased condition of the body. According to ancient Ayurved samhitas, all the skin diseases are categorized under Kushtha roga. In modern world, skin has greater cosmetic importance leading to boost the confidence and personality of an individual as well as to attain the healthy mindset. The morbid condition of the skin should be treated earlier as it may attain Krichrasadhya or even Asadhya avastha also. Ancient Acharyas have been explained in detail the Panchakarma accompanying with variety of Shamana aushadhis and Sthanika chikitsa to treat the Kushtha rogas. In the present case study, a 37 years old female patient having symptoms resembling to Eka kushtha was treated with combine use of ancient Ayurvedic treatment protocols viz., Nidana parivarjana, Shodhana chikitsa, Shamana aushadhis and Sthanika chikitsa together with Pathyapathya. The assessment of Lakshanas was done by using WHO guidelines for Kushtha. This comprehensive approach of Ayurveda to treat the Eka kushtha helps to achieve the significant relief in symptoms of the patient.

scholarly journals Mobile Apps for Green Food Practices and the Role for Consumers: A Case Study on Dining Out Practices with Chinese and Dutch Young Consumers

2019 ◽  
Vol 11 (5) ◽  
pp. 1275 ◽  
Author(s):  
Wenjuan Mu ◽  
Gert Spaargaren ◽  
Alfons Oude Lansink
Keyword(s):  
Focus Group ◽  
Mobile Applications ◽  
Mobile Apps ◽  
Sustainability Transitions ◽  
Focus Group Discussions ◽  
Group Discussions ◽  
Food Practices ◽  
Green Food ◽  
Starting Point

Mobile applications (apps) have become popular among consumers to facilitate their existing food practices like cooking, shopping, and dining out. However, the feasibility of using mobile apps to facilitate sustainability transitions in food consumption is not well researched. In this study, we, therefore, propose a conceptual framework to illustrate how mobile apps can be developed in linking everyday food practices with sustainability transitions. Through the case study of dining out and with the help of focus group discussions, we seek to illustrate that practice theory might serve as a useful starting point for understanding the dynamics of food practices, their relevant sustainability dimensions, and the ways in which mobile apps can be used for changing current food practices into more sustainable ones. Among our main results are the findings that consumers prefer the sustainability food app to be integrated with dominant or mainstream apps, which are already used by consumers in the context of dining out. Besides being simple, functional, flexible, and rewarding, the information provided by the app should be reliable and trustworthy. Moreover, both science-based and practice-based information is necessary to provide sufficient guidance to consumers on how changes in food practice can be operationalized and implemented.

scholarly journals Acceptance of mHealth among Health Professionals: A Case Study on Anesthesia Practitioners

2019 ◽  
Author(s):  
Hugo Carvalho ◽  
Michael Verdonck ◽  
Patrice Forget ◽  
Jan Poelaert
Keyword(s):  
Mobile Apps ◽  
Daily Practice ◽  
Anesthesia Care ◽  
Smartphone Apps ◽  
Belgian Society ◽  
Anonymous Questionnaire ◽  
Digital Books ◽  
Practice Of Medicine ◽  
Perioperative Monitoring

Abstract Background mHealth, the practice of medicine aided by mobile devices is a growing market. Although the offer on Anesthesia applications (Apps) is quite prolific, representative formal assessments on the views of anesthesia practitioners on its use and potential place in daily practice is lacking. This survey aimed thus to cross-assess the Belgian anesthesia population on the use of smartphone Apps and peripherals. Methods The survey was exclusively distributed as an online anonymous questionnaire. Sharing took place via hyperlink forwarding by the Belgian Society for Anesthesia and Reanimation (BSAR) and by the Belgian Association for Regional Anesthesia (BARA) to all registered members. The first answer took place on 5 September 2018, the last on 22 January 2019. Results 349 answers were obtained (26.9% corresponding to trainees, 73.1% to specialists). Anesthesiologists were positively confident that Apps and peripherals could help improve anesthesia care (57.0% and 47.9%, respectively, scored 4 or 5, in a scale from 0 - 5). Trainees were significantly more confident than specialists on both mobile Apps (71.2% and 51.8%, respectively; p = 0.001) and peripherals (77.7% and 45.1%, respectively; p = 0.09). The usefulness of Apps and Peripherals was rated 1 or below (on a 0 to 5 scale), respectively, by 9.5% and 14.6% of the total surveyed population, being specialists proportionally less confident in Smartphone peripherals than trainees (p = 0.008). Mobile apps are actively used by a significantly higher proportional number of trainees (67.0% vs. 37.3%, respectively; p = 0.000001). The preferred category of mobile Apps was dose-calculating applications (39.15%), followed by digital books (21.1%) and Apps for active perioperative monitoring (20.0%). Conclusions Belgian Anesthesia practitioners show a global positive attitude towards smartphone Apps and Peripherals, with trainees trending to be more confident than specialists.

scholarly journals ROLE OF HOLISTIC APPROACH IN THE MANAGEMENT OF ULCERATIVE COLITIS W.S.R. TO RAKTATISARA – A CASE STUDY

2020 ◽  
Vol 04 (04) ◽  
pp. 2353-23556
Author(s):  
Katarmal Durga Harishbhai ◽  
Hemantha Kumar P.
Keyword(s):  
Ulcerative Colitis ◽  
Symptomatic Relief ◽  
Holistic Approach ◽  
Mental Wellbeing ◽  
Complete Relief ◽  
Bleeding Per Rectum ◽  
Inflammatory Bowel ◽  
Present Case Study ◽  
Modern Era

Ulcerative colitis is chronic inflammatory bowel condition which is increasing in prevalence in modern era particularly in age group of 20 to 40years. The exact cause of this disease is unknown yet. Symptoms of UC are altered bowel habits, increased frequency of defecation, bleeding per rectum, mucus mixed stool and tenesmus etc. Associated symptoms are weight loss, weakness, fatigue etc. On the basis of these features UC can be compared with Rakta atisaar. UC is disease of nature with in between symptom free periods. In con-temporary science there is no curative treatment for UC. Symptomatic relief is provided with steroidal drugs and drugs like salphasalazine. So, this is need of hour that a protocol should be designed to provide relief to patient suffering from this disease. Present case study focuses on holistic approach towards entity under con-sideration rather than single formulation of therapy as the disease deteriorates physical and mental wellbeing of patient. A three months of treatment with proper lifestyle led to complete relief in symptoms. Keywords: Ulcerative colitis, Rakta atisaar, inflammatory bowel disease

Developing mobile services

2016 ◽  
Vol 28 (12) ◽  
pp. 2721-2747 ◽  
Author(s):  
Manuel Rivera ◽  
Robertico Croes ◽  
YunYing Zhong
Keyword(s):  
Product Development ◽  
Conjoint Analysis ◽  
Mobile Applications ◽  
Mobile Apps ◽  
Mobile App ◽  
Small Island ◽  
Content Type ◽  
Study Approach ◽  
First Time

Purpose This paper aims to examine and identify important attributes for mobile applications (apps) that might dictate tourist preferences for the apps on a small island destination. Guided by the Task Technology Fit (TTF) theory, the study considers the tasks performed, technology characteristics and individuals’ characteristics in determining the mobile apps attribute set. Design/methodology/approach This study uses a conjoint methodology within a case study approach framework. The conjoint analysis allows for assessing preferences from different consumers regarding the objective characteristics of products or services that facilitate the optimal design of product development. Optimal product development is a challenge for destinations, as they strive to achieve and sustain optimal market positions. Mobile apps may empower destinations in this endeavor. The case study approach imparts a context-dependent knowledge that facilitates a more nuanced understanding of consumer preference of use. Findings The results of the conjoint analysis suggest a strategic mapping of the most important attributes including type of content information, coupons and location awareness in defining apps product development. Within each attribute, the study also identifies the significant characteristics of a mobile application that are preferred by tourists. This ranking exists irrespective of familiarity with the destination (first-time and repeat visitors). Research limitations/implications The implication is that revealed preferences anchored in conjoint analysis provide a powerful approach to optimize product development in a small island destination. From a practical perspective, the findings suggest that the developments of a mobile app for a destination must concentrate on fostering spending and consider the app as a new marketing channel. From a theoretical point of view, the current study highlights the usefulness of using the conjoint analysis and the TTF theory as an overarching framework in mapping a multi-attribute decision-making space that influences tourist judgment and preference of use. The conjoint method applied in the study enables researchers to clearly identify a combination of various mobile app attributes that are most influential on tourists’ choice and preference of use. The guiding framework, TTF theory, allows the conjoint product designs to go beyond the technology characteristics to include tasks performed by tourists and their individual characteristics. Originality/value This study is the first to apply a conjoint analysis within the TTF theoretical framework in the context of a small island destination when assessing tourists’ use preferences toward mobile applications, while at the same time investigating whether any differences exist between first-time and repeat visitors. The study demonstrates that complementing the nature of the task (traveling) with context-specific interface and interactive features is an important area of inquiry that can benefit from adopting conjoint analysis.

scholarly journals Teachers’ Practices in Using Educational Mobile Applications to Teach English

2021 ◽  
Vol 11 (1) ◽  
pp. 37-55
Author(s):  
Oktianti Dwi Aryani ◽  
Dwi Anggani Linggar Bharati ◽  
Puji Astuti
Keyword(s):  
Language Learning ◽  
Mobile Applications ◽  
English Language ◽  
Multimedia Learning ◽  
Mobile Apps ◽  
Easy Access ◽  
Pedagogical Content ◽  
Study Approach ◽  
Teaching Learning

English language learning has shifted with the development of technology in education. Learning can also be done through easy access from a mobile phone. Educational mobile applications bridge the teaching learning processes effectively. This study aims to investigate the teachers’ practices in using educational mobile applications to teach English in senior high school in Semarang. This study utilize case study approach to achieve the objectives of the study. Questionnaire, interview, document analysis, and classroom observation were applied to investigate the teachers’ practices in using educational mobile applications in relation to multimedia learning theory and the Technological Pedagogical Content Knowledge (TPACK) theory. An evaluation rubric was used to find out the effectiveness of the educational mobile applications the participants used in teaching. Then a compatibility checklist was used to find out the compatibility of the educational mobile applications with the current curriculum, the 2013 curriculum. The findings revealed that the teachers were aware of multimedia learning when they chose to use certain educational mobile applications to teach English. They also possessed what the TPACK suggested. Therefore, they had the tools they needed to integrate technology into their classrooms. The study showed that from the five educational mobile applications the teachers used, Google Classroom was the most effective, whereas Goggle Drive was the least effective. The other three, 360 Video, YouTube, and Google Slides could, meanwhile, be considered effective apps. In case of compatibility of the educational mobile apps with the 2013 curriculum, it could be said that all of the educational mobile applications were compatible with the curriculum since they were applicable in classroom settings.

scholarly journals State of the art on mobile apps: case study focused on university students in Bogotá, Colombia.

2017 ◽  
Vol 11 (2) ◽  
pp. 279-288
Author(s):  
Fredy Alexander Manrique Suarez ◽  
Luis Carlos Velásquez Rodríguez ◽  
Giovanny Mauricio Tarazona Bermúdez
Keyword(s):  
University Students ◽  
Mobile Applications ◽  
State Of The Art ◽  
Mobile Apps

A market study on mobile applications was conducted in Bogotá, Colombia. Surveys were applied to university students, the results were analyzed and the characteristics that users take into account when downloading and using mobile applications were frequently identified. In addition, the groups of mobile applications most used by users are determined, these were in order to provide valuable information to developers who create mobile applications which are more likely to achieve success in the market and help to solve the needs that day to day are presented by users. The results are contrasted with similar studies carried out in other countries, in order to compare their behavior and trends of users regarding downloading and usage of mobile applications in various countries.

scholarly journals Ayurvedic Management of Mukhapaka w. s. r. To Stomatitis : A case Study

2021 ◽  
Vol 5 (03) ◽  
Author(s):  
Sulbha Kalme ◽  
Ashwini Gaikwad ◽  
Mansi Kulkarni ◽  
Noorjahan Mujawar
Keyword(s):  
Negative Impact ◽  
Modern Science ◽  
Daily Practice ◽  
Treatment Modalities ◽  
Significant Negative Impact ◽  
Present Case Study ◽  
Threat To Life ◽  
Overall Health Status

       Mukha ( mouth or oral cavity) is one of the important parts of our body. The digestive system starts from mukha so it is important to maintain proper oral hygiene for our overall health status. Mukhapaka is a commonest disease of oral mucosa found in India as well as all over the world. Mukhapaka can be correlated with stomatitis or mouth ulcers as per modern science. Oral ulceration is encountered frequently in our daily practice. Stomatitis is curable & not considered a threat to life but these ulcers have a significant negative impact on oral health, affecting the quality of life. It also affects normal activities like eating & swallowing. Sometimes brushing & talking also becomes painful. In Ayurveda  various treatment modalities are described for mukhapaka. I have selected one of them to establish the efficacy of Gandush on mukhapaka in my present case study.

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