THE POWER OF SOCIAL MEDIA: A SHOWCASE OF BEHAVIORAL CHANGE IN THE 2019 ALGERIAN UPRISING

Author(s):  
Rana Fakhr ◽  
Merve Yanar Gürce ◽  
Ashraf Attia ◽  
Barry Friedman
2022 ◽  
Vol 14 (2) ◽  
pp. 855
Author(s):  
Björn Asdecker

Tremendous efforts will be required in the coming decades to limit the harmful effects of climate change. This includes travel behavior, which not only has a significant impact on climate but also affects the perceived justice and trust necessary to manage the transition to net zero successfully. Technologies such as social media can promote behavioral change; unfortunately, also for the negative. Drawing on social comparison theory, social identity theory, and the theory of planned behavior, this study uses a PLS-SEM model to investigate if and under which circumstances exposure to travel-related content posted by professional influencers affects their followers’ travel intentions. It extends previous studies by explicitly focusing on influencers that use Instagram to make a living and considers the effect of pro-environmental attitudes. On the one hand, it shows that influencers are not only responsible for their travel behavior. Their content stimulates their audiences’ wanderlust through benign envy. On the other hand, the study suggests that reinforcing pro-environmental attitudes can help mitigate the negative climate effects of imitating influencer travel behavior.


Author(s):  
Markus Rach ◽  

The aim of this paper is to analyze the behavioral impact of TikTok’s platform mechanics and actions on economically driven, thus objective oriented content creators on the platform. Since almost all social media platforms monetize user content, platform objectives were related to exhibited platform mechanics to propose a conceptual model for the behavioral altercation potential of TikTok. The underlying data and insights were collected via qualitative interviews of economically driven content creators. Gained insights were contrasted against intrinsically motivated content creators on the basis of a behavioral change model.


2015 ◽  
Vol 24 (01) ◽  
pp. 160-163 ◽  
Author(s):  
L. Fernandez-Luque ◽  
P. Staccini ◽  

Summary Objective: To summarize the 2014 state of the art in the areas related to consumer health informatics and social media. Methods: We conducted a systematic review of articles published in 2014 in PubMed with a predefined set of queries. We identified 439 articles relevant for the review. The two section editors independently screened those papers taking into account their relevance to the topics covered by the section. In a second step, they jointly selected the 20 most representative papers as candidate best papers. Candidate best papers were then submitted for full review and scoring by external reviewers. Based on the scoring, section editors together with the IMIA Yearbook editorial board selected the four best papers published in 2014 in consumer health informatics. Results: Helping patients acquire a healthier lifestyle is a crucial part of patient empowerment. In this line of work, new studies are exploring the efficacy of online health interventions for patient behavioral change. The special case of smoking cessation for consumers with low socio-economic status is particularly noticeable. Another study has explored how an online intervention can reduce the anxiety of women who experience an abnormal mammography. The team of PatientsLikeMe has studied how online support groups could play a role in the quality of life of organ transplant recipients. The patient perspective of online forums’ users is also analyzed in the domain of anticoagulation therapy. Conclusions: Online health interventions, many of them using social media, have confirmed their potential to impact consumer behavioral change. However, there are still many methodological issues that need to be addressed in order to prove cost-effectiveness.


Informatics ◽  
2021 ◽  
Vol 8 (4) ◽  
pp. 80
Author(s):  
Mohammad Yousef Abuhashesh ◽  
Hani Al-Dmour ◽  
Ra’ed Masa’deh ◽  
Amer Salman ◽  
Rand Al-Dmour ◽  
...  

The main objective of this research is to investigate the role of social media campaigns (the type of social media platform, type of message, and message source sender) in raising public health awareness and behavioral change during (COVID-19) as a global pandemic across national selected countries (Poland and Jordan). The research utilizes a quantitative method with an exploratory and descriptive design to accumulate the initial data from a research survey given to the respondents from Jordan and Poland. A total of 1149 web questionnaires were collected from respondents in the two countries (Poland 531 and Jordan 618). In addition, multiple regression analysis was used to test the study hypotheses. The findings showed positive relationships between the components of a social media campaign, public health awareness, and behavioral change during (COVID-19) in the two countries at the same time. However, the preferred type of social media platforms, the message types and type of source sender significantly differ among the respondents due to their countries. This is the first study that examines the role of social media campaigns (the type of social media platform, type of message and message source sender) in public health awareness and behavioral change during (COVID-19) as a global pandemic in across national selected countries (Poland and Jordan).


2021 ◽  
Vol 21 (1) ◽  
Author(s):  
Sheryll Dimanlig-Cruz ◽  
Arum Han ◽  
Samantha Lancione ◽  
Omar Dewidar ◽  
Irina Podinic ◽  
...  

Abstract Introduction Physical distancing (PD) is an important public health strategy to reduce the transmission of COVID-19 and has been promoted by public health authorities through social media. Although youth have a tendency to engage in high-risk behaviors that could facilitate COVID-19 transmission, there is limited research on the characteristics of PD messaging targeting this population on social media platforms with which youth frequently engage. This study examined social media posts created by Canadian public health entities (PHEs) with PD messaging aimed at youth and young adults aged 16–29 years and reported behavioral change techniques (BCTs) used in these posts. Methods A content analysis of all social media posts of Canadian PHEs from Facebook, Twitter, Instagram and YouTube were conducted from April 1st to May 31st, 2020. Posts were classified as either implicitly or explicitly targeting youth and young adults. BCTs in social media posts were identified and classified based on Behavior Change Technique Taxonomy version 1 (BCTTv1). Frequency counts and proportions were used to describe the data. Results In total, 319 youth-targeted PD posts were identified. Over 43% of the posts originated from Ontario Regional public health units, and 36.4 and 32.6% of them were extracted from Twitter and Facebook, respectively. Only 5.3% of the total posts explicitly targeted youth. Explicit posts were most frequent from federal PHEs and posted on YouTube. Implicit posts elicited more interactions than explicit posts regardless of jurisdiction level or social media format. Three-quarters of the posts contained at least one BCT, with a greater portion of BCTs found within implicit posts (75%) than explicit posts (52.9%). The most common BCTs from explicit posts were instructions on how to perform a behavior (25.0%) and restructuring the social environment (18.8%). Conclusions There is a need for more PD messaging that explicitly targets youth. BCTs should be used when designing posts to deliver public health messages and social media platforms should be selected depending on the target population.


2016 ◽  
Vol 4 ◽  
Author(s):  
Flaherty Tina ◽  
McGloin Aileen ◽  
Faughnan Marian ◽  
Foley Nolan Cliodhna ◽  
O'Dwyer Victoria

2021 ◽  
Vol 9 ◽  
Author(s):  
Nawi Ng ◽  
Malin Eriksson ◽  
Esteban Guerrero ◽  
Carina Gustafsson ◽  
John Kinsman ◽  
...  

Introduction: The Västerbotten Intervention Programme (VIP) in the Region Västerbotten Sweden is one of the very few cardiovascular disease (CVD) prevention programmes globally that is integrated into routine primary health care. The VIP has been shown as a cost-effective intervention to significantly reduce CVD mortality. However, little is known about the effectiveness of a digital solution to tailor risk communication strategies for supporting behavioral change. STAR-C aims to develop and evaluate a technical platform for personalized digital coaching that will support behavioral change aimed at preventing CVD.Methods: STAR-C employs a mixed-methods design in seven multidisciplinary projects, which runs in two phases during 2019–2024: (i) a formative intervention design and development phase, and (ii) an intervention implementation and evaluation phase. In the 1st phase, STAR-C will model the trajectories of health behaviors and their impact on CVDs (Project 1), evaluate the role of the social environment and social networks on behavioral change (Project 2) and assess whether and how social media facilitates the spread of health information beyond targeted individuals and stimulates public engagement in health promotion (Project 3). The findings will be utilized in carrying out the iterative, user-centered design, and development of a person-tailored digital coaching platform (Project 4). In the 2nd phase, STAR-C will evaluate the implementation of the coaching programme and its effectiveness for promoting behavioral change and the spreading of health information across social networks and via social media (Project 5). The cost-effectiveness (Project 6) and ethical issues (Project 7) related to the coaching programme intervention will be evaluated.Discussion: The STAR-C research programme will address the knowledge and practice research gaps in the use of information technologies in health promotion and non-communicable disease (NCD) prevention programmes in order to narrow the health inequality gaps.Ethics: STAR-C has received approval from the Swedish Ethical Review Authority (Dnr. 2019-02924;2020-02985).Dissemination: The collaboration between Umeå University and Region Västerbotten will ensure the feasibility of STAR-C in the service delivery context. Results will be communicated with decision-makers at different levels of society, stakeholders from other regions and healthcare professional organizations, and through NGOs, local and social media platforms.


ASHA Leader ◽  
2015 ◽  
Vol 20 (7) ◽  
Author(s):  
Vicki Clarke
Keyword(s):  

ASHA Leader ◽  
2013 ◽  
Vol 18 (5) ◽  

As professionals who recognize and value the power and important of communications, audiologists and speech-language pathologists are perfectly positioned to leverage social media for public relations.


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