scholarly journals Wpływy obce w tekstach czasopism luksusowych w języku rosyjskim, polskim i hiszpańskim (na przykładzie Cosmopolitan)

2021 ◽  
Vol 21 ◽  
pp. 195-211
Author(s):  
Anna Romanik ◽  
Keyword(s):  
Additional Assumption ◽  
Great Influence ◽  
Linguistic Awareness ◽  
The Impact

The focus of this paper is the impact of English observed in the language of an international magazine Cosmopolitan. The research was conducted taking into account three language versions of the monthly magazine: Russian, Polish and Spanish. Factual material was excerpted from the periodicals published in 2017–2021. Taking up this topic stems from the need to fill the gap in research on the language of luxury magazines, which have a great influence on forming the canons of linguistic norms and the linguistic awareness of their readers. The aim of the study is to analyze the collected Anglicisms (mainly loanwoard) in terms of their function, way of adaptation and presentation in the text space. Determining the reasons for the popularity of foreign forms in a given language space is also an important point of analysis. An additional assumption of the publication is to indicate the connections between the use of borrowings and the ideological concept of the magazine with cosmopolitanism.

Role of Brand experience in Fashion brands

2019 ◽  
Vol 118 (1) ◽  
pp. 57-64
Author(s):  
G. Aiswarya ◽  
Dr. Jayasree Krishnan
Keyword(s):  
Factor Analysis ◽  
Purchase Intention ◽  
Great Influence ◽  
Brand Experience ◽  
Brand Preference ◽  
Mediating Role ◽  
Confirmatory Factor ◽  
Selling Strategies ◽  
The Impact

Traditionally the products were pushed into the hands of customers by production and selling strategies; then the marketing strategy evolved which gained momentum by understanding the customer needs and developing products satisfying those needs. This strategy is most prevalent and what should be done to stand up in this most competitive scenario? The answer to this key question is to create an experience. The customers now also seek good experiences than other benefits. Brand experience has gained more attention, especially fashion brands. Previous studies demonstrate the role of the brand experience in brand equity and other consumer behavior constructs. But very little is known about the impact of brand experiences on fashion brands. The aim of this study is to develop a model which makes our understanding better about the role of Brand preference and Brand experience and its influence on purchase intention of the brand. An initial exploratory study is conducted using a focus group to generate items for the study. The items, thus generated are prepared in the form of a questionnaire and samples were collected.  Exploratory factor analysis is conducted and the reliability of the constructs is determined. These constructs are loaded onto AMOS to perform Confirmatory factor analysis. The results confirmed the scales used. We also noticed that Brand preference has a great influence on the Brand experience. Thereby the finding supports the role of the brand experience which tends to have a mediating role in influencing the purchase intention.

The Science of Goal Setting

2012 ◽  
Vol 19 (1) ◽  
pp. 13-25 ◽  
Author(s):  
Daniel Hayden ◽  
Fangzhou Deng
Keyword(s):  
Goal Setting ◽  
Diffusion Of Innovation ◽  
Social Marketing ◽  
Collective Behavior ◽  
Great Influence ◽  
Environmental Conservation ◽  
Marketing Campaign ◽  
Social Marketing Campaign ◽  
Social Marketing Campaigns ◽  
The Impact

Goal setting within social marketing campaigns is art and science. An analysis of Rare Pride conservation campaigns shows the quantitative, replicable relationship among the impact of these conservation campaigns with diffusion of innovation theory, and collective behavior theory that can guide marketers to set better goals. Rare is an environmental conservation organization that focuses on reducing community-based threats to biodiversity through a social marketing campaign called Pride. Pride campaigns work by removing barriers to change (whether they are technical, social, and political or something else) and inspiring people to make change happen. Based on the analysis of historical Pride campaign survey data, we found that the starting percentage of engagement has a great influence on the percentage change at the end of the campaign: The higher the initial adoption level of knowledge, attitude, and behavior change, the easier these measures are to improve. The result also suggests a difference in the potential of change with different audience segments: It is easiest to change influencer, then general public, and finally resource user who are the target of the social marketing campaign. In this article, we will analyze how to use diffusion of innovation and collective behavior theories to explain the impact of campaigns, as well as how to set more attainable goals. This article is consistent with similar research in the field of public health, which should help marketers set goals more tightly, allocate resources more effectively, and better manage donor expectations.

Erosion Mechanism and Sensitivity Parameter Analysis of Natural Gas Curved Pipeline

2019 ◽  
Vol 141 (3) ◽  
Author(s):  
Jie Zhang ◽  
Hao Yi ◽  
Zhuo Huang ◽  
Jiadai Du
Keyword(s):  
Natural Gas ◽  
Wear Rate ◽  
Shape Factor ◽  
Great Influence ◽  
Solid Particles ◽  
Parameter Analysis ◽  
Particle Collision ◽  
Erosion Wear ◽  
Gas Wells ◽  
The Impact

With the deepening of natural gas exploitation, the problem of sand production in gas wells is becoming more and more serious, especially in high-yield gas wells. The solid particles in natural gas are very likely to cause erosion and wear of downstream pipelines and throttling manifolds, which makes the pipeline ineffective. Once the pipeline is damaged, the natural gas leaks, which may cause serious catastrophic accidents. In this paper, the impact of sand particles on the pipeline wall is predicted by the analysis of the research on bent and continuous pipeline combined with particle collision model. The parameters of different particles (particle shape factor, particle velocity, and particle diameter), different bent parameters (angle, diameter, and curvature-to-diameter ratio), and the influence of different continuous pipeline parameters (assembly spacing and angle) are explored on the erosion and wear mechanism of curved pipeline. The results show that the shape of the particles has a great influence on the wear of the curved pipeline. As the shape factor of the particles decreases, the wear tends to decrease. The bent area is subject to erosion changes as the particle parameters and piping parameters. The increase in pipeline diameter is beneficial to reduce the maximum and the average erosion wear rate. When the bent angle of the pipeline is less than 90 deg, the maximum erosion wear rate is basically the same. But when it is greater than 90 deg, it decreases with the increase in the bent angle. When the assembly angle of double curved pipeline is between 0 deg and 60 deg, the elbow is subject to severe erosion wear. At the same time, increasing the assembly spacing is beneficial to reduce the erosion wear rate. The research can provide a theoretical support for subsequent engineering applications.

scholarly journals THE IMPACT OF FAMILY ENVIRONMENT ON CHILDREN’S ANXIETY LEVEL/ ŠEIMOS APLINKOS POVEIKIS VAIKO NERIMO LYGIUI

2019 ◽  
Vol 1 (38) ◽  
pp. 191
Author(s):  
Mieczysław Dudek ◽  
Eva Dolinská ◽  
Vladimir Klein ◽  
Viera Šilonová
Keyword(s):  
Family Environment ◽  
Urban Areas ◽  
Developmental Disorders ◽  
Great Influence ◽  
Adult Life ◽  
Anxiety Level ◽  
Rural And Urban Areas ◽  
Rural And Urban ◽  
Children’S Anxiety ◽  
The Impact

<p>Family and emotional relationships governing its functioning have a great influence upon the development of a person and his/her adult life. The specificity of a family environment is believed to be the key factor which either protects against, or contributes to, the emergence of developmental disorders during adolescence. Research results<br />presented in this paper aim at highlighting the relationships between traits of family environment and children’s anxiety level. The research was conducted from 2015 to 2016 among 180 students of Polish junior high schools located in both: rural and urban areas.</p><p> Šeima ir emociniai ryšiai daro didelę įtaką vaiko raidai ir suaugusiojo gyvenimui. Manoma, kad šeimos aplinkos specifika yra esminis veiksnys, kuris arba apsaugo nuo vystymosi sutrikimų paauglystės laikotarpiu atsiradimo, arba juos sukelia. Straipsnyje pateikiami tyrimų rezultatai siekia pabrėžti ryšį tarp šeimos aplinkos ypatybių ir vaikų nerimo lygio. Tyrimas buvo atliekamas 2015 m., apklausiant 180 Lenkijos aukštesniųjų<br />klasių mokinių iš kaimiškųjų vietovių ir miestų</p>

scholarly journals Evaluation of women’s quality of life after breast reconstruction surgery

2020 ◽  
Vol 66 (2) ◽  
Author(s):  
Marta Stanisz ◽  
Ewelina Kolak ◽  
Dorota Branecka-Woźniak ◽  
Renata Robaszkiewicz-Boukaz ◽  
Przemysław Ciepiela ◽  
...  
Keyword(s):  
Breast Cancer ◽  
Quality Of Life ◽  
Breast Reconstruction ◽  
Great Influence ◽  
Well Being ◽  
World Health ◽  
World Health Organization Quality ◽  
Reconstruction Surgery ◽  
The Impact

Introduction: Breast cancer is the most common malignancy among women, and is usually treated surgically. Mastectomy has a great influence on the mental and physical condition of women. Breast reconstruction offers them a chance to improve their quality of life (QOL) and self-image.The main aim of the study was to gain knowledge about the impact of breast reconstruction on the QOL of women following mastectomy, and an analysis of the QOL after breast reconstruction, in the context of prosthesis effect assessment.Materials and methods: The study comprised 100 women following breast reconstructive surgery involved in 1 of the 7 “Amazon Clubs” (post-mastectomy women’s associations) in the West Pomeranian Voivodeship, northwest Poland. The study was based on the author’s questionnaire, and a shortened standardized version of the World Health Organization Quality of Life-BREF (WHOQOL-BREF) questionnaire. Statistical calculations were performed with StatSoft Statistica v10 software, adopting a significance level of p < 0.05.Results: The women who decided to have breast reconstruction surgery, noticed improved well-being (67%) and experiencedan increase in self-confidence (61%). The vast majority ofthe patients surveyed (93%) were satisfied with the effectof the prosthesis. Statistically significant differences in QOL were observed in the following spheres: rest and sleep, work capacity, negative feelings, and financial resources (p < 0.05) in relation to the evaluation of the prosthesis effect.Conclusions: 1. Breast reconstruction has a positive influence on improvements in well-being, increasing self-esteem, and the assessment of a more attractive appearance in women of all ages. 2. Breast reconstruction surgery has a positive impact on QOL and health in the physical, psychological, and environmental domains, especially in the women who are satisfied with the effects of the surgery. 3. A negative assessment of the breast reconstruction effect has an adverse influence on QOL. Identifying the factors affecting dissatisfaction with the post-operative outcome is crucial for a complete understanding of the subject, and for implementing measures aimed at improving the QOL of these women.Keywords: quality of life; mastectomy; breast cancer; breast reconstruction; breast surgery.

scholarly journals Managing a 5G mobile phone supply chain under the impact of strategic consumers: A two-period game analysis and applications

2021 ◽  
Author(s):  
Qin Zhang ◽  
Zijian He ◽  
Junhai Ma
Keyword(s):  
Supply Chain ◽  
Mobile Phone ◽  
Stackelberg Game ◽  
Great Influence ◽  
Purchasing Behavior ◽  
Optimal Price ◽  
Nash Game ◽  
Strategic Consumers ◽  
Game Analysis ◽  
The Impact

Consumers' strategic purchasing behavior has a great influence on the pricing and sales of new products. In order to study the impact of strategic consumers on the sales of 5G mobile phones, we establish a two-period pricing model. The supply chain contains two manufacturers, a communications operator and a mobile phone retailer. Cases where two manufacturers have the same or different pricing rights are researched by using the Stackelberg game and the Nash game model. Our research results are as follows:(1) We obtain the optimal 5G communication fees in two periods and find out how they change with the proportion of consumers changing. (2) We figure out the profits of the supply chain in two periods and analyze them. We find that the communication operator earns more than the others most of the time. (3) We investigate how the proportion of strategic consumer impact on supply chain profits and conclude that the optimal price and demand in a period will decrease as the proportion of consumers who only purchase products in the other period increases.

scholarly journals ГЕОГРАФІЧНА СТРУКТУРА УРБАНОФЛОР СТЕПОВОЇ ЗОНИ УКРАЇНИ

2016 ◽  
Vol 6 (2) ◽  
pp. 239-245
Author(s):  
G. G. Derevyanska ◽  
O. Z. Glukhov
Keyword(s):  
Great Influence ◽  
Steppe Zone ◽  
Significant Heterogeneity ◽  
Geographic Ranges ◽  
Urban Flora ◽  
Adventive Species ◽  
Number Of Species ◽  
The Impact ◽  
Transition Type

<p>This paper considers the problem of geographic links between the urban flora of steppe zone of Ukraine on the example of the industrial agglomeration Donetsk-Makeyevka, in comparison with urban flora of Kherson and Kirovograd. We presented the detailed description of special features of the composition of geographic elements of the agglomeration flora. It strongly reflects the characteristic features of steppe urban flora, because its territory is affected by the anthropogenic influence at large extend. The spectrum of geographic ranges of species from the agglomeration Donetsk-Makeyevka urban flora numbers 6 types, 12 classes and 130 groups of ranges. The urban flora is both represented by species with wide and local ranges, endemics, that point to its significant heterogeneity. However, compared to the flora of Kherson and Kirovograd, the role of holarctic type of ranges in the agglomeration flora (375 species compared to 400 and 522 species, respectively) is reduced in favor of the polyregional type, reflecting active adventization processes. The holarctic class itself is represented by 150 species (16.7%). It far exceeds the number of species of this class in the regional flora (9.2%), since nearly a half of their number in the observed flora is adventive species. Second place by the number of species in the holarctic class belongs to the European and North American group (13; 1.5%). Apart from this, seven more groups of the class, comprising 1-3 species each, are connected with North America. The polyregional type is represented to a large extent by the species of ruderal habitats. The total number of species of this type is 199. The palaearctic class includes the greatest number of ranges of species from the agglomeration urban flora (31); it consists of 175 species (19.5%), that is less than such index for regional flora (27.3%). The European and Old Mediterranean transition type comprises 97 species (10.8%), that is less than in other urban flora of steppe zone (128; 13.3% in Kherson and 171; 18.0% in Kirovograd). The Nomadic type numbers 132 species (14.7%). One more species – Verbascum marschallianum Ivanina et Tzvelev – is related to the Nomadic and European transition type. The Nomadic and Old Mediterranean transition type includes 93 species (10.4%). This all suggests heterogeneity of urban flora of steppe zone of Ukraine due to their wide geographic connections. On the one hand, they have features of regional flora, which was formed under the great influence of Old Mediterranean flora and has a significant number of narrow-range and endemic species. On the other hand, under the impact of urbanization one can observe the reduction of the role of ranges of the Nomadic type and the enhanced role of the polyregional type due to the significant number of adventive species.</p><p> </p>

Impact Dynamics Analysis of Shed Tunnel Structure Hit by Collapse Rock-Fall

2011 ◽  
Vol 99-100 ◽  
pp. 1023-1026 ◽  
Author(s):  
Lu Yang ◽  
Shi Min Li ◽  
Dai Heng Chen ◽  
Zhi Min Wu
Keyword(s):  
Contact Force ◽  
Impact Energy ◽  
Incident Angle ◽  
Great Influence ◽  
Rock Fall ◽  
Tunnel Structure ◽  
Protective Structure ◽  
Additional Energy ◽  
Finite Element Software ◽  
The Impact

This paper bases on the prototype of the actual shed tunnel structure, study on contact force, displacement, damage, energy of shed tunnel under impact of rock-fall. By ABAQUS finite element software to simulate the process of roll-fall impact knowable: Rock-fall at different speeds and incident angle shocks on shed tunnel has great influence to concrete protective structure of contact force and displacement; Concrete protective structure damage the worst hit area of occurred with roll-fall contact area, the second is inclined leg column top and in connection with the pillars of the beam damage is also very serious, In practical projects first should pay attention to strengthen the intensity of the pillars with beam joints and prevent damage; From the angle of energy we can see that shed tunnel is mainly through the concrete protective structure to absorb and consumption impact energy, soil cushion absorption and consumption impact energy is very limited, to alleviate the impact of concrete protective layer rolling damage, and suggestions in shed tunnel bearing place additional energy shock absorber to increases protection structure system soft degrees under the condition of minimize the shed tunnel weight, achieve the purpose of decrease shock energy.

scholarly journals Modeling and Predicting Stochastic Merging Behaviors at Freeway On-Ramp Bottlenecks

2018 ◽  
Vol 2018 ◽  
pp. 1-15 ◽  
Author(s):  
Jian Sun ◽  
Kang Zuo ◽  
Shun Jiang ◽  
Zuduo Zheng
Keyword(s):  
Los Angeles ◽  
Great Influence ◽  
Data Sets ◽  
Gap Acceptance ◽  
Trajectory Data ◽  
Logistic Regression Models ◽  
Critical Gap ◽  
Merging Behavior ◽  
The Impact ◽  
Gap Acceptance Theory

Merging behavior is inevitable at on-ramp bottlenecks and is a significant factor in triggering traffic breakdown. In modeling merging behaviors, the gap acceptance theory is generally used. Gap acceptance theory holds that when a gap is larger than the critical gap, the vehicle will merge into the mainline. In this study, however, analyses not only focus on the accepted gaps, but also take the rejected gaps into account, and the impact on merging behavior with multi-rejected (more than once rejecting behavior) gaps was investigated; it shows that the multi-rejected gaps have a great influence on the estimation of critical gap and merging prediction. Two empirical trajectory data sets were collected and analyzed: one at Yan’an Expressway in Shanghai, China, and the other at Highway 101 in Los Angeles, USA. The study made three main contributions. First, it gives the quantitative measurement of the rejected gap which is also a detailed description of non-merging event and investigated the characteristics of the multi-rejected gaps; second, taking the multi-rejected gaps into consideration, it further expanded the concept of the “critical gap” which can be a statistic one and the distribution function of merging probability with respect to such gaps was analyzed by means of survival analysis. This way could make the full use of multi-rejected gaps and accepted gaps and reduce the sample bias, thus estimating the critical gap accurately; finally, considering multi-rejected gaps, it created logistic regression models to predict merging behavior. These models were tested using field data, and satisfactory performances were obtained.

Restart tourism | build the future

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Rita Marques
Keyword(s):  
Value Chain ◽  
Great Influence ◽  
Point Of View ◽  
Political Community ◽  
Data Systems ◽  
Scientific Publications ◽  
Economic Point ◽  
Content Type ◽  
The Future ◽  
The Impact

PurposeThis viewpoint aims to explore the question: How can we restart and monitor the path towards the tourism of the future?Design/methodology/approachThis paper identifies the progress made at scientific, institutional, political and technological levels, and how it is possible to foresee that we will enter in a new era of tourism indicators.FindingsA significant body of literature clearly demonstrates that tourism cannot be viewed simply from an economic point of view as it has a great influence on sociocultural and environmental dimensions. The impact of tourism and how to ensure its long-term success has been invoked for the last few decades, leading to the direct consideration of sustainability indicators in a wide array of scientific publications. However, despite significant advances, the lack of funding, lack of support or interest from the political community, bureaucracies or lack of methodological guidance and of technical skills along the entire value chain pose clear challenges to the development and adoption of wide data systems to support sustainable tourism policies.Originality/valueThe paper sheds light on the Portuguese position regarding the recovery of the tourism sector in the aftermath of the COVID-19 pandemic. It also highlights the commitment to knowledge and monitoring of sustainability in tourism, articulated at international level, and how this is essential in order to make progress and to overcome the challenges facing the sector. At the same time, it demonstrates how fundamental it is to identify solutions to boost the potential of tourism as an economic, social, environmental and cultural phenomenon.

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