scholarly journals MANAGERS’ INFLUENCE ON COMPANY CAPABILITIES

2019 ◽  
Vol 20 (6) ◽  
Author(s):  
JULIANA C. N. COSTA ◽  
SHIRLEI M. CAMARGO ◽  
ANA M. M. TOALDO ◽  
SIMONE R. DIDONET
Keyword(s):  
Quantitative Research ◽  
Design Method ◽  
Structural Equations ◽  
Marketing Strategies ◽  
Temporal Data ◽  
Marketing Capability ◽  
Human Element ◽  
The Relationship ◽  
Moderating Role

ABSTRACT Purpose: This study aims to verify the moderating role of managers’ characteristics, age, and tenure (time in the sector, position, company), in the relation between the realized absorptive capacity (RACAP) and the architectural marketing capabilities (CAM). Originality/value: The present study considers the human element as a factor that affects the relations between the capacities of the company. It contributes theoretically to help understand what can impact the formulation and implementation of marketing strategies and theoretically strengthen the role of the human element. As a practical contribution, it has been shown that it is not enough to seek external knowledge, it is necessary that it is transformed and then used effectively in the design and implementation of marketing strategies. Design/method/approach: Quantitative research, with transverse temporal data collection. This study empirically tested the hypotheses based on a sample of 343 marketing managers from Brazilian manufacturing industries. Data were collected through a survey. Data were processed by means of modeling of structural equations in AMOS software. Findings: The characteristics of managers (age and tenure) moderate the relationship between a part of RACAP (knowledge transformation) and CAM (architectural marketing capability). More experienced managers should be valued because it has been proven that in this sector, they make a difference when it comes to transforming knowledge and using it in their strategies.

scholarly journals Museum experience and satisfaction: moderating role of visiting frequency in national museum of ghana

2021 ◽  
Vol 19 (2) ◽  
pp. 239-253
Author(s):  
Alexander Kofi Preko ◽  
◽  
Theophilus Francis Gyepi-Garbrah ◽  
Keyword(s):  
Willingness To Pay ◽  
Structural Equation ◽  
Marketing Strategies ◽  
National Museum ◽  
Equation Modelling ◽  
Tourist Experience ◽  
Museum Experience ◽  
The Relationship ◽  
Moderating Role

This research aims to investigate how tourist experience elicits satisfaction and contributes to loyalty and willingness to pay more for a museum destination. More specifically, this study also investigates the significant moderating role of visiting frequency on the relationship between satisfaction and willingness to pay more. Museums offer unique collections for tourists’ education and recreation while providing a better understanding of the cross‑cultural diversity of societies. The research was conducted with 285 tourists visiting the National Museum in Ghana, with questions relating to experience, satisfaction, loyalty and willingness to pay more. Structural equation modelling was used to test the effects of the museum experience, satisfaction and loyalty on willingness to pay more. Responses emanating from the questionnaire on the National Museum of Ghana was analysed and the study findings suggest the significant effects of tourist experience on satisfaction as well as the significant effects of satisfaction on loyalty and willingness to pay more. In addition, the significant moderating effect of visiting frequency was reported on the relationship between satisfaction and tourist willingness to pay more. In this regard managers should develop marketing strategies that promote museum tourism in the travelling experience and that guarantee greater satisgfaction on site

scholarly journals The Influence of Green Culture and Green Strategy on the Circular Economy Implementation: The Moderating Role of Green Intellectual Capital

2021 ◽  
Vol 16 (6) ◽  
pp. 1101-1108
Author(s):  
Muafi
Keyword(s):  
Intellectual Capital ◽  
Circular Economy ◽  
Quantitative Research ◽  
Central Java ◽  
Green Strategy ◽  
Or Manager ◽  
The Relationship ◽  
Moderating Role ◽  
Central Java Province

This study aims to analyze the relationship between Green Culture (GC) and Green Strategy (GS) on the Circular Economy (CE) implementation. It also aims to analyze the moderating tole of Green Intellectual Capital (IC) on the relationship. The type of this study is quantitative research, and the data is collected through questionnaire. The respondents of this study are the owner or manager, or owner and manager of Batik MSMEs in Klaten, Central Java Province. The respondents are chosen purposively with certain criteria. The data is analyzed using Moderated Regression Analysis (MRA). The results of this study found that GC and GS partially influence the CE implementation. Green IC cannot moderate the relationship between GC and the CE implementation, but on the contrary, Green IC is able to moderate the influence of GS on the CE implementation.

scholarly journals Green Purchase Behavior: the Predictive Roles of Consumer Self-Determination, Perceived Customer Effectiveness and Perceived Price

2019 ◽  
Vol 7 (10) ◽  
Author(s):  
Fortune Edem Amenuvor ◽  
Kwasi Owusu-Antwi ◽  
Seong-Chan Bae ◽  
Sean Kwan Soo Shin ◽  
Richard Basilisco
Keyword(s):  
South Korea ◽  
Structural Equations ◽  
Self Determination ◽  
Modeling Technique ◽  
Purchase Behavior ◽  
Structural Equations Modeling ◽  
Perceived Price ◽  
The Relationship ◽  
Moderating Role

The overarching aim of this research is to empirically test the effect of customers’ self-determined needs on perceived customer effectiveness and green purchase behavior while assessing the moderating role of price. To achieve this aim, data is collected from 453 consumers in South Korea. The various hypotheses developed to achieve this aim are tested via the structural equations modeling technique. The results of the study reveal that autonomy, competence, and relatedness positively and significantly affect perceived customer effectiveness. Additionally, autonomy and competence positively and significantly influence green purchase behavior. The study further finds that relatedness is negative but significantly related to green purchase behavior. Moreover, the study reveals that perceived customer effectiveness is positive and significantly related to green purchase behavior. Similarly, the study finds support for the moderating effect of price on the relationship between perceived customer effectiveness and green purchase behavior. The current study provides managerial and theoretical insights into understanding green purchase behavior, self-determined needs as well as perceived customer effectiveness. 

scholarly journals THE ROLE OF IoT iN THE RELATIONSHIP BETWEEN STRATEGIC LOGISTICS MANAGEMENT AND OPERATIONAL PERFORMANCE

2021 ◽  
Vol 22 (3) ◽  
Author(s):  
YAN M. LOPES ◽  
ROBERTO G. MOORI
Keyword(s):  
Quantitative Research ◽  
Discriminant Validity ◽  
Design Method ◽  
Structural Equations ◽  
Mediating Effect ◽  
Modeling Technique ◽  
Logistics Management ◽  
Operational Performance ◽  
Customer Information ◽  
The Relationship

ABSTRACT Purpose: Against the backdrop of the transaction costs and theoretical strands of thought in authors of the strategic logistics management (SLM), operational performance (OP), and the internet of things (IoT), the purpose of this study is to verify if the IoT performs a mediating effect on the relationship between SLM and OP. Originality/value: The bibliometric study indicated that studies on the IoT aimed at the business area are still scarce. Therefore, there is a prospect of expansion of the knowledge frontier of the administration field. This article seeks to show whether the IoT has a mediating influence on the relationship between SLM and OP, in addition to highlighting the most significant variables of each construct. This study can help business managers and researchers to identify the benefits of adopting IoT. Design/method/approach: For that, a quantitative research was carried out. The research collected data through a semi-structured questionnaire with a sample of 76 companies. Data were treated by descriptive statistics and multivariate statistics with the modeling technique in structural equations. Before the application of the modeling technique in structural equations, data were submitted to tests of convergent and discriminant validity. Findings: The IoT plays a mediating but partial role in the relationship between SLM and OP. Implementing the IoT provides better efficiency by enabling proactive decisions, interconnecting resources, automating, streamlining, remotely controlling, generating customer information, and eliminating errors.

scholarly journals ASSOCIATION BETWEEN TEACHERS’ PERSONALITY TRAITS AND TEACHERS’ BURNOUT: MODERATING ROLE OF EMOTIONAL INTELLIGENCE

2021 ◽  
Vol 9 (3) ◽  
pp. 1481-1492
Author(s):  
Asma Asma ◽  
Shakila Malik ◽  
Zafar Iqbal ◽  
Rahim Khan ◽  
Farooq Hussain
Keyword(s):  
Emotional Intelligence ◽  
Personality Traits ◽  
Quantitative Research ◽  
Test Reliability ◽  
University Teachers ◽  
Study Results ◽  
Level Of Understanding ◽  
The Relationship ◽  
Moderating Role

Purpose of the study: The current study aims to recognize the association between teacher's personality traits and burnout in District Peshawar, Khyber Pakhtunkhwa, Pakistan. The current study predicts the moderating role of emotional intelligence in the relationship between personality traits & burnout levels of university teachers. Methodology: Quantitative research method was used in this study. Questionnaires were distributed to 317 samples of university teachers in District Peshawar, KP, and Pakistan. To check validity KMO & Bartlett's test was used. Cronbach Alpha Coefficient was used to test reliability. Meanwhile, hypotheses were tested through regression analysis and t-tests. Main Findings: It was indicated that openness to experience and neuroticism personality traits predict emotional exhaustion, depersonalization, extroversion & neuroticism express personal achievement. Emotional intelligence significantly moderates the association between a teacher's personality traits & burnout. Additionally, it was found that female and private sector university teachers were more burnout than male and public sector university teachers. Applications of the study: This study will add to the present level of understanding of constructs like personality traits, emotional intelligence, and burnout. The findings of this current study will also help university teachers to know about their dominant personality traits, their emotional level of intelligence. The current study results will help stimulate further research. Novelty/Originality of the study: To our knowledge, there are only fewer amount of research studies on studying the association between teachers' burnout & personality traits in university teachers particularly, in the context of Pakistan. Keeping in view that previous studies were not focused on the role of emotional intelligence in the relationship between the above-mentioned dependent and independent variables.

scholarly journals Brand Trust and Brand Loyalty: A Moderation and Mediation Perspective

2019 ◽  
pp. 1-17
Author(s):  
Sean Kwan Soo Shin ◽  
Fortune Edem Amenuvor ◽  
Richard Basilisco ◽  
Kwasi Owusu-Antwi
Keyword(s):  
South Korea ◽  
Brand Loyalty ◽  
Structural Equations ◽  
Brand Commitment ◽  
Brand Trust ◽  
Structural Equations Modeling ◽  
Brand Reputation ◽  
The Relationship ◽  
Moderating Role

This study aims to empirically test the effect of brand trust on brand commitment and brand loyalty while examining the mediating and moderating roles of brand commitment and brand reputation respectively. To achieve this aim, data is collected from 412 smartphone users in South Korea. The hypotheses advanced to achieve this aim are tested through the structural equations modeling technique. The results of the study reveal that brand trust and brand commitment positively and significantly influence brand loyalty. The study further finds that brand trust is positively and significantly related to brand commitment, while the latter mediates the relationship between brand trust and brand loyalty. Equally, the study finds support for the moderating role of brand reputation on the relationship between brand trust and brand commitment. The study provides managerial and theoretical illuminations into comprehending brand trust, brand commitment, brand reputation, and brand loyalty.

Context influences on the relationship between views of aging and subjective age: The moderating role of culture and domain of functioning.

2017 ◽  
Vol 32 (5) ◽  
pp. 419-431 ◽  
Author(s):  
Thomas M. Hess ◽  
Erica L. O'Brien ◽  
Peggy Voss ◽  
Anna E. Kornadt ◽  
Klaus Rothermund ◽  
...  
Keyword(s):  
Subjective Age ◽  
The Relationship ◽  
Moderating Role

Moderating Role of Stress, Anxiety, and Depression in the Relationship Between Tinnitus and Hearing Loss Among Patients

2020 ◽  
Vol 34 (4) ◽  
pp. 753-772
Author(s):  
Ammar Ahmed ◽  
Muhammad Aqeel ◽  
Tanvir Akhtar ◽  
Sammeen Salim ◽  
Bashir Ahmed
Keyword(s):  
Hearing Loss ◽  
Psychological Problems ◽  
Anxiety And Depression ◽  
Adaptation Level ◽  
Depression Anxiety Stress Scale ◽  
Neuropsychological Theory ◽  
Anxiety Depression ◽  
The Relationship ◽  
Moderating Role

Adaptation level theory of tinnitus and neuropsychological theory of tinnitus are extensively used frameworks for understanding emotional and psychological distress among tinnitus sufferers. Objective of the present study was to investigate potential associations between hearing loss, tinnitus, anxiety, depression, and stress. The Tinnitus Handicap Inventory (Newman, Jacobson, & Spitzer, 1996) and the Depression, Anxiety, Stress Scale (Lovibond & Lovibond, 1995)scales were administered to a sample of 110 tinnitus outpatients recruited from Audiology departments of Lahore and Rawalpindi hospitals. Results revealed tinnitus was positively linked with psychological problems. Additionally, it was established that tinnitus is a positive significant predictor for anxiety, stress and depression. The moderation models related to the interactions between psychological problems and hearing loss were negative significant predictors for tinnitus symptoms. Moreover, the comparative analysis between gender differences revealed a significant diversity in the levels of stress, anxiety, and depression. Results also elucidated that patients at initial stages of hearing loss were more prone towards reporting tinnitus symptoms along with emerging psychological problems.

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