scholarly journals Energizing Local Values For Tourism Services Improvement

2012 ◽  
Vol 5 (1) ◽  
pp. 17
Author(s):  
Budi Purnomo

People in most cultures would probably agree that politeness is needed during their interaction. However there may be differing opinions as to when they should be polite. In tourism industry, tourism service providers’ act as hosts and tourists act as guests. Typically hosts will try to act politely and use appropriate politeness norms when serving guests to ensure their satisfaction. The research findings show that the tourism service providers in Central Java use various unggah-ungguh ‘politeness norms’ when serving English speaking tourists and Indonesian speaking tourists. Besides that, there are some violations made by the tourism service providers in using unggah-ungguh ‘politeness norms’. The research findings also show that there are similar and different perspectives on unggah-ungguh ‘politeness norms’ between English speaking tourists with Western culture backgrounds and Indonesian speaking tourists with Indonesian culture backgrounds towards the politeness norms used by the tourism service providers in Central Java. The findings imply the needs of energizing unggah-ungguh ‘politeness norms’ which is discovered from well known noble Javanese values used by the tourism service providers for tourism service improvement.Keywords:  Local Values ; Politeness Norms;  Tourism Service Improvement 

2012 ◽  
Vol 5 (1) ◽  
pp. 17-48
Author(s):  
Budi Purnomo

People in most cultures would probably agree that politeness is needed during their interaction. However there may be differing opinions as to when they should be polite. In tourism industry, tourism service providers’ act as hosts and tourists act as guests. Typically hosts will try to act politely and use appropriate politeness norms when serving guests to ensure their satisfaction. The research findings show that the tourism service providers in Central Java use various unggah-ungguh ‘politeness norms’ when serving English speaking tourists and Indonesian speaking tourists. Besides that, there are some violations made by the tourism service providers in using unggah-ungguh ‘politeness norms’. The research findings also show that there are similar and different perspectives on unggah-ungguh ‘politeness norms’ between English speaking tourists with Western culture backgrounds and Indonesian speaking tourists with Indonesian culture backgrounds towards the politeness norms used by the tourism service providers in Central Java. The findings imply the needs of energizing unggah-ungguh ‘politeness norms’ which is discovered from well known noble Javanese values used by the tourism service providers for tourism service improvement.Keywords:  Local Values ; Politeness Norms;  Tourism Service Improvement 


2022 ◽  
Vol 14 (2) ◽  
pp. 943
Author(s):  
Tița Raluca-Florentina

Blockchain technology is considered one of the most revolutionary innovations that has much to offer the tourism industry, having a positive impact among consumers with the help of interactive applications but also easy to use. Tourist services must constantly evolve in a society where the consumer has everything a click away and his requirements are demanding when it comes to quality leisure. Blockchain technology has the power to change the course of the travel experience, offering the customer more autonomy, but the applications developed by the providers can offer transparency and trust to the customers from the moment T0, when the desire to go on a trip is born, until the end at which it should provide feedback. So far, digital and tourism specialists have not agreed on the development of blockchain-based applications, although the benefits are great for both consumers and tourism service providers, as in this publication we can see a series of advantages that blockchain technology can offer the tourism field. This paper also investigates the satisfaction that the Romanian consumer has after purchasing tourist services through e-commerce applications, a satisfaction that can be an additional motivation for specialists to implement blockchain technology. Following the research in this paper, it can be seen how important it is to develop a series of easy-to-use applications, because if the consumer does not manage to use the applications, this affects the degree of satisfaction and the intention to continue using the online applications for the purchase of tourism services.


2008 ◽  
Vol 8 (1) ◽  
Author(s):  
S. Kruger ◽  
D. Petzer

Purpose: The purpose of this paper is to measure tourists' satisfaction with quality of life issues at an arts festival - the Aardklop National Arts Festival in Potchefstroom. Problem investigated: Understanding satisfaction with quality of life issues could assist Festival organizers and other businesses to improve services for tourists by tailoring these to meet their needs. Satisfied tourists spread positive word-of-mouth communication and are more likely to return in the future. Methodology: A self-administered survey developed and validated by Neal, Sirgy and Uysal (1999:156 & 2004:245) was fielded at the 2007 Aardklop National Arts Festival in Potchefstroom. The target population included all visitors to the Festival who were staying for two or more days, and who had travelled to Potchefstroom from elsewhere. Findings and implications: Respondents were satisfied with travel / tourism services and experiences at the Festival, and with their leisure time and life in general. However, certain things at the Festival led to lowered levels of satisfaction. Demographically, respondents did not differ significantly in their levels of satisfaction with travel / tourism services, travel / tourism experiences, leisure life, and life in general at the Festival except in terms of population group and region from which they came. Organizers of the Festival and other businesses should take cognizance of the fact that all parties involved in providing services to tourists attending an arts festival impact on their satisfaction levels with travel / tourism services and experiences - and ultimately also on their quality of life. Tourists attending the arts festival are not homogenous and differ substantially in terms of their demographic profile. Tourist service providers should tailor their offerings in order to satisfy the varied needs of the different types of tourist attending the Festival. Originality and value of the research: This research focused on measuring tourists' satisfaction with quality of life issues at an arts festival. Such research has never before been conducted in South Africa; the results contribute to the deeper insight of interested parties (such as the tourism industry and arts festival managers) into what they need to offer at such events.


2020 ◽  
Vol 1 (2) ◽  
pp. 1-13
Author(s):  
Felicity N Ncube ◽  
Oliver Chikuta

Purpose: The purpose of the study was to assess the perceived economic impact of religious tourism in Zimbabwe. The research objectives were (1) to determine the nature of religious tourism in Zimbabwe, (2) to determine the key success factor for economically viable religious tourism in Zimbabwe, (3) to ascertain the perceived economic contribution of religious tourism, and finally (4) to propose strategies for economically sustainable religious tourism in Zimbabwe. Methods: The research adopted a qualitative approach and was descriptive in nature. The study focused on Harare and the study population was made up of a cross-section of tourism service providers in Harare, religious leaders, and the Zimbabwe Tourism Authority. Purposive sampling was used for service providers and as well as religious leaders. Results: The research findings revealed that there are a lot of religious tourism activities that take place in Zimbabwe, particularly Harare, and normally take the form of pilgrimages, religious conferencing, healing and deliverance nights, and worship. The perceived economic value derived includes employment creation for the locals, an increase in foreign currency generation, and an increase in sales revenue. The research findings also show that for religious tourism to be economically sustainable there is a need for government involvement, re-packaging of the product, and investment in local infrastructure. Implications: Zimbabwe Tourism Authority and the private sector need to take the religious tourism market seriously and make deliberate efforts to harness this growing market.


UVserva ◽  
2018 ◽  
Author(s):  
Fátima Carreto ◽  
Socorro Menchaca ◽  
Katrin Sieron

En este estudio se diagnosticó la situación actual de las actividades turísticas que se desarrollan por los prestadores de servicios turísticos de la región del Parque Nacional Pico de Orizaba (PNPO), Veracruz, mediante la determinación de las variables e indicadores para evaluar el cumplimiento del Plan de Manejo 2015.Las variables analizadas incluyen las actividades turísticas, infraestructura, servicios turísticos, visitantes, prestadores de servicios, vigilancia y seguridad, cobros de derecho para ingreso al PNPO y estrategias de conservación. Los resultados muestran que existe un cumplimiento en la mayoría de las variables y sus respectivos indicadores que se midieron. El incumplimiento se centra en los aspectos de control de acceso de los visitantes y el registro y capacitación de prestadores turísticos por una parte y por otra la realización de actividades que no se consideran de bajo impacto. Por lo anterior, el estudio muestra la necesidad de establecer recomendaciones para hacer más eficiente el desarrollo de las actividades turísticas bajo los lineamientos que integran el Plan de Manejo, así como la gestión y manejo de los programas relacionados con la protección y conservación del PNPO.Palabras clave: Parque Nacional Pico de Orizaba; Plan de manejo; diagnóstico; actividades turísticas; prestadores de servicios turísticos AbstractIn this study, the current situation of tourist activities developed by the tourism service providers of the region of the Pico de Orizaba National Park (PNPO), Veracruz, was analyzed by determining the variables and indicators to evaluate the compliance with the 2015 Management Plan of the (PNPO). The variables analyzed include tourism activi­ties, infrastructure, tourist services, tourist vi­sitors, and providers of tourism services, sur­veillance and security, charges for entry to the PNPO and conservation strategies. The results show that there is compliance in most of the variables and their respective indicators that were measured. The non-compliance is focu­sed on the aspects of access control of visitors and the registration and training of tourism providers on the one hand and on the other the performance of activities that are not considered low impact. Therefore, the study shows the need to establish recommendations to make more efficient the development of tou­rist activities under the guidelines included in the Management Plan, as well as the manage­ment of programs related to the protection and conservation of the PNPO. Keywords: Pico de Orizaba National Park; Management plan; diagnosis; tourist activities; Tourism service providers 


2018 ◽  
Vol 16 (3) ◽  
pp. 117-129
Author(s):  
Mahbub Parvez ◽  
Md. Jahid Bin Kashem

Bangladesh is a country with numerous natural attractions, which is the main product of tourism. Currently, the domestic tourism is increasing in Bangladesh rapidly, in which young tourists are the main contributors, as they have high interest and leisure time in exploring tourist destinations. Therefore, it has raised questions on the worthiness of carrying out a study about the attitude, travelling pattern, and the satisfaction level among the young Bangladeshis toward domestic tourism to analyze their contribution to Bangladeshi tourism industry. This study employed a survey questionnaire to collect data, which was adapted from standardized measures. A total of 571 respondents who has been randomly selected from Dhaka, the capital of Bangladesh, was involved in the study. The completed questionnaires were analyzed to measure the variables of the study and test the assumptions to achieve the objectives of the study. This study found that the travelling pattern and tour planning of the young tourists vary with regard to their occupation. In addition, the results of the study also portrayed their preferred destinations and activities in the tourist areas and their positive opinion regarding their travel experience. This study provides information to the policymakers, tourism service providers and researchers to satisfy their needs and foster the domestic tourism in Bangladesh.


2019 ◽  
Vol 14 (3) ◽  
pp. 143-162
Author(s):  
Sally F. Gregory ◽  
Joanne Edney

If you ask the average person to describe a scuba diver, you would probably receive comments such as strong, young, athletic, male, and a bit of a daredevil. However, recent research into the highest growth sector of diver training reveals women over 40 are signing on for dive training in unprecedented numbers. Dive service providers and tourist destination promoters may be missing opportunities to market effectively to attract this dynamic group, using a "one size fits all" approach and potentially losing sales opportunities for equipment, courses, dive travel, and more. This study examines the mature aged female diver, revealing new demographic data, information about their dive travel preferences, how much they spend on diving holidays, and other information useful to dive and tourism industry stakeholders. A web-based survey was used to study 111 female divers over age 40. The average age of participants was 51 to 55, and most had logged over 100 dives. The results depicted participants as a vibrant part of the diving community, with money to spend and the desire to travel. Safety in dive operations was identified as a priority as was small-group travel. Spending over $500 a day on international diving trips, they represent an untapped and lucrative market segment. This study aims to contribute new insight into this dynamic and motivated market segment. Findings will assist dive tourism service providers and destination marketers to better understand this segment, to create attractive products and services to tap into this lucrative market.


2020 ◽  
Vol 6 (3) ◽  
pp. 239-245 ◽  
Author(s):  
Uglješa Stankov ◽  
Viachaslau Filimonau ◽  
Ulrike Gretzel ◽  
Miroslav D. Vujičić

Purpose The purpose of this paper is to introduce e-mindfulness as a tourism trend. Mindfulness meditation is becoming increasingly mainstream, which is reflected in a rapidly growing number of related technology applications. Such technology-assisted mindfulness is typically referred to as e-mindfulness. The e-mindfulness trend creates opportunities for the tourism industry but also implies changed consumer perspectives on tourist experiences. Design/methodology/approach The paper is based on a general review of academic literature, news reports and online resources regarding the offerings of related technologies. Findings Implications of e-mindfulness for consumers, tourism service providers and designers of future tourism experiences are outlined. Originality/value This is the first paper to conceptualize e-mindfulness as a tourism trend.


2021 ◽  
Author(s):  
Olena Zelenko ◽  

The article provides an analytical study of the current situation and areas of international tourism as a component of the global economy. The purpose of the study: to identify key factors and analyze the dynamics of the international tourism industry, and to identify promising ways to develop it to restore a leading role in the global economic system. Until the beginning of 2020, the global tourism industry was considered one of the most promising areas of economic activity: a significant contribution to GDP, growing employment in the industry and new jobs in related fields contributed to the active attraction of new businesses and investment. Now the international tourism industry is experiencing a crisis, losing billions in profits both globally. The main negative factors in the resumption of tourist flow are the existing restrictions on travel, slowing down vaccination, the global economic crisis, uncoordinated efforts to resolve the problem between governments, low consumer confidence and the long resumption of air services. In the research course it is substantiated that among the proposed development scenarios there is definitely no sense to expect optimism, because a new coronavirus is spreading around the world and the pace of global recovery will slow down again. Taking into account all the current circumstances of international tourism development, the most current development trends have been identified, including: ensuring social distance during travel, implementation of sustainable tourism principles, comprehensive informatization of the route and full awareness of tourists before and during travel, reorientation to FIT-tourism, change of popular tourist destinations and transfer preferences. Taking into account the identified current circumstances, negative factors and certain trends in world tourism will allow all tourism service providers to resume their activities at the international level and ensure a sustainable flow of tourists, stabilize their financial and economic situation and end the global economic crisis.


2016 ◽  
Vol 3 (2) ◽  
Author(s):  
Budi Purnomo

In tourism industry, tourists act as guests and tourism industry practitioners act as hosts. Typically tourism industry practitioners will try to act politely and follow politeness strategies as well as possible when serving tourists to ensure their satisfaction. Levels of satisfaction could be determined by the politeness of the hosts' behaviour towards their guests, including the politeness levels of their tourism-service language. This research was done in Surakarta Residency, the main tourist destination in Central Java. Data sources of this research came from (1) informants and (2) events.  The data were analyzed by Brown and Levinson’s politeness strategies (1987). The results of this research show that the tourism industry practitioners in Surakarta Residency use various politeness strategies and levels in tourism-service language to serve their guests. 


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