scholarly journals A Strategic Approach to Reputation Management and its Reflections on Sustainable Competitiveness.

2014 ◽  
Vol 3 (2) ◽  
pp. 31-55
Author(s):  
Pinar Altinok
Keyword(s):  
Corporate Reputation ◽  
Rapid Development ◽  
Human Resources Management ◽  
Global Market ◽  
Reputation Management ◽  
Sustainable Competitive Advantage ◽  
Market Positioning ◽  
Modern Business ◽  
Almost All ◽  
A Company

Due to the issues brought about by the current Information Age, such as rapid development of technology, easy and fast access to information, increases in international relations and global market perception, companies were compelled to seek for sustainable competitive advantage, and in this sense, the concept of "corporate reputation", which is powered by unique and original values of a corporation and which cannot be "imitated", has started to draw attention. In our day when markets are gradually reaching the point of saturation and consumers are getting the chance to evaluate more and more options, the efforts to create a convincing difference in minds have become prominent, and subsequently, reputation management has become an important field which a company needs to effectively manage. Corporate reputation management and the communication types the company will adopt in this sense have gained importance in all areas related to strategic management elements, from market positioning of products to shaping of intellectual perception maps. Corporate reputation management, wherein integrated marketing communication and public relation activities extremely important roles, needs to be strategically managed. Management of the concept of corporate reputation, which is a product of tangible and intangible corporate components, have transformed into a strategic requirement and become an field of its own as "corporate reputation management" within modern business administration.  The fact that corporate reputation management, which has a relation with almost all activity fields of a company, is in contact with elements such as corporate social responsibility, management based on ethical principles, performance assessment studies in human resources management and the of phenomenon of governance, the recent agenda, which all affect the field of sustainable competition, indicates that this concept should be evaluated in terms of business management strategy.

Transparency of Information in Spanish Family Businesses and Its Role in Online Reputation Management

2019 ◽  
pp. 248-263
Author(s):  
Marcelo Vallejo ◽  
Fernando Martínez Vallvey ◽  
Alfonso José López Rivero
Keyword(s):  
Corporate Reputation ◽  
Family Businesses ◽  
Reputation Management ◽  
Royal Decree ◽  
Information Transparency ◽  
The Social ◽  
The Family ◽  
Main Factors ◽  
Online Reputation ◽  
A Company

Corporate reputation is one of the main assets to compete successfully in the markets today, which requires its proper management. One of the main factors that determine the level of reputation of a company is transparency, due to its effects on the acquisition of the necessary information in order to maximize the effectiveness of stakeholders´ decisions. In order to know the current situation of information transparency provided by the family businesses of Castile and León, a study has been carried out, analyzing the degree of compliance with the requirements established by Royal Decree Law of 18/2017 of 24 November in 35 family businesses in the region. This law establishes the social and environmental information that companies with over 500 employees are legally obliged to provide.

scholarly journals The banking development within the framework of financial globalization

2020 ◽  
Vol 10 (2) ◽  
pp. 139-154
Author(s):  
Dino Bruža ◽  
Luka Latkovich
Keyword(s):  
Financial Institutions ◽  
Banking Sector ◽  
Rapid Development ◽  
Global Market ◽  
Joint Stock Company ◽  
Financial Globalization ◽  
Business World ◽  
The Past ◽  
Modern Business ◽  
Banking Development

The concept of a bank has a long history of origin, but a short history in relation to as it is known today. The first traces of banking can historically be placed at a time when money was deposited with jewelers, but over time, the practice of lending surplus money has evolved, which is why its concept of commerce has changed. The subject of this study and research is the bank, primarily as a joint stock company. It reveals issues of functioning banks and banking, the relationship between the bank and other financial institutions, the financial and banking system, and the role and meaning of non-bank financial intermediaries. The purpose of this paper is to highlight the role and importance of banks in business, and to discover the degree of influence on other institutions. By elaborating on labor issues, it highlights their economic importance in financial globalization. The aim of this paper is to get to know its main tasks for which it was founded and the process of transformation of banking services in the global framework, especially in entrepreneurship. A research hypothesis has been formed: financial globalization affects the rapid development of banking, and reveals the great influence of the banking sector on other institutions. During this research several basic scientific methods were used (compilation method, descriptive method, specification and generalization methods and comparison method). Attention is placed on the comparison of the role and importance of the banking industry in the past and in the modern business world. The emphasis is placed on comparing the role and importance of the banking sector in the past and in the modern business world. The analysis of the development of banking and entrepreneurship forms a quality framework for further research, and gives an added value to the readers in terms of a better understanding of the differences between financial institutions, supported by practical examples of selected global banks in the global market.

scholarly journals Reputation Management Technological Tools: a Stakeholder Approach

2021 ◽  
Vol 8 (3) ◽  
pp. 97-105
Author(s):  
Vitalii Shkromyda ◽  
Nadiya Shkromyda ◽  
Taras Gnatiuk ◽  
Mariya Vasylyuk
Keyword(s):  
Corporate Reputation ◽  
Financial Stability ◽  
Human Life ◽  
Reputation Management ◽  
Governance System ◽  
Advantages And Disadvantages ◽  
Key Stakeholders ◽  
Corporate Social ◽  
Scientific Value ◽  
A Company

Reputation management, as a new segment of the corporate governance system is experiencing significant dynamic impacts, particularly in the conditions of an information economy, which in the result creates a number of new challenges and, at the same time, opportunities. In the conditions of global absorption by the Internet of all spheres of human life and activity of companies the circumstances of formation and management of corporate reputation radically change. The purpose of the conducted study is an attempt to solve the issue of finding an effective tool for constructing the company's corporate reputation in the context of existing interests and expectations of its key stakeholders. It has been ground that a number of modern technological approaches and methods of reputation management for constructing corporate reputation of a company taking into account the interests of key stakeholders have been developed and tested at the theoretical and practical levels. Each of them is characterized by peculiarities of application, differently forming influence on groups of stakeholders, and also have certain advantages and disadvantages. It has been proved that the manifestation of advantages and disadvantages of each technological approach can be traced depending on the size of a company, type of activity and priorities of its key stakeholders. It has been determined that most technological approaches to reputation management are developed and focused on constructing a corporate reputation among the representatives of a consumer group of stakeholders. This is due to the strategic importance of this group of stakeholders, which most strongly expresses the level of competitiveness of a company in the market and ensures the financial stability of the business. It has been noted that the use of technological approaches in the process of constructing and maintaining a positive corporate reputation should be supported by the formation of the reputational assets of a company and the development of its corporate social responsibility. These activities require significant efforts and resources of a company. The scientific value of the conducted researches is a supplement to the theoretical and methodological basis of reputation management, in particular in the part of grounding and expediency of using technological approaches of constructing corporate reputation in accordance with the interests and expectations of key stakeholders of a company.

scholarly journals The Role of the Process Organizational Structure in the Development of Intrapreneurship in Large Companies

2016 ◽  
Vol 62 (4) ◽  
pp. 42-51 ◽  
Author(s):  
Adisa Delić ◽  
Sabina Đonlagić Alibegović ◽  
Mersiha Mešanović
Keyword(s):  
Rapid Development ◽  
Business Environment ◽  
Global Market ◽  
Business Practices ◽  
Organizational Changes ◽  
Business Environments ◽  
Information Communications Technology ◽  
Modern Business ◽  
Intensive Development

AbstractModern companies’ business environments have become increasingly complex, dynamic, and uncertain as a consequence of globalization and the rapid development of information communications technology. Companies are urged to increase their flexibility in order to keep their competitiveness in the global market. The affirmation of intrapreneurship becomes one of the basic ways for achieving higher adaptability and competitiveness of large companies in the modern business environment. In this context, the choice of an organizational solution that improves the development of entrepreneurial orientation and increases employee entrepreneurship and innovativeness becomes an important task for large companies. Research studies and business practices have indicated that various types of modern organizational forms enable the development of intrapreneurship. Therefore, the main aim of this paper is to identify dominant characteristics of organizational solutions and analyse their influence on the development of intrapreneurship in large companies in Bosnia and Herzegovina (BiH). The research results indicate that current organizational characteristics are not favourable for the development of intrapreneurship in large BiH companies and that improvement is necessary in order to create an enabling environment for intrapreneurship and innovativeness. Based on these findings, recommendations for appropriate organizational changes are presented that might result in a more intensive development of intrapreneurship in large BiH companies.

COACHING CORE COMPETENCIES AS THE KEY SOFT SKILL FOR SUCCESSFUL HUMAN RESOURCES MANAGEMENT

2017 ◽  
Author(s):  
Serhii Kubitskyi ◽  
◽  
Oksana Chaika ◽  
Keyword(s):  
Transformational Leadership ◽  
Human Resources ◽  
Core Competencies ◽  
Human Resources Management ◽  
Soft Skill ◽  
Leadership Model ◽  
Resources Management ◽  
Hr Management ◽  
Or Organization ◽  
A Company

This paper aims at considering the well-known triad of What? How? Why? somewhat anew by suggesting looking at transformational leadership for successful human resources management through the lens of coaching core competencies as the key soft skill. Arising as the strategic approach to the effective management of people, well-thought human resources management that rests on a leadership model definitely enables management of a company or organization to move ahead of the curve and gain a firm foothold in the job market. The transformational leadership model fits the framework of the research and links to the contrastive line between management and leadership.It is emphasized that management processes focus on (i) maintaining and (ii) improving performance at work, on the one hand, and on the other, unlike management, the transformational leadership model focuses on the benefits of visionary thinking and bringing about change. Following the goal in the subject matter associated with successful HR management, the Golden Circle of What? How? Why?introduced by Simon Sinek finds its way in the description analysis. The Why? sectionopens the idea for successful HR managementto move further to What?section and is accompanied with How? section in the end. The final part of the findings embodies 11 current core competencies of coaching, which illustrate how the ways of implementing the soft skills in workplace may increase HR performance, enhance seamless communication among employees and management, drive change and welcome innovation.The four objectives for successful HR management: (i) drive change within a company or organization, (ii) encourage and motivate people for personal and corporate growth and development, (iii) employ innovation including modern technologies, and (iv) lead by example, correspond to the four cornerstones in the framework for successful company or organization management via transformational leadership. They are: (i) create an inspire vision of the future for the company’s (organization’s) employees, (ii) motivate the staff to live by and deliver the vision, (iii) manage delivery of the vision, (iv) attract and retain high-class professionals and young talents, build up strong and competitive teams, create and grow ever-stronger, trust-based relationships with the employees. The toolkit of ways, techniques and approaches may derive from the current core competencies in coaching that can be groupedsimilarly to the ICF ones as follows: (i) foundation, (ii) co-creating the relationship, (iii) communicating effectively, and (iv) cultivating learning and growth.

scholarly journals Business Strategies in HR in Times of Crisis: The Case of Agri-Food Industry in Central Greece

Businesses ◽  
2021 ◽  
Vol 1 (1) ◽  
pp. 36-50
Author(s):  
Konstantina Ragazou
Keyword(s):  
Food Industry ◽  
Group Discussion ◽  
Business Strategies ◽  
Food Sector ◽  
Central Greece ◽  
Internal Mobility ◽  
Modern Business ◽  
Mobility Training ◽  
A Company ◽  
Depth Interviews

Crisis, in whatever form it takes, is a challenge for modern business. The challenge lies in the fact that a company is prepared to balance the difficult conditions that are created, while preserving their business interest and efficiency. Thus, companies focus only on their perceived fixed bases, those that are in the internal environment such as the human capital. The need for better human resource management is more urgent than ever, and the burden on the business department is particularly great. The aim of this qualitative research is to highlight the strategies that were developed by agri-food companies in Greece and contribute to the maintenance and motivation of employees in the context of economic crisis. The methodology of this study is based on in depth interviews that were conducted in focus group discussion. Eleven companies from the agri-food sector in the region of Central Greece participated in the research. The executives highlighted three different strategies that were developed by agri-food companies in Greece, which focused on internal mobility, training and appraisal performance. Companies had to face different difficulties to use these strategies, but most of them proved that they can face their weaknesses and apply these strategies in a turbulent period like a financial crisis.

Enterprise distribution routing optimization with soft time windows based on genetic algorithm

2021 ◽  
pp. 1-11
Author(s):  
Kaixian Gao ◽  
Guohua Yang ◽  
Xiaobo Sun
Keyword(s):  
Genetic Algorithm ◽  
Customer Satisfaction ◽  
Optimization Problems ◽  
Rapid Development ◽  
Time Windows ◽  
Theory And Practice ◽  
Routing Problem ◽  
Logistics Industry ◽  
Routing Optimization ◽  
A Company

With the rapid development of the logistics industry, the demand of customer become higher and higher. The timeliness of distribution becomes one of the important factors that directly affect the profit and customer satisfaction of the enterprise. If the distribution route is planned rationally, the cost can be greatly reduced and the customer satisfaction can be improved. Aiming at the routing problem of A company’s vehicle distribution link, we establish mathematical models based on theory and practice. According to the characteristics of the model, genetic algorithm is selected as the algorithm of path optimization. At the same time, we simulate the actual situation of a company, and use genetic algorithm to plan the calculus. By contrast, the genetic algorithm suitable for solving complex optimization problems, the practicability of genetic algorithm in this design is highlighted. It solves the problem of unreasonable transportation of A company, so as to get faster efficiency and lower cost.

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