iPhoneography and New Aesthetics: The Emergence of a Social Visual Communication Through Image - based Social Media

Author(s):  
Eman Alshawaf ◽  
Author(s):  
MD Saiful Alam Chowdhury ◽  
Monira Begum ◽  
Shaolin Shaon

The past decade has seen an armorial growth of the influence of social media on many aspects of people’s lives. Social networking sites, especially Facebook, play a substantial role in framing popular view through its contents. This article explores the impact of visuals, especially photos and videos, published in social media during social movements. Importantly that some visuals received attention in social media during agitations which later got featured or become news in print, electronic and online news portal media as well. Some of the visuals later proved to be edited or fabricated contents which created confusion among participants in this research and beyond. The confusion has contributed to the acceleration or shrinkage of the movement in question in many cases. The center of this article is to examine how social media visuals influence people’s visual communication during social movements. Additionally, it digs out the user’s activity on social media during movements.


2020 ◽  
Vol 3 (2) ◽  
pp. 157
Author(s):  
Tono Purwantoro

Abstrak. Telepon seluler (gawai) menjadi kebutuhan primer bagi masyarakat. Khalayak membutuhkannya sebagai sarana informasi, bersosialisasi atau pengungkapan diri dalam berkomunikasi. Arus pesan komunikasi melalui aplikasi instant messaging WhatsApp meningkat dan menduduki posisi pertama. Informasi yang disebarkan melalui WhatsApp sering menjadi viral. Misalnya peristiwa fenomenal tayangan video mengenai wahana wisata baru bernama Negeri Di Atas Awan, Citorek, Banten pada September 2019. Komunikator dalam tayangan adalah Pemimpin Daerah yang tidak disebutkan namanya namun komunikasi visual dalam video dan narasi yang diunggah berhasil memikat hati penerima pesan dan memviralkannya. Dalam hitungan hari, viral tayangan video lanjutan berisikan antusias masyarakat yang berkunjung. Namun, pengunjung kecewa karena mendapati fakta yang berbeda. Penelitian ini ingin melihat bagaimana kredibilitas komunikator pada destinasi wisata yang viral melalui media sosial. Penelitian menggunakan metode studi dokumen dengan pendekatan kualitatif desktiptif. Temuan menunjukkan, kredibilitas komunikator pada media digital menjadi kekuatan sesuai pernyataan McCorskey ada tiga nilai yaitu keahlian, karakter, dan kedinamisan yang tersajikan melalui komunikasi audio visual. Namun demikian, perlu diperhaikan cermat sehingga tidak menjadi kecewa. Kerelaan publik memviralkan menyebabkan kepanikan, dimana realitas yang tersaji dalam komunikasi visual tidak sesuai harapan yang dilihatnya. Kekuatan penyebaran pesan komunikasi visual melalui media aplikasi sosial hadir seperti dalam the bullet theory, pesannya cepat memiliki daya tarik antusiasme publik. Kata kunci: pesan singkat, komunikasi viral, komunikasi visual, video, media sosial, aplikasi wahatsapp Abstract. Cellular or mobile telephones for Indonesian people become the primary needs now. The audience needs it as a means of information, socializing or self-disclosure in interpersonal and group communication. The mobile phone used is increased.especialy use of WhatsApp (WA) instant messaging application which occupies the first position in Indonesia. Information distributed by WA immediately went viral such as the phenomenal event called Negeri Di Atas Awan, Citorek, Banten. The communicator in this video is the local Governor, but the visual communication and its narrative succeeded in capturing the heart of people were willing to see it. But then the visitors are disappointed to find different facts. This study wants to see how the communicator's credibility in tourist destinations through social media.  The research used the document study method with a qualitative descriptive approach. The result is the credibility of communicator on digital media becomes a strength according to McCorskey's statement there are three values, namely expertise, character, and dynamism which are presented through audio-visual communication.The power of spreading visual communication messages through social media applications is present as in the bullet theory, the message quickly has the appeal of public enthusiasm.Keywords: instant messaging, viral communication, visual communication, video, social media, whatsapp aplication.  


2021 ◽  
Vol 2 (2) ◽  
pp. 179
Author(s):  
Ari Wibowo

This article describes the concept of digitizing da'wah based on visual communication design. The advancement of information and communication technology disrupts various aspects of life including how to preach the da'i. This is both a challenge and an opportunity for preachers to develop da'wa media that are relevant to today's civilization. One of the concepts offered is a visual communication design. This design concept is very relevant to today's conditions (digital era) and can be a reference for preachers, especially for packaging creative and interesting da'wah content on various social media platforms. This article is enriched with literature studies to clarify the concept of visual communication and its relation to da'wah. The observation technique is used to provide an overview of the portrait of visual communication design which is applied in the preaching of Facebook, YouTube, and the website. As a result, there are four social media that can be used as a media for preaching based on visual communication, namely, Facebook, WhatsApp, Instagram, and YouTube. Furthermore, there are three forms of digital communication based on visual communication that is widely used in social media, namely da'wah posters, da'wah cartoons, and da'wah videos.


2017 ◽  
Vol 5 (4) ◽  
pp. 37-50 ◽  
Author(s):  
Maria Schreiber

This contribution proposes a methodological framework for empirical research into visual practices on social media. The framework identifies practices, pictures and platforms as relevant dimensions of analysis. It is mainly developed within, and is compatible with qualitative, interpretive approaches which focus on visual communication as part of everyday personal communicative practices. Two screenshots from Instagram and Facebook are introduced as empirical examples to investigate collaborative practices of meaning-making relating to pictures on social media. While social media seems to augment reflexive, processual practices of negotiating identities, visual media, in particular, amps up aesthetic, ambivalent and embodied dimensions within these practices.


2021 ◽  
Vol 07 (01) ◽  
pp. 31-43
Author(s):  
Thomas Bardakis

Since late 2019, Covid-19 has spread worldwide, and many people are obliged to stay at home for public health reasons. Confined to their homes, people worldwide flooded the internet by posting photos and images online with funny captions, attracting an abundance of comments, and proving that humor is a vital need even in the most challenging times. This paper focuses on original Greek internet memes (not those translated into Greek) through selected examples. The study aims to investigate fifteen representations about Covid-19 and the Greek experience of lockdown, focused on quarantine lifestyle issues in Greek social media groups (Facebook, Instagram, Twitter). Memes are explored as humorous and composite visual communication works that highlight how Covid-19 and quarantine have affected our everyday lives.


2021 ◽  
Vol 21 (2) ◽  
pp. 95-108
Author(s):  
Susanna Heldt Cassel ◽  
Cecilia De Bernardi

This article focused the analysis on social media representations of Sápmi using the hashtags #visitsápmi and #visitsapmi, which nuance official, top-down versions of the place communicated in other contexts, but simultaneously are more focused on visitors and their experiences. The results show that the making of the Sápmi region as a place and a tourism destination through social media content is an ongoing process of interpretation and reinterpretation of what indigenous Sámi culture is and how it connects to specific localities. Future research should look at the broader understanding of places that can be accessed through social media analysis. The main argument is that visual communication is a very important tool when constructing the brand of a destination. Considering the growing role of social media, the process of place-making through visual communication is explored in the case of the destination VisitSápmi, as it is coconstructed in online user generated content (UGC). From a theoretical viewpoint, we discuss the social construction of places and destinations as well as the production of meaning through coconstruction of images and brands in tourism contexts. The focus is on how places are created, branded, and made meaningful by visualizing the place in a framework of tourism experiences, in this case specifically examined through indigenous tourism. We use a content analysis of texts, photographs, and narratives communicated on social media platforms. Regardless of negotiated brand management's efforts at official marketing, branding, and tourism planning, the evolution of Sápmi as a place to visit in social media has its own logic, full of contradictions and plausible interpretations, related to the uncontrollable and bottom-up processes of UGC.


2021 ◽  
pp. 146144482110158
Author(s):  
Kevin Walby ◽  
Blair Wilkinson

Public police now use online and social media spaces as forums for communication. Drawing from discourse and semiotic analysis, and contributing to literature on police image management, we analyze police Instagram communications from five Canadian cities. Focusing on public police services’ Instagram posts, which are more indebted to visual communication than Twitter and Facebook, we examine the ways police communications frame community and diversity. Arguing that these communications resemble the fantastical authenticity found in other Instagram communications, we show how police mobilize images of community and diversity on Instagram to create positive affective relations with community. We argue that these communications amplify policing myths and operate to enhance police legitimacy. In the discussion, we assess what our findings mean for literatures on public police social media communications and policing myths.


Author(s):  
Muhammad Khairil

<span>Technology is growing rapidly. With the launch of Web 2.0, more and more social</span><br /><span>media are emerged and the exposure of technologyisgettinghigher. Social media users,</span><br /><span>as part of Web 2.0 and new media, are also increasing rapidly. The large number of</span><br /><span>social media users is used by companies as a new opportunity to advertise and market</span><br /><span>its products. Social media, and Web 2.0 in general, in addition to having positive</span><br /><span>aspects such as the ease of features, the tight flow of information and the ease ofcontent</span><br /><span>distribution, also has the danger and negative aspects such as cyber-bullying, identity</span><br /><span>fraud, hacking and cracking, harm (Spyware, Adware, Ransomware, Virus, Malware,</span><br /><span>etc.), piracy, plagiarism, and leakage and information theft. Ease of content sharing</span><br /><span>also makes communicators can design messages with certain visual symbols to send a</span><br /><span>message to the communicant, which in this case is the user.</span><br /><strong>Keywords: Mass Media, Visual Communication, MarketingandAdvertising</strong>


2018 ◽  
Author(s):  
◽  
Yoshen Nair

This study is motivated by the need for visual communication designers or graphic designers to research changes in social identity that emerge on social media. Visual communication designers must deal with transforming and proliferating social identities in order to communicate effectively with their audiences. Social media are regarded in the study as highly influential on social identity changes. This study deals with divergent masculinities as an exemplar of these social identity changes, on the social media site Tumblr. To examine divergent masculinities, the study adopts a visual rhetoric perspective on Tumblr as one social media site of masculinity diversification. The literature review draws together social media perspectives with theoretical themes of reflexive social identity, gender, and fashion as the visual representation of masculinity. The resulting theoretical integration yields two guiding visual rhetoric concepts that inform inquiry into masculinity diversification on Tumblr: performativity and reflexivity. A Tumblr research setting is then demarcated by observing how the Social Network Site facilitates rhetor performativity of 'fashioned' masculine image posts, and audience reflexivity to these image posts. The roles of rhetor and audience are found to switch in the transaction of visual rhetoric, where image posts are audienced and further shared from one Tumblr user wall display to another. Meta-data on Tumblr makes extensive user activity around particular images evident, so that significant indications of diverging masculinities can be discerned. An analytical sampling strategy is then created by combining quantitative Tumblr meta-data with the theoretical themes of fashioned masculine performativity and reflexivity. This leveraged functional/theoretical analytical sampling strategy allows diversifying masculinities to be systematically identified. Five diverging masculinities are illustrated. These are regarded as exemplars of an ongoing process of masculinity diversification. It is suggested that the research design and methodology of the study can be used to investigate other forms of changing social identity besides masculinity. This is important for visual communication designers, who need to monitor changing social identity mores and their visual expression on social media.


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