scholarly journals Considerations for Health Researchers Using Social Media for Knowledge Translation: Multiple Case Study (Preprint)

2019 ◽  
Author(s):  
Sarah A Elliott ◽  
Michele P Dyson ◽  
Gilbert V Wilkes ◽  
Gabrielle L Zimmermann ◽  
Christine T Chambers ◽  
...  
Keyword(s):  
Social Media ◽  
Data Collection ◽  
Best Practices ◽  
Knowledge Translation ◽  
Case Studies ◽  
Health Research ◽  
Evaluation Methods ◽  
Plain Language ◽  
Intended Audience

BACKGROUND Despite extensive literature describing the use of social media in health research, a gap exists around best practices in establishing, implementing, and evaluating an effective social media knowledge translation (KT) and exchange strategies. OBJECTIVE This study aims to examine successes, challenges, and lessons learned from using social media within health research and to create practical considerations to guide other researchers. METHODS The Knowledge Translation Platform of the Alberta Strategy for Patient-Oriented Research SUPPORT Unit formed a national working group involving platform staff, academics, and a parent representative with experience using social media for health research. We collected and analyzed 4 case studies that used a variety of social media platforms and evaluation methods. The case studies covered a spectrum of initiatives from participant recruitment and data collection to dissemination, engagement, and evaluation. Methods and findings from each case study as well as barriers and facilitators encountered were summarized. Through iterative discussions, we converged on recommendations and considerations for health researchers planning to use social media for KT. RESULTS We provide recommendations for elements to consider when developing a social media KT strategy: (1) set a clear goal and identify a theory, framework, or model that aligns with the project goals and objectives; (2) understand the intended audience (use social network mapping to learn what platforms and social influences are available); (3) choose a platform or platforms that meet the needs of the intended audience and align well with the research team’s capabilities (can you tap into an existing network, and what mode of communication does it support?); (4) tailor messages to meet user needs and platform requirements (eg, plain language and word restrictions); (5) consider timing, frequency, and duration of messaging as well as the nature of interactions (ie, social filtering and negotiated awareness); (6) ensure adequate resources and personnel are available (eg, content creators, project coordinators, communications experts, and audience stakeholder or patient advocate); (7) develop an evaluation plan a priori driven by goals and types of data available (ie, quantitative and qualitative); and (8) consider ethical approvals needed (driven by evaluation and type of data collection). CONCLUSIONS In the absence of a comprehensive framework to guide health researchers using social media for KT, we provide several key considerations. Future research will help validate the proposed components and create a body of evidence around best practices for using and evaluating social media as part of a KT strategy

scholarly journals Considerations for Health Researchers Using Social Media for Knowledge Translation: Multiple Case Study

10.2196/15121 ◽  
2020 ◽  
Vol 22 (7) ◽  
pp. e15121
Author(s):  
Sarah A Elliott ◽  
Michele P Dyson ◽  
Gilbert V Wilkes ◽  
Gabrielle L Zimmermann ◽  
Christine T Chambers ◽  
...  
Keyword(s):  
Social Media ◽  
Data Collection ◽  
Best Practices ◽  
Knowledge Translation ◽  
Case Studies ◽  
Health Research ◽  
Evaluation Methods ◽  
Plain Language ◽  
Intended Audience

Background Despite extensive literature describing the use of social media in health research, a gap exists around best practices in establishing, implementing, and evaluating an effective social media knowledge translation (KT) and exchange strategies. Objective This study aims to examine successes, challenges, and lessons learned from using social media within health research and to create practical considerations to guide other researchers. Methods The Knowledge Translation Platform of the Alberta Strategy for Patient-Oriented Research SUPPORT Unit formed a national working group involving platform staff, academics, and a parent representative with experience using social media for health research. We collected and analyzed 4 case studies that used a variety of social media platforms and evaluation methods. The case studies covered a spectrum of initiatives from participant recruitment and data collection to dissemination, engagement, and evaluation. Methods and findings from each case study as well as barriers and facilitators encountered were summarized. Through iterative discussions, we converged on recommendations and considerations for health researchers planning to use social media for KT. Results We provide recommendations for elements to consider when developing a social media KT strategy: (1) set a clear goal and identify a theory, framework, or model that aligns with the project goals and objectives; (2) understand the intended audience (use social network mapping to learn what platforms and social influences are available); (3) choose a platform or platforms that meet the needs of the intended audience and align well with the research team’s capabilities (can you tap into an existing network, and what mode of communication does it support?); (4) tailor messages to meet user needs and platform requirements (eg, plain language and word restrictions); (5) consider timing, frequency, and duration of messaging as well as the nature of interactions (ie, social filtering and negotiated awareness); (6) ensure adequate resources and personnel are available (eg, content creators, project coordinators, communications experts, and audience stakeholder or patient advocate); (7) develop an evaluation plan a priori driven by goals and types of data available (ie, quantitative and qualitative); and (8) consider ethical approvals needed (driven by evaluation and type of data collection). Conclusions In the absence of a comprehensive framework to guide health researchers using social media for KT, we provide several key considerations. Future research will help validate the proposed components and create a body of evidence around best practices for using and evaluating social media as part of a KT strategy

SenCity – Evaluating Users’ Experiences of Intelligent Lighting for Well-Being in Smart Cities

2018 ◽  
pp. 60-67
Author(s):  
Henrika Pihlajaniemi ◽  
Anna Luusua ◽  
Eveliina Juntunen
Keyword(s):  
Case Studies ◽  
Smart City ◽  
Smart Cities ◽  
Well Being ◽  
Evaluation Methods ◽  
Data Analyses ◽  
Sense Of Security ◽  
System Data

This paper presents the evaluation of usersХ experiences in three intelligent lighting pilots in Finland. Two of the case studies are related to the use of intelligent lighting in different kinds of traffic areas, having emphasis on aspects of visibility, traffic and movement safety, and sense of security. The last case study presents a more complex view to the experience of intelligent lighting in smart city contexts. The evaluation methods, tailored to each pilot context, include questionnaires, an urban dashboard, in-situ interviews and observations, evaluation probes, and system data analyses. The applicability of the selected and tested methods is discussed reflecting the process and achieved results.

scholarly journals Rethinking Streets for Physical Distancing

2021 ◽  
Author(s):  
Marc Schlossberg ◽  
◽  
Rebecca Lewis ◽  
Aliza Whalen ◽  
Clare Haley ◽  
...  
Keyword(s):  
Best Practices ◽  
Case Studies ◽  
Evidence Based ◽  
The Third ◽  
Spatial Equity ◽  
Outdoor Space ◽  
Primary Output ◽  
Page Book

This report summarizes the primary output of this project, a book of COVID-era street reconfiguration case studies called Rethinking Streets During COVID-19: An Evidence-Based Guide to 25 Quick Redesigns for Physical Distancing, Public Use, and Spatial Equity. COVID-era needs have accelerated the process that many communities use to make street transformations due to: a need to remain physically distanced from others outside our immediate household; a need for more outdoor space close to home in every part of every community to access and enjoy; a need for more space to provide efficient mobility for essential workers in particular; and a need for more space for local businesses as they try to remain open safely. This project is the third in a series of NITC-supported case study books on best practices in street reconfigurations for more active, sustainable, and in this case, COVID-supportive uses. The full, 154-page book is available for free download from the National Institute for Transportation and Communities (NITC).

scholarly journals Authors Online: Strategies for Digital Self Promotion

2021 ◽  
Author(s):  
Ashley Regimbal-Kung
Keyword(s):  
Social Media ◽  
Literature Review ◽  
Best Practices ◽  
Case Studies ◽  
Digital Marketing ◽  
Self Presentation ◽  
Social Media Platform ◽  
Media Platform ◽  
Online Strategies

This paper explored strategies of digital self-promotion for authors online through the investigation of emerging, independent self-published writers. This research provides best practices through those strategies to assist self-published writers in furthering their public profile in digital marketing. The literature review provides context in the online self-publishing environment, connecting with the audience; encouraging collaboration (produsage); adapting to the shifting publishing marketplace through self-presentation strategies (branding), and; bolstering two-way communication (market sensing). It also provides the basis for coding self-presentation themes in self-presentation. This research suggests that best practices can optimize the time that writers spend on marketing, not only to attract initial attention from publishers but at any stage in their career. This research gathers data and develops case studies of four self-published authors that use Wattpad, a social media platform for writers. It analyzes these authors’ strategies for self-promotion and measures their effectiveness through the level of engagement elicited from their fans. It develops best practices from these strategies. This research finds that digital self-promotional activities are successful if they are creative, unique and develop a community of fan followers. It is especially effective when authors reflect the interests of their target audience. It was also found these strategies helped develop the author’s branding for long-term effectiveness

False Information Narratives

2019 ◽  
pp. 326-348
Author(s):  
J. J. Sylvia IV ◽  
Kyle Moody
Keyword(s):  
Social Media ◽  
Best Practices ◽  
Presidential Election ◽  
Internet Research ◽  
False Information ◽  
Media Campaigns ◽  
Geographic Locations ◽  
The U.S ◽  
The Way

The issue of Russian interference in the 2016 U.S. Presidential election has been widely debated by scholars and journalists. However, these works have not fully analyzed the ads that have been released by Facebook and the U.S. Congress. This project uses a case study to analyze the ads posted by the Russian-affiliated Internet Research Agency, considering the quantities of ads targeted to particular geographic locations, the frequency of targeting for unique keywords, and the reach and impressions of each of the ads. Further, these results are compared to results from best practices in traditional social media campaigns as a way to better understand the goals and potential impacts of the IRA ads. In conclusion, the project, by analyzing the full set of IRA ads, sheds new light on the way false information narratives were leveraged by the Russian-linked IRA.

Design-Based Case Study

2018 ◽  
pp. 50-62
Author(s):  
Cynthia C. M. Deaton ◽  
Jacquelynn A. Malloy
Keyword(s):  
Data Collection ◽  
Case Studies ◽  
Case Study Research ◽  
Case Study Approach ◽  
Design Based Research ◽  
Study Research ◽  
Study Approach ◽  
Data Collection And Analysis ◽  
Instructional Innovations

Design-based case studies allow researchers to examine instructional innovations that are bounded by perspective, context, and time. Design-based case study is an approach that blends case study research with design-based research in order to more systematically examine the process and products of an intervention. This approach provides a framework for engaging in iterative cycles of data collection and analysis to determine if, how, and why goals of instructional innovations have been met. This chapter provides an overview of the design-based case study approach and responds to common concerns surrounding case study and design-based research and how design-based case studies address these concerns by building on the strengths of both approaches.

Marketing on Tumblr

2017 ◽  
pp. 59-83
Author(s):  
Kristen Smirnov
Keyword(s):  
Social Media ◽  
Best Practices ◽  
Case Studies ◽  
Future Research ◽  
Choice Overload ◽  
Research Directions ◽  
Future Research Directions ◽  
Technical Features

Despite many demographic, behavioral, and technical features that should make it an appealing destination for social media marketers, the Tumblr platform has lagged in marketing adoption. This chapter discusses the site features that drive its potential, while also acknowledging the challenges that Tumblr presents. Contrasts are offered between the limited flexibility but easier adoption curve of other platforms such as Facebook and Twitter, with the phenomenon known as choice overload discussed as a possible explanation for non-Tumblr preferences. Three Tumblr case studies are presented in depth to illustrate best practices (Denny's diner chain and the musician Taylor Swift) and to warn against certain common pitfalls (Nordstrom). The chapter concludes with potential future research directions to pursue on this growing but underutilized platform.

scholarly journals Emotional Intelligence a Critical Factor in Organizational Performance

2020 ◽  
Vol 1 (4) ◽  
pp. 10-39
Author(s):  
Neeta Baporikar
Keyword(s):  
Data Collection ◽  
Best Practices ◽  
Organizational Performance ◽  
Case Study Research ◽  
Critical Factor ◽  
Individual Performance ◽  
Qualitative Approach ◽  
Research Paradigm ◽  
Interpretative Research

The objective of this study is to understand how employee EI is a critical factor for improved organizational performance. Adopting a qualitative approach with a case study research design, a sample of 40 employees was selected from the organization; data collection was done through a questionnaire after pilot testing. An analysis is done using SPSS, within an interpretative research paradigm using thematic analyses. Findings reflect that understanding and knowledge on EI and its influence on the performance may add value to the organization as employees become aware of the best practices and contribute better for organizational performance. Further, it was also noted that EI is a significant predictor of job and organizational performance only if it is advocated and spearheaded through individual performance classified into the task and contextual performance.

scholarly journals Case study research for better evaluations of complex interventions: rationale and challenges

BMC Medicine ◽  
2020 ◽  
Vol 18 (1) ◽  
Author(s):  
Sara Paparini ◽  
Judith Green ◽  
Chrysanthi Papoutsi ◽  
Jamie Murdoch ◽  
Mark Petticrew ◽  
...  
Keyword(s):  
Public Health ◽  
Health Services ◽  
Case Studies ◽  
Health Research ◽  
Case Study Research ◽  
Main Body ◽  
Case Study Methodology ◽  
Study Research ◽  
Empirical Case Studies

Abstract Background The need for better methods for evaluation in health research has been widely recognised. The ‘complexity turn’ has drawn attention to the limitations of relying on causal inference from randomised controlled trials alone for understanding whether, and under which conditions, interventions in complex systems improve health services or the public health, and what mechanisms might link interventions and outcomes. We argue that case study research—currently denigrated as poor evidence—is an under-utilised resource for not only providing evidence about context and transferability, but also for helping strengthen causal inferences when pathways between intervention and effects are likely to be non-linear. Main body Case study research, as an overall approach, is based on in-depth explorations of complex phenomena in their natural, or real-life, settings. Empirical case studies typically enable dynamic understanding of complex challenges and provide evidence about causal mechanisms and the necessary and sufficient conditions (contexts) for intervention implementation and effects. This is essential evidence not just for researchers concerned about internal and external validity, but also research users in policy and practice who need to know what the likely effects of complex programmes or interventions will be in their settings. The health sciences have much to learn from scholarship on case study methodology in the social sciences. However, there are multiple challenges in fully exploiting the potential learning from case study research. First are misconceptions that case study research can only provide exploratory or descriptive evidence. Second, there is little consensus about what a case study is, and considerable diversity in how empirical case studies are conducted and reported. Finally, as case study researchers typically (and appropriately) focus on thick description (that captures contextual detail), it can be challenging to identify the key messages related to intervention evaluation from case study reports. Conclusion Whilst the diversity of published case studies in health services and public health research is rich and productive, we recommend further clarity and specific methodological guidance for those reporting case study research for evaluation audiences.

Application of Monash Centre for Health Research and Implementation Framework to the Development of Polycycstic Ovary Syndrome Guideline: A Case Study on Implementation

2018 ◽  
Vol 36 (01) ◽  
pp. 013-018 ◽  
Author(s):  
Helen Skouteris ◽  
Angela Melder ◽  
Cate Bailey ◽  
Heather Morris ◽  
Rhonda Garad ◽  
...  
Keyword(s):  
Knowledge Translation ◽  
Health Research ◽  
Stakeholder Engagement ◽  
Scale Up ◽  
Knowledge Generation ◽  
Evidence Based ◽  
Implementation Framework ◽  
Variation In Care ◽  
Underlying Principle

AbstractImplementation of healthcare guidelines, a set of recommendations aiming to optimize patient care, can be a complex process which is at risk of poor translation into practice. Failure to adopt new evidence-based healthcare findings can contribute to a large variation in care, potentially affecting outcomes for service users. Designed to avoid this issue, the Monash Centre for Health Research and Implementation (MCHRI) knowledge translation framework was created to support the development and future implementation of clinical practice guidelines. The framework is distinguished by a focus on methodological rigor, stakeholder engagement, and partnership, leading to the coproduction of a guideline and research projects. In this article, we use the development of the International Evidence-based Guideline on the Assessment and Management of Polycystic Ovarian Syndrome (2018) as a case study to articulate the MCHRI knowledge translation framework. Specifically, this article discusses stakeholder engagement; development and codesign of evidence-based recommendations; implementation and knowledge generation; dissemination, translation, and scale up; and refinement/learning from evaluation. This case study demonstrates how hybrid frameworks, models, and theories for implementation, such as the MCHRI implementation framework, have their place in healthcare. The underlying principle that informs the framework is stakeholder engagement, including codesign, empowerment, and partnership.

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