The Influence Of Alcohol Advertising on Students' Drinking Behaviors

NASPA Journal ◽  
2002 ◽  
Vol 40 (1) ◽  
Author(s):  
Peggy J Pedersen
Keyword(s):  
College Students ◽  
Descriptive Analysis ◽  
Survey Questionnaire ◽  
Drinking Patterns ◽  
Alcohol Advertising ◽  
Student Newspaper ◽  
Midwestern University ◽  
Drinking Behaviors ◽  
Binge Drinkers ◽  
Campus Newspaper

This study examined the perceived influence of alcohol advertising in a daily campus newspaper on the drinking behaviors of students at a large midwestern university. Data came from two sources: a descriptive analysis of alcohol ads that appeared during a four-week period in the student newspaper and a survey questionnaire. Findings indicated that college students do perceive that their drinking patterns are influenced by alcohol promotions in the campus newspaper and, furthermore, that self-identified binge drinkers were influenced significantly more than were nonbinge drinkers.

scholarly journals African American College Students’ Drinking Behaviors and Their Relationship to Self-Efficacy and Positive or Negative Expectancies Regarding Alcohol Consumption

2020 ◽  
Vol 10 (10) ◽  
pp. 153
Author(s):  
Patrice R. Jenkins ◽  
Pedro M. Hernandez ◽  
Chaiqua A. Harris
Keyword(s):  
College Students ◽  
African American ◽  
Alcohol Consumption ◽  
Self Efficacy ◽  
African American College Students ◽  
Drinking Patterns ◽  
Alcohol Expectancy ◽  
Convenience Sample ◽  
Positive Expectancies ◽  
Drinking Behaviors

College students’ alcohol consumption remains a significant concern for colleges and universities. However, most research overwhelmingly utilizes White samples from predominantly White universities, limiting knowledge of African American students’ drinking behaviors on historically Black campuses. This study examined alcohol usage among African American college students by investigating relationships between alcohol consumption and positive and negative expectancies as well as self-efficacy. A convenience sample of 282 students was used. The Alcohol Use Disorders Identification Test (AUDIT) measured alcohol consumption and identified individuals whose consumption created hazardous drinking patterns. Alcohol expectancy was measured by the Alcohol Effects Questionnaire (AEQ), and the Spheres of Control Scale measured self-efficacy. Students in this sample tended to believe that alcohol consumption was linked with more negative than positive alcohol expectancy beliefs. Alcohol expectancies, specifically positive expectancies, appeared to play a significant role in predicting alcohol consumption. There was also a positive relationship between positive expectancies and alcohol consumption. Despite these results, our regression model was only able to account for about 20% of the variance (r2 = 0.187). These findings are important in developing prevention and intervention programs to address the pervasive and critical social ills and reduce alcohol consumption among African American college students.

A Social Norms Approach to Reducing Alcohol Consumption Among College Freshmen

NASPA Journal ◽  
2003 ◽  
Vol 40 (4) ◽  
Author(s):  
Jannette Y. Berkley-Patton ◽  
Ellie C. Prosser ◽  
Kathleen A. McCluskey-Fawcett ◽  
Carrie Towns
Keyword(s):  
College Students ◽  
Social Norms ◽  
Drinking Behavior ◽  
School Level ◽  
Drinking Patterns ◽  
Normative Feedback ◽  
High School Level ◽  
University Life ◽  
Incoming Freshmen

The social norms media approach is an intervention designed to change college students’ drinking behavior by correcting false perceptions through normative feedback. The present study is a preliminary assessment of a social norms intervention’s attempt to decrease drinking amounts in students making the transition to university life. Data were collected on three groups of first-year students: (a) spring 1999 for baseline freshmen drinking norms, (b) summer 1999 to assess incoming freshmen drinking patterns, and (c) spring 2000 as a follow-up to assess effectiveness of the intervention for freshmen who entered fall 1999. Results indicated that the majority of freshmen students consistently drank in a moderate range (0–5 drinks), yet consistently overestimated their peers’ drinking levels. Incoming freshmen had significantly higher levels of drinking and greater misperceptions than baseline university freshmen. Results suggest the drinking rates significantly decreased for incoming freshmen from summer 1999 compared to spring 2000 follow-up norms. Also, the results suggest that normative feedback on college students’ drinking may be needed at the high school level to correct faulty perceptions prior to entering a university environment.

Impact of Curriculum Infusion on College Students’ Drinking Behaviors

2010 ◽  
Vol 58 (6) ◽  
pp. 515-522 ◽  
Author(s):  
Sabina White ◽  
Yong Sue Park ◽  
Elizabeth Diane Cordero
Keyword(s):  
College Students ◽  
Drinking Behaviors

scholarly journals Does Identification Matter? How Felt-Connectedness among University Students in Kenya and the USA Influences Health Seeking Behaviours

2021 ◽  
Vol 8 (2) ◽  
pp. 70-83
Author(s):  
Robert Nyaga ◽  
Marifran Mattson
Keyword(s):  
College Students ◽  
Thematic Analysis ◽  
Social Identity Theory ◽  
Eating Habits ◽  
Health Data ◽  
Health Interventions ◽  
Health Seeking ◽  
Midwestern University ◽  
Health Choices ◽  
The Usa

Guided by social identity theory (SIT), this study considers how identification influences health seeking behaviours among college  students in Kenya and the USA. The study sought to investigate how felt-connectedness among students influenced the health choices they made and the relevance of identification to health. Data were collected using responsive interviews with 22 students in a large Kenyan university and 21 students at a Midwestern university. The age of the participants from both countries ranged from 20 to 29 years. Data were coded and analysed using thematic analysis. The findings of the study indicate that identification  influenced students’ health seeking behaviours, especially on use of contraceptives, vaccination, choosing a physician, offering advice, eating habits, and in ensuring safety for friends at risk. This study point to the need of health communicators to utilize  identification in health interventions targeting college students.

scholarly journals ANALISIS USER EXPERIENCE WEB BASED DIGITAL LIBRARY JURUSAN PENDIDIKAN TEKNIK INFORMATIKA UNIVERSITAS PENDIDIKAN GANESHA

2017 ◽  
Vol 6 (2) ◽  
pp. 320
Author(s):  
I Made Agus Oka Wijaya . ◽  
I Ketut Resika Arthana, S.T., M.Kom . ◽  
Gede Aditra Pradnyana, S.Kom., M.Kom .
Keyword(s):  
College Students ◽  
User Experience ◽  
Digital Library ◽  
Descriptive Analysis ◽  
Problem Analysis ◽  
Heuristic Evaluation ◽  
Web Based ◽  
Population Research ◽  
Research Results ◽  
The Web

Penelitian ini bertujuan untuk menganalisis tingkat user experience pada web based digital library Jurusan Pendidikan Teknik Informatika Universitas Pendidikan Ganesha yang diukur menggunakan metode heuristic evaluation dengan menggunakan 10 Variabel. Tahapan penelitian dimulai dari analisis masalah yaitu penyebaran kuisioner secara online maupun offline. Hasil survey berupa kuisioner yang peneliti sebarkan ke mahasiswa Pendidikan Teknik Informatika Populasi penelitian ini adalah mahasiswa pendidikan teknik informatika angkatan 2013 dan mahasiswa pendidikan teknik informatika angkatan 2014. Sampel dalam penelitian ini terdiri dari 60 orang mahasiswa, Teknik analisis data yang digunakan analisis deskriptif dengan persentase kemudian dideskripsikan untuk mengukur tingkat usability pada website digilib. Hasil penelitian menunjukkan tingkat user experience pada web based digital library pada responden mahasiswa 47% yang masuk dalam kategori sedang. Dari hasil analisa kuisioner didapat hasil bahwa tampilan (layout) dari website digilib PTI sudah mampu memenuhi kriteria usability sebuah website. Sehingga dalam penelitian ini rekomendasi berdasarkan hasil kuisioner yang memiliki persentase rendah. Saran dari hasil kuisioner antara lain, perlu adanya tambahan menu login untuk mahasiswa agar mempermudah mahasiswa dalam mengakses web digilib, informasi pada website sebaiknya disajikan secara lengkap dan terbaru, design pada web digilib PTI sebaiknya ditingkatkan kembali karena masih kurang interaktif dan masih monoton, perlu adanya perbaikan pada halaman detail mahasiswa karena informasi yang disediakan masih terjadi kesalahan, perlu adanya menu bantuan untuk mempermudah pengguna dalam mencari informasi pada web digilib. Kata Kunci : analisa, usability, heuristic evaluation, Web Digilib This study attempts to analyzed levels of user experience in the web based digital library of Jurusan Pendidikan Teknik Informatika Universitas Pendidikan Ganesha measured in a heuristic evaluation by using 10 variables .Stage of the research commenced of the problem analysis that is spreading survey online or offline .The survey who researchers spread to students Pendidikan Teknik Informatika Population research this is a student Pendidikan Teknik Informatika 2013 generation and college students Pendidikan Teknik Informatika 2014 generation .Sample in this research are 60 students , technique analysis the data used descriptive analysis with the then described for measuring the degree of usability at the website digilib . The research results show the user experience in the web based digital library among respondents students 47 % in medium category with the design. From the analysis shows that survey obtained display ( layout ) website digilib PTI are able to meet the criteria usability of a website. So in this study recommendations based on the survey that having low percentage. Advice from survey among others, need to the additional menu logins for students to simplify students in access web digilib, information on the website should be presented a complete and latest, design to the web digilib PTI should be increased back as weak and still monotonous interactive, need of an improvement on page detail students because information provided still error occurred, it needs the help menu to ease users in seeking information to the web digilib keyword : analyze, usability, heuristic evaluation, Web Digilib

scholarly journals Perspektif Etika Bisnis Mahasiswa Terhadap Penggunaan Software Asli Dan Bajakan Di Kotamadya Pontianak

2019 ◽  
Vol 4 (2) ◽  
pp. 9-16
Author(s):  
Hijrah Wahyudi ◽  
Mardiyati Mardiyati
Keyword(s):  
College Students ◽  
Business Ethic ◽  
Descriptive Analysis

The purpose of this research is to know the college student’s perspective of business ethic about genuine software fake software; to socialise and disseminate some freewaresto the college students. This analysis is done by using descriptive analysis in order to answer the research. This research is done to 100 college students ( 50 persons from STIE Indonesia Pontianak, and 50 persons from STIE Pontianak). Result of the research concludes that happened gap, in which the perspective of business ethic is above the piracy of the software. .

scholarly journals College Students’ Perceptions of Worry and Parent Beliefs: Associations with Behaviors to Prevent Sun Exposure

2017 ◽  
Vol 2017 ◽  
pp. 1-7 ◽  
Author(s):  
Robert A. Yockey ◽  
Laura A. Nabors ◽  
Oladunni Oluwoye ◽  
Kristen Welker ◽  
Angelica M. Hardee
Keyword(s):  
College Students ◽  
Protective Clothing ◽  
Sun Exposure ◽  
Sun Protection ◽  
Parental Beliefs ◽  
Parent Beliefs ◽  
Prevention Messages ◽  
Midwestern University ◽  
History Of ◽  
The Impact

More research is needed to understand how attitudes impact behaviors that afford sun protection. The current study examined the impact of students’ perceptions of parental beliefs about sun exposure and its influence on their practiced sun protection behaviors and worry about sun exposure. Participants were college students (N=462) at a large Midwestern university. They completed a survey to examine their perceptions of risks and messages about sun exposure and sun exposure behaviors. Results indicated that gender and students’ perceptions of parental beliefs about sun exposure were related to sun protection behaviors and their own worry over sun exposure. Specifically, males showed lower levels of sun protection behaviors, with the exception of wearing a hat with a brim, and lower levels of worry about sun exposure compared to females. Roughly a third of our sample had a family history of skin cancer, and this variable was related to worry about sun exposure and parental beliefs. Prevention messages and interventions to reduce sun risk for college students should address risks of sun exposure as well as educating young adults about the importance of wearing sunscreen, protective clothing, and hats to improve sun protection.

scholarly journals A qualitative examination of drinking patterns among community college students

2019 ◽  
pp. 1-7 ◽  
Author(s):  
Herpreet Thind ◽  
Rochelle K. Rosen ◽  
Nancy P. Barnett ◽  
Kristen Walaska ◽  
Regina Traficante ◽  
...  
Keyword(s):  
College Students ◽  
Community College ◽  
Community College Students ◽  
Drinking Patterns
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