scholarly journals O Controle da palavra do outro nos dispositivos de busca (The control of the other’s speech on search engines)

2009 ◽  
Vol 7 (3) ◽  
pp. 91
Author(s):  
Marco Antônio Gutierrez

Se todo enunciado concreto é um elo na cadeia da comunicação discursiva de um determinado campo” (BAKHTIN, 2003, p. 296), meu enunciado de hoje é também uma resposta a um conjunto de enunciados de outrem, com quem dialoguei ontem. Ao controlar as vozes com quem sou capaz de dialogar na Internet, os dispositivos de busca são capazes de controlar também o meu próprio discurso. Partindo dessa premissa, o presente artigo discute o critério de relevância adotado pelos dispositivos para selecionar o resultado das buscas, em particular o critério do Google, responsável por metade das buscas realizadas na Internet.PALAVRAS-CHAVE: Internet. Dispositivos de busca. Controle do discurso. ABSTRACT Any concrete statement is a link in the communication chain of a particular human activity field” (BAKHTIN, 2003, p. 296). If it is true, my discourse is now a response to another discourse with which I interacted yesterday. If search engines can control the voices of whom I am able to talk on the Internet, they are also able to control my own discourse. From this point of view, this article discusses the criteria of relevance adopted by search engines to select theirs outputs, especially Google’s criteria, responsible for half of the Internet searches. KEYWORDS: Internet. Search engines. Discourse control.

2020 ◽  
Vol 1 (1) ◽  
pp. 1
Author(s):  
Budi Harto ◽  
Rita Komalasari

Almost everyone now has been searching for anything through internet search engines such as Google, e-commerce sites / buying and selling sites, and social media. This online internet marketing program can be started by SMEs easily, several ways that can be applied are by making Google My Business, Google Website, E-Commerce Shopee, and Social media such as Facebook and Instagram. Little Rose as an Indonesian SME that manufactures various kinds of fabric crafts made from fabric makes it has a lot of opportunities to become a marketable product, unfortunately the lack of marketing activities makes it still not widely known. Little Rose needs a new market in order to increase revenue, expand businesses, and create new jobs. After this training, the Little Rose team can still be given further training on the platforms that have been provided. In the future if there is already a budget for marketing, it would be better to create a website with a better appearance, e-commerce sites can be upgraded to become paid if there are already many products, and use social media ads to advertise Little Rose even further Keywords: Internet Marketing, Online Marketing, UMKM, SME


Author(s):  
Yury Smirnov

Existing Internet search engines are analyzed. Tagging, with its advantages and drawbacks, is examined as a popular method of Internet information organization and classification. The author concludes that every search engine is unique for its search algorithm, and combined use of many is seen and the most efficient for users.


2018 ◽  
Author(s):  
James Grimmelmann

98 Minnesota Law Review 868 (2014)Academic and regulatory debates about Google are dominated by two opposing theories of what search engines are and how law should treat them. Some describe search engines as passive, neutral conduits for websites’ speech; others describe them as active, opinionated editors: speakers in their own right. The conduit and editor theories give dramatically different policy prescriptions in areas ranging from antitrust to copyright. But they both systematically discount search users’ agency, regarding users merely as passive audiences.A better theory is that search engines are not primarily conduits or editors, but advisors. They help users achieve their diverse and individualized information goals by sorting through the unimaginable scale and chaos of the Internet. Search users are active listeners, affirmatively seeking out the speech they wish to receive. Search engine law can help them by ensuring two things: access to high-quality search engines, and loyalty from those search engines.The advisor theory yields fresh insights into long-running disputes about Google. It suggests, for example, a new approach to deciding when Google should be liable for giving a website the “wrong” ranking. Users’ goals are too subjective for there to be an absolute standard of correct and incorrect rankings; different search engines necessarily assess relevance differently. But users are also entitled to complain when a search engine deliberately misleads them about its own relevance assessments. The result is a sensible, workable compromise between the conduit and editor theories.


2016 ◽  
Vol 2 ◽  
pp. 205521731665241 ◽  
Author(s):  
Antoine Guéguen ◽  
Elisabeth Maillart ◽  
Thibault Gallice ◽  
Bashar Allaf

Background Information available on the internet has changed patient–neurologist relationships. Its evaluation for multiple sclerosis is only partial, regardless of the language used. Objective We aim to evaluate the content quality and ranking indexes of French-language sites dealing with multiple sclerosis. Methods Two French terms and three search engines were used to identify the sites whose ranking indexes were calculated according to their positions on each page designated by the search engines. Three evaluators used the DISCERN questionnaire to assess the content quality of the 25 selected sites. The sites were classified according to the mean of the evaluators’ grades. Grading agreement between evaluators was calculated. Ranking indexes were computed as a rank/100. Results Content level was deemed mediocre, with poor referencing of the information provided. The naïve and two expert evaluators’ grades differed. Content quality disparity was found within the different website categories, except for institutional sites. No correlation was found between content quality and ranking index. Conclusion The information available was heterogeneous. Physicians should guide patients in their internet searches for information so that they can benefit from good-quality input which is potentially able to improve their management.


2020 ◽  
Vol 196 ◽  
pp. 03007
Author(s):  
Alexandr V. Tertyshnikov

Signs of the threat of the Mexican earthquake of February 1, 2019, are presented according to estimates of the recurrence of query words in Internet electronic publications. These estimates (information signals) have been determined using the Internet search engines. Before the earthquake, an increase in the recurrence of query words semantically related to seismic-hazard precursors was revealed in electronic publications relative to the seismically hazardous region. After the earthquake, the activity of the Internet community decreases.


Author(s):  
Alessandro Rovetta ◽  
Akshaya Srikanth Bhagavathula

AbstractBackgroundThough ‘infodemiological’ methods have been used in COVID-19 research, an examination of the extent of infodemic monikers (misinformation) use on the Internet remains limited.ObjectiveTo investigate Internet search behavior related to COVID-19 and examine the circulation of infodemic monikers through two platforms—Google and Instagram—during the current global pandemic.MethodsUsing Google Trends and Instagram hashtags (#), we explored Internet search activities and behaviors related to the COVID-19 pandemic from February 20, 2020, to May 06, 2020. We investigated the names used to identify the virus, health and risk perception, life during the lockdown, and information related to the adoption of COVID-19 infodemic monikers. We computed the average peak volume (APC) with a 95% confidence interval (CI) during the study period for the monikers.ResultsThe top five COVID-19-related terms in the Google searches were “coronavirus”, “corona”, “COVID”, “virus”, “corona virus”, and “COVID-19”. Countries with a higher number of COVID-19 cases had a higher number of COVID-19 queries on Google. The monikers “coronavirus ozone”, “coronavirus laboratory”, “coronavirus 5G”, “coronavirus conspiracy” and “coronavirus bill gates” were widely circulated on the Internet. Searches about ‘tips and cures’ for COVID-19 spiked in relation to the U.S. president speculating about a ‘miracle cure’ and suggesting the injection of disinfectant to treat the virus. Around two-thirds (66.1%) of Instagram users used the hashtags “COVID-19”, and “coronavirus” to disperse virus-related information.ConclusionGlobally, there is a growing interest in COVID-19, and numerous infodemic monikers continue to circulate on the Internet. Based on our findings, we hope to encourage mass media regulators and health organizers to be vigilant and diminish the use and circulation of these infodemic monikers on the Internet, to decrease the spread of misinformation.


2012 ◽  
Vol 12 (5) ◽  
Author(s):  
Yusof Ismail, Suhaimi Mhd Sarif

Internet is becoming a popular tool among career-oriented people. Among professionals, some of the engineers use the Internet in their work to search for information. The study is carried out to ascertain comparative availability of the materials on ethics and engineers in four top Internet search engines (ISE’s). Four ISE’s were accessed on 2 February 2011, from 2.21 p.m. to 4.21 p.m. [Gombak Time] using a combination of selected search terms: education, engineer, engineering, ethics, Islam, professional, research, and training. The search results or hits produced by the selected ISE’s were analyzed using a specially created instrument/format. The study computes relative ratios of the coverage of selected terms in relation to the number of hits for selected terms within each ISE. The ratios are obtained by dividing the hits for a search term or combination into the total hits within each ISE. The results of the analysis reveal that the ISE’s contain the highest frequency of materials on engineers and ethics. The findings suggest to engineering students and practitioners of varying capabilities among the ISE’s used in the study to learn about engineering ethics. Limitations of the study and suggestions for further research are included in the study.   ABSTRAK: Internet menjadi alat yang popular di kalangan staf yang berorientasikan kerjaya. Di kalangan profesional, para jurutera menggunakan Internet untuk mencari maklumat dalam kerja-kerja mereka. Kajian ini dijalankan untuk menentukan ketersediaan perbandingan bahan-bahan mengenai etika dan jurutera dalam empat enjin carian Internet (ISE) teratas. Beberapa ISE dicapai pada 2 Februari 2011, di antara 2.21 petang sehingga 4.21 petang [waktu Gombak] menggunakan gabungan terma carian yang dipilih: pendidikan, jurutera, kejuruteraan, etika, Islam, profesional, penyelidikan, dan latihan. Keputusan carian atau ‘hits’ yang dihasilkan oleh ISE terpilih telah dianalisis dengan menggunakan instrumen/format yang direka khas. Kajian itu mengira nisbah relatif liputan terma-terma terpilih tersebut dengan jumlah ‘hits’ bagi kesemua terma bagi setiap ISE. Nisbah diperolehi dengan membahagikan ‘hits’ bagi istilah carian atau gabungan istilah dengan jumlah ‘hits’ dalam setiap ISE. Keputusan analisis menunjukkan ISE yang mengandungi kekerapan tertinggi bahan-bahan berkaitan dengan jurutera dan etika. Hasil kajian menyarankan kepada pelajar-pelajar dan pengamal kejuruteraan bahawa wujud keupayaan yang berbeza-beza di kalangan ISE berhubung dengan potensi bahan-bahan berkaitan etika kejuruteraan. Batasan kajian dan cadangan untuk penyelidikan selanjutnya dimasukkan dalam kajian ini.  Keywords-engineering ethics; internet search engines; literature; training and development


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