scholarly journals Pengaruh Kualitas Layanan dan Harga Terhadap Kepuasan Penumpang Bus Trans Padang

Jurnal Ecogen ◽  
2019 ◽  
Vol 2 (4) ◽  
pp. 769
Author(s):  
Mega Anggraini ◽  
Rose Rahmidani

This study aims to reveal the influence of service quality and price on the satisfaction of Trans Padang bus passengers. This research is quantitative descriptive. The population in this study were all people in the city of Padang who had used Trans Padang services, Pasar Raya - Lubuk Buaya route. The data used are primary data and secondary data. The data collection technique was using questionnaires and documentation. The sample technique used in this study was purposive sampling with a total sample of 100 respondents. The analytical method used is multiple regression analysis using the SPSS version 21 program. For hypothesis testing the study was conducted using data analysis through validity and reliability tests, normality test, multicollinearity, heteroscedicactivity, F test and statistical t test at α = 0.05. The results of this study indicate that 1) Service quality has a significant positive effect on the satisfaction of Trans Padang bus passengers 2) Price has a significant effect on the satisfaction of Trans Padang bus passengers. Keyword: service quality, price, and passenger satisfaction 

2018 ◽  
Vol 26 (2) ◽  
pp. 210-225
Author(s):  
Riska Maulani ◽  
Yunita Fitri W

The purpose of this study to determine the effect of service quality on customer satisfaction simultaneously. The type of research used in this study is quantitative research. This research uses primary data and secondary data. While the sample technique used is a non-probability sample that uses a total sample of 100 respondents. Based on the results of this study, the quality of service consisting of reliability (reliability) X1, tangible X2, X3 responses, assurance and certainty (assurance) X4, and empathy (empathy) X5 affect customer satisfaction (Y) simultaneously or simultaneously.


2018 ◽  
Vol 26 (2) ◽  
pp. 210-225
Author(s):  
Riska Maulani ◽  
Yunita Fitri W

The purpose of this study to determine the effect of service quality on customer satisfaction simultaneously. The type of research used in this study is quantitative research. This research uses primary data and secondary data. While the sample technique used is a non-probability sample that uses a total sample of 100 respondents. Based on the results of this study, the quality of service consisting of reliability (reliability) X1, tangible X2, X3 responses, assurance and certainty (assurance) X4, and empathy (empathy) X5 affect customer satisfaction (Y) simultaneously or simultaneously.


Jurnal Ecogen ◽  
2019 ◽  
Vol 2 (3) ◽  
pp. 327
Author(s):  
Mita Wulandari ◽  
Armida S

This study aims to determine the relationship of service quality to the satisfaction of recipients of population administration services at the Population and Civil Registry Office of Tanah Datar District. Measurement of service quality dimensions using five dimensions of service quality consisting of dimensions of physical evidence (tangibles), reliability (reliability), responsiveness (responsiveness), assurance (assurance), empathy (empathy). This type of research is a quantitative study with a correlational method using SPSS version 22. The population of this study is the population receiving population administration services in Dukcapil Tanah Datar District, a population of 82,286 people with a sample of 100 people taken using the Slovin formula using accidental sampling techniques. The research data is primary data, the data collection technique in this study is to use a questionnaire prepared using a Likert scale whose scores are 1-5. To ensure that the instruments used in the study are validity and reliability tests. Data were analyzed by descriptive and inductive analysis using normality test, linearity test, hypothesis testing using multiple correlation test, person correlation test, and the coefficient of determination test with α = 0.05. The results of this study show that the five service quality variables have a positive and significant relationship to the satisfaction of recipients of population administration services, namely the dimensions of physical evidence (tangibles), reliability (reliability), responsiveness (responsiveness), assurance (assurance), and empathy (empathy). Keyword:  kualitas pelayanan, bukti fisik (tangibility), keandalan (reliability), daya tanggap (responsiveness), jaminan (assurance), empati (emphaty), dan kepuasan masyarakat penerima layanan.


2019 ◽  
Vol 1 (1) ◽  
pp. 59-73
Author(s):  
Zulkifli Zulkifli ◽  
Boy Syamsul Bakhri ◽  
Maysuri Maysuri ◽  
Ficha Melina

The purpose of the research was to determine the effect of Islamic advertising on purchasing decision for Clean and Fresh Sunsilk Hijab Shampoo. The subject of this research was students of Riau Islamic University. While the object of this study was the effect of Islamic advertising on purchasing decision for Clean and Fresh Sunsilk Hijab Shampoo. The data sources used in this study were primary data and secondary data. The sampling technique used was proportional stratified random sampling, while the data collection technique used was a questionnaire. To analyze the data, quantitative descriptive method was used. In analyzing quantitative data, simple linear regression analysis was used where the calculation process used SPSS for windows version 23. The sample of this study was 96 people. The result of the research showed Islamic advertising on purchasing decision for Clean and Fresh Sunsilk Hijab Shampoo had a strong or high relationship, this was related to the correlation coeffisien which was 0.763. The result of the research, the result of partial test related to the significant influence between Islamic advertising on purchasing decisions for Clean and Fresh Sunsilk Hijab Shampoo, it was known from  the value of tcount (11.452) which was bigger than t table (1.661). Conclusion, there was a significant effect between Islamic advertising on purchasing decisions for clean and fresh sunsilk hijab Shampoo to students of  Riau Islamic University Keywords: Islamic Advertising, Purchasing Decision


2019 ◽  
Vol 18 (2) ◽  
pp. 121-143
Author(s):  
Ade Indra Permana ◽  
Mulky Fauzan ◽  
Sugeng Lubar Prastowo

This study aims to analyze the influence of brand image, service quality, and perceived price and its implication towards student satisfaction in Universitas Muhammadiyah Tangerang (UMT). This research is quantitative in nature. Both primary and secondary data were obtained from various source such as journals. Primary data were gathered using questionnaire which were distributed to the target respondent. The population consists of active students from Faculty of Engineering and Faculty of Economy actively studying in 2017 using a purposive sampling. Total sample of 100 students were obtained. Data were analyzed using SPSS version 23. The research found that the brand image, service quality and perceived price are affecting students satisfaction of Universitas Muhammadiyah Tangerang. Researcher suggests UMT to improve their brand image, also to improve administration services and lecturer quality. In addition UMT shall adjust their tuition costing structure to win the competition in pricingPenelitian ini bertujuan untuk menganalisis pengaruh Citra Merek, Kualitas Layanan dan Persepsi Harga Terhadap Kepuasan Mahasiswa di Universitas Muhammadiyah Tangerang (UMT). Penelitian bersifat kuantitatif dan bersifat explanatory, sedangkan teknik pengumpulan data berdasarkan kuesioner dan dokumen. Populasi penelitian ini adalah mahasiswa dari fakultas teknik dan fakultas ekonomi yang aktif berkuliah pada tahun 2017. Metode pengambilan sample menggunakan metode probability sampling dan teknik pengambilan sampel dengan menggunakan simple random sampling. Penentuan ukuran sampel menggunakan rumus Slovin dengan tingkat kesalahan 10% berjumlah 100 mahasiswa yang diambil sebagai responden. Data yang terkumpul dianalisa menggunakan SPSS versi 23. Hasil penelitian ditemukan bahwa Citra Merek, Kualitas Layanan dan Persepsi Harga secara signifikan berpengaruh terhadap Kepuasan Mahasiswa di UMT. Peneliti menyarankan UMT perlu meningkatkan citra merek, dan juga melakukan peningkatan di kualitas staf administrasi dan pengajar. Selain itu UMT perlu meninjau kembali biaya perkuliahan yang dikenakan ke mahasiswa agar dapat meningkatkan daya saing


2020 ◽  
Vol 8 (2) ◽  
pp. 206
Author(s):  
Andrianto Andrianto ◽  
Cahyo Sasmito ◽  
Cakti Indragunawan

This study aims to determine and analyze the effect of service quality and patient satisfaction on X Tuban clinical image. Sampling is done by simple random sampling. The number of samples determined was 92 samples. The data used are primary data and secondary data. The analytical method used to determine the effect of service quality and patient satisfaction on the X Tuban Clinic image is multiple linear regression with the Ordinary Least Square (OLS) method. Before a regression is carried out, a validity and reliability test is performed for each question. In addition, a normality test and a classic assumption test are performed. The results showed that the quality of service and patient satisfaction simultaneously and individually affected the positive image of the Tuban X Clinic.


2019 ◽  
Vol 3 (02) ◽  
Author(s):  
Endah Astuti ◽  
Eny Kustiyah ◽  
Sri Hartono

The purpose of this study was to determine the effect of service quality on customer satisfaction PT. Automobil Jaya Mandiri Wuling Surakarta partially and simultaneously. Primary data sources were obtained from questionnaires distributed to consumers with a sample of 95 people, while secondary data were obtained from PT. Automboil Jaya Mandiri Wuling Surakarta. The analytical tool used is quantitative descriptive analysis. Based on the results of the t test, it can be concluded that there is a partial effect between tangible and assurance on customer satisfaction at PT. Automobil Jaya Mandiri Wuling Surakarta. F test results show that there is a simultaneous influence between tangible, reliable, responsible, assurance, empathyvvariables on customer satisfaction at PT. Automobil Jaya Mandiri Wuling Surakarta. The results of multiple linear regression tests obtained by the equation Y = 1,219 + 0.763 X1 - 0.064 X2 + 0.130 X3 + 0.748 X4 - 8.644X5 €. From the regression equation it can be seen that the most dominant variable influencing consumer satisfaction is the physical evidence variable with a coefficient of 0.763. R2 (R Square) test obtained a result of 0.609 or 60.9% which means that customer satisfaction with the Dealer of PT. Automobil Jaya Mandiri Wuling Surakarta is influenced by variable tangiable, reliable, responsible, assurance, empathy of 60.9%. And other factors that influence customer satisfaction at PT. Automobil Jaya Mandiri Wuling Surakarta. of 0.391 (39.1%) expected by PT. Automobil Jaya Mandiri Wuling Surakarta needs to implement and develop aspects of service to consumer satisfaction which include tangible (physical evidence), reliability (reliability), responsiveness (responsiveness), assurance (empathy), empathy (empathy), so as to obtain a more market share well. Keywords: Service Quality, Tangible, Reliability, Responsiveness, Assurance, Empathy, and Customer Satisfaction


2020 ◽  
Vol 4 (01) ◽  
Author(s):  
Yolanda Cahya Utami ◽  
Sri Hartono ◽  
Eny Kustiyah

The purpose of this study is to determine whether there is a significant influence between the variable quality of service, company reputation, and customer claims perception and customer satisfaction. In addition, it is also to find out whether there is a significant simultaneous effect and which variable is the most dominant in influencing customer satisfaction at KC AJB Bumiputera 1912 Surakarta. The method used is a method based on quantitative descriptive, where the sampling technique uses Random Sampling, which is a random sampling technique, regardless of the level contained in the population. The data used are primary data and secondary data with data collection techniques: questionnaires, observations, interviews, and literature study. Data analysis techniques in this study used multiple linear, determination test (R2), F test, and t test. The results of the study can be concluded that: 1) There is an effect of service quality, company reputation, and simultaneous perception of customer claims on customer satisfaction at KC AJB Bumiputera 1912 Surakarta, 2) There is an influence of service quality on customer satisfaction at KC AJB Bumiputera 1912 Surakarta Batik in the City of Solo, 3) There is an influence of company reputation on customer satisfaction in KC AJB Bumiputera 1912 Surakarta, 4) There is an influence of customer perception perceptions of customer satisfaction on KC AJB Bumiputera 1912 Surakarta. Keywords: Service Quality, Company Reputation, Customer Claim Perception, and Customer Satisfaction


2018 ◽  
Vol 16 (1) ◽  
pp. 43
Author(s):  
Hendrianto Hendrianto ◽  
Diah Natalisa ◽  
Dian Eka

This study aimed to analyze product quality and service quality on customer satisfaction.Respondents were the customer of mobile broadband product in Palembang city. Both primary and secondary data were gathered. Secondary data were gathered from various sources such as journals, books and other related publications. Primary data were gathered using questionnaire which were distributed to the respondents. This research used a random sampling technique, a total sample of 100 respondents were obtained. Various statistical analysis tests such as validity, reliability and classical assumption tests were employed. Using a multiple linier regression analysis, the result indicated thatproduct quality and service quality had positive and significant effect on customer satisfaction. The mobile broadband company is suggested to evaluate about the price, product quality, and service quality to provide costumer satisfaction.


Jurnal Ecogen ◽  
2020 ◽  
Vol 3 (1) ◽  
pp. 176
Author(s):  
Widya Fraenka Sari ◽  
Tri Kurniawati

This study aims to: 1) analyze the effect of learning motivation on student achievement. 2) analyze the effect of e-learning utilization on student achievement. 3) To analyze the effect of learning motivation and e-learning utilization student achievement. Thie type of research is quantitative descriptive research. The population in this study are students of the Department of Economic Education, FE UNP in 2017-2018. The sample are 100 peoplestudent. The type of data in this study are secondary data and primary data. The data collection technique used is a questionnaire. The data that has been collected is analyzed by descriptive analysis. This research uses multiple regression analysis. The results of this study indicate that 1) learning motivation does not significantly influence student achievement. 2)utilization of e-learning has no significant effect on student achievement and 3) learning motivation and utilization of e-learning have no significant effect on learning achievement student achievement departement of economic education UNP.Keywords : motivation to learn, the use of elearning, the use of elearning


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