scholarly journals PENGARUH CITRA MEREK, KUALITAS PELAYANAN DAN PERSEPSI HARGA TERHADAP KEPUASAN MAHASISWA DI UNIVERSITAS MUHAMMADIYAH TANGERANG

2019 ◽  
Vol 18 (2) ◽  
pp. 121-143
Author(s):  
Ade Indra Permana ◽  
Mulky Fauzan ◽  
Sugeng Lubar Prastowo
Keyword(s):  
Service Quality ◽  
Student Satisfaction ◽  
Random Sampling ◽  
Brand Image ◽  
Secondary Data ◽  
Simple Random Sampling ◽  
Total Sample ◽  
Primary Data ◽  
Perceived Price ◽  
Students Satisfaction

This study aims to analyze the influence of brand image, service quality, and perceived price and its implication towards student satisfaction in Universitas Muhammadiyah Tangerang (UMT). This research is quantitative in nature. Both primary and secondary data were obtained from various source such as journals. Primary data were gathered using questionnaire which were distributed to the target respondent. The population consists of active students from Faculty of Engineering and Faculty of Economy actively studying in 2017 using a purposive sampling. Total sample of 100 students were obtained. Data were analyzed using SPSS version 23. The research found that the brand image, service quality and perceived price are affecting students satisfaction of Universitas Muhammadiyah Tangerang. Researcher suggests UMT to improve their brand image, also to improve administration services and lecturer quality. In addition UMT shall adjust their tuition costing structure to win the competition in pricingPenelitian ini bertujuan untuk menganalisis pengaruh Citra Merek, Kualitas Layanan dan Persepsi Harga Terhadap Kepuasan Mahasiswa di Universitas Muhammadiyah Tangerang (UMT). Penelitian bersifat kuantitatif dan bersifat explanatory, sedangkan teknik pengumpulan data berdasarkan kuesioner dan dokumen. Populasi penelitian ini adalah mahasiswa dari fakultas teknik dan fakultas ekonomi yang aktif berkuliah pada tahun 2017. Metode pengambilan sample menggunakan metode probability sampling dan teknik pengambilan sampel dengan menggunakan simple random sampling. Penentuan ukuran sampel menggunakan rumus Slovin dengan tingkat kesalahan 10% berjumlah 100 mahasiswa yang diambil sebagai responden. Data yang terkumpul dianalisa menggunakan SPSS versi 23. Hasil penelitian ditemukan bahwa Citra Merek, Kualitas Layanan dan Persepsi Harga secara signifikan berpengaruh terhadap Kepuasan Mahasiswa di UMT. Peneliti menyarankan UMT perlu meningkatkan citra merek, dan juga melakukan peningkatan di kualitas staf administrasi dan pengajar. Selain itu UMT perlu meninjau kembali biaya perkuliahan yang dikenakan ke mahasiswa agar dapat meningkatkan daya saing

PENGARUH KEPEMIMPINAN DAN MOTVASI KERJA TERHADAP KUALITAS PELAYANAN PUBLIK (STUDI KASUS PADA KANTOR KEMENTERIAN AGAMA SUNGAI PENUH )

2020 ◽  
Author(s):  
Pahrizal
Keyword(s):  
Data Analysis ◽  
Service Quality ◽  
Public Service ◽  
Random Sampling ◽  
Secondary Data ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Primary Data ◽  
Analysis Techniques ◽  
Intervening Variables

The research is proposed to test the influence of Leadership and Motivation Work on Public Service Quality. The population in this study was the Kantor Kementerian Agama Sungai Penuh who had received the last 1 year service at the Kantor Kementerian Agama Sungai Penuh, amounting to 260 people. Furthermore, by using the Slovin formula, a sample size of 158 people was chosen with a sampling technique based on Simple Random Sampling. This study uses primary data and secondary data. Data analysis techniques used are path analysis and hypothesis testing using t test with data analysis using SPSS version 20. The results of the study based on showing that partially the Leadership and motivation work have a positive and significant effect on Public Service Quality. The results also show that motivation work variables act as intervening variables between Leadership and Public Service Quality.

scholarly journals STUDI EMPIRIS KUALITAS PELAYANAN MELALUI MODEL SERVQUAL (Service Quality) DAN IPA (Important Performance Analysis) PADA MAHASISWA JURUSAN TARBIYAH STAIN GAJAH PUTIH ACEH

2019 ◽  
Vol 3 (2) ◽  
pp. 183
Author(s):  
Farid Fauzi ◽  
Ansor Nasution
Keyword(s):  
Performance Analysis ◽  
Service Quality ◽  
Random Sampling ◽  
Simple Random Sampling ◽  
Total Sample ◽  
Primary Data ◽  
Research Approach ◽  
Low Expectations ◽  
Sequential Explanatory

Penelitian ini mengkaji kualitas pelayanan dengan menggunakan Model SERVQUAL dan IPA (Important Performance Analysis) pada Jurusan Tarbiyah STAIN Gajah Putih. Dimensi pelayanan yang digunakan yaitu : Tangibles, Reliability, Responsiveness, Assurance, Empathy. Pendekatan penelitian yang digunakan adalah Mixed Method dengan Model Sequential Explanatory, jumlah populasi dalam penelitian ini berjumlah 1576 mahasiswa dengan teknik pengambilan sampel menggunakan Simple Random Sampling menggunakan Rumus Slovin dengan jumlah sampel berjumlah 94 mahasiswa. Data yang digunakan adalah data primer dengan menggunakan Skala Likert. Berdasarkan hasil penelitian terdapat tiga atribut layanan yang mempunyai kategori yang harus mendapatkan perhatian khusus, sembilan atribut layanan yang berkategori layanan yang baik tetapi mempunyai tingkat prioritas yang rendah, sepuluh atribut layanan yang berkategori atribut layanan yang mempunyai harapan dan persepsi yang rendah serta empat atribut layanan yang mempunyai kategori kinerja yang baik  dan telah melampui harapan dari para mahasiswa. Kata Kunci : Kualitas Pelayanan, SERVQUAThis study examines the quality of service using the SERVQUAL and IPA Models (Important Performance Analysis) at the STAIN Gajah Putih Tarbiyah Department. The dimensions of the services used are: Tangibles, Reliability, Responsiveness, Assurance, Empathy. The research approach used was Mix Method with Model Sequential Explanatory, the number of population in this study amounted to 1576 students with sampling techniques using Simple Random Sampling using Slovin Formula with a total sample of 94 students. The data used are primary data using a Likert Scale. Based on the results of the study there are three service attributes that have special attention categories, nine service categories that are categorized as good but have a low priority level, ten service attribute categories that have low expectations and perceptions and four service attributes has a good performance category and has exceeded the expectations of the students.Keywords : Service Quality, SERVQUAL And IPA

Pengaruh Kualitas Produk dan Kualitas Pelayanan Terhadap Kepuasan Pelanggan Mobile Broadband Di Kota Palembang

2018 ◽  
Vol 16 (1) ◽  
pp. 43
Author(s):  
Hendrianto Hendrianto ◽  
Diah Natalisa ◽  
Dian Eka
Keyword(s):  
Regression Analysis ◽  
Statistical Analysis ◽  
Service Quality ◽  
Product Quality ◽  
Random Sampling ◽  
Secondary Data ◽  
Sampling Technique ◽  
Total Sample ◽  
Primary Data ◽  
Mobile Broadband

This study aimed to analyze product quality and service quality on customer satisfaction.Respondents were the customer of mobile broadband product in Palembang city. Both primary and secondary data were gathered. Secondary data were gathered from various sources such as journals, books and other related publications. Primary data were gathered using questionnaire which were distributed to the respondents. This research used a random sampling technique, a total sample of 100 respondents were obtained. Various statistical analysis tests such as validity, reliability and classical assumption tests were employed. Using a multiple linier regression analysis, the result indicated thatproduct quality and service quality had positive and significant effect on customer satisfaction. The mobile broadband company is suggested to evaluate about the price, product quality, and service quality to provide costumer satisfaction.

PENGARUH KUALITAS PELAYANAN, HARGA DAN CITRA MEREK TERHADAP KEPUASAN MAHASISWA

2019 ◽  
Vol 8 (2) ◽  
pp. 104
Author(s):  
Titim Nurlia
Keyword(s):  
Service Quality ◽  
Student Satisfaction ◽  
Significant Influence ◽  
Brand Image ◽  
Linear Regression Analysis ◽  
Research Result ◽  
Coefficient Of Determination ◽  
F Test ◽  
Fierce Competition ◽  
Students Satisfaction

<p>Highly competition requires university to be more sensitive to the interest students as one of stakeholders. Polytechnic LP3I Jakarta Campus Cimone has many competitors amid the dynamics of increasingly fierce competition of higher education. This research aims to analyze the effect of Service quality, Price and Brand Image of Students Satisfaction. A theory used in research is based on opinion from Andriyani, Suwandi Mananeke &amp; Taroreh, Fatriansyah. There is an effect between Service Quality, Price and Brand Image to Customer Satisfaction. This research use a quantitative method by distributing a questionnaire. The amount of population are 408 students and the sample is 80 people by Slovin formulas. Based on research result using linear regression analysis multiple SPSS version 20 indicated that: The independent variable Service Quality, Price and Brand Image jointly tested by F test proved positive and significant influence on the Student Satisfaction and the magnitude of the effect seen from the coefficient of determination (R<sub>2</sub>) was 41,8 %. To test the hypothesis of the use F test and t test. While price do not have effect significant influence on students satisfaction.</p><p> </p><strong>Keywords:</strong> service quality, price, brand image, student’s satisfaction

scholarly journals PERSEPSI MAHASISWA TERHADAP MUTU PELAYANAN AKADEMIK DI JURUSAN ADMINISTRASI NIAGA POLITEKNIK NEGERI MALANG

2019 ◽  
Vol 12 (2) ◽  
pp. 111
Author(s):  
Tri Yulistyawati Evelina ◽  
Rena Feri Wijayanti ◽  
Ahmad Fauzi
Keyword(s):  
Service Quality ◽  
Student Satisfaction ◽  
Secondary Data ◽  
Business Administration ◽  
Primary Data ◽  
Academic Administration ◽  
Academic Service Quality ◽  
Business Administration Students ◽  
Negative Effect ◽  
Academic Services

The research aims to: examine the quality of academic service quality (tangibles, reliability, responsibility, assurance, and empathy) influencing student satisfaction at the Malang State Polytechnic Business Administration Department. The subjects in this study are Business Administration students, there are 2 (two) academic services, namely Academic Administration for D3 Business Administration Program and DIV Marketing Management. The type of data used is primary data (questionnaire) and secondary data. The results show that the influence of the variables studied is 72.2%. and each Service Quality variable, namely Tangibles, Reliability, Assurance and Emphaty has a significantly positive effect on Student Satisfaction, but for the Responsiveness variable it shows a significant negative effect on Student Satisfaction.

scholarly journals ANALISIS PENDAPATAN USAHATANI PADI SAWAH BERDASARKAN SISTEM BAGI HASIL DI DESA WOLAANG KECAMATAN LANGOWAN TIMUR KABUPATEN MINAHASA

2019 ◽  
Vol 15 (1) ◽  
pp. 133
Author(s):  
Anatasya Angelina Lelet ◽  
Yolanda Pinky Ivanna Rori ◽  
Joachim Noch Karel Dumais
Keyword(s):  
Random Sampling ◽  
Sampling Method ◽  
Secondary Data ◽  
Simple Random Sampling ◽  
Revenue Sharing ◽  
Primary Data ◽  
The Internet ◽  
Scientific Journals ◽  
Rice Farming ◽  
Random Data

The objective of this research is to analyze the income of rice farming based on the revenue sharing system in Wolaang Village, East Langowan sub-district, Minahasa Regency. This research was conducted for 3 month, starting from January to March 2019. The Samples of farmers is using simple random sampling method (simple random). Data collected in this study are primary data and secondary data. Primary data was obtained from direct interviews with 30 farmer. While secondary data obtained from BP3K East Langowan sub-district and BPS Minahasa Regency, books available at local bookstores and the internet such as google searching to access articles from various scientific journals and thesis from other universities related to the topic of this research, especially income analyze. The results showed that the income received by landowners was Rp.13,462,500 while the income received by smallholders was smaller than that of landowners, namely Rp.9,940,865.*jnkd+eprm*

scholarly journals Resiko Kerentanan Masyarakat Perkotaan Terhadap Bahaya Banjir di Kelurahan Margagiri, Kecamatan Bojonegara, Kabupaten Serang

2020 ◽  
Vol 4 (1) ◽  
pp. 62-76
Author(s):  
Arta Rusidarma Putra ◽  
S Silfiana
Keyword(s):  
Random Sampling ◽  
Quantitative Methods ◽  
Secondary Data ◽  
Simple Random Sampling ◽  
School Level ◽  
Primary Data ◽  
Physical Aspect ◽  
River Channels ◽  
Physical Vulnerability ◽  
Socioeconomic Vulnerability

Penelitian ini bertujuan untuk menganalisis kerentanan sosial ekonomi, dan bangunan fisik masyarakat perkotaan terhadap bencana banjir di Kelurahan Margagiri, Kecamatan Bojonegara Kabupaten Serang Provinsi Banten. Metode yang digunakan dalam penelitian ini metode campuran kualitatif dan kuantitatif. Data yang digunakan data primer dan data sekunder. Data primer dikumpulkan dengan observasi langsung di lapangan dan wawancara berstruktur dengan responden yang dipilih secara random dengan teknik simple random sampling. Wawancara dilakukan terhadap 90 kepala rumah tangga dari total populasi 483 kepala rumah tangga. Sedangkan data sekunder diperoleh dari berbagai dokumen dan instansi terkait yang dianggap berkompeten. Hasil penelitian menujukkan bahwa berdasarkan hasil interpolasi kedalaman banjir yang terkena dampak banjir berada di sebagian besar wilayah bagian timur penelitian dengan kedalaman maksimum 1,5 meter. Berbagai faktor yang dapat menyebabkan banjir, seperti kondisi topografi yang lebih rendah, penyempitan sungai, tersumbatnya drainase dan tersumbatnya saluran sungai yang menyebabkan terhambatnya aliran sungai yang mengalir ke outlet utama. Hasil penelitian ini juga menunjukkan bahwa kerentanan sosial ekonomi yang lebih tinggi ditemukan pada tingkat pendidikan dominan yang rendah yaitu tingkat sekolah dasar (SD) (40,42%) dan elemen penduduk rentan karena usia lanjut dan anak-anak sebanyak 30,09 %. Sementara itu, temuan penelitian lainnya berkaitan dengah kerentanan fisik, menunjukkan bahwa tingkat kerentanan tinggi aspek fisik sebanyak 32 bangunan, kerentanan tingkat sedang aspek fisik ebanyak 43 bangunan, dan kerentanan tingkat rendah sebanyak 25 bangunan. Serta tingkat kerentanan sedang hingga tinggi didominasi oleh jenis bangunan non tembok. Kata Kunci: Masyarakat Perkotaan, Kerentanan Sosial Ekonomi, Kerentanan Fisik, Bahaya Banjir ABSTRACT This study aims to analyze the socio-economic and physical building vulnerability of urban communities against flooding in Margagiri Village, Bojonegara District, Serang Regency, Banten Province. The method used in this study was a mixture of qualitative and quantitative methods. The data used were primary data and secondary data. Primary data were collected by direct observation in the field and structured interviews with respondents randomly selected by simple random sampling technique. Interviews were conducted with 90 heads of households from a total population of 483 heads of households. Meanwhile, secondary data were obtained from various documents of related institutions that is considered to be competent. The results of study showed that based on the results of interpolation the depth of floods affected by flooding was in most of the eastern part of the study with a maximum depth of 1.5 meters. Various factors can cause flooding, such as lower topographic conditions, river narrowing, drainage clogging and blockage of river channels which causes obstruction of river flow flowing to the main outlet. The results of this study also showed that higher socioeconomic vulnerability was found at the low predominant level of education, namely elementary school level (40.42%) and elements of the vulnerable population due to old age and children as much as 30.09%. Meanwhile, other research findings related to physical vulnerability, showed that the high level of physical aspect vulnerability was 32 buildings, the moderate level of physical vulnerability was 43 buildings, and the low level vulnerability was 25 buildings. Keywords: Urban community, socioeconomic vulnerability, physical vulnerability, flood hazarrd 

scholarly journals ASPEK BIOLOGI IKAN SEBELAH (Psettodes erumei) YANG TERTANGKAP DAN DIDARATKAN DI PELABUHAN PERIKANAN PANTAI (PPP) TAWANG KABUPATEN KENDAL

2016 ◽  
Vol 5 (4) ◽  
pp. 216-223
Author(s):  
Leni Barokah ◽  
Anhar Solichin ◽  
Djoko Suprapto
Keyword(s):  
Random Sampling ◽  
Secondary Data ◽  
Simple Random Sampling ◽  
Demersal Fish ◽  
Primary Data ◽  
Maturity Level ◽  
Biological Aspect ◽  
Gonad Maturity ◽  
Egg Diameter ◽  
Descriptive Method

ABSTRAK Ikan Sebelah (Psettodes erumei) merupakan ikan demersal yang hidup di dasar perairan. Tujuan dari penelitian ini adalah untuk mengetahui aspek biologi ikan Sebelah di Perairan Kabupaten Kendal. Penelitian ini dilaksanakan pada bulan Mei-Juni 2016. Metode dalam penelitian ini adalah metode deskriptif. Pengambilan sampel menggunakan metode simple random sampling atau acak sederhana. Data primer meliputi panjang berat, tingkat kematangan gonad, dan fekunditas untuk mengetahui aspek biologi ikan Sebelah, sedangkan data sekunder meliputi data produksi ikan Sebelah selama penelitian. Hasil penelitian menunjukan ukuran panjang ikan Sebelah mempunyai kisaran 140 mm – 310 mm dan berat dengan kisaran 31 gram – 332 gram, ukuran pertama kali ikan tertangkap (L50%) adalah 228 mm. Sifat pertumbuhanya bersifat allometrik positif  dengan nilai Kn adalah 1,19. Tingkat kematangan gonad ikan Sebelah jantan didominasi oleh TKG III dan IV, sedangkan tingkat kematangan gonad ikan Sebelah betina didominasi oleh TKG IV. Nilai indeks kematangan gonad terendah pada ikan Sebelah jantan adalah 0,07% dan nilai IKG tertinggi adalah 1,03%, sedangkan nilai IKG terendah pada ikan Sebelah betina adalah 0,24% dan nilai IKG tertinggi adalah 4,41%. Fekunditasnya berkisar antara 38.832 – 64.318 butir. Diameter telur terkecil pada TKG IV dan terbesar pada TKG VI. CPUE tertinggi pada sampling minggu ke 1 yaitu sebesar 5.607 kg/kapal sedangkan CPUE terendah terjadi pada sampling minggu ke 4 yaitu sebesar 3.623 kg/kapal. Kata Kunci : Ikan Sebelah (Psettodes erumei), Perairan Kendal, Pola Pertumbuhan. ABSTRACT Flatfish (Psettodeserumei) is kind of demersal fish that lives in seabed. The aimed of this research is to find out the biological aspect of flatfish of Kendal Regency waters. The research was done in May to June of 2016. The method used in this research is descriptive method. In taking the sample, it uses simple random sampling method. The primary data include long weight, gonad maturity level and fecundity to know the biological aspect of flatfish. Secondary data include flatfish production data during research. The result shows the flatfish length is about 140 – 310 mm and its weight is about 31– 332 gram. The length of first caught flatfish (L50%) is 228 mm. Its nature of growth is allometrikpositif, and its Kn value is 1,19. The gonad maturity level of male flatfishis dominated by TKG III and IV, and the gonad maturity level of female flatfish is dominated by TKG IV. The lowest value of gonad maturity level of male flatfish is 0,07% and the highest IKG value is 1,03%, while the lowest IKG value of female flatfish is 0,24% and the highest IKG value is 4,41%. The fecundity is about 38.832 – 64.318 egg. The smallest egg diameter is in TKG IV and the biggest is in TKG VI. The highest CPUE of first week sampling is 5.607 kg/ship, while the lowest CPUE is occurred on the fourth week, i.e. 3.623 kg/ship. Keywords:Flatfish (Psettodeserumei), Kendal waters, Growth pattern.

scholarly journals The Effect of Perceived Value and Service Quality on Depositor Loyalty

2021 ◽  
Vol 4 (1) ◽  
Author(s):  
Audi Putri Kamajaya ◽  
◽  
Agus Aribowo
Keyword(s):  
Service Quality ◽  
Structural Equation Model ◽  
Commercial Bank ◽  
Random Sampling ◽  
Structural Equation ◽  
Perceived Value ◽  
Simple Random Sampling ◽  
Equation Model ◽  
Primary Data ◽  
Good Relationship

For a bank, the depositors are the primary assets. Therefore, the bank should maintain a good relationship with them to be loyal to all efforts. If they are faithful, they will always keep putting their money in the bank. Therefore, the bank can execute the intermediate function properly. This study intends to examine the effect of perceived value and service quality on depositor loyalty. Consequently, the depositors of commercial bank H at branch F in Bandung become the population and the samples. This study also uses the Slovin formula, simple random sampling, and survey to calculate the samples, grab them, and accumulate the primary data. Moreover, the gathered data get analyzed by the structural equation model (SEM) based on variance. To sum up, this study proves that the perceived value and service quality positively affect depositor loyalty after examining the proposed hypotheses. To increase depositors to be loyal, the bank has to focus on elevating their perceived value and giving them superior service.

scholarly journals Pendapatan Usahatani Tanaman Kakao (Teobroma kakao) Di Kelurahan Hinekombe, Distrik Waibu, Kabupaten Jayapura

Agrologia ◽  
2018 ◽  
Vol 5 (1) ◽  
Author(s):  
Metius Wonda ◽  
Evawani Tomayahu
Keyword(s):  
Foreign Exchange ◽  
National Economy ◽  
Random Sampling ◽  
National Income ◽  
Secondary Data ◽  
Simple Random Sampling ◽  
Data Sources ◽  
Primary Data ◽  
Secondary Data Sources ◽  
Cocoa Farmers

Kakao is one of important estate commodity for the national economy, since kakao plantation provide a significant number of employment which is support national income and foreign exchange. This study aims to determine  farm  incomes of kakao farmers in  Hinekombein Village,  Waibu Subistrict of Jayapura District. Primary data was collected by used of interview and observation guided by a questionnaire. The primary data obtained through interviews with farmers using a questionnaire. Secondary data has been obtained from secondary data sources associated with the research. Sampling was done by simple random sampling for cocoa farmers in Hinekombe Village, number of respondents was 30 farmers cocoa farmers This study showed that annual revenue of cocoa of farmers which has 0.5 of cultivated area  was Rp 1,150,556. The revenue of farmer which has 1 ha of cultivated area was Rp. 2.662.500.

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