scholarly journals Review Literatur Tentang Analisis Kepuasan Layanan Menggunakan Pendekatan Servqual dan IPA

2021 ◽  
Vol 20 (2) ◽  
pp. 203
Author(s):  
I Putu Astya Prayudha ◽  
Made Sudarma ◽  
Ida Bagus Alit Swamardika

Salah satu faktor dalam persaingan bisnis saat ini adalah kualitas layanan yang diberikan kepada pelanggan. Setiap perusahaan harus memperhatikan kualitas layanan yang diberikan. Beberapa faktor menentukan apakah suatu layanan dianggap berkualitas baik atau tidak yaitu dari internal dan eksternal. Cara untuk mengukur kualitas layanan tersebut misalnya dengan metode Service Quality dan Importance Performance Analysis. Artikel ini membahas penggunaan metode Service Quality serta metode Importance Performance Analysis yang diterapkan di lembaga pemerintah dan swasta. Hasil menunjukkan bahwa penerapan metode servqual dan IPA telah dapat menemukan layanan mana yang menjadi prioritas untuk ditingkatkan di lembaga atau swasta. Hasil dari analisis juga dapat dilihat bahwa bahwa layanan pada lembaga swasta lebih baik dalam memberikan kepuasan kepada pelanggannya dengan nilai 63% dibandingkan pada lembaga pemerintah hanya dapat memberikan nilai 51%.

2019 ◽  
Vol 13 (2) ◽  
pp. 122-130
Author(s):  
Dian ayunita Nugraheni nurmala Dewi

Objectives of this study were analyze fish auction participant satisfaction to auction services in TPI Morodemak, analyze attributes effect, services that fit to service quality measurement, and analyzed fish auction participants perception to performance and importance for fish auction house Morodemak services. Used descriptive method and purposive sampling with 49 respondents consists of commercial fishmongers, traditional fishmongers, purse seine owners, and boat lift net owners as fish auction participant. Satisfication measurement used Customer Satisfication Index (CSI), Importance and Performance Analysis (IPA) and gap analysis. Results from this study were value CSI 20% (0.2) indicate the auction participants dissatisfied with the services provided, IPA show there are four attributes should be develop, two elements have not been completed based on measurement requirements of service satisfaction, gap value average -0.05 means the auction participants were not satisfied with the performance of TPI services because the performance value was lower than the importance value.


2018 ◽  
Vol 2 (01) ◽  
pp. 14
Author(s):  
Eddy Supardi

The Tax Payer obidience in fulfiling their taxation obligation will be influenced a lot by the satisfaction level toward the service fiscus. The aim of this observation is to know the response of Tax Payer toward service quality through importance and performance. The population which become the object of this observation is the personal Tax Payer registered in Bogor Tax Service Office and the number of respondents taken as the sample are 100 respondents with Slovin formula. The analysis method used is descriptive analysis and importance-performance analysis.   The result of this observation will be able to be used as one of the input to Bogor Tax Service Office in improving the quality service and for the following observation, especially those who take the same object as the observation in order to improve the quality service to the Tax Payer based on the service of its working way which is felt less. Otherwise it is important for The Tax Payer, maintaining the good work or balancing the service quality based on the working way which is evaluated less important by The Taxe Payer, but has been done reasonably well or very well by The Service Office


2020 ◽  
Vol 4 (02) ◽  
Author(s):  
Fachry Prasetyo ◽  
Priyanto Susiloadi

Good service quality in public services will give an impetus to the user community to give a good assessment. Good service by the State Civil Servants (ASN) in the Transportation Obligatory Licensing Unit (UPAKWU) in the Karanganyar District Transportation Department was apparently still receiving complaints from the service user community. This shows that there are still some shortcomings in the implementation of the service system in the office. The sampling technique uses accidental sampling method. The data used are primary data obtained directly from respondents by providing a list of questions or questionnaires. Data analysis techniques using Importance-Performance Analysis (IPA) are used to measure the level of satisfaction of someone over the performance of other parties, and Cartesian Diagrams to determine service indicators that satisfy or do not satisfy consumers. The results showed that: Service quality in UPAKWU Karanganyar Regency according to customer perceptions has not been satisfactory, despite having good service performance / above average. This is based on the results of the Importance Performance Analysis analysis which gets a result of 94.36% (Total Tki


2020 ◽  
Vol 18 (3) ◽  
pp. 85
Author(s):  
Rina Nur Chasanah ◽  
Andreas Wijaya

Public infrastructure and congestion issues become salient problems in Indonesia. According to INRIX Global Traffic Scoreboard (2018): Jakarta was ranked as twelfth worst in the world. Air quality also becoming another issues that derived from traffic congestion causing air pollution. To mitigate this issue, government has been established MRT Jakarta in 2019. This study aims to evaluate and improving service level of Moda Raya Terpadu (MRT) in order to encourage more people using public transportation, moreover altering people using public transportation would reduce the amount of fossil fuels and reducing bad air pollution for a better climate. Methodolgy of the research using service quality theory with five dimension from Parasuraman et. al, and extended in Importance Performance Analysis (IPA) method. Therefore, data was distributed using questionnaire with 18 item measurement and 102 respondents was collected. As a result, tangibility, reliability, and responsiveness dimension had been classified in quadrant one, followed assurance dimension in quadrant two, however empathy dimension had been measured in quadrant four and indicates to be improved.


JUMINTEN ◽  
2020 ◽  
Vol 1 (1) ◽  
pp. 67-75
Author(s):  
Muhammad Jazuli ◽  
Didi Samanhudi ◽  
Handoyo Handoyo

Saat ini perkembangan jasa pengiriman barang mengalami kemajuan dengan pesat. Banyaknya perusahaan jasa pengiriman barang mengakibatkan persaingan yang semakin ketat sehingga menuntut perusahaan untuk meningkatkan kualitas pelayanan sebaik mungkin. Salah satu perusahaan jasa pengiriman barang yaitu PT. XYZ yang telah memiliki cabang di berbagai daerah di Indonesia. Pada proses pelayanannya masih menerima komplain. Metode yang digunakan untuk mengetahui kualitas pelayanan adalah service quality, sedangkan untuk menentukan atribut pelayanan yang perlu ditingkatkan menggunakan metode importance performance analysis. Hasil penelitian yang dilakukan menggunakan metode servqual terhadap lima dimensi kualitas pelayanan menunjukkan terdapat 3 atribut yang menjadi masalah yaitu terjadi kesenjangan antara persepsi dan harapan konsumen yang ditunjukkan dengan nilai gap atribut negatif. Kualitas pelayanan yang diberikan PT. XYZ berdasarkan kelima dimensi service quality diperoleh nilai gap positif. Dari nilai tersebut dapat dilihat bahwa pelayanan yang diberikan sebagai kualitas ideal. Adapun atribut layanan yang dapat diusulkan menjadi prioritas untuk ditingkatkan berdasarkan grafik importance perfomance analysis yaitu pada atribut Ketersediaan brosur tentang spesifikasi layanan, Karyawan selalu menindak lanjuti setiap gangguan dengan cepat, tepat, dan cermat dan Keamanan barang dari kerusakan yang dikirim saat sampai ke tangan konsumen. 


Author(s):  
Eka Indah Yulistyari ◽  
Chotibul Umam ◽  
M. Reiza Fachrozy

PO. Saztro Holidays is one of the bus transportation services companies in the Serang area that focuses on tourism routes. The purpose of this study is to know the quality of tourism bus services through customer satisfaction and complaints, besides as knowing the importance of priority attributes to be repaired. The methods of collecting data using a questionnaire involving 30 respondents to tourism bus consumers. This study uses the SERVQUAL method (reliability, responsiveness, assurance, empathy, tangible) and Importance Performance Analysis (IPA). The results of the study using the SERVQUAL method obtained an overall gap value of -0.852, which states that the services provided by PO. Saztro Holidays still does not provide satisfaction to consumers. Improvement efforts to increase satisfaction with Tourism bus services using the Importance Performance Analysis method in quadrant I (top priority) using SPSS 19 through a cartesius diagram obtained as many as 13 attributes. The most important attributes that are the main priority in repairs to match the expectations of consumers with the value of the suitability level of 78.04, namely the attributes of the availability of clear information marks.


Sign in / Sign up

Export Citation Format

Share Document