PRECONDITIONS FOR A QUALITY TOURISM DESTINATION STRATEGY AS A RECOGNIZABLE TOURISM PRODUCT
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This paper analyses high-quality and recognizable tourism product, the coher-ence of all involved holders of the tourism as well as a good organization in the tourism destination, a strong brand, image and how to fulfil or even exceed the tourist expectations by ensuring a recognizable tourism product that creates positive experience. The aim of this research is to define the major precondi-tions for a quality tourism destination strategy as recognizable tourism product by including experts and their experience in a focus group interview.
2018 ◽
Vol 47
(2)
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pp. 195-206
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2021 ◽
Vol 21
(9)
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pp. 133-148
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2008 ◽
Vol 2
(4)
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pp. 259
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2021 ◽
Vol 15
(1)
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pp. 163-177
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Keyword(s):
2021 ◽
Vol 21
(1)
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pp. 107-132