scholarly journals Flat design as a marker of hypermodernism

Author(s):  
Aleksandra Vladimirovna Pankratova

The subject of this research is flat design as the basic sylistics and visual expression of the era of hypermodernism. Since modern design no longer corresponds to the characteristics of postmodernism, an assumption is made on the advent of the new period in design – hypermodernism. Hypermodernism is the term that implies the enhancement of design trends founded in the era of modernism: orientation towards modernity, design for manufacturability, split with the past, and absence of aesthetic hierarchy. Flat design is a style that visually expresses the aforementioned trends. The research material includes the final research projects in graphic design, interior design and industrial design, completed by the students of the department of Design of the Moscow Power Engineering Institute and the department of Graphic Design and Visual Communications of the Russian State University named after A. N. Kosygin. The article employs the method of semiotic analysis, which allows determining the key attributes used in flat design explicating the essential characteristics of flat design. The conclusion is made that flat design reflects the basic request of the era of hypermodernism – democratization of mentality, leveling of any differences up to the destruction of individuality. The idea of leveling of social differences, underlying the design of modernism, in hypermodernism reaches the idea of erasing any differences, any hierarchy, including the aesthetic. The presence of aesthetic hierarchy in design suggests the use of expressive means – index signs, iconic signs, and symbolic signs. The deconstruction of aesthetic hierarchy leads to the use of unexpressive signs – simulacrums. Most unexpressive sign is the fourth-stage simulacra – the sign, which relationship to any reality is reduced to zero. Flat design uses fourth-stage simulacra as the main form, thus meeting the demand of hypermodernism.

Author(s):  
Kseniia Prуkhod`ko

The purpose of the article is to determine the features of the color component of interior design and to identify the aesthetic and artistic features of the color scheme of a modern work area on the example of the capital's coworking centers. Methodology. Art and art analysis in the aspect of design creativity is applied; structural-semiotic analysis, which involves the identification of symbolic, differentiating functions that are embedded in the color of the interior of the coworking center; the method of structural analysis, which contributed to the study of sign systems of the color of the interior of coworking centers with the decoding of the meanings embedded in them; method of comparative analysis, which establishes common features in the perception of color by modern man, identified the characteristics of the role of color in the interior design of the workspace. Scientific novelty. The semantic significance of color in the interior design of a coworking space is studied; the informativeness of color is analyzed on the basis of three parameters (tone, saturation, and brightness); the compositional and decorative function of color is considered; the aesthetic and artistic features of the color scheme of the modern work area are revealed on the example of Kyiv coworking centers and the priority color scale is determined, which contributes to the increase of working capacity. Conclusions. The basis of color perception – physiological, psychological, and aesthetic factors that determine color associations, semantics, and symbolism of color – are ancient archetypes formed under the influence of socio-economic and sacred factors. A variety of color harmonies are widely used in modern workspaces, in the process of organizing production processes, to create psychological accents that improve performance and reduce fatigue. In the context of coworking center design, the approach to color interior design is based primarily on the desire to create an atmosphere that promotes positive emotions, inspires workers to cooperate and productivity. The study found that the rich creative source of the artistic image of the interior of the coworking center is played by archetypes, which involve the image-associative thinking of designers. The color component is not limited to the characteristic scales that meet the latest trends – it is much wider and demonstrates the diversity of design searches. Key words: coworking center, interior design, colors, semantics, color, working capacity.


Author(s):  
Tat'yana V. Baranova ◽  

The present article is dedicated to the problems of the organization and planning of scientific and research work of students of the University in English classes, gives grounds for the purposes and tasks of such competence-forming activity as part of the “Oriental studies” speciality program, the Russian State University for the Humanities. The article analyzes these competences, as well as forms and methods of their formation and development. The author presents demarcation of scientific knowledge and gives its characteristics: using most general qualities of a subject, objective reasoning, argumentativeness, results verifiability and reproducibility, consistency, practicality, capability to change, anticipating the future, making forecasts, methodological reflection. The author tried to analyze the reflexive component of scientific and research work of students in more detail. The article presents possible reflexive positions in the interaction between the teacher and the student and shows the dynamics of this interaction, i.e. gives a hierarchy of positions which the student can occupy in the educational process depending on how independent they are in their activity. The article also highlights the content of scientific and research work of students of the University in English classes on the basis of work with foreign texts in the macro-discourse for the “Oriental studies” speciality. The given foundations of the organization and content of scientific and research work of students have been regularly used in English language classes, as well as in optional forms of scientific activity. The students have shown good results and passion for this kind of work, which confirms the correctness of this approach.


2018 ◽  
Vol 13 (1-2) ◽  
pp. 211-215
Author(s):  
Georgij Mel’nikov

Professor Lyudmila Lapteva made a significant contribution to the Slavic Studies in Russia. Many of her students became renowned historians, so one can talk about the phenomenon of «Lapteva’s school». The conference in question became one more proof of it.


2020 ◽  
pp. 187-212
Author(s):  
L. F. Katsis ◽  
A. V. Gordon

The interview with the head of the Educational and Research Centre for Bible and Judaic Studies at the Russian State University for the Humanities begins with an account of the cultural and pedagogical exchange with the Israeli Bar-Ilan University (Ramat Gan) and Jabotinsky Institute (Tel Aviv). The interview goes into detail about the exhibition entitled ‘Nostalgia for world culture: O. E. Mandelstam’s library’, which took place in the Moscowbased Jewish Museum and Tolerance Centre from December 2018 until March 2019 and enjoyed a total turnout of 45,000 visitors. Thanks to N. Mandelstam’s personal archive display, the visitors could learn about the poet’s reading preferences and his outstanding contemporaries, as well as how N. Mandelstam shaped the poet’s image among the Russianspeaking intelligentsia in the second half of the 20th c. Also discussed in the interview are Leonid Katsis’ recently published books on V. Mayakovsky and V. Jabotinsky.


2021 ◽  
pp. 016224392110051
Author(s):  
Annekatrin Skeide

Unlike sonographic examinations, sonic fetal heartbeat monitoring has received relatively little attention from scholars in the social sciences. Using the case of fetal heartbeat monitoring as part of midwifery prenatal care in Germany, this contribution introduces music as an analytical tool for exploring the aesthetic dimensions of obstetrical surveillance practices. Based on ethnographic stories, three orchestrations are compared in which three different instruments help audiences to listen to what becomes fetal heartbeat music and to qualify fetal and pregnant lives in relation to each other. In the Doppler-based orchestration, audible heartbeat music is taken as a sign of a child in need of parental love and care cultivated to listen. The Pinard horn makes esoteric fetal music that can be appreciated by the midwife as a skilled instrumentalist alone and helps to enact a child hidden in the belly. The cardiotocograph brings about soothing music and a reassuring relationship with a child but also durable scripts of juridical beauty. This material-semiotic analysis amplifies how well-being is shaped in midwifery prenatal care practices.


2021 ◽  
pp. 104-108
Author(s):  
Andrianov V. K. ◽  
◽  
Pudovochkin Yu. E. ◽  
Tolkachenko A. A.

The publication presents a report on the All-Russian round table organized by the Center for the Study of Problems of Justice of the Russian State University of Justice and devoted to topical issues of theory and practice of the application of criminal law measures. A summary of the content of the speeches of the participants and the main content of the discussion are presented.


2021 ◽  

The compendium of works presented at the international conference of young scholars, organized by the Center of Energy Studies, IMEMO RAS and Faculty of International Energy Business of Gubkin Russian State University (NRU) of Oil and Gas, covers various trends of world energy complex development in the context of energy transition. Special attention is paid to the analysis of the situation in the energy sector of Vietnam, China, India, Iran and Uzbekistan as well as to prospects of hydrogen and LNG transport development.


2021 ◽  
Vol 7 (5) ◽  
pp. 1028-1035
Author(s):  
Jiaxia Cheng

Paper-cut, as a traditional folk art, has become a treasure of Chinese folk art in its long history of development. Paper-cut gives people artistic enjoyment visually with its unique creative techniques, full composition and vivid and interesting patterns. Methods: Traditional folk paper-cut art records the folk customs of the Chinese nation and embodies the temperament and national style of the Chinese nation. Its unique way of thinking and expression provide unique creative ideas and rich visual art resources for modern graphic design. Chinese folk paper-cut is an organic combination of decoration and practicality. Results: It can not only show the rich and colorful folk life, but also meet the aesthetic needs of a variety of situations. How to combine rich traditional culture and art with graphic design concepts and the spirit of the times to design works with national style, so as to better integrate folk paper-cut art with graphic design, is the pursuit of graphic designers. Conclusion: Based on visual communication design, this paper discusses the comparison and integration between traditional Chinese folk paper-cut art design and modern graphic design.


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