scholarly journals Issues in Implementing CRM: A Case Study

10.28945/2827 ◽  
2004 ◽  
Author(s):  
Rui Da Silva ◽  
Ilan Rahimi

In recent years several large organizations in Israel implemented CRM systems in order to increase efficiency. The difficulties managers and decision makers in all fields of business have to face are great as there is no one 'fixed formula' to guarantee the success of such a maneuver. However, there is a set of guidelines that can assure the road to success of such a change when one wishes to implement an ERP system. Holland and Light's (1999) CSF model that was designed to ensure successful ERP implementation is at the heart of the present paper. They present tactical and strategic processes to ease such a process. This paper shall focus on two of the following issues: First the paper will examine whether it is possible to extend the Holland and Light model and make it suitable to CRM implementation, and second, it will review the modifications that the model must undergo in order to achieve this objective. Twenty companies of various industrial fields that implemented CRM were reviewed. The paper presents the case study of three of these companies. The analysis of the interviews and survey that is currently being processed in Israel will be presented at the conference.

2013 ◽  
Vol 8 (1) ◽  
pp. 8
Author(s):  
Muhammad Hafizhuddin Hilman ◽  
Farisya Setiadi ◽  
Ika Sarika ◽  
Jarot Budiasto ◽  
Rakhmat Alfian

Enterprise Resource Planning (ERP) system is a concept of enterprise system that describe the integration of the whole process in the organization. Study in this field mostly about external development paradigm on information system development. So, issue in ERP is all about how to adopt it in the organization, not about the application development. This paper reviews two methodology on ERP system implementation, one is vendor perspective methodology and new generic perspective methodology. Comparation of both methodology is done in this study by using Roger Sessions’ metric. Result is the vendor perspective slightly superior than the new generic perspective methodology.


2016 ◽  
pp. 624-643
Author(s):  
Arwa Mukhtar Makki ◽  
Tarig Mohamed Ahmed

Risk identification and prioritization is very essential activity in any successful strategic risk management process. Developing a plan for dealing with such problems reduces the impact of unexpected risks and failures while prioritizing risks draws attention, efforts and resources to the risks with great impact on projects success. The aim of this paper, is to identify the critical risk factors in an ERP project through a case study of a successful implementation of an ERP system in a Sudanese organization and to understand how the organization implemented the appropriate controls to minimize its business risks impact. To achieve this objective, a number of key articles were reviewed and analyzed to understand the different critical risk factors influence ERP implementation. New risk factors and controls influence ERP implementation have been identified. A new model of ERP implementation critical risk factors was developed. Furthermore, the risk factors were classified into categories, probability, impact and proximity, then using a prioritizing tool, the results of this study contributes to risks identification and prioritization by pointing to the less priority and the most critical risk factors.


Author(s):  
Kimberly Furumo

This chapter provides a case study of a failed enterprise resource planning (ERP) implementation at a public university. Public universities, like other governmental agencies, may have more dif?culty implementing information technology (IT) because of limited resources, increased organizational bureaucracy, and extensive statutory reporting requirements. This chapter begins by identifying what an ERP system is, the dif?culties of implementing ERP systems, and the added dif?culties related to implementing technology in governmental organizations. In this case study analysis, upper managers, IT staff, and functional department end users were asked to identify why the project failed. Several lessons were learned including the importance of allocating adequate ?nancial resources to IT projects and managing the change process. As organizations move from the centralized legacy system environment which was prevalent in the last half of the 20th century, to the new distributed ERP environment, roles and responsibilities are changing. Readers are provided with practical suggestions that will help improve IT implementation success in governmental agencies.


2019 ◽  
Vol 8 (2) ◽  
pp. 16
Author(s):  
Santo Fernandi Wijaya ◽  
Angelina Ervina Jeanette Egeten

Demand for the industry to enhance competitive advantage. For that, the industry is required to make a breaking through in order to enhance the organizational performance. This is a reason for addressing the inefficiencies in managing people, processes, organizations, and technology. One of the efforts in improving organization performance is the development in the field of Information Systems as an effort to improve the agility of the organization. ERP system is one solution that can be employed in order to improve organization performance. However, in reality, industrial companies face problems in ERP implementation. This is a challenge to solve the problems of implementing an ERP system for industry. In this opportunity, researchers intend to conduct a re-search to identify the problems of factors in the ERP implementation, namely by proposing agile methods as one of the new methodologies in the effort to solve the problems in the ERP implementation for an industry. The results of this study will result in an agile model of implementing ERP for improving the capacity of ERP systems. This study idea is to analyze the agile method as a solution alternative to make changes for the ERP implementation success. This study is using Structural Equation Modeling as a quantitative data analysis approach of an industry as a case study.   


2019 ◽  
Vol 18 (06) ◽  
pp. 1875-1908
Author(s):  
Akshay Hinduja ◽  
Manju Pandey

ERP system is a software package that integrates and manages all the facets of the business and deeply influences the success of a business endeavor. The increasing competition in the market, rapidly changing demands, and increasing intricacy of business procedures induce enterprises to adopt ERP solutions. Adopting an ERP solution increases synchronization between business activities and reinforces managerial decision-making. However, it also involves a large investment, a significant amount of human resources and time, and risk of failure. Therefore, the selection of an ERP solution is a crucial decision for enterprises. To address this decision-making problem, we propose a four-stage multi-criteria decision-making approach in this paper. Three prevalent MCDM techniques, DEMATEL, IF-ANP, and IF-AHP, are used in different stages of the methodology to achieve better outcomes. The methodology incorporates the intuitionistic fuzzy sets to capture uncertainty and hesitancy involved in decision makers’ judgments. In addition, we develop a novel priority method to derive weights from the intuitionistic fuzzy preference relations. To validate the feasibility of the proposed approach, a case study is carried out on the selection of cloud-based ERP system for SMEs in the Chhattisgarh state of India, which indicates that the proposed four-stage approach effectively handles the ERP selection problem.


2015 ◽  
Vol 2 (1) ◽  
pp. 11-19
Author(s):  
Deny Firmansyah

Avoiding customization to enhance of an ERP implementation consider as one of successful keyfactor. Within this paper, the writer tries to answer the question of “The expectation of ERP able tofit in with company business flow in a standard way and why enhancing the system is almost notavoidable”.To answer this question, the writer will use a case study of a furnishing distribution company or thesupplier to retail store in the process of integration of ERP system with logistic process.


2018 ◽  
Vol 28 (5) ◽  
pp. 1699-1704
Author(s):  
Melinda Pacolli Bahtijarevic

We live in the Information Age, where traditional industry is rapidly shifting to an economy based on Information Technology, known also as Digital Revolution. Said that, ERP (Enterprise Resource Planning) systems are the best example of a technology which has become a necessity and a must for every organization which aims growth, be that a small, medium or large enterprise. Both, the theory and practice, intensively promote that implementing an ERP system will bring the organization to the skies, which indeed is true, but only if the ERP implementation is successful. A partially implemented or failed ERP implementation can only bring debts and headaches. For more, this technology is not cheap, so before spending thousands and millions it is very important to clarify few concepts. Especially because, nonetheless high diffusion, the successful implementation rate of ERP systems is low and many firms do not achieve intended goals [1].The main objective of this paper is to assess and evaluate successfulness concept of ERP implementations aiming to identify a specific and concrete definition on ERP Success. Case Study Methodology was distinguished as most appropriate for complex and real-life projects investigation, and Mixed methods approach was selected in order to enrich the research from both perspectives, quantitative and qualitative. To ensure the triangulation data was retrieved from different evidence sources like interviews, author’s audit trail as the direct observer and action/intervention activities, and different documents and archival records. To construct credibility of the analysis in this research, the Author had a prolonged engagement with participants since the very first project initiation activities, and even after the Go-live phase when the project was accomplished and the Final Acceptance was issued by the client. To give it a final touch for the Analysis Credibility, we study the negative case. Furthermore, the Reliability and Conformability were constructed by careful examination of the detailed audit trail constructed by the author as active observer in this research.The results from the secondary research, the systematic literature review, show that none of the carefully examined researches on key success factors for ERP implementations has ever provided any kind of definition on what the success indeed means. Indirectly they tend to weight the ERP success in terms of time and cost, and sometimes also in terms of the goals achieved, but without explicitly explaining the measure for evaluation at any moment. On the other hand, the results from the primary research, case studies, dement the big trio: 1. Time, 2. Cost and 3. Objectives as the only or main evaluation factors of success. Successful project management doesn’t necessarily mean successful project, and the notion of success goes beyond all that when ERP implementations are in question. Projects may finish on time and within budget, but if the implemented ERP system is not used to its 100% for what it was aimed, then there is no success to celebrate. Furthermore, what a successful project is to the Project Manager is not necessarily also to the Business Manager. The secondary research results helped in developing two hypothesis, which were then tested through the primary, case study research. The results from the primary research dement the hypothesis 1, that says that If the ERP implementation project is finished on time, within budget and fulfils all its objectives, the project can be considered as successfully completed. An ERP implementation project success goes far beyond this definition. On the other hand the hypothesis 2 reveals to be true, what a successful project is to a project manager, is not to the business manager. The project success needs to be defined while considering all the involved parties or stakeholders.


Assimilation of a standard ERP system to an organization is difficult. User involvement seems to be the crux of the matter. However, even the best intentions for user involvement may come to nothing. A case study of a five-year ERP implementation process reveals that a main reason may be that the perception of usefulness of the system in any given phase of the implementation is heavily dependent on preceding events—the process. A process model analysis identifies eight episodes and nine encounters in the case showing that the user’s attitude towards the ERP system changes between acceptance, equivocation, resistance and rejection depending on three things: (1) the dynamic between user and consultants, (2) the dynamic between different user groups, and (3) the understanding of technical, organizational and socio-technical options. When relating the empirical findings to existing theory on user participation, it is argued that the changes could be explained as a slide from influential user participation toward pseudo participation and back to influential participation, and that user participation in the context of ERP implementations raises new issues regarding user participation. Thus further research regarding new approaches and/or new techniques and tools for user participation in the context of ERP implementations is needed.


Author(s):  
R. P. Sundarraj ◽  
Joseph Sarkis

This chapter presents a case study of an overview of the efforts of Texas Instrument’s (TI’s) internal and external ERP implementation, with a focus on linking its ERP system in a global e-commerce setting. This linkage is especially important since it had been stated in TI’s strategic plan as an objective of this project to provide visibility of the ERP system to external constituents via Web linkages along with the objective of standardizing internal processes and important information technology systems to support market needs. Thus, its ERP system is central to managing its supply chain and B2B e-commerce linkages from both a customer and supplier perspective. Issues faced by TI are clearly outlined with future questions also posed in the final section.


Author(s):  
R. P. Sundarraj ◽  
Joseph Sarkis

This chapter presents a case study of an overview of the efforts of Texas Instrument’s (TI’s) internal and external ERP implementation, with a focus on linking its ERP system in a global e-commerce setting. This linkage is especially important since it had been stated in TI’s strategic plan as an objective of this project to provide visibility of the ERP system to external constituents via Web linkages along with the objective of standardizing internal processes and important information technology systems to support market needs. Thus, its ERP system is central to managing its supply chain and B2B e-commerce linkages from both a customer and supplier perspective. Issues faced by TI are clearly outlined with future questions also posed in the final section.


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