Factors Affecting on Users’ Intentions toward 4G Mobile Services in Bangladesh

Mapping Intimacies ◽

10.31219/osf.io/hft45 ◽

2019 ◽

Author(s):

Mohammad Abid Hasan

Keyword(s):

Technology Acceptance ◽

Network Effects ◽

Ease Of Use ◽

Perceived Usefulness ◽

Annual Reports ◽

Primary Data ◽

Future Research ◽

Perceived Ease Of Use ◽

Personal Innovativeness ◽

Secondary Sources

This study discusses the amalgamation of Technology Acceptance Model with the underlying 8 factors to investigate the intensity of users’ intentions towards 4G adoptions in Bangladesh. So, it has tried to list all the latest released facilities and the adoption tendency. A sample size of 119 respondents with random sampling as well as in-depth interviewing methods have used and collected primary data from different institutions across Bangladesh with a self-administered field survey questionnaire as well as having secondary sources from different webs, books, journals, annual reports, and unpublished research works. The SPSS and the 5-Point-Likert scale have used to validate the results. Also the tests include correlation, multiple regression technique, ANOVA, and co-efficient of variance have used. The study indicates that 36% respondents are positively prone to 4G (r2=.362, f=5.531, p=.000). Besides, among the 8 factors, the image has the greatest influence on it (β=.249, t=2.558, p=.012) followed by the variety of services (β=.189, t=1.608, p=.111), the perceived enjoyment (β=.148, t=1.803, p=0.109), the perceived ease of use (β=0.108, t=0.916, p=0.368), the personal Innovativeness (β=.098, t=.934, p=.352), and the network effects (β=.002, t=.025, p=.980). Conversely, the price (β=-.027, t=-.406, p=.685) and the perceived usefulness (β=-.069, t=-.629, p=.303) have a rare impact on it. However, with the outcomes, the telecommunication services providers will be able to accelerate the wining strategies at different levels in Bangladesh. As there are few studies published in this regard, future research is necessary to investigate the financial and industrial implications associated with it.

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Adoption of Mobile Video-Call Service

Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy - Advances in E-Business Research ◽

10.4018/978-1-4666-1939-5.ch003 ◽

2013 ◽

pp. 49-72

Author(s):

Ángel Hernández-García ◽

Ángel Francisco Agudo-Peregrina ◽

Santiago Iglesias-Pradas

Keyword(s):

Technology Acceptance ◽

Critical Role ◽

Ease Of Use ◽

Perceived Usefulness ◽

Future Research ◽

Mobile Video ◽

Perceived Ease Of Use ◽

Personal Innovativeness ◽

Actual Use ◽

Acceptance Model

The main results from the study confirm the influence of the variables from Technology Acceptance Model –perceived ease of use and perceived usefulness– and of perceived compatibility on the adoption of this service. Although self-expressiveness was also found to be an antecedent of perceived usefulness, all other variables –personal innovativeness, subjective norm, perceived behavioral control, perceived cost, and perceived quality of service– were found to have no influence on the adoption of mobile video-calls. Other important findings are the critical role played by perceived usefulness, the existing gap between attitudes, intentions and actual use, and the role of perceived cost in the adoption of mobile video-call. Other findings and recommendations for future research are also discussed.

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The Determinant of Acceptance of SIMDA (Information System of District Management) Implementation on the Government of Batu City

Journal of Accounting and Business Education ◽

10.26675/jabe.v1i2.8494 ◽

2017 ◽

Vol 1 (2) ◽

pp. 298

Author(s):

Umar Maksum ◽

Zaki Baridwan ◽

Imam Subekti

Keyword(s):

Information System ◽

Technology Acceptance ◽

Technology Acceptance Model ◽

Self Efficacy ◽

Ease Of Use ◽

Perceived Usefulness ◽

Perceived Ease Of Use ◽

Personal Innovativeness ◽

Acceptance Model ◽

Computer Self Efficacy

This study aims to examine the factors influencing the acceptability of SIMDA in the Batu Municipal Government. The research model used the Technology Acceptance Model (TAM), which add external construct from D&M success model of information system and other construct namely the commitment of management, social influence and the Individually influence such as computer self-efficacy and personal innovativenes. This research employed census sampling method. The samples are all official of in financial department who use SIMDA. Results of the research showed that perceived usefulness was affected by management commitment, social influence, information quality, system quality, personal innovativeness, and perceived ease of use. In addition, Computer self-efficacy, and personal innovativeness influenced to perceived ease of use. Furthermore, the acceptance SIMDA was influenced perceived usefulness and perceived ease of use. On the contrary, computer self-efficacy did not affect to perceived usefulnessKeywords: Technology Acceptance Model (TAM), Acceptance SIMDA, perceived usefulness, perceived ease of use

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Adoption of Short Messaging Service (SMS) in Malaysia

International Journal of Technology Diffusion ◽

10.4018/jtd.2010010104 ◽

2010 ◽

Vol 1 (1) ◽

pp. 41-51

Author(s):

Ainin Sulaiman ◽

Ali Hussein Saleh Zolait

Keyword(s):

Technology Acceptance ◽

Significant Relationship ◽

Current Trend ◽

Ease Of Use ◽

Perceived Usefulness ◽

Behavioural Intention ◽

Future Research ◽

Perceived Ease Of Use ◽

Short Messaging Service ◽

Perceived Enjoyment

Short Messaging Service (SMS) being an almost instantaneous communication medium that connects people is now a phenomenon that has grown and spread around the globe at an amazing speed. Given the current trend of SMS usage and its potential growth, this paper provides an insight into SMS adoption. The study attempts to delineate the demographics and usage profile of SMS users in Malaysia, as well as explaining the factors influencing SMS adoption in Malaysia by using a modified version of the Technology Acceptance Model (TAM), which was originally introduced by Davis (1989). The study presents the demographic and usage profile in terms of gender, age, occupation, monthly personal income, extent of SMS usage and so forth of 489 SMS users from four institutions of education in the Klang Valley and Selangor. The present research uses and validates the scales for variables developed by earlier studies, namely perceived usefulness, perceived ease of use, perceived enjoyment, and perceived fees, which are hypothesized to be fundamental determinants of behavioural intention. The scale items for the said variables were tested for reliability, correlation and regression. The application of correlation analysis reveals a significant relationship among the independent variables, namely, perceived usefulness, perceived enjoyment, and perceived ease of use with the dependent variable that is behavioural intention. With regards to the level of importance derived from regression analysis, usefulness ranks the highest, followed by ease of use and enjoyment in explaining SMS adoption in Malaysia. Perceived fees do not seem to have a significant relationship with behavioural intention. Some implications, limitations and recommendations for future research are also discussed.

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Adoption of Financial Technology in Islamic Crowd-Funding

Advances in Finance, Accounting, and Economics - Impact of Financial Technology (FinTech) on Islamic Finance and Financial Stability ◽

10.4018/978-1-7998-0039-2.ch002 ◽

2020 ◽

pp. 12-35 ◽

Cited By ~ 2

Author(s):

Maizaitulaidawati Md Husin ◽

Razali Haron ◽

Shahab Aziz

Keyword(s):

Technology Acceptance ◽

Sampling Technique ◽

Ease Of Use ◽

Perceived Usefulness ◽

Primary Data ◽

Perceived Ease Of Use ◽

Kuala Lumpur ◽

Central Hypothesis ◽

Acceptance Model ◽

The Relationship

The purpose of this chapter is to examine the factors that influence small and medium-sized enterprises' (SMEs) intentions to use the investment account platform (IAP) based on technology acceptance model (TAM). The central hypothesis for this chapter was that SMEs' intentions to use IAP were a result of perceived usefulness and perceived ease of use. This chapter also suggested that perceived ease of use and intention was mediated by perceived usefulness of the IAP. Using primary data collection method, 163 questionnaires were collected from SMEs in Kuala Lumpur, Malaysia using the purposive sampling technique. The data were analysed using SPSS and SmartPLS. The chapter found that perceived ease of use had significant influences on SMEs intention to use the IAP while perceived ease of use significantly affected perceived usefulness and the relationship between perceived ease of use and intention was mediated by perceived usefulness of the IAP. The results of this chapter suggested strategies to promote the platform as a fund seeking platform for SMEs.

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Determinants of digital learning acceptance behavior

Journal of Applied Research in Higher Education ◽

10.1108/jarhe-06-2018-0105 ◽

2019 ◽

Vol 12 (4) ◽

pp. 659-672

Author(s):

Mohit Kant Kaushik ◽

Deepak Verma

Keyword(s):

Technology Adoption ◽

Technology Acceptance ◽

Education Institution ◽

Ease Of Use ◽

Perceived Usefulness ◽

Future Research ◽

Digital Learning ◽

Perceived Ease Of Use ◽

Content Type ◽

Body Of Knowledge

Purpose The purpose of this paper is to review existing literature on users’ digital learning acceptance behavior and to identify gaps in the current body of knowledge and suggest future research directions. The paper also includes identification of motivating as well as inhibiting factors previously explored by academicians in the acceptance of digital learning. Design/methodology/approach The systematic literature review based on PRISMA methodology was conducted, and 200 articles from peer-reviewed journals on digital learning acceptance behavior using technology adoption theories were examined. Findings The study found an overall rise in the number of papers published yearly during 2002–2017. Most of the studies were published in two journals, i.e. Computers & Education and Computers in Human Behaviour and were carried out in Asia followed by Europe, North America, Africa, Oceania and South America. It was also noted that most of the studies have used the technology acceptance model and were empirical in nature. The study also found that prominently students’ digital learning acceptance behavior was investigated. The review also indicates a lack of qualitative and mixed method (qualitative and quantitative) approaches to study digital learning acceptance behavior. Practical implications The study identified gaps in the current body of knowledge by reviewing published articles that will suggest future directions for further research. The top three determinants of digital learning acceptance that have been analyzed were the behavioral intention, perceived usefulness and perceived ease of use, followed by attitude and user behavior. The study articulates the implications for providers in marketing digital learning products, for higher education institution in expanding digital content, for students seeking digital education tools, for educators in motivating students to accept digital learning and for governments in delivering cost-effective public education by utilizing digital learning. Originality/value The paper analyzes 200 publications on digital learning acceptance through technology adoption theories. To the best of the authors’ knowledge, this is the first initiative to provide systematic and exhaustive summarization of the knowledge in this subject. It further explores the various factors influencing digital learning adoption behavior and provides avenues for future research. The paper is useful for researchers working on digital learning acceptance behavior.

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The Case of Electronic Approval System

E-Adoption and Socio-Economic Impacts ◽

10.4018/978-1-60960-597-1.ch014 ◽

2011 ◽

pp. 269-285

Author(s):

Sinawong Sang ◽

Jeong-Dong Lee ◽

Jongsu LeeSeoul

Keyword(s):

Technology Acceptance ◽

Diffusion Of Innovation ◽

User Acceptance ◽

Ease Of Use ◽

Perceived Usefulness ◽

Relative Advantage ◽

Future Research ◽

Perceived Ease Of Use ◽

User Adoption ◽

Acceptance Model

The purpose of this study is to assess and test the factors that influence user adoption of e-Government services: the Electronic Approval System (EAS). This study uses the Technology Acceptance Model (TAM), the extended TAM (TAM2), the Diffusion of Innovation (DOI), and trust to build a parsimonious yet comprehensive model of factors that influence user acceptance of the EAS. We collected data from a total of 112 public officers in 12 ministries in Cambodia. We assessed the model with regression analyses. The findings in this article show that the determinants of the model (perceived usefulness, relative advantage, and trust) explain 30.5% of the variance in user acceptance of the EAS. At the same time, image, output quality, and perceived ease of use explain 38.4% of the variance in user perception of the usefulness of the EAS. In this article, we discuss our findings, implications, and suggestions for future research.

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Determinants of Adoption of Location-Based Services in Bangladesh

Advances in Business Strategy and Competitive Advantage - Managerial Strategies and Solutions for Business Success in Asia ◽

10.4018/978-1-5225-1886-0.ch005 ◽

2017 ◽

pp. 79-101

Author(s):

Afrin Rifat ◽

Mehree Iqbal ◽

Nabila Nisha

Keyword(s):

Technology Acceptance ◽

Vital Role ◽

Ease Of Use ◽

Perceived Usefulness ◽

Location Based Services ◽

Future Research ◽

Perceived Ease Of Use ◽

Related Services ◽

Intention To Adopt ◽

Acceptance Model

Location-based services (LBSs) are technology related services that can provide individual users with the capability of being constantly reachable and accessing network services while on the move. The growing influence of LBS has attracted significant attention in developing countries like Bangladesh, where LBS is a new tool for the marketers. However, it is yet to become popular among the mass people. It is therefore important to understand the users' intention to adopt and use LBS extensively in their daily life. In this regard, original technology acceptance model (TAM) has been used along with several other factors to develop a conceptual model for this study. Results claim that constructs like self-efficacy, perceived social value, perceived convenience value, personalization, perceived usefulness and perceived ease of use plays vital role in the adoption of LBS in Bangladesh. Accordingly, implications for practice and research, limitations and future research directions of this study are discussed.

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Adoption of Financial Technology in Islamic Crowd-Funding

Research Anthology on Concepts, Applications, and Challenges of FinTech ◽

10.4018/978-1-7998-8546-7.ch013 ◽

2021 ◽

pp. 216-238

Author(s):

Maizaitulaidawati Md Husin ◽

Razali Haron ◽

Shahab Aziz

Keyword(s):

Technology Acceptance ◽

Sampling Technique ◽

Ease Of Use ◽

Perceived Usefulness ◽

Primary Data ◽

Perceived Ease Of Use ◽

Kuala Lumpur ◽

Central Hypothesis ◽

Acceptance Model ◽

The Relationship

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Social Networking Sites Acceptance: The Role of Personal Innovativeness in Information Technology

International Journal of Business and Management ◽

10.5539/ijbm.v13n8p75 ◽

2018 ◽

Vol 13 (8) ◽

pp. 75

Author(s):

T. R. Wijesundara ◽

Sun Xixiang

Keyword(s):

Information Technology ◽

Social Networking ◽

Social Networking Sites ◽

Theoretical Perspective ◽

Ease Of Use ◽

Perceived Usefulness ◽

Primary Data ◽

Perceived Ease Of Use ◽

Personal Innovativeness

Current wave of Social Networking Sites (SNS) has become a part of peoples’ daily lives. This study investigates the role of Personal Innovativeness in Information Technology (PIIT), in acceptance of SNS. The theoretical perspective of Technological Acceptance Model (TAM) and PIIT were used to explain the relationships developed in the study. This research is descriptive in nature and is based on primary data collected through self-administered questionnaires, among a sample of 216 undergraduates in Sri Lanka. Findings reconfirmed the relationships in original TAM, enabling to use TAM in SNS context. Further, PIIT significantly predicts the Perceived Ease of Use (PEOU) of SNS. However, PIIT did not moderate the relationship between Perceived Usefulness (PU) and Intention to Use (IU) SNS. Theoretical and practical implications of these findings and directions for further research are discussed.

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How food retailing changed in Turkey: spread of self-service technologies

British Food Journal ◽

10.1108/bfj-03-2017-0189 ◽

2018 ◽

Vol 120 (2) ◽

pp. 290-308 ◽

Cited By ~ 2

Author(s):

Ipek Kazancoglu ◽

Emel Kursunluoglu Yarimoglu

Keyword(s):

Technology Acceptance ◽

Perceived Risk ◽

Structural Equation ◽

Ease Of Use ◽

Perceived Usefulness ◽

Situational Factors ◽

Equation Modeling ◽

Future Research ◽

Perceived Ease Of Use ◽

Content Type

Purpose The purpose of this paper is to predict customers’ intentions to use self-checkouts based on the technology acceptance model (TAM). Design/methodology/approach The questionnaire consisted of constructs taken from the existing literature such as perceived ease of use (PEU), perceived usefulness (PU), behavioral intentions, technology anxiety (TA), perceived risk (PR), need for interaction (NI), and situational factors (SF). Before preparing the questionnaire, the focus group studies were organized to gain deeper insights regarding customers’ views about self-checkouts. Based on the results of the focus groups, some items in the constructs were adapted, and the questionnaire was generated. The field study was conducted via face-to-face survey with 500 customers chosen by stratified random sampling. Confirmatory factor analysis and structural equation modeling were used to validate the relationships hypothesized in the conceptual model among constructs. Findings Out of the 16 hypotheses, 10 were found to be significant. The hypotheses related to the effects of PR, PEU, PU, intentions, while the effects of NI on PU and intentions; the effects of SF on intentions were not accepted in the study. According to the findings, PEU, PU, and TA affected intentions whereas PR, NI, and SF did not. Research limitations/implications There were some limitations related to demographics, attitudes, SF, and actual usage of self-checkouts. Practical implications To avoid queues, retailers should install a sufficient number of user-friendly and simple interfaced self-checkouts with well-trained employees to encourage usage and reduce the perceived risk and anxiety. Originality/value The main contribution of this study was that the effects of different constructs were measured on Turkish customers’ intentions to use self-checkouts, which could be used in formulating marketing strategies as well as considering future research directions. The paper also provided additional insights into the effects of SF, TA, NI, and PR, all of which were added to the TAM in this study.

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