scholarly journals Is it the “outstanding universal value" of heritage really global? : Measuring reputation using social media

2021 ◽  
Author(s):  
Vasco Monteiro ◽  
Marco Painho ◽  
Eric Vaz
Keyword(s):  
Social Media ◽  
Web 2.0 ◽  
Research Question ◽  
Methodological Approach ◽  
User Generated Content ◽  
Brand Awareness ◽  
Geospatial Information ◽  
User Perspective ◽  
Main Research ◽  
Outstanding Universal Value

Web 2.0 and social media play an important role nowadays in our society, not only from a user perspective, but also on an academic perspective. The data and information production based on the user-generated content is an important source to conduct scientific studies, specially the new geospatial information that exists due to the widespread of technological devices that capture the geospatial data. The main objective of this research is to assess if we can measure the brand awareness, with a focus in the reputation component, using geospatial user-generated content with an approach as a geographic problem. In this paper is identified the main research question and objectives, the methodological approach and the expected results regarding this Doctorate Thesis in Information Management.<br><div>Keywords: geographic information, social media, web 2.0, citizen sensing, ambient information systems, GIS, world heritage, brand awareness, reputation<br></div>

scholarly journals The Implementation of Knowledge Management Based On Web 2.0 on Social News Site Hipwee

2019 ◽  
Vol 4 (1) ◽  
pp. 61
Author(s):  
Mufida Cahyani
Keyword(s):  
Social Media ◽  
Knowledge Management ◽  
Web 2.0 ◽  
Network Effects ◽  
Content Management ◽  
User Participation ◽  
Online News ◽  
User Generated Content ◽  
Organizational Participation ◽  
Social Media Platforms

The emergence of various kinds of social media applications does not only affect the way people communicate, but also penetrates into the realm of online mass media. Social media platforms that carry the concept of web 2.0 namely user generated content and network effects make it easy for a news to become viral in a short time, regardless of the validity and accuracy of the news. Web 2.0 itself is a direct application of the concept of Knowledge Management (KM) which emphasizes collaboration and user participation, but in a broader domain, it is slightly different from KM which emphasizes internal organizational participation. Hipwee as one of the social media-based online news sites applies both concepts to its content management. The purpose of this study was to analyze the extent of the application of KM in relation to Web 2.0. The method used to explore data through interviews with Hipwee managers and direct observation to the office location and also the Hipwee site. The results obtained are that the adaptation of the KM concept has not been applied to Web 2.0 on the Hipwee site, namely the concept of data mining, while the Web 2.0 concept has been applied to KM, namely unbounded collaboration, user generated content and network effects.

The use of social media by South African organisations

2018 ◽  
Vol 15 (2) ◽  
pp. 198-210 ◽  
Author(s):  
Nomusa Nomhle Dlamini ◽  
Kevin Johnston
Keyword(s):  
South Africa ◽  
Social Media ◽  
South African ◽  
Quantitative Research ◽  
Brand Management ◽  
Research Question ◽  
Management Tool ◽  
Content Type ◽  
Quantitative Research Methods ◽  
Main Research

Purpose The purpose of this paper is to present how organisations in South Africa are using social media. The paper further explores the value of social media to South African organisations and if it is important for an organisation to have a social media presence. Design/methodology/approach The study used quantitative research methods to answer the main research question and sub-questions. Findings The data collected revealed that most organisations in South Africa are using social media for free advertising, CRM and marketing. The popular social media sites used by these organisations are Facebook and Twitter, with LinkedIn increasing in popularity. The data further revealed that social media is important in organisations for relationship building, contact keeping advertising, marketing, attracting customers, brand management and information gathering. Research limitations/implications The role of social media is changing, it was initially a marketing tool, but the findings revealed that majority of organisations are using social media for free advertising, CRM and marketing. Social media is an easy CRM tool that offers effective and efficient capabilities. Practical implications It is important to use integrate social media with the organisations processes to market and advertise new products, it is an instant and cost-saving way of communicating with customers, and helps in reaching and attracting new customers. Social implications Social media is important for keeping contact and building relationships with customers, advertising and marketing, way to attract customers, brand management tool and gathering information. Originality/value The study provides guidance to how organisation can use social media, identifying the value of using social media and highlighting the importance of social media in an organisation in the South African context.

City Branding and the Power of Netnography in the Era of Social Media

2017 ◽  
pp. 202-225
Author(s):  
Tuğba Özbölük
Keyword(s):  
Social Media ◽  
Web 2.0 ◽  
User Generated Content ◽  
Marketing Communications ◽  
City Branding ◽  
Web 2.0 Tools ◽  
Challenges And Opportunities ◽  
Interactive Nature ◽  
Use Of Internet ◽  
The City

The development of Web 2.0 tools has changed the ways that cities communicate and build their brands. A growing number of travelers are influenced by user generated content, presenting a number of challenges and opportunities for city branding. This chapter will focus on the use of Internet and social media as international marketing communications techniques for cities and destinations. The chapter offers insights to city branding practitioners on how online city branding is carried out and suggests that using social media is an appropriate strategy to promote cities because of its participative and interactive nature. However, it is also emphasized that city branding practitioners should evaluate social media as an opportunity to get closer to customer, instead of a mechanism to be controlled. Exploring implications for practitioners, the chapter can be regarded as an important contribution to an area which is still fairly new and unexplored. The chapter also contributes to the city branding literature by introducing the use of netnography in city branding research.

The Impact of Web 2.0 on Public Engagement in the Israeli Home Front (From the 2006 Lebanon War to the 2014 Israel-Gaza Conflict)

2018 ◽  
Vol 5 (2) ◽  
pp. 52-63
Author(s):  
Galit Margalit Ben-Israel
Keyword(s):  
Social Media ◽  
Web 2.0 ◽  
Social Networking ◽  
Public Participation ◽  
Public Engagement ◽  
Social Networking Sites ◽  
Home Front ◽  
User Generated Content ◽  
Asymmetric Conflicts ◽  
The Impact

This article deals with citizen engagement and public participation being in crisis on the Israeli home front, in the era of Web 2.0. Since 2004, Web 2.0 characterizes changes that allow users to interact and collaborate with each other in a social media dialogue as creators of user-generated content in social networking sites: Facebook, Twitter, blogs, wikis, YouTube, hosted services, applications, WhatsApp, etc. Since 2006, Israel is involved in asymmetric conflicts. The research defines the impact of Web 2.0 on public engagement in the Israeli home front. The case studies examined in the research are: 1) The 2006 Lebanon War (July-August 2006); 2) The Gaza War (27 December 2008 and ended on 18 January 2009); 3) Operation Pillar of Defense (November 2012); and 4) The 2014 Israel–Gaza conflict.

scholarly journals HOW TO BE ALGORITHMICALLY GOVERNED LIKE THAT: DATA- AND ALGORITHMIC AGENCY FROM USER PERSPECTIVE

2021 ◽  
Author(s):  
Ana Pop Stefanija ◽  
Jo Pierson
Keyword(s):  
Lived Experience ◽  
Research Question ◽  
User Interaction ◽  
User Perspective ◽  
General Data Protection Regulation ◽  
Main Research ◽  
Multi Stage ◽  
General Data ◽  
Stage Process ◽  
And Control

If users are being $2 algorithms, and companies and regulators are proposing ways for $2 algorithms, with this paper we would like to discuss and propose a third type of governance — one where users have agency, control and governing power(s) over algorithmic systems and their outputs. Our main research question is how do we enable users to actively govern algorithms, instead of passively being governed by them? And what do the users need in order to be algorithmically governed in such a way that will enable more agency, autonomy and control when interacting with AI systems and their outputs. Instead of getting insights in an abstract way, to answer this question, we opted for a guided and supportive process where participants were able to reflect on the process, formulate and elaborate their insights, thoughts, needs and requirements based on their lived experience, i.e., after a real interaction with these algorithmic systems. We conducted a participatory technographic research with 47 participants, through a multi-stage process consisting of a survey, Subject Access Requests (Article 15 of the General Data Protection Regulation), purposeful interaction with the transparency tools of seven chosen platforms and extensive structured research diaries. A quali-quantitative analysis of the insights enabled us to formulate the participants’ requirements of $2 and $2 in a way that will enable their agency, control and autonomy. These requirements are translatable and implementable at a user-interaction level, via technology design and through regulatory mechanisms

Potential Power and Problems in Sentiment Mining of Social Media

2013 ◽  
Vol 4 (2) ◽  
pp. 16-26 ◽  
Author(s):  
John Wang ◽  
Qiannong Gu ◽  
Gang Wang
Keyword(s):  
Social Media ◽  
Web 2.0 ◽  
User Generated Content ◽  
Relative Degree ◽  
Web 2.0 Technologies ◽  
The Social ◽  
Sentiment Mining ◽  
The Future ◽  
Social Media Platforms ◽  
Infinite Array

Sentiment mining research has experienced an explosive growth in awareness and demand as Web 2.0 technologies have paved the way for a surge of social media platforms that have significantly and rapidly increased the availability of user generated opinioned text. The power of opinions has long been known and is beginning to be tapped to a fuller potential through sentiment mining research. Social media sites have become a paradise for sentiment providing endless streams of opinioned text encompassing an infinite array of topics. With the potential to predict outcomes with a relative degree of accuracy, sentiment mining has become a hot topic not only to researchers, but to corporations as well. As the social media user base continues to expand and as researchers compete to fulfill the demand for sentiment analytic tools to sift through the endless stream of user generated content, the growth of sentiment mining of social media will continue well into the future with an emphasis on improved reliability, accuracy, and automation.

Social Media as Information Sources and Their Influence on the Destination Image

2018 ◽  
pp. 265-283 ◽  
Author(s):  
María Pilar Martínez-Ruiz ◽  
Isabel Llodrá-Riera ◽  
Ana Isabel Jiménez-Zarco
Keyword(s):  
Social Media ◽  
Web 2.0 ◽  
Information Sources ◽  
Destination Image ◽  
User Generated Content ◽  
Destination Marketing ◽  
Tourist Destination ◽  
Travel And Tourism ◽  
Tourism Destinations ◽  
Travel Decisions

Tourists use social media to share their experiences and obtain information about travel and tourism destinations. Information shared by tourists is different than information published by destination marketing organizations (DMOs) in the sense that it does not include formal messages and photographs. Some researchers have proven that user-generated content (UGC) through social media exerts an influence on the perceived image of a tourist destination and the motivations for visiting it. Tourists and travelers tend to use a combination of official and unofficial information to make travel decisions. Nowadays, there are still plenty of opportunities to advance destination image research using social media. With these ideas in mind, this chapter aims to review different types of Web 2.0 platforms and discuss their influence on destination image formation and sustainability perception.

scholarly journals Technology, Innovations and Industrial Development

2019 ◽  
pp. 549-559
Keyword(s):  
Economic Development ◽  
Industrial Development ◽  
Technology Development ◽  
Research Question ◽  
Methodological Approach ◽  
Dynamic Change ◽  
Industrial Growth ◽  
Main Research ◽  
Economic Development And Growth ◽  
Just Society

Technology development, inventions and innovations are at the heart of the contemporary economic development and industrial growth. The continuous internationalization and the fostering of social and business networking are two main forces that change not just society but overall development. Furthermore, they lead to a shift in global aims and objectives. Despite the economies, technologies and political systems, inventions and innovations have never stopped for a while over the last 4 centuries. They are always an instrument that strengthen the state and make life better. To manage overall growth, governments need to shape inventions and innovations in the right direction. Hence, the contemporary industrial policy is based on clear evidence of a strong link between past innovations and growth and expectations about their future dynamic change. The main research question is how innovations, economic development and growth, and National Economic Goals are, or should be, inter-connected. Thus, the paper aims to make a brief review of contemporary research in the field of innovations, industrial growth based on innovations, and innovations strategies. The structure of the paper is as follows: 1. Introduction: the problem and basic concepts; 2. Literature overview: a brief review on the innovations and their role for the economic development; 3. Methodological approach: discussion on evaluating economic growth and its dependence on innovations; 4. Policy recommendations: some main features of the Growth and Innovation Strategy 2020; 5. Conclusions: some remarks on the future development.

scholarly journals Doktrin Safe Harbor: Upaya Perlindungan Hak Cipta Konten Dalam Platform User Generated Content

2020 ◽  
Vol 12 (2) ◽  
pp. 267
Author(s):  
Syarafina Ramadhanty ◽  
Naila Amatullah ◽  
Niki Anane Setyadani ◽  
Tasya Safiranita Ramli
Keyword(s):  
Social Media ◽  
Rapid Development ◽  
Legal Protection ◽  
Copyright Law ◽  
User Generated Content ◽  
Safe Harbor ◽  
Main Research ◽  
Promotion System ◽  
Human Creativity ◽  
Social Media Platforms

Along with the rapid development of technology, social media platforms can be used to sharpen human creativity by uploading opinions, images, videos, sounds and so on as a form of user copyright. A digital platform that actively invites its users to upload copyrighted content is called the User Generated Content Platform ("UGC"). UGC's social media accounts are vying to be judged viral, so few accounts are 'stealing' content instead of his work in order to gain that reputation. Furthermore, the account is used commercially using a paid promote system or paid promotional services. This phenomenon often occurs on Instagram platforms with paid promotional systems that take Twitter content without permission. The purpose of this writing is to know the legal protection in the content of Twitter's UGC platform which is re-uploaded and monetized with a paid promotion system without rights on Instagram by Indonesian copyright law. Furthermore, the author carries the idea of providing protection to the UGC platform by applying the safeharbor doctrine in the event of copyright infringement by users of the platform. In reviewing this study, the authors used normative juridical approach methods, by examining literature as the main research material. The results of this study found that Twitter's re-uploaded and monetized User Generated Content platform content with a paid promotion system on Instagram has been protected by Indonesian copyright law in accordance with Law No. 28 of 2014 on Copyright reaffirmed in accordance with the safe Harbor doctrine contained in the Circular of the Minister of Communication and Informatics No. 5 of 201 on Restrictions on Responsibility of Platform Providers and Merchants of Electronic Commerce in the form of UGC.

Activity and voice of people with sensory dysfunctions on social media. Report on netnographic research

2021 ◽  
Vol 36 (6) ◽  
pp. 37-65
Author(s):  
Mateusz Smieszek
Keyword(s):  
Social Media ◽  
Social Workers ◽  
Social Inclusion ◽  
Medical Information ◽  
Research Question ◽  
Social Activity ◽  
Communication Tool ◽  
Hearing Impairments ◽  
Media Report ◽  
Main Research

Social media are becoming an essential communication tool for people with disabilities and can become a good resource of knowledge for social workers. As a critical area of contemporary visual culture, social media can enhance the empowerment and social inclusion of people with visual and hearing impairments. The aim of the presented online research conducted between March and July 2021 was to answer the main research question: what self-expression content people with sensory disorders present on social media. Additionally, specific research questions were posed: how the content address topics relates to social inclusion; what benefits can social workers gain from observing social media accounts run by people with visual and hearing impairments? To analyse the presence of people with visual and hearing impairment on social media, I used three qualitative research methods: desk research, netnography, and case study. The analysis of the collected material allowed me to distinguish nine main thematic categories of content published by people with sensory dysfunctions on social media: everyday life, medical information, modern technologies, forms of support, taboos, humour, social activity, relationships, leisure. The categories were generated through coding and categorization in an emic perspective. The analysis also indicated that much of the content discussed relates to the idea of social inclusion for people with sensory dysfunctions. The article also shows a series of benefits of observing social media for social workers in their professional practice.

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