scholarly journals The Analysis of Critical Discourse Analysis in the Speeches of Nadiem Makariem and Muhadjir Effendy at Teacher’s Day

2021 ◽  
Vol 4 (6) ◽  
pp. 245-251
Author(s):  
Rosi Wahyuni ◽  
Kastam Syamsi

This research aims to find out the critical discourse analysis in the text of speeches from Nadiem Makarim and Muhadjir Effendy. The speech was chosen because it is one of the objects in Critical Discourse Analysis (CDA). Critical Discourse Analysis (CDA) is an approach to analyse the relationship between language, ideology, and power. This research used the descriptive qualitative method. The researcher uses the three-dimensional framework by Norman Fairclough in analysing the data of Critical Discourse Analysis (CDA). In presenting and analyzing the data, the researchers used qualitative data analysis theory from Miles and Huberman (1994) in Gani (2011), consisting of data reduction, data display or representation, and conclusion drawing or verification. The result of this study shows that both the script of speeches from Nadiem Makarim and Muhadjir Effendy have micro, mezzo, and macro-level related to the framework of Norman Fairclough. The language used in both of the speeches is a standard language, but in the speech of Nadiem Makarim used more creative language that can touch the millennial generations, while in the speech of Muhadjir was the usual words that can make the audiences bored.

2021 ◽  
Vol 8 (2) ◽  
pp. 196-207
Author(s):  
Elisabeth Septiani Munandar ◽  
Indah Arvianti ◽  
Ahmad Muhid

People as social human beings need a language for communication in daily activities. Communication can be found in many forms, one of them is speech. Thus, related to speech and the function of the speech to society the writer is interested in analysing the language, power and ideology in the speech of President Jokowi’s. This study uses critical discourse analysis theory, where it can be found that ideology can be revealed with the use of vocabulary, grammar and text structure of the speaker. The writer uses qualitative method by analysing Jokowi’s speech transcript. The writer also uses identity method by applying sociolinguistics method and pragmatic method. For presenting the data, the writer uses informal method. The writer found eight ideologies in analysing Jokowi’s speech such as the ideology of equality, the ideology in unity, the ideology to honour the law, the ideology of social justice, the ideology in prioritizing citizen, the ideology of national prosperity, the ideology of hard working, and the ideology in assertiveness. The result of this study shows a proof about the relationship between language, power, and ideology. As an Indonesian president, Jokowi has the power to choose the utterance in his speech. Through power over language, Jokowi can reveal the ideology that he holds so that the citizens can understand and follow his ideology.


Metahumaniora ◽  
2017 ◽  
Vol 7 (2) ◽  
pp. 56
Author(s):  
Indah Mustika Santhi

ABSTRAKPenelitian ini berjudul “The Media Conspiracy Behind the Death of Diana, Princessof Wales: A Study of Critical Discourse Analysis”. Penelitian ini bertujuan untuk menjelaskanbagaimana kematian Putri Diana direpresentasikan oleh The Daily Mail dalam artikelartikelpemberitaannya melalui dimensi tekstual dan juga memaparkan cara pandang TheDaily Mail sebagai pelaku media konspirasi pada praktik kerjanya terkait berita kematianPutri Diana dalam dimensi sosiokultural. Objek penelitian ini adalah The Daily Mail, salahsatu tabloid harian terbesar di Inggris. Metode yang digunakan dalam penelitian ini adalahmetode kualitatif, analisis deskriptif. Penulis menggunakan teori analisis wacana kritisFairclough (1995), disertai dengan beberapa teori pendukung lainnya, seperti teori klausasebagai representasi Halliday (2004), teori konspirasi Feaster (2008), Birchall (2006),Barkun (2003), Hodapp dan von Kannun (2008). Hasil dari penelitian ini menunjukkanbahwa representasi kematian Putri Diana dalam dimensi tekstual didapat melalui prosesmaterial, proses mental, proses relasional, proses verbal, dan proses eksistensial yangterdapat dalam artikel-artikel The Daily Mail. Sementara itu, cara pandang The Daily Mailsebagai pelaku media konspirasi atas berita kematian Putri Diana didapat melalui prosestataran sosial, tataran institusional, tataran sosial pada dimensi praktik sosiokultural.Kata Kunci: Transitivitas, Analisis Wacana Kritis, Media konspirasi.ABSTRACTThis thesis is entitled “The Media Conspiracy Behind the Death of Diana, Princessof Wales: A Study of Critical Discourse Analysis”. This thesis is aimed to describe therepresentation of Princess Diana’s death and The Daily Mail’s perspective as a mediaconspiracy actor through textual and sociocultural dimension. The object of this thesis isThe Daily Mail, one of the widest national daily newspapers in England. The method that isused in this thesis is a qualitative method, a descriptive analytic method. The writer uses thecritical discourse analysis theory of Fairclough (1995) and some other supported theories,such as clause as representation theory by Halliday (2004), the conspiracy theory by Feaster(2008), Birchall (2006), Barkun (2003), Hodapp and von Kannun (2008). The result of thisresearch shows that the representation in textual dimension that appear on Princess Diana’sdeath is derived from material process, mental process, relational process, verbal process, andexistential process. While The Daily Mail’s perspective on Princess Diana’s death is derivedfrom situational level, institutional level and social level of sociocultural practice dimension.Keywords: Transitivity, Critical Discourse Analysis, Media Conspiracy.


TELAGA BAHASA ◽  
2019 ◽  
Vol 5 (2) ◽  
pp. 227
Author(s):  
Enita Istriwati

In one of the 13 October 2016 news, this Detiknews media online shows certain ideology to the 2017 Jakarta Governor Election. To find out the ideology or the perspective of the media to the election, the writer analyzes the news text using critical discourse analysis theory of Norman Fairclough. Yet, the writer limits the analysis only on the description of the vocabulary, grammatical, and textual structure. The study uses a descriptive qualitative method, while the data is analyzed by using the equivalent method. The equivalent method is used to analyze the meaning of vocabulary, phrase, or sentences in the article. The data is collected by using deep-listening and note-taking techniques. The analysis result shows that Detiknews media online in “Panasnya Pilgub DKI: Ada Upaya Serius Ganjal Agus-Sylvi, Ada yang panik?” of 13 October 2016 uses vocabulary of expression to attract readers. It also uses many active sentences. As in textual structure, the text has been affected situationally, socially, and institutionally. 


Author(s):  
Nanan Abdul Manan

This study discusses Joko Widodo’s utterance in several moments. Jokowi is the president of the Indonesian Republic. He would like to participate in the reelection of the presidential election in April 2019. Many statements of him make public perceptions appear different. In this case, there is two big points of research that can be famous dictions in this era. ‘sontoloyo’ and ‘genderuwo’ are two interesting dictions to discuss. As a popular person, Jokowi’s utterances occur as public discourses. Many perspectives are produced by many analysts in multidiscipline views. Critical Discourse Analysis (CDA) is used as a framework to analyze the utterances related to many perspectives of language. Fairclough model is a choice for analyzing in depth of the research. It states in three big points; text analysis (description), processing analysis (interpretation) andsocial analysis (explanation). The researcher uses a qualitative method. The data related with the sontoloyo and genderuwo utterance comes from news online the Jakarta Post. By using Fairclough theory, the researcher explains the text in the relationship with the situation of political moment, the speaker as government and candidate of the presidential election. The text gives many interpretation and relationship with the social condition.


2019 ◽  
Vol 2 (1) ◽  
pp. 41-57
Author(s):  
Sri Susanti

This research is aimed at describing the use of language in beauty ads (Pantene and Garnier ads), elaborating the way of the strategy are used in persuading the consumers and investigating the reason for the use of strategies. This is a descriptive qualitative method in which the data were collected from the advertisements of Pantene and Garnier. The collected data are the words, phrases, clauses, sentences that are used in ads. The data were analyzed according to Fairclough’s three dimensional approach of discourse analysis; they are textual features, discursive features, and social feature. The findings of this study show that the language used in Pantene and Garnier advertisements appear very interesting in building image to the audience and were successful in utilizing the various discourse strategies to gain people’s attraction to buy the product being advertised. For the social practices, the words found in their advertisement are considered have control or power over people.


Metahumaniora ◽  
2017 ◽  
Vol 7 (2) ◽  
pp. 56
Author(s):  
Indah Mustika Santhi

ABSTRAKPenelitian ini berjudul “The Media Conspiracy Behind the Death of Diana, Princessof Wales: A Study of Critical Discourse Analysis”. Penelitian ini bertujuan untuk menjelaskanbagaimana kematian Putri Diana direpresentasikan oleh The Daily Mail dalam artikelartikelpemberitaannya melalui dimensi tekstual dan juga memaparkan cara pandang TheDaily Mail sebagai pelaku media konspirasi pada praktik kerjanya terkait berita kematianPutri Diana dalam dimensi sosiokultural. Objek penelitian ini adalah The Daily Mail, salahsatu tabloid harian terbesar di Inggris. Metode yang digunakan dalam penelitian ini adalahmetode kualitatif, analisis deskriptif. Penulis menggunakan teori analisis wacana kritisFairclough (1995), disertai dengan beberapa teori pendukung lainnya, seperti teori klausasebagai representasi Halliday (2004), teori konspirasi Feaster (2008), Birchall (2006),Barkun (2003), Hodapp dan von Kannun (2008). Hasil dari penelitian ini menunjukkanbahwa representasi kematian Putri Diana dalam dimensi tekstual didapat melalui prosesmaterial, proses mental, proses relasional, proses verbal, dan proses eksistensial yangterdapat dalam artikel-artikel The Daily Mail. Sementara itu, cara pandang The Daily Mailsebagai pelaku media konspirasi atas berita kematian Putri Diana didapat melalui prosestataran sosial, tataran institusional, tataran sosial pada dimensi praktik sosiokultural.Kata Kunci: Transitivitas, Analisis Wacana Kritis, Media konspirasi.ABSTRACTThis thesis is entitled “The Media Conspiracy Behind the Death of Diana, Princessof Wales: A Study of Critical Discourse Analysis”. This thesis is aimed to describe therepresentation of Princess Diana’s death and The Daily Mail’s perspective as a mediaconspiracy actor through textual and sociocultural dimension. The object of this thesis isThe Daily Mail, one of the widest national daily newspapers in England. The method that isused in this thesis is a qualitative method, a descriptive analytic method. The writer uses thecritical discourse analysis theory of Fairclough (1995) and some other supported theories,such as clause as representation theory by Halliday (2004), the conspiracy theory by Feaster(2008), Birchall (2006), Barkun (2003), Hodapp and von Kannun (2008). The result of thisresearch shows that the representation in textual dimension that appear on Princess Diana’sdeath is derived from material process, mental process, relational process, verbal process, andexistential process. While The Daily Mail’s perspective on Princess Diana’s death is derivedfrom situational level, institutional level and social level of sociocultural practice dimension.Keywords: Transitivity, Critical Discourse Analysis, Media Conspiracy.


TELAGA BAHASA ◽  
2019 ◽  
Vol 6 (1) ◽  
Author(s):  
Andi Indah Yulianti

AbstractThis paper is entitled "Penggunaan Bahasa pada Akun Media Sosial Instagram Lambe Turah: Analisis Wacana Kritis". The method used in this paper is descriptive qualitative method with the approach of critical discourse analysis of three dimensional model from Norman Fairclough. The purpose of this study is to describe the aspects of language, the relationship between Lambe Turah ideology with the linguistic aspects that are produced and describe the hegemony of Lambe Turah with the social situation underlying the language aspect used in representing the characters and news themes in Lambe Turah account. The results indicate that the linguistic aspect of diction, sentence use, and source selection in the direct quotes used by Lambe Turah has placed the characters in their content as negative representations.Keywords: Analysis of critical discourse; language; social media. AbstrakTulisan ini berjudul “Penggunaan Bahasa pada Akun Media Sosial Instagram Lambe Turah: Analisis Wacana Kritis”. Metode yang digunakan dalam tulisan ini adalah metode deskriptif kualitatif dengan pendekatan analisis wacana kritis model tiga dimensi Norman Fairclough. Tujuan dari penelitian ini adalah mendeskripsikan aspek-aspek kebahasaan, hubungan antara ideologi Lambe Turah dengan aspek kebahasaan yang dihasilkan dan mendeskripsikan hegemoni Lambe Turah dengan situasi sosial yang melatarbelakangi aspek kebahasaan yang digunakan dalam merepresentasikan tokoh dan tema pemberitaan dalam akun Lambe Turah. Hasil penelitian me­nunjukkan bahwa aspek kebahasaan berupa diksi, penggunaan kalimat, dan pe­milihan sumber dalam kutipan langsung yang digunakan Lambe Turah telah me­nempatkan tokoh-tokoh dalam isi pemberitaannya sebagai representasi yang negatif.Kata kunci:  Analisis wacana kritis; bahasa; media sosial.


Author(s):  
Nathan John Dover

Critical Discourse Analysis (CDA) is a rapidly increasing area of study used by Applied Linguists to examine discourse, that is spoken or written communication, found in areas such as education, media and politics. CDA studies focus on the relationship between society and discourse and how the use of language reinforces already established societal roles. This paper focused on a vintage American Airlines advertisement of 1968 which is a classic example of utilitarian advertising that purported a false reality of air travel in the late 20th century. Using the three-dimensional CDA framework designed by Fairclough (1989) the results showed a manipulation of gender roles by the advertisers intended to appeal to the male dominated passengers of the airline. Primarily, the alignment of air hostess with that of a mother. The maternalisation of this profession reflected the advertisers’ views of the time and in a wider societal perspective, power inequalities between men and women.


2019 ◽  
Vol 25 (2) ◽  
Author(s):  
Imron Hizbullah ◽  
Muhammad Taufiq Al Makmun

<em>This paper investigates the Critical Discourse Analysis (CDA) in studying the inauguration speech of Donald Trump at the Capitol Hill, Washington DC on January 20, 2017. The objective of the study is to uncover the hidden messages regarding ideologies shared and critiques appointed to Obama’s presidency. The paper uses the theory of CDA by Norman Fairclough by focusing on the three aspects of research which are (1) micro or linguistic analysis, (2) Mezzo or discursive analysis, and (3) macro or contextual analysis. The three dimensional model of CDA is aimed to uncover the ideologies shared and critiques appointed to based on linguistic features, socio-political aspect, and discursive practice. The American Dream is represented in seven issues risen which are (1) US economic condition during Obama’s presidency, (2) US political condition during Obama’s presidency, (3) US social condition during Obama’s presidency, (4) The concept of making America great again, (5) Anti-radical Muslim immigrants, (6) America First, and (7) Nationalism. The result of the study reveals that the speech brought some ideologies or thoughts shared to the audiences and might change the people’s perception on Obama’s two periods of presidency who is considered as failure.</em>


2021 ◽  
Vol 1 (1) ◽  
pp. 40-57
Author(s):  
Sidra Mahmood

Linguistically, the word ‘language’ has shifted into ‘discourse’ which is a social phenomenon not only to express the thoughts but also to reflect the mindset and contexts of a specific community. The purpose of this study is to examine the slogans written on Pakistani automobiles and to understand the logic behind the social and cultural affiliations of these slogans. Pakistani culture of the art of making pictures and written phrases, poetic verses and imperative sentences on vehicles is famous all over the world. The study has analysed the writings found on vehicles, and although these writings might look trivial on the automobiles, they address various social issues. The Three-Dimensional Model of Critical Discourse Analysis (CDA) by Fairclough (2001) is used as a theoretical framework that explains the study at three levels: lexical, syntactic patterns, interpretations, and social practices. The discourses written on the vehicles are characterised into different categories, which are life’s mission statements, loud messages, mind baffling messages, everyday life annoyances, provoking statements, and religious looms. Twenty images and pictures have been captured from vehicles as a random sample of this study. The results reveal the mindset behind these discourses. They are used to highlight social issues which Pakistan faces, being a developing country. In short, the study discloses the strong link between the vehicles and the people using them to convey messages to the society which can bring harmony among the public. The current study is limited to only Pakistani motor vehicles.


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