scholarly journals Current trends in the development of social responsibility in personnel management

2021 ◽  
Vol 71 (4) ◽  
pp. 92-98
Author(s):  
O. Leontenko ◽  
A. Ilyenko

In today's economic development, managers of large and successful companies understand that in order to attract highly professional staff, it is not enough to use traditional methods of motivation, such as salaries, bonuses, incentive awards. Nowadays while choosing a job, the employees are increasingly paying attention to the existing systems of social benefits and guarantees that employers can offer them. The importance of these issues has increased significantly in the form of the threats facing humanity, as the result of Covid-2019 pandemic. Taking into account the relevance of the chosen topic, publications of leading domestic scientists on the problems of formation and further CSR development are analyzed in this paper. In their investigations, the authors emphasize the need to strengthen social responsibility of all economic entities and identify tools for socially responsible behavior of employers to improve the welfare of employees and their families. The paper identifies that there is an urgent need for changes in understanding the social responsibility concept on different levels, both on macro level and individual organization level, and its employees. Different approaches to the formation of the concept of corporate social responsibility in personnel management are investigated in this paper. Different interpretations of social responsibility and the reasons for the need to strengthen it in modern economic development are given. The author's own interpretation of social responsibility in personnel management is formulated. The main directions for the implementation of social responsibility in the personnel management system are defined. The experience of leading Ukrainian companies in various fields of activity, particularly, media industry, mobile communications, banking sector, retail network concerning their existing practices of social responsibility in personnel management is considered. The role of personnel departments (services) in the development and implementation of social responsibility measures is investigated. As the result of carried out investigation, the areas for strengthening social responsibility in the field of personnel management are identified.

2016 ◽  
Vol 27 (1) ◽  
pp. 99-123 ◽  
Author(s):  
Paul F. Skilton ◽  
Jill M. Purdy

ABSTRACT:We explore the essential contestedness of corporate social responsibility (CSR) by framing the interplay between CSR activities and stakeholder evaluations as a contest for jurisdiction over what it means to be socially responsible. This contest arises because firms and stakeholders are often guided by incompatible sensemaking systems. To show why context matters we show how stakeholders evaluate the authenticity of CSR activities on the basis of schemas for responsible behavior on one hand and their perceptions of firm identity on the other. This process can generate complex evaluations whose meaning depends on the distribution of power in fields and the extent to which pluralistic sensemaking systems are compatible. By positioning authenticity evaluations within a framework that describes the state of power and pluralism within which they are produced, we are able to present a systematic explanation of how and why stakeholder responses to CSR vary over a range of settings.


Author(s):  
S. A. Orekhov ◽  
S. P. Ivanova

Today socially responsible behavior has become an integral element of biggest corporations both in Russia and abroad. Business can get benefits from social programs and projects by improving its reputation, strengthening relations with authorities, counter-agents and global community. Concrete benefits from using social responsibility are tax and customs preferences, improvement of finance accounting, shaping the loyal customer base, emergence of new counter-agents and devotion of personnel. And especially important is the fact that corporation gets higher stability in crisis periods. Specific features of corporate social responsibility development are plurality and not uniform interpretation, the absence of any opportunity to define key factors influencing its essence. The article provides principle concepts of corporate social responsibility: the theory of corporate egoism, the theory of corporate altruism and the theory of reasonable egoism. The authors distinguish stages of corporate social responsibility development and characterize specificity of corporate social responsibility in Russia. Apart from that they provide comparative analysis of Russian and European practices of corporate social responsibility. It was pointed out that in our country the institute of corporate social responsibility is undergoing its development stage and state acts as a driver of the institute of corporate social responsibility development. It was pointed out that implementation of measures aimed at the development of non-finance accounting and real efficiency of corporate social responsibility in the country will depend on state.


2019 ◽  
Vol 22 (2) ◽  
pp. 233-247
Author(s):  
Eva López-González ◽  
Jennifer Martinez-Ferrero ◽  
Emma García-Meca

The purpose of this paper is to shed light on the effect of corporate social responsibility performance on earnings management. We also examine the moderating role of family ownership on the association between earnings management and socially responsible performance. Based on an international sample of 6,442 firm-year observations from 2006 to 2014, we use several validated analysis and panel-data regression models. We find that social and environmental performance is positively related with earnings management; firms with a greater socially responsible performance show a higher discretionary behavior by promoting actions that mask the real financial and economic performance of the firm. However, we find that this positive relation is lower – moderated - in family-owned firms, mainly because of the fact that family firms show a greater socially responsible behavior aimed to preserve their socioemotional endowments and are negatively associated with earnings management practices.; El objetivo de este artículo es intentar aclarar el efecto de la responsabilidad social corporativa en la manipulación de información. También examinamos el efecto moderador de la familia en la relación entre manipulación de información y responsabilidad corporativa. Basados en una muestra internacional de 6,442 observaciones empresa-año durante los años 2006-2014, usamos análisis de validez y modelos de regresión para datos de panel. Hemos concluido que el desarrollo social y ambiental está positivamente relacionado con la manipulación de información; las empresas con una mayor actividad de responsabilidad social muestran un mayor comportamiento de manipulación a través de la promoción de acciones que enmascaran la realidad financiera y económica de la sociedad. Igualmente, encontramos que esta relación positiva es moderada a la baja en empresas familiares, principalmente porque las empresas familiares muestran una mayor responsabilidad social pues están centradas en conservar sus legados emocionales y así mismo están negativamente asociadas con prácticas relativas a la manipulación de información.


2017 ◽  
Vol 6 (1) ◽  
Author(s):  
Ana Kundid Novokmet ◽  
Bruna Bilić

The current financial crisis reaffirmed the relevance of social responsibility and ethics in financial products. Frauds, scandals, collective law suits by organizations for consumer protection, negative reputations as well as increasing anti-corporate activism have not circumvented the banking industry. In a situation of constant emphasis of social costs and operating damages, the banks are expected to embrace social responsibility more significantly, as well as to endure the sizeable burden of the economic crisis. According to the legitimacy theory, the voluntary adoption of the corporate social responsibility concept within the banking business may serve as a method of building up the reputational capital of the banks and regaining the trust of society in banking products, all segments where it is important that socially responsible actions are adequately reported and disclosed. Thanks to the 5/EU on non-financial reporting of large-sized and listed companies as well as public-interest entities, social responsibility reporting will soon become mandatory for the banking sector. By giving an insight into the scale of social responsibility reporting of selected Croatian banks, this paper will address responsibility reporting has increased during the financial crisis, as the legitimacy theory suggests. It will also give an answer how prepared are banks for the new regulatory requirements in the nonfinancial reporting area.


2021 ◽  
Vol 19 (2) ◽  
pp. 246-263
Author(s):  
Viktoriya A. DEGTEREVA ◽  
Maksim V. IVANOV ◽  
Anton A. BARABANOV

Subject. This article examines the problems and prospects for the development of social partnership and institutionalization of social responsibility of business at the regional level. Objectives. The article aims to identify general trends in the development of social partnership and the impact of this mechanism on increasing the social responsibility of business in a regional context. Methods. For the study, we used analysis and synthesis, logical and systems approaches, and the method of theoretical generalization. Results. The article describes the institutional relationship between social partnership and social responsibility of business, the potential of this mechanism application in regional development. It identifies problems of adapting socially responsible behavior taking into account the Russian specifics. Conclusions. Social partnership creates the necessary institutional conditions for the development of socially oriented business. The spread of the corporate social responsibility culture represents a significant competitive advantage in the face of economic transformations and crises.


Author(s):  
Samuel M. Bradley

All businesses are expected to behave in socially responsible ways. These responsibilities include ethical treatment of employees and all stakeholders, addressing environmental issues in a sustainable manor, and contributing to the community. Corporate social responsibility is not just a concern for the manufacturers of products, but extends to all business organizations including professional teams and sporting organizations. The chapter discusses the importance of corporate socially responsible behavior and then focuses on the importance of such behavior by sporting teams and organizations. A specific discussion is presented about the responsible social behavior undertaken by the National Football League, Major League Baseball, NASCAR, Formula I racing, FIFA, the English Premier League, and the Olympic Games.


Author(s):  
Cristina Márquez-Moreno ◽  
Jose Luis Durán-Valenzuela

The objective of this chapter is to understand how important it is for companies, in a globalized environment such as the current one, to develop socially responsible behavior, particularly for those companies that want to project themselves internationally. As will be seen, this means that firms assume responsibility for the impacts of their activities on society and establish improvement processes in three main areas: economic, social, and environmental. As a result, corporate social responsibility (CSR) has emerged as a priority for business leaders in all countries. Therefore, this chapter analyzes the current environment in which companies make their decisions and how the environmental pressures determine the need to act responsibly. In addition, the concept of CSR is explored and the necessary tools for its effective implementation are explained. Of course, stakeholder theory is introduced as the core of CSR.


2020 ◽  
Vol 1 (8) ◽  
pp. 72-79
Author(s):  
P. S. SHCHERBACHENKO ◽  
◽  
D. M. STOLBUN ◽  

The concept of corporate social responsibility is becoming more and more widespread and developing in Russia and abroad. The principles of socially responsible behavior act as an attribute of modern corporations more often. In the current realities, corporate social responsibility becomes more and more important as an obligatory component of the strategy of corporations, catering for their business reputation. In particular, the corporations’ business reputation constituted one of the most important components of their intangible assets. The article focuses on the impact of corporations’ socially responsible policies on their business reputation, as well as on their functioning and development on the market in general in the face of constantly increasing competition. The author provides a practical review of the influence of corporate social responsibility on the level of business reputation on the example of Gazprom, Sberbank and Tele2.


2019 ◽  
Vol 1 (3) ◽  
pp. 1-15
Author(s):  
Erum Shaikh

Research on Corporate Social Responsibility (CSR) is not new but relatively very few researches have been focused on the influence of CSR on the organizational performance (OP), employee commitment (EC) and on the mediating role of EC with the CSR and OP. The current study was conducted on the sample size of 806 employees working in two reputable banks of Pakistan. The current study uses the PLS-SEM 3.0 version to test the proposed hypotheses. The results of current research study revealed the significantly positive link between the CSR with the performance of the organization, CSR with EC and the study also found the positive results of mediating role of EC between the CSR and OP. The study also suggests some significant future implication regarding the importance of CSR actions and its uses that can increase the commitment level of the employees, they feel proud to become part of that organizational who is socially responsible and the performance of the organization will also be enhanced.


2020 ◽  
Vol 13 (1) ◽  
pp. 7
Author(s):  
Rosa M. Muñoz ◽  
M. Valle Fernández ◽  
Yolanda Salinero

This paper analyzes the Corporate Social Responsibility (CSR) of a sample of wineries in Spain and its effect on the companies’ performance. We used a questionnaire created with a validated scale that includes environmental and social dimensions. The final sample was made up of 127 firms that participated in the National Wine Fair (FENAVIN) in 2019, and this was analyzed using a cluster analysis and means contrast to verify whether a CSR-performance relationship exists. The performance was measured using the average return on assets (ROA) for the prior three years. The results obtained do not support the general opinion that enterprises involved with CSR achieve better results. On the contrary, we found that wineries that are more environmentally responsible are the least profitable and that those with more socially responsible behavior do not have a significant CSR-performance relationship.


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