scholarly journals Systematic Analysis of Literature on the Marketing of Healthcare Systems. Challenges for Russian and Romanian Healthcare Systems

Healthcare ◽  
2021 ◽  
Vol 9 (6) ◽  
pp. 656
Author(s):  
Vladimir Bulatnikov ◽  
Cristinel Petrişor Constantin

This paper aims at finding the most dominant ideas about the marketing of healthcare systems highlighted in the mainstream literature, with a focus on Russia and Romania. To reach this goal, a systematic analysis of literature was conducted and various competitive advantages and disadvantages of the medical models that require special attention from the governments are considered. In this respect we examined 106 papers published during 2006 to 2020 found on four scientific databases. They were selected using inclusion and exclusion criteria according to PRISMA methodology. The main findings of the research consist of the opportunity to use marketing tools in order to improve the quality of healthcare systems in the named countries. Thus, using market orientation, the managers of healthcare systems could stimulate the innovation, the efficiency of funds allocation and the quality of medical services. The results will lead to a better quality of population life and to an increasing of life expectancy. As this paper reviews some articles from Russian literature, it can add a new perspective to the topic. These outcomes have implications for government, business environment, and academia, which should cooperate in order to develop the healthcare system using marketing strategies.

2020 ◽  
Vol 3 (14) ◽  
pp. 01-06
Author(s):  
Joanna Jasińska

The different definitions of efficiency (in their medical meanings) are presented as the result of meta-reviews found in scientific databases. Efficacy and efficiency are often mismatched with effectiveness in the research of healthcare systems in different countries. In addition to the classic Bismarck’s and Beveridge’s models the modern concepts of health systems include personalized medicine, recognition of health as economic value. However, the basic problem in the Polish healthcare system is the low quality of overly specific and often changed legislation.


Author(s):  
Tijana Savić Tot ◽  
◽  
Vilmoš Tot ◽  
Marija Runić Ristić ◽  
Maja Aleksić ◽  
...  

Service organizations have, over the years, been constantly faced with increasing customer demand, growing competition, digitalization, and numerous changes in the business environment to which they must adapt in order to survive in the marketplace. As the main specificity of service organizations is reflected in the “intangibility” of their services, for customers who are participants in the service process and for employees who directly depend on the quality of service, service process and customer satisfaction, defining appropriate activities of Human Resources Management process, which manages employees, undoubtedly represents a priority that provides a competitive advantage. This paper will present the results of the research on the characteristics of eight selected sub-processes in the process of Human Resource Management in service versus production organizations of Rasina district, in order to define their specifics and point out their advantages and disadvantages.


2020 ◽  
Vol 68 (5 Zeszyt specjalny) ◽  
pp. 83-94
Author(s):  
Pavlína Knap-Dlouhá ◽  
Kateřina Křížová

As a result of social changes in society in Western Europe at the end of the 20th century, it was recognised that a new perspective on interpreting science was needed. For a long time, community interpreting was ignored or considered inferior in comparison to the dominant interpreting mode, namely, conference interpreting. Intensifying trade contacts and labour migration within the European Union have, in combination with the current influx of refugees, led to a high demand for interpreting services in the field of social and legal interpreting. Additionally, there is only a limited number of qualified interpreters available on the market, especially in combinations of less widely-spoken languages. The lack of qualified community interpreters and translators has direct consequences for delays in the functioning of certain government bodies and social services. The same applies to the quality of healthcare provided and to the social climate. Increasing the scale of interpreting and translation assignments, changing the professional profile of the interpreter and raising the demand for the provision of language services in specific language combinations are clear signals for small philological departments to offer their students the opportunity to specialise in this area. For this reason, two projects are presented in this article, both of which aim at promoting know-how in the field of social interpreters and at developing modules in social interpreting and translation.


2021 ◽  
Vol 0 (0) ◽  
pp. 0-0
Author(s):  
Alaa Elsharaidy ◽  
Heba Mohamed ◽  
Mona El Ghandour ◽  
Samar Sobh ◽  
Reem Hammad ◽  
...  

Author(s):  
Fadi Alhaddadin ◽  
Jairo A. Gutiérrez ◽  
William Liu

The advancement in the field of information and communication technology has generated a great deal of information that was not possible to access earlier. Healthcare systems are one of the most beneficial applications using wireless medical sensor technologies, which can facilitate patient care within homes, hospitals, clinics, disaster sites, and the open environment. The integration and sharing of such information can contribute significantly to a better understanding of patients' health conditions and therefore to improving the quality of healthcare provided to them. However, in order to achieve sufficient levels of collaborative use of information among healthcare-related practitioners, there is a need to overcome a number of issues such as privacy and interoperability, among others. This chapter discusses two of the main challenges encountered before healthcare information systems can collaboratively share patients' records, namely privacy and interoperability.


BMJ ◽  
2008 ◽  
Vol 337 (aug13 2) ◽  
pp. a639-a639 ◽  
Author(s):  
B. Guthrie

2022 ◽  
pp. 1908-1926
Author(s):  
Elif Baykal

The ever-increasing digitalization in today's business processes—and incredibly fast-growing markets—have created a more competitive business environment. And, this more competitive business environment has led companies to be more demanding regarding the employee qualifications as well as the quality of tasks carried out by these employees. Moreover, this change process has rendered the traditional human resources management methods inadequate, further digitizing the field of human resources. In this study, the authors examine the handling of recruitment functions within human resources management and the digitization process. Furthermore, they discuss both the basic dynamics of the e-recruitment processes, the tools of e-recruitment, as well as its advantages and disadvantages.


2017 ◽  
Vol 23 (1) ◽  
pp. 104-122 ◽  
Author(s):  
Guillermina Noël ◽  
Janet Joy ◽  
Carmen Dyck

Improving the quality of patient care, generally referred to as Quality Improvement (QI), is a constant mission of healthcare. Although QI initiatives take many forms, these typically involve collecting data to measure whether changes to procedures have been made as planned, and whether those changes have achieved the expected outcomes. In principle, such data are used to measure the success of a QI initiative and make further changes if needed. In practice, however, many QI data reports provide only limited insight into changes that could improve patient care. Redesigning standard approaches to QI data can help close the gap between current norms and the potential of QI data to improve patient care. This paper describes our study of QI data needs among healthcare providers and managers at Vancouver Coastal Health, a regional health system in Canada. We present an overview of challenges faced by healthcare providers around QI data collection and visualization, and illustrate the advantages and disadvantages of different visualizations. At present, user– centred and evidence–based design is practically unknown in healthcare QI, and thus offers an important new contribution.


Author(s):  
Sandra Juarez ◽  
Carlos Tosca ◽  
Francisco Jimenez

The objective of the research is to know the advantages and disadvantages of the use of outsourcing in companies in the Centro, Tabasco. The research is of inductive type with qualitative approach and a phenomenological design, the analysis units were 20 companies that have used this administrative tool, which the owners, managers or personnel in charge of contracting the services, tell their experiences about outsourcing. The results obtained that the business benefits are the use of outsourcing are the decrease of the workload and the assignment of highly trained personnel, also as a conclusion they mention that the hiring of outsourcing is through recommendations of other entrepreneurs, which include positive comments, quality of service, professionalism among others, in addition to the fact that workers who are hired under this modality are committed, with a high degree of responsibility in the development of their activities. It is concluded that the benefits granted by outsourcing are competitive advantages that serve to face market trends, which create benefits for workers and entrepreneurs.


BMJ Open ◽  
2021 ◽  
Vol 11 (1) ◽  
pp. e041579
Author(s):  
Terry Zwiep ◽  
San (Hilalion) Ahn ◽  
Jamie Brehaut ◽  
Fady Balaa ◽  
Daniel I McIsaac ◽  
...  

ObjectiveTo identify the advantages and disadvantages that group practices have on patients, physicians and healthcare systems.Study designA scoping review was performed based on the methodology proposed by Arksey and O’Malley, and refined by Levac et al. Titles and abstracts were screened by two reviewers. A quantitative analysis was performed to assess the type, year and region of publication, as well as the population studied. A qualitative descriptive analysis was performed to identify common themes.Study settingMEDLINE, EMBASE and Cochrane databases were searched from database inception to October 2018 for papers which assessed outcomes relevant to the research question.ResultsOur search strategy returned 2408 papers and 98 were included in the final analysis. Most papers were from the USA, were surveys and assessed physician outcomes. Advantages of group practices for patients included improved satisfaction and quality of care. Studies of physicians reported improved quality of life and income, while disadvantages included increased stress due to poor interpersonal relationships. Studies of healthcare systems reported improved efficiency and better utilisation of resources.ConclusionsGroup practices have many benefits for patients and physicians. However, further work needs to be done assessing patient outcomes and establishing the elements that make a group practice successful.


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