scholarly journals An Online Reputation Analysis of the Tourism Industry in Marbella: A Preliminary Study on Open Innovation

2021 ◽  
Vol 7 (2) ◽  
pp. 111
Author(s):  
María Jesús Carrasco-Santos ◽  
Antonio Manuel Ciruela-Lorenzo ◽  
Juan Gabriel Méndez Pavón ◽  
Carmen Cristófol Rodríguez
Keyword(s):  
Quantitative Research ◽  
Tourism Industry ◽  
Future Research ◽  
Full Data ◽  
Tourist Destination ◽  
Specific Advice ◽  
Sociodemographic Profile ◽  
The One ◽  
Online Reputation ◽  
The City

This research analyzed the online reputation of Marbella as a tourist destination and the profiles of the reviewers according to sociodemographic characteristics. A correlational, quantitative research technique was used in this study based on the manual extraction of more than 4000 reviews generated on TripAdvisor. The data used in this study were collected from the TripAdvisor website, taking, as a sample, tourists who had visited the city in the last three years. Ratings that did not provide full data on the variables were excluded. The findings show that Marbella is considered a luxury shopping destination. The preliminary conclusions allow us to generalize about the sociodemographic profile of its tourists. The findings of the study will provide valuable information for Marbella’s Destination Management Organization (DMO). On the one hand, this study highlights the importance of ranking the attractions of the city to create better communication strategies and enhance the appeal of those attractions that receive the best ratings, establishing the true vocation of Marbella as a tourist destination. On the other hand, it provides information on what tourists perceive to be negative elements, allowing the administration to create an improvement plan. The novelty of this research paper is that it delves into Marbella’s online reputation through an analysis of specific attractions’ ratings. Areas that require further attention in future research have been highlighted, along with specific advice on each attraction that contributes to the tourist offerings of the city.

The Impact of Social Network on Italian Users' Behavioural Intention for the Choice of a Medical Tourist Destination

2017 ◽  
Vol 1 (1) ◽  
pp. 36-49 ◽  
Author(s):  
Francesca Di Virgilio ◽  
Angelo A. Camillo ◽  
Isabell C. Camillo
Keyword(s):  
Social Network ◽  
Global Economy ◽  
Medical Tourism ◽  
Tourism Industry ◽  
Future Research ◽  
Tourist Destination ◽  
Efficient Information ◽  
The One ◽  
The Impact ◽  
Medical Tourist

Tourism represents one of the most important industries in the global economy. Medical tourism is not a new phenomenon: mankind has traveled to foreign lands to access treatment for many years. Current research in information and communication technology considerably affects the tourism industry by providing innovative tools capable, on the one hand, of supporting tourists in organizing their holidays and, on the other, of supplying fast and efficient information on tourist destination. Published literature shows that many aspects of medical tourists' behavior are under-researched. One of these aspects is the impact of social media on tourists' behavior for the choice of tourist medical destination, which is the original focus of this research. This paper explores how a social network can become a strategic platform using eWOM (electronic Word of Mouth) as a tool for disseminating fast and detailed information for the choice of medical tourist destination. A survey instrument was used to collect information from Italian active users of a social network: Facebook. Data was solicited from 960 active, experienced users. The findings support the development of medical tourism communication strategies focused on the online contexts as factors capable of influencing medical tourists' behavior in a more efficient way. Implications and future research directions are discussed.

The Impact of Social Network on Italian Users' Behavioural Intention for the Choice of a Medical Tourist Destination

2017 ◽  
pp. 232-247 ◽  
Author(s):  
Francesca Di Virgilio ◽  
Angelo A. Camillo ◽  
Isabell C. Camillo
Keyword(s):  
Social Network ◽  
Global Economy ◽  
Medical Tourism ◽  
Tourism Industry ◽  
Future Research ◽  
Tourist Destination ◽  
Information And Communication ◽  
The One ◽  
The Impact ◽  
Medical Tourist

Tourism represents one of the most important industries in the global economy. Medical tourism is not a new phenomenon: mankind has traveled to foreign lands to access treatment for many years. Current research in information and communication technology considerably affects the tourism industry by providing innovative tools capable, on the one hand, of supporting tourists in organizing their holidays and, on the other, of supplying fast and efficient information on tourist destination. Published literature shows that many aspects of medical tourists' behavior are under-researched. One of these aspects is the impact of social media on tourists' behavior for the choice of tourist medical destination, which is the original focus of this research. This paper explores how a social network can become a strategic platform using eWOM (electronic Word of Mouth) as a tool for disseminating fast and detailed information for the choice of medical tourist destination. A survey instrument was used to collect information from Italian active users of a social network: Facebook. Data was solicited from 960 active, experienced users. The findings support the development of medical tourism communication strategies focused on the online contexts as factors capable of influencing medical tourists' behavior in a more efficient way. Implications and future research directions are discussed.

scholarly journals Subjective Immediate Experiences during Large-Scale Cultural Events in Cities: A Geotagging Experiment

2019 ◽  
Vol 11 (20) ◽  
pp. 5698 ◽  
Author(s):  
Gamze Dane ◽  
Aloys Borgers ◽  
Tao Feng
Keyword(s):  
Data Collection ◽  
Quantitative Research ◽  
Large Scale ◽  
Secondary Data ◽  
Weather Conditions ◽  
Future Research ◽  
Policy Makers ◽  
Cultural Events ◽  
Data Location ◽  
The City

Cities are increasingly exploiting new activities such as large-scale cultural events in public open spaces. Investigating the subjective immediate experiences of visitors is valuable to reflect on these events and their configuration in the city. Therefore the aim of this study is twofold: (i) to demonstrate a data collection methodology to measure subjective immediate experiences of visitors and (ii) to test different types of factors that influence visitors’ subjective immediate experiences at cultural events by means of the new methodology. A quantitative research that is enabled by geotagging, paper surveys and secondary data (location characteristics and weather conditions) is applied at the Dutch Design Week event in Eindhoven, the Netherlands. After data collection, a binary logit model is estimated. It is found that apart from age and intended duration of stay, visitor characteristics do not influence the subjective immediate experiences while temporal, physical environmental and weather conditions do. Specifically, it is found that subjective immediate experiences at outdoor locations are mainly influenced by location characteristics. This study shows that the proposed data collection methodology is useful for gathering insights especially on the influence of physical characteristics on subjective immediate experiences. The paper concludes with recommendations for future research and with suggestions to policy makers and event managers.

Kunjungan Wisatawan dan Bisnis Kuliner di Kota Bandung

2018 ◽  
Vol 10 (1) ◽  
pp. 52-64
Author(s):  
Sulaeman Rahman Nidar ◽  
Sutisna Sutisna ◽  
Egi Arvian Firmansyah
Keyword(s):  
Quantitative Research ◽  
Variable Number ◽  
Survey Method ◽  
Tourist Destination ◽  
The City

The city of Bandung is one of the cities which becomes a tourist destination for local and foreign tourists. This study explores the number of culinary business expected to increase the number of tourists visiting Bandung. The research was conducted using the survey method with culinary respondents of entrepreneurs or businesses, tourism office and tourists. This study aims to determine the influence or relationship between the number of culinary business and the number of tourists interested in culinary. Besides, this research aims to know the profile of tourists visiting Bandung. This research is descriptive and quantitative research. The results showed that the majority of tourists who come to Bandung are loyal tourists. They believe that culinary is one of the most interesting aspects of Bandung. In addition, statistically it is also known that the number of culinary entrepreneurs is positively correlated with the number of tourists who come to Bandung. The variable of the number of tourists can be explained by the variable number of culinary entrepreneurs, but not significant. Keywords: Bandung, Culinary Tour, Tourists

The Role of Trust in the Acceptance of Government Cloud

2021 ◽  
pp. 2394-2414
Author(s):  
Maha A. Alrashed ◽  
Mutlaq B Alotaibi
Keyword(s):  
Risk Perceptions ◽  
Structural Equation ◽  
Quantitative Research ◽  
Equation Modeling ◽  
Future Research ◽  
Research Approach ◽  
Use Of Technology ◽  
Facilitating Conditions ◽  
The One

This study proposes and empirically examines a revised and extended Unified Theory of Acceptance and Use of Technology (UTAUT) model, while acknowledging the role of trust on government cloud (G-Cloud) acceptance. The study utilized a quantitative research approach to examine the research model with data collected from a survey administered to IT professionals at government agencies in Saudi Arabia. The model was tested using the partial least squares structural equation modeling (PLS-SEM). Results show that trust is a major predictor of behavioral intentions to use G-Cloud that reduces uncertainty associated with the cloud and mitigates risk perceptions on the one hand, and significantly increases the perceptions of usefulness on the other hand. Furthermore, results indicate that performance expectancy, social influence, and facilitating conditions are all significant determinants of G-Cloud acceptance. Based on the findings, the study highlights several implications for practice and suggests opportunities for future research in the field of government cloud.

Unveiling the potentials of wine tourism: the way ahead for Limassol

2018 ◽  
Vol 11 (1) ◽  
pp. 26-45 ◽  
Author(s):  
Sotiroula Liasidou
Keyword(s):  
Geographical Area ◽  
Tourism Industry ◽  
Structured Interviews ◽  
Experience Economy ◽  
Tourist Destination ◽  
Content Type ◽  
Academic Field ◽  
Wine Tourism ◽  
Managerial Implications ◽  
The City

Purpose The paper aims to bring together Limassol’s rich wine culture with the contemporary facet of its developing infrastructure and superstructure as a means through which to promote this city as a tourist destination. Additionally, to identify how Limassol can be experienced in relation to the wine culture based on the experience economy model of Pine and Gilmore (1999) Limassol is a seaside city in Cyprus that has developed extensively over the past few years, with a new infrastructure and superstructure that attracts foreign investments. Additionally, the city has a rich wine history with a particular emphasis on “Commanadaria wine” that originates in the twelfth century and is directly linked with the Richard the Lionheart king of England and the Third Crusade. Design/methodology/approach The methodology used was qualitative research, and in particular semi-structured interviews with professionals involved in the tourism industry in Limassol. A particular method was used to understand the ways in which wine history and culture permeate and influence the contemporary way of life in Limassol as a tourist destination. Findings The main results of this study suggest that Limassol has the potential to become an important destination that fulfils the requirements of the experience economy as put forth by Pine and Gilmore (1999). However, the main hindrance is the lack of a constructive tourism policy exclusive on wine tourism that will give a stronger identity to Limassol. Originality/value This research is original in nature because it considers a novice geographical area, Limassol, in the academic field. Thus, it is set as the cornerstone for further investigation on wine and tourism in Limassol. The managerial implications of the study are related to the engagement in wine culture, and in providing a unique identity to the city that can be promoted internationally.

scholarly journals CLASSIFICATION OF A POSITIONING STRATEGY OF NIGHT MARKETS AS SHOPPING TOURIST DESTINATION

2018 ◽  
pp. 40-51
Keyword(s):  
Case Studies ◽  
Future Research ◽  
Tourist Destination ◽  
Diverse Range ◽  
Positioning Strategy ◽  
New Locations ◽  
Comprehensive Framework ◽  
The City ◽  
Night Markets

Shopping at night markets is one of the most enjoyable ways for tourists who can get opportunity to getting up close local life in Thailand's capital. While tourists continually seek more diverse and rich experiences through a new adventures and new locations, night markets are spread out in most areas of the city and offer an incredibly diverse range of foods, goods and products, and entertainment. This article attempts to outline the theoretical backgrounds of night markets by introducing the views and results of the most relevant researchers in this field. First, the international literature is reviewed, then the most comprehensive case studies in night markets characteristics are introduced, finally the results of night markets case studies are outlined with a special emphasis in Bangkok. The study areas covered more than twenty night markets in Bangkok. Night markets’ characteristics and their position strategy are clustered to discern common pattern that are used in classifying night market characteristics. The contribution of this study will offer a comprehensive framework that can be used as a basis for more discussion and future research.

scholarly journals Not tourism-phobia but urban-philia: understanding stakeholders’ perceptions of urban touristification

2019 ◽  
Author(s):  
Asunción Blanco-Romero ◽  
Macià Blàzquez-Salom ◽  
Marc Morell ◽  
Robert Fletcher
Keyword(s):  
Tourism Industry ◽  
Right To The City ◽  
Future Research ◽  
Ruling Class ◽  
Future Research Agenda ◽  
Price Increases ◽  
The Social ◽  
The Right ◽  
The City ◽  
City Centres

Tourism development affects prominent city centres worldwide, causing social unrest that has been labelled “tourism-phobia.” This article problematizes the recent appearance of this term by unravelling the links between the materiality of contemporary urban tourism and the response it receives from social movements opposing its expansion. We endeavour to understand the meaning that different actors involved in the city's touristification attach to this term, and in particular the perceptions of citizens’ movements that claim to espouse not tourism-phobia but urban-philia. To analyze these dynamics, we draw on Lefebvre’s discussion of the “right to the city” to highlight the extractive productive relations characterizing the tourism industry and the contestations such relations trigger. Taking the example of two Spanish cities (Barcelona and Palma), our findings indicate that the social malaise found in tourist oversaturation is due to the disruption it causes to everyday life, including price increases and rising rents. Consequently, the discomfort popular mobilisations have generated among the ruling class has led the latter to disqualify and even criminalise the former’s legitimate claims under the label of tourism-phobia. To conclude, we call for a future research agenda in pursuit of social justice and equity around re-touristification, de-touristification or even tourist degrowth.

scholarly journals A Field Study to Determine Organizational Commitment and Job Satisfaction in Hotel Businesses

2020 ◽  
Author(s):  
Aydın Yilmazer ◽  
Hasan Önal Şeyhanlıoğlu ◽  
Said Kingir
Keyword(s):  
Job Satisfaction ◽  
Organizational Commitment ◽  
Significant Relationship ◽  
Quantitative Research ◽  
Correlation Coefficients ◽  
Tourism Industry ◽  
Emotional Commitment ◽  
The Relationship ◽  
The City ◽  
One Way Anova

For organizations to shape their future of Tourism industry, it is essential for them to hire and retain top talent. Therefore, in this research, the relationship between organizational commitment and job satisfaction was examined. A quantitative research method was applied to test between the variables. The questionnaire technique has been used. The data were collected from 218 employees working in five-star and four-star hotels in the city of Ankara, capital of Turkey. First, the correlation coefficients between variables were calculated. Then, T test and One Way Anova analysis were conducted to determine whether there was a difference between variables and demographic characteristics. Finally, it was found that there was a positive and significant relationship between emotional commitment, a sub dimension of organizational commitment and job satisfaction. Further results indicated there is a negative and significant relationship between job satisfaction and other sub dimensions of organizational commitment, normative commitment and continuation commitment. Key words: Organizational Commitment, Job Satisfaction, Hotel Employees, Tourism Establishments, Human Resources, Tourism.

Relevance of the features regarding the performance of booking websites

2019 ◽  
Vol 26 (6) ◽  
pp. 1021-1041 ◽  
Author(s):  
Diana Foris ◽  
Alina Simona Tecau ◽  
Madalina Hartescu ◽  
Tiberiu Foris
Keyword(s):  
User Interfaces ◽  
Search Engines ◽  
Quantitative Research ◽  
Evaluation Model ◽  
Tourism Industry ◽  
Primary Data ◽  
Future Research ◽  
Website Evaluation ◽  
Performance Evaluation Model ◽  
User Friendly

Nowadays, the tourists increasingly prefer to plan their travels using online search engines, to the detriment of classical travel agencies. A well-designed and well-managed booking website can satisfy the tourists’ needs, whereas a less intuitive one can make them dissatisfied. The search engine developers cannot develop an effective and efficient booking website which satisfies the users’ needs, creates a favorable experience for them, and influences their intention to purchase, without understanding the users’ needs regarding the search engines attributes and features. This study applies a quantitative research, collects primary data, and investigates how booking websites can move from a basic to a sophisticated online presence. The aim of the analysis is to provide an insight regarding the tourists’ preferences and their interface needs, as well as the filters and the options that may help them find the most relevant results for the chosen destinations. The study develops a comprehensive performance evaluation model for booking websites using specific attributes and features of the tourism industry. This model includes usability and functionality dimensions that have been identified by analyzing six booking websites, three used at the international level (Booking, Priceline, and Hotwire) and three used only in Romania (Vola, Infoturism, and Carta), and correlated with the customers’ needs regarding booking websites and hotel website evaluation. The results are useful for booking website developers and can be used to adapt their user interfaces, making them far more user-friendly. Suggestions are made regarding how to improve the performance of booking websites and potential ways for future research are discussed.

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