scholarly journals Non-Contact Measurement of Empathy Based on Micro-Movement Synchronization

Sensors ◽  
2021 ◽  
Vol 21 (23) ◽  
pp. 7818
Author(s):  
Ayoung Cho ◽  
Sung Park ◽  
Hyunwoo Lee ◽  
Mincheol Whang
Keyword(s):  
Heart Rate ◽  
Carotid Artery ◽  
Cross Entropy ◽  
Media Content ◽  
Contact Method ◽  
Entropy Analysis ◽  
Contact Measurement ◽  
Complementary Method ◽  
The Media ◽  
Movement Synchronization

Tracking consumer empathy is one of the biggest challenges for advertisers. Although numerous studies have shown that consumers’ empathy affects purchasing, there are few quantitative and unobtrusive methods for assessing whether the viewer is sharing congruent emotions with the advertisement. This study suggested a non-contact method for measuring empathy by evaluating the synchronization of micro-movements between consumers and people within the media. Thirty participants viewed 24 advertisements classified as either empathy or non-empathy advertisements. For each viewing, we recorded the facial data and subjective empathy scores. We recorded the facial micro-movements, which reflect the ballistocardiography (BCG) motion, through the carotid artery remotely using a camera without any sensory attachment to the participant. Synchronization in cardiovascular measures (e.g., heart rate) is known to indicate higher levels of empathy. We found that through cross-entropy analysis, the more similar the micro-movements between the participant and the person in the advertisement, the higher the participant’s empathy scores for the advertisement. The study suggests that non-contact BCG methods can be utilized in cases where sensor attachment is ineffective (e.g., measuring empathy between the viewer and the media content) and can be a complementary method to subjective empathy scales.

Suicide and the Media

Crisis ◽  
2001 ◽  
Vol 22 (4) ◽  
pp. 163-169 ◽  
Author(s):  
R. Warwick Blood ◽  
Jane Pirkis
Keyword(s):  
Social Learning Theory ◽  
The Body ◽  
Media Content ◽  
Causal Association ◽  
Media Messages ◽  
Film And Television ◽  
Media Portrayal ◽  
The Media ◽  
Actual Suicide ◽  
Multiple Meanings

Summary: The body of evidence suggests that there is a causal association between nonfictional media reporting of suicide (in newspapers, on television, and in books) and actual suicide, and that there may be one between fictional media portrayal (in film and television, in music, and in plays) and actual suicide. This finding has been explained by social learning theory. The majority of studies upon which this finding is based fall into the media “effects tradition,” which has been criticized for its positivist-like approach that fails to take into account of media content or the capacity of audiences to make meaning out of messages. A cultural studies approach that relies on discourse and frame analyses to explore meanings, and that qualitatively examines the multiple meanings that audiences give to media messages, could complement the effects tradition. Together, these approaches have the potential to clarify the notion of what constitutes responsible reporting of suicide, and to broaden the framework for evaluating media performance.

Fast and Reproducible Vascular Neointima Formation in the Hamster Carotid Artery: Effects of Trapidil and Captopril

1995 ◽  
Vol 74 (06) ◽  
pp. 1591-1596 ◽  
Author(s):  
H Matsuno ◽  
J M Stassen ◽  
M F Hoylaerts ◽  
J Vermylen ◽  
H Deckmyn
Keyword(s):  
Carotid Artery ◽  
Enzyme Inhibitor ◽  
Neointima Formation ◽  
Proliferating Cells ◽  
Dental Cement ◽  
Proliferation Indices ◽  
Experimental Drugs ◽  
The Media ◽  
Von Willebrand ◽  
Willebrand Factor

SummaryNeointima formation was induced in the hamster carotid artery by mechanical intraluminal injury with a catheter covered with roughened dental cement. Neointimal thickening occurred as early as 7 days after denudation and further increased during the next 1 to 2 weeks. Proliferation indices of smooth muscle cells (SMCs) showed the highest proportion of proliferating cells in the media and neointima respectively 1 and 5 days after the vascular injury. Transmission and scanning electron microscopy of damaged carotid artery sections as well as immuno-histochemical stainings of von Willebrand factor (vWF) confirmed that reendothelialization was progressive and already complete on day 14, at which time the neointima formation was almost complete.In order to pharmacologically characterize this model further, the effects on neointima formation of trapidil (triazolopyrimidine), a platelet-derived growth factor (PDGF) antagonist, and captopril, an angiotensin converting enzyme inhibitor, were investigated. Trapidil administered orally twice daily at total doses of 25, 50 and 100 mg/kg/day, started 3 days prior to infliction of injury and up to 7 or 14 days after the catheterization, significantly reduced neointima formation. Captopril administered orally three times daily at a total dose of 100 mg/kg/day, equally reduced neointima formation, with 100 mg/kg/day trapidil being more effective than 100 mg/kg/day captopril 7 days after injury. When the treatment by either one of these drugs was arrested on day 7, neointima formation resumed quickly.The hamster appears to be a small, reproducible and fast model for the study of SMC proliferation, requiring only relatively small amounts of experimental drugs. The model furthermore is sensitive to substances known to reduce neointima formation in other animal models.

Fibrinolytic Activity of the Arterial Wall

1969 ◽  
Vol 21 (01) ◽  
pp. 001-011 ◽  
Author(s):  
K Onoyama ◽  
K Tanaka
Keyword(s):  
Carotid Artery ◽  
Fibrinolytic Activity ◽  
Arterial Wall ◽  
Aortic Wall ◽  
Internal Carotid ◽  
Atheromatous Plaque ◽  
Human Fibrinogen ◽  
The Media ◽  
The Common ◽  
Almost All

SummaryThe tissue fibrinolysis was studied in 550 specimens of 7 kinds of arteries from 80 fresh cadavers, using Astrup’s biochemical method and Todd’s histochemical method with human fibrinogen.In the microscopically normal aortic wall, almost all specimens had the fibrinolytic activity which was the strongest in the adventitia and the weakest in the media.The fibrinolytic activity seemed to be localized in the endothelium.The stronger activity lay in the adventitia of the aorta and the pulmonary artery and all layers of the cerebral artery.The activity of the intima and media of the macroscopically normal areas seemed to be stronger in the internal carotid artery than in the common carotid artery.Mean fibrinolytic activity of the macroscopically normal areas seemed to decrease with age in the intima and the media of the thoracic aorta and seemed to be low in the cases with a high atherosclerotic index.The fibrinolytic activities of all three layers of the fibrous thickened aorta seemed to decrease, and those of the media and the adventitia of the atheromatous plaque to increase.The fibrinolytic activity of the arterial wall might play some role in the progress of atherosclerosis.

TV Debates in Media Contexts: How and When Do TV Debates Have an Effect on Learning Processes?

2017 ◽  
Author(s):  
Aiko Wagner ◽  
Elena Werner
Keyword(s):  
Survey Data ◽  
Learning Effect ◽  
Political Knowledge ◽  
Learning Processes ◽  
Media Content ◽  
Panel Survey ◽  
Opposition Party ◽  
Content Analyses ◽  
The Media ◽  
Panel Survey Data

This chapter examines the effect of TV debates on political knowledge conditioned by the media context. We argue that TV debates take place in a wider media context and the extent of citizens’ learning processes about issue positions depends also on the informational context in general. We test four hypotheses: while the first three hypotheses concern the conditional impact of media issue coverage and debate content, the last hypothesis addresses the differences between incumbent and challenger. Using media content analyses and panel survey data, our results confirm the hypotheses that (1) when an issue is addressed in a TV debate, viewers tend to develop a perception of the parties’ positions on this issue, but (2) only if this issue has not been addressed extensively in the media beforehand. This learning effect about parties’ positions is bigger for the opposition party.

Agenda-Setting Dynamics during the Campaign Period

2017 ◽  
Author(s):  
Julia Partheymüller
Keyword(s):  
Political Parties ◽  
News Media ◽  
Agenda Setting ◽  
Information Environment ◽  
Limiting Factors ◽  
Media Content ◽  
Agenda Setter ◽  
Memory Decay ◽  
The Media

It is widely believed that the news media have a strong influence on defining what are the most important problems facing the country during election campaigns. Yet, recent research has pointed to several factors that may limit the mass media’s agenda-setting power. Linking news media content to rolling cross-section survey data, the chapter examines the role of three such limiting factors in the context of the 2009 and the 2013 German federal elections: (1) rapid memory decay on the part of voters, (2) advertising by the political parties, and (3) the fragmentation of the media landscape. The results show that the mass media may serve as a powerful agenda setter, but also demonstrate that the media’s influence is strictly limited by voters’ cognitive capacities and the structure of the campaign information environment.

The Traitor and the Hedonist: The Mythology of Motherhood in Two New Zealand Child Abuse Cases

2011 ◽  
Vol 139 (1) ◽  
pp. 42-52 ◽  
Author(s):  
Linda Jean Kenix
Keyword(s):  
Child Abuse ◽  
Civil Society ◽  
New Zealand ◽  
Qualitative Analysis ◽  
Social Institutions ◽  
Media Content ◽  
Local Media ◽  
The Media

Two recent child abuse cases in New Zealand flooded the local media spotlight and captured the public's attention. In both cases, the mothers were not charged with murdering their children. Yet both mothers received extensive scrutiny in the media. This qualitative analysis found two central narratives in media content: that of the traitor and that of the hedonist. In drawing upon such archetypal mythologies surrounding motherhood, the media constructed these women as simplistic deviants who did not possess the qualities of a ‘real’ mother. These framing techniques served to divert scrutiny away from civil society and exonerated social institutions of any potential wrongdoing, while also reaffirming a persistent mythology that remains damaging to women.

scholarly journals Transnational Marriages between Vietnamese Women and Asian Men in Vietnamese Online Media

2013 ◽  
Vol 8 (2) ◽  
pp. 81-114 ◽  
Author(s):  
Danièle Bélanger ◽  
Khuất Thu Hồng ◽  
Trần Giang Linh
Keyword(s):  
Human Trafficking ◽  
Online Media ◽  
Media Content ◽  
Transnational Marriages ◽  
Vietnamese Women ◽  
International Marriages ◽  
The Social ◽  
Asian Men ◽  
The Media ◽  
Vietnamese Studies

This paper examines the social construction of marriage migration in Vietnamese online media. We present a content analysis of 643 items published online between 2000 and 2010 on international marriages between Vietnamese women and foreign Asian men. Our analysis reveals that online media content speaks to four important shifts discussed in Vietnamese studies: (1) shifts in notions of gender, sexuality, and marriage; (2) emerging discourses around class-making; (3) emerging discourse on human trafficking; and (4) shifting roles of the media.

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