scholarly journals Consumers’ Intentions towards Green Hotels in China: An Empirical Study Based on Extended Norm Activation Model

2021 ◽  
Vol 13 (4) ◽  
pp. 2165
Author(s):  
Hongru Yan ◽  
Huaqi Chai

Although the occupancy rate of green hotels is a hot topic in the sustainable tourism economy, few empirical studies have used the expanded norm activation model to explore what drives consumers’ intentions to stay at green hotels. This study took environmental concern and perceived consumer effectiveness as antecedents, and perceived price, policy, and publicity as moderator variables to broaden the norm activation mode to explore consumers’ willingness to stay at green hotels. The hypothesis was tested in a survey that comprised a sample size of 435 participants in China. The outcomes exhibited environmental concern, and perceived consumer effectiveness as having a significant positive influence on personal norm and behavioral intention. Perceived price, as the external cost, negatively moderated the relationship between personal norm and consumers’ behavioral intentions. Policy and publicity had a positive moderating impact on the link between personal norms and consumers’ behavioral intentions.

2020 ◽  
Vol 4 (2) ◽  
pp. 1-12
Author(s):  
Athaya Tsamara Zahra

This study specifically discusses the relationships between consumers’ environmental concern, attitude, subjective norms, perceived behavioral control, and their behavioral intention toward “green” restaurant. Such a study is important because behavioral intentions towards “green” practice in the restaurant industry is still an under-explored topic in the literature, despite the “green” trend. This study adopted Theory of Planned Behavior as the theoretical framework with additional environmental concern construct as antecedent. The findings from this research illustrate that customer’s environmental concern has a positive influence with behavioral intention toward “green” restaurant especially indirectly through attitude and perceived behavioral control. This study recommends that this topic of research needs to be explored more to understand the “green” restaurant customers and to develop marketing strategies to promote “green” restaurant in Indonesia.  


2018 ◽  
Vol 30 (8) ◽  
pp. 2810-2825 ◽  
Author(s):  
Jing Wang ◽  
Shanyong Wang ◽  
Yu Wang ◽  
Jun Li ◽  
Dingtao Zhao

Purpose This paper aims to explore the intention of consumers to visit green hotels in China through the theory of planned behavior (TPB) extended by adding perceived consumer effectiveness and environmental concern. Design/methodology/approach The TPB model is used as the basic theoretical framework but is extended by adding two critical variables. Data is collected from 324 respondents by using a self-administered questionnaire survey and analyzed with the assistance of structural equation modeling. Findings The empirical results show that perceived consumer effectiveness and environmental concern have positive effects on the attitude and the intention of consumers to visit green hotels, and that perceived consumer effectiveness has the largest effect. However, in China, the impact of environmental concern on the intention of consumers to visit green hotels is relatively limited, and the subjective norm has a strong effect. In addition, this research verifies the usefulness of the extended TPB model in understanding the intention of consumers in green hotels industry in China. This is evidenced by a comparison of the initial TPB model with the extended TPB model where the explanatory power has improved from 65 to 68 per cent. Originality/value This research contributes to TPB theory by addressing certain gaps in the literature regarding the intention of consumers to visit green hotels in China. Furthermore, considering the limitations of the TPB model, two pro-social variables, namely, perceived consumer effectiveness and environmental concern, are incorporated into the TPB model to better understand the intention of consumers to visit green hotels. Also, this research addresses the gap that studies on the role of perceived consumer effectiveness are limited in the tourism and hospitality management literature. The results indicate that perceived consumer effectiveness has the largest influence on the intention of consumers to visit green hotels.


1997 ◽  
Vol 45 (3) ◽  
pp. 361-379
Author(s):  
P.B.M. Berentsen ◽  
G.W.J. Giesen ◽  
J.A. Renkema

A linear programming model of a dairy farm was used to explore the future for different types of Dutch dairy farms under different scenarios. The scenarios are consistent sets of changing factors that are considered external at farm level. The factors included are technical, such as efficiency of milk production and feed production, or institutional, such as national environmental legislation and EU market and price policy. Income and nutrient losses for farms differing in intensity and size are generated for the base year 1992 and for the year 2005. The results show that technical change up to the year 2005 has a positive influence on labour income as well as on nutrient losses. The increase of labour income is higher for farms with a higher total milk production in the basis situation. The influence of environmental policy on labour income and environmental results is bigger for farms with a higher intensity, as these farms have to take more measures to comply with governmental policy. Replacement of the price support policy for milk by a 2-price system with a high price for a restricted amount of milk and a low price for an unrestricted amount of milk has negative consequences for labour income, especially for intensive farms.


2021 ◽  
Author(s):  
Daniel Pimentel

Abstract Interactions with wildlife can contribute to biodiversity conservation outcomes, though safety and accessibility considerations limit animal encounters from being a viable strategy. This investigation explores the feasibility of mobile augmented reality to facilitate interactions with wildlife and encourage biodversity conservation. A mobile augmented reality experience (Snapchat lens), titled “Penguin Rescue!”, was created to allow users to rehabilitate an oil-slicked virtual penguin. Study 1 distributed the lens globally to Snapchat users (N=63,605) who spent an average of 47 seconds rehabilitating the penguin; psychographic data showed pro-environmental interests were not associated with the lens’ use. Study 2 employed a within-subjects experimental design (N=80) to examine the effects of Penguin Rescue! on conservation outcomes. Results showed that the interaction increased connectedness with the species. Moreover, social presence and plausibility served as key mechanisms contributing to environmental concern and behavioral intentions. Overall, results clarify how biophilic interactions via augmented reality can benefit biodiversity conservation.


2019 ◽  
Vol 11 (19) ◽  
pp. 5389 ◽  
Author(s):  
Hye Jung Jung ◽  
Kyung Wha Oh

Sustainability in business and personal life has increased over the past few years and is continuing to develop. Consumption in the clothing and textiles industry causes a significant impact on the environment and utilizes unsustainable practices, from clothing production to use and disposal. With shifts toward a more sustainable future within the government, businesses, and society, the apparel industry and consumers must prepare for a sustainable future. This study examines the determinants of sustainable apparel consumption behavior in China and South Korea. Theoretical and practical evidence from the literature on sustainable consumption is applied to develop a model for investigating the consumers’ behavioral intentions to buy, use, and recommend sustainable leather apparel products. Environmental knowledge, perceived consumer effectiveness, sustainable consumption beliefs, and self-enhancement are proposed as key determinants of behavioral intention to buy, use, and recommend eco-friendly faux leather apparel (E-FLA). The hypothesized antecedents of these concepts are part of the model, as modified by the theory of planned behavior, and the model is examined using structural equation modeling on data from a sample of 450 respondents collected in China and South Korea. An analysis of data is carried out to identify the underlying dimensions of sustainable consumption beliefs and behaviors including pro-environmentalism, social responsibility, and animal conservation. The results show that the key determinants of behavioral intentions to buy, use, and recommend E-FLA are pro-environmentalism and social responsibility, which are related to sustainable consumption belief dimensions and consumers’ self-enhancement. The positive determinants of sustainable consumption beliefs are found to be both environmental knowledge and perceived consumer effectiveness. These results suggest the need for greater environmental knowledge and perceived consumer efficiency in the effort to achieve more sustainable clothing consumption. The implications of the findings for public policy and recommendations for further studies are outlined and discussed.


2019 ◽  
Vol 11 (13) ◽  
pp. 3692 ◽  
Author(s):  
Sabrina Helm ◽  
Brintha Subramaniam

Mindfulness has been presented as a consumer characteristic mitigating negative environmental effects of overconsumption. This study argues that consumers’ propensity to engage in sustainable consumption behaviors additionally depends on individual values and beliefs, developing a more nuanced view of mindfulness in this particular domain of consumer behavior. Based on an online survey among 546 American consumers, the study finds that mindfulness not only affects a set of sustainable consumption behaviors directly, but also has an impact on environmental concern and perceived consumer effectiveness, accounting for an indirect positive effect of mindfulness through these values and beliefs. Materialism is negatively associated with mindfulness. However, certain forms of sustainable consumption behaviors may offer a pathway for materialist consumers to participate in sustainable consumption. Research findings indicate that increased mindfulness may be effective in changing daily consumption routines, helping to reduce negative environmental impacts of overconsumption, particularly in populations with increased environmental concern and perceived consumer effectiveness.


Children ◽  
2020 ◽  
Vol 7 (12) ◽  
pp. 294
Author(s):  
Liliana Paulina Rojas-Torres ◽  
Yurena Alonso-Esteban ◽  
Francisco Alcantud-Marín

The aim of this article was to analyze the evidence regarding the effectiveness of intervention programs for children with autism based on the participation of their parents. To obtain the data, a systematic search was carried out in four databases (PsycARTICLES (ProQuest), ERIC (ProQuest), PubMed (ProQuest), and Scopus). The retrieved documents were refined under the inclusion/exclusion criteria, and a total of 51 empirical studies were selected. These studies were first classified according to the function of the intervention objective and, later, by the methodology applied (19 studies were based on comprehensive interventions, 11 focused on the nuclear symptoms of autism spectrum disorder (ASD), 12 focused on the promotion of positive parenting, and nine interactions focused on child play). Once all of the documents had been analyzed, the evidence indicated scientific efficacy in most studies, mainly in those based on child development and the application of behavioral analysis principles. Moreover, the positive influence of parent participation in such programs was demonstrated.


2019 ◽  
Vol 46 (5) ◽  
pp. 630-647
Author(s):  
Marcello Chedid ◽  
Ana Caldeira ◽  
Helena Alvelos ◽  
Leonor Teixeira

Collaboration has been considered a way to address the challenges of the 21st century, fostering the necessary innovation, growth and productivity for all parties involved. Several studies reveal that collaboration can be strongly influenced by knowledge sharing. The literature suggests that this topic is quite relevant and that there is an evident lack of empirical studies that properly investigate the relationship between knowledge-sharing and collaborative behaviour in Higher Education Institutions (HEIs). In this context, the purpose of this work is to examine whether knowledge-sharing intention has a positive relationship with collaborative behaviour among professors and researchers in a public Portuguese HEI, taking into account other constructs that can have effect on the knowledge-sharing intention. In order to reach this objective, a conceptual research model was developed based on the theory of reasoned action. The empirical study was conducted based on a questionnaire, and the data analysis was performed using partial least squares. The results indicate that intrinsic motivation and networking are the factors that positively affect the attitude towards knowledge sharing. Nevertheless, it is concluded that trust is the variable that more strongly affects the knowledge-sharing intention. Finally, the study identified that knowledge-sharing intention has a positive influence in collaborative behaviour. It is considered that this study can contribute to support institutions’ management in defining strategies and developing actions in order to promote an organisational culture based on knowledge management that significantly leads to knowledge-sharing and collaboration relationships.


Author(s):  
Jinsoo Hwang ◽  
Hyunjoon Kim ◽  
Ja Young Choe

The purpose of this study is to apply the concept of a green image in order to explore how to form behavioral intentions in the context of eco-friendly edible insect restaurants. This study analyzed 444 samples collected in South Korea in order to evaluate the theoretical model including 12 hypotheses. The data analysis results showed that a green image has a positive influence on attitude. In addition, attitude helps to increase desire, which in turn positively affects two sub-dimensions of behavioral intentions, such as intentions to use and word-of-mouth intentions.


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