scholarly journals Transmission of Place Branding Values through Experiential Events: Wine BC Case Study

2021 ◽  
Vol 13 (6) ◽  
pp. 3002
Author(s):  
F.J. Cristófol ◽  
Elena Cruz-Ruiz ◽  
Gorka Zamarreño-Aramendia

Sustainability is to promote economic growth that generates equitable wealth for all without harming the environment, becoming one of the objectives that serve as a starting point for many place branding strategies. Cultural heritage, environmental sustainability, and the valorization of the territory are nowadays unavoidable elements to sustain brands. This research analyzes the transmission of place branding values through experiential events, as a formula for business improvement according to the principles of sustainable development. The research is focused on the case of wine in British Columbia (Canada). The methodology applied was based on a theoretical framework as a starting point for the study. From there, on the one hand, an analysis of the contents of the events carried out by the winegrowers of British Columbia during the harvest months in 2019 and 2020 has been carried out. On the other hand, interviews were conducted with relevant professionals and academics in the sector in order to determine the extent to which they meet the needs of promotion of the site, taking into account the impact on the sustainability of the territory. The results show the link between the events and the territory brand, which is a means to generate growth through wine tourism promoted by the wineries, thus revaluing the winegrowing landscape and, in general, the traditions of the place, among others. There is also a need to look for strategies that seek collaboration between the public and private sectors to improve the creation of integrated events that transmit the branding values of the place. Events are a tool to generate territory branding and can, if well-conceived, contribute to the sustainable development goals (SDGs). In the case study, the results show that the vast majority of events organized by BC wineries aim to promote place branding within the framework of sustainability. A methodology that could be applicable to other territories and countries.

Author(s):  
Raffaele Sisto ◽  
Javier García López ◽  
Julio Lumbreras Martín ◽  
Carlos Mataix Aldeanueva ◽  
Linos Ramos Ferreiro

AbstractData analytics is a key resource to analyze cities and to find their strengths and weaknesses to define long-term sustainable strategies. On the one hand, urban planning is geared to adapting cities’ strategies towards a qualitative, intelligent, and sustainable growth. On the other hand, institutions are geared towards open governance and collaborative administration models. In this context, sustainability has become a global concern for urban development, and the sustainable development goals (SDGs), defined by United Nations, are the framework to be followed to define the new city goals and to measure the advances of the policies implemented over recent years. The main objective of this research is to explain the methods and results of the application of a city assessment tool for measuring the impact of public policies on the socioeconomic and environmental structure of a city. It addresses the case study of the evaluation of the strategic plan “Diseña 2020” of the municipality of Alcobendas (Madrid, Spain, with 116.037 inhabitants), the document used to communicate the actions needed to achieve the city goals during the planning exercise. A selection of urban indicators has been aligned with the SDGs defined in the Agenda 2030 to develop a tool for the measurement of the impacts of policies in economic, social, and ecological terms. Through this set of indicators, the tool is able to quantify the impact of the policies on the city and the SDGs and to support the decision-making processes of the administration. The set of urban indicators is divided into five areas: economic development and employment, sustainable development, open government, social responsibility, and quality of life. The data evolution, across the recent years 2012–2018, is used to monitor and benchmark the effects of the applied policies. In addition, Alcobendas can be compared with other Spanish and European cities with similar characteristics; it makes possible assessing the achievement of the city’s strategic areas, incorporating the current trends and fostering the SDGs. Thanks to the quantitative comparable results and the objective approach, this research shows a methodology based on indicators that could be applied and scaled to other cities to generate a common framework for measuring the impact of public policies on cities.


2019 ◽  
Vol 11 (15) ◽  
pp. 4173 ◽  
Author(s):  
Ramona Pîrvu ◽  
Cristian Drăgan ◽  
Gheorghe Axinte ◽  
Sorin Dinulescu ◽  
Mihaela Lupăncescu ◽  
...  

The impact of implementation of cohesion policy on the sustainable development of EU countries is of great interest and presents a number of actual challenges. This research aims to evaluate the impact and the effects of the cohesion policy among the Member States using hierarchical clustering analysis in order to identify how the selected variables affect the sustainable development adopted models. The variables used in the analysis were selected on the basis of official data provided by the European Commission, SDG Index and Dashboards Reports and the EU Cohesion Monitor. The results of the research have led to the grouping of the 28 Member States in a number of six clusters, identifying performers but also those countries that have a high potential for sustainable development or which require increased attention to be sustained in recovering existing gaps. The results of the study can be a starting point for policy makers and other stakeholders involved in their efforts to support sustainable development through effective and effective policies.


Author(s):  
Richard Rosch ◽  
Michelle Heys ◽  
Hannah Kuper

Worldwide, many children do not meet their developmental potential. This is particularly the case in LMICs and especially affects children living with disability. Thus, improving developmental attainment and reducing the impact of disability has now become an integral part of many of the sustainable development goals. This chapter introduces several tools currently available to measure both childhood development, and the effects of disability. Using examples from current research in global health this chapter introduces both known effective intervention strategies that improve developmental outcomes, and highlights challenges and future priorities for further research. These points are further illustrated using epilepsy as a case study, highlighting how the interaction of biomedical, psychosocial, and socioeconomic factors impacts on childhood development.


2021 ◽  
Vol 22 (3) ◽  
pp. 305-322
Author(s):  
Michał Pawleta

Archaeological Heritage in the Context of Sustainable Development The concept of sustainable development is widely declared and used in contemporary scientific dis­course. Sustainability also refers to cultural and archaeological heritage. What is an important ele­ment of the contemporary conservation doctrine is a departure from the idea of protection of ar­chaeological heritage in favour of the rational management of such heritage, in accordance with the sustainable development rationale. It follows from the premise that, on the one hand, herit­age is a subject of protection, but, on the other hand, it constitutes potential that should be adapted to new conditions and used for cultural, social, and economic development. With the above-men­tioned concept as a starting point, the paper is aimed at analysing the role that archaeological her­itage resources can play in the context of sustainable development. As an example of good practic­es implementing the idea of sustainable development based on archaeological resources, I take and discuss archaeological tourism, because it aims to promote public interest in archaeology and the protection of archaeological sites.


Agriculture ◽  
2021 ◽  
Vol 11 (4) ◽  
pp. 279
Author(s):  
Piotr Prus ◽  
Marek Sikora

The transport infrastructure can be defined as a factor that guarantees the growth and economic development of the region, due to the functions of traversing space in terms of the movement of people and the exchange of goods. The effects of the impact of transport infrastructure on the economy of the region largely depend on how the society uses the services offered by infrastructure facilities and devices. The study examines the impact of transport infrastructure on the sustainable socio-economic development of the Wałcz Lake District. To conduct the analysis, a questionnaire addressed to entrepreneurs from this region was used. In the second part of the research, the indicators of sustainable development at the regional level were applied: the level of transport infrastructure and the level of socio-economic development of the studied area. The study is an attempt to fill the cognitive gap for areas outside the country’s main transport corridors. The existing differentiation in both the development of infrastructure and the economic attractiveness of urban and rural areas was shown. Factors influencing the effectiveness of implementing the concept of sustainable rural development were indicated.


2020 ◽  
Author(s):  
Constança Martins Leite de Almeida ◽  
Elin Bergqvist ◽  
Scott Thacker ◽  
Francesco Fuso Nerini

Abstract The 2030 Agenda is an aspiring set of goals and targets that aims to prompt humanity towards a sustainable development by 2030. In order to achieve this, actions that mitigate trade-offs and enhance synergies within the Sustainable Development Goals (SDGs) need to be identified. However, for the energy sector these actions are dispersed across the scientific literature, which is a clear barrier to encourage practitioners to have a proactive and pragmatic approach towards the SDGs. For this reason, a set of actions for energy projects was compiled. This compilation addresses the synergies and trade-offs identified in the Sustainable Development Goals Impact Assessment Framework for Energy Projects (SDG-IAE). One case study was used to test the actions, the lighthouse Project VARGA. Subsequently, an analysis was conducted to understand how possible actions can impact different technologies, project stages, actors and SDG targets. In this way, enabling policymakers and project developers to define areas of action when evaluating policies or considering specific intervention. This article aims to be the starting point of stakeholder discussions that consistently frame energy projects within the achievement of the SDGs.


2018 ◽  
Vol 10 (12) ◽  
pp. 4662 ◽  
Author(s):  
Marian Socoliuc ◽  
Veronica Grosu ◽  
Elena Hlaciuc ◽  
Silvius Stanciu

In the context of the current economy, the concept of corporate social responsibility has gained momentum, and its significance derives from the attitude of companies that have understood the importance of the impact of their activity on the environment in which they conduct their operations. The present study emphasizes the fact that CSR has an equal importance for those companies of varying sizes that operate in developing countries, such as Romania. There are still a lot of challenges regarding their implementation. The study focuses on establishing the level of CSR report by the Romanian companies within the European Union framework by taking into account the extent to which they are familiar with the CSR reporting guidelines in order to identify the degree of applying the Global Reporting Guidelines (GRI) when designing the sustainability reports. The data regarding the acceptance of the voluntary report and its correlation to the sustainable development as a strategic focus of the management of entities, the usefulness, the necessity and the obstacles of voluntary reporting were gathered based on a questionnaire. Between 2015–2017, 61 Romanian companies of various sizes had to answer specific questions. The research is based on the descriptive statistics as well as the correlation analysis method. The findings of the research proved that the acceptance of the management in terms of the sustainable development is in a close relationship with implementing voluntary reporting and the willingness to develop a favorable image of the company within a competitive market. The study also identified the differences that exist between a company’s success on the market that is linked to their development and the economic factors that characterize each and every field of activity. The present study focuses on defining the term ‘social responsibility’ from the point of view of its concepts. It also aims at presenting the social responsibility reporting methods used by the companies from the European Union countries. These can be a starting point for those companies that have not had the chance of applying them yet.


2021 ◽  
Vol 13 (10) ◽  
pp. 5521
Author(s):  
Peijian Paul Sun

Informed by the expectancy–value theory and the motivational factors influencing teaching model choices, this case study explored three Chinese-as-a-foreign-language teaching assistants’ (L2 Chinese TAs’) motivational engagement in teaching L2 Chinese as a sustainable and lifelong career in New Zealand. Each TA participated in three rounds of semi-structured interviews in the process of data collection. The findings revealed that (1) the TAs’ expectancy was all student oriented, regardless of their different backgrounds; (2) the different values of L2 Chinese teaching contributed to the TAs’ teaching performance and career choices; and (3) the impact of teaching self-efficacy on the TAs’ profession retention was pivotal, but controversial, when taking their previous majors into account. Implications for the sustainable development of L2 Chinese teachers were discussed.


Vestnik NSUEM ◽  
2019 ◽  
pp. 175-193
Author(s):  
M. P. Kalinichenko

A distinctive feature of the practice of market-oriented management (marketing management) and management of the sustainable development of modern enterprises is a significant lag behind basic scientific research. The level of harmony of interests between the subject of marketing management (the top management of P.J.S.C. «TAGMET») and its key stakeholders has been established. An integrated assessment of the sustainable development of a metallurgical enterprise was carried out on the basis of an improved methodology. The high closeness of the relationship between the level of harmony of interests of the subject of marketing management and its stakeholders, on the one hand, and the actual level of sustainability of P.J.S.C. «TAGMET», on the other, is established.


2021 ◽  
Vol 9 (1) ◽  
pp. 211-220
Author(s):  
Thomas Hickmann

Cities and their governments are increasingly recognized as important actors in global sustainability governance. With the adoption of the 2030 Agenda for Sustainable Development, their role in the global endeavor to foster sustainability has once again been put in the spotlight. Several scholars have highlighted pioneering local strategies and policies to implement the Sustainable Development Goals and render urban areas more sustainable. However, the question of how such urban sustainability actions are embedded in complex interactions between public and private actors operating at different levels has not been studied in enough detail. Building upon a multi-level governance approach, this article explores the entanglement and interconnectedness of cities and local governments with actors and institutions at various levels and scales to better capture the potential and limitations of urban policymaking contributing to global sustainability. The article finds that on the one hand cities and their governments are well positioned to engage other actors into a policy dialogue. On the other hand, local authorities face considerable budgetary and institutional capacity constraints, and they heavily rely on support from actors at other governmental levels and societal scales to carry out effective sustainability actions in urban areas.


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