scholarly journals Sustainability in Hospitality Marketing during the COVID-19 Pandemic. Content Analysis of Consumer Empirical Research

2021 ◽  
Vol 13 (18) ◽  
pp. 10456
Author(s):  
Maja Šerić ◽  
Mario Šerić

This study performs content analysis of consumer empirical research dealing with sustainability issues in hospitality marketing literature during the outbreak of COVID-19. Papers published in the Social Sciences Citation Index (SSCI) ranked hospitality journals from January 2020 up to and including May 2021 are reviewed. The total of 46 papers met the search criteria and were subject to content analysis. The reviewed papers are classified based on research topics, variables, and themes; method and study design; data analysis; sample; industry; and location. Consumer perceptions are the dominant research theme, followed by technology innovation, communication and media, consumer emotions and psychological conditions, and other themes. Quantitative research is the main method with online surveys mostly used for study design. Analysis of moderation/mediation is the most frequently employed analytical method, whereas the majority of investigated samples have more than 300 cases. The restaurant industry received the highest attention, followed by hotel and other lodging industries, while the USA and Greater China are the most investigated geographical areas. Research findings are discussed according to the identified research themes and specific directions for future research are provided.

2020 ◽  
Vol 12 (5) ◽  
pp. 1911 ◽  
Author(s):  
Miloš Arsić ◽  
Zoran Jovanović ◽  
Radoljub Tomić ◽  
Nena Tomović ◽  
Siniša Arsić ◽  
...  

In this research paper, various impacts on economic sustainability of small and medium-sized companies are analyzed. This research determined a research gap, by defining a statistically significant difference in business performance between SMEs (small and medium sized businesses) with their own logistics capacities and those which decided to outsource capacities. Impacts of key business factors were measured by quantitative research by using linear regression, on a sample of 340 SMEs from Serbia. These factors are related to market aspects, SME position within a supply chain, but also to internal aspects of the company itself. Empirical research findings suggested that ownership of logistics capacity can have an impact on economic sustainability of SMEs, measured through solvency and profitability. Future research regarding this topic can be diversified through efforts of internationalization of SMEs, or through comparison with large companies in terms of impacts on economic sustainability.


Author(s):  
S. J. Gorane ◽  
Ravi Kant

Purpose – The purpose of this paper is to perform content analysis in empirical research in supply chain practices (SCPs) over the last 16 years. The research also aims to identify implications for future research in the area of SCPs. Design/methodology/approach – The review of SCPs research is based on 382 papers published from 1997 to 2012 in the 16 selected journals. The state of research is assessed by examining the empirical research growth of SCPs in selected journals, empirical research growth of SCPs, country of sample industry, sample industry, issues discussed in SCPs literature, purpose/objective of research, research method, response rate and data analysis techniques. The research gap is identified through reviewing the selected practices and framework for future development is proposed. Findings – The empirical research in SCPs predominantly performs in the developed countries like USA, UK and Spain. A significant percentage of articles contribute towards the effect of SCPs on organizational performance, but majority of authors employed performance analysis for at firm level only. Hypothesis testing is seemed to be very a common method of defining research question. From the content analysis, it is found that the response rate for the survey research is very low. The trend in survey research is shifting from descriptive statistics’ to framework building and testing. Research limitations/implications – This paper focuses only the identifications of SCPs and content analysis in empirical research. Further empirical study can be undertaken to find out the relationship between different SCPs and their effect on the organizational performance. Practical implications – The methodological review will provide better understanding of the current state of research in the area of SCPs. Originality/value – Many literature reviews aim at critical examination of supply chain management (SCM), but none of them focused the empirical research in SCPs. Another unique feature of this paper is that, it represents 382 articles from 16 selected journals over the past 16 years.


2016 ◽  
Vol 4 (1) ◽  
Author(s):  
Anicleta Yuliastuti ◽  
Paulus Purba

The topic of this study is about Romanticism of James Horner's songs that entitled If We Hold On Together, Somewhere Out There, I Want To Spend My Lifetime Loving You. The purpose of this study is to find out how James Horner expressed romanticism in his literary works. The theories used to analyze the data are expressive theory made by M.H Abrams and poetry theory from Persy Bysshe Shelly. The research design used is quantitative research. Data collection and analysis techniques by conducting intense readings and conducting content analysis. The research findings show that the romanticism in James Horner's song utilizes parallelism, hyperbole, personification, symbol, imagery, and antitheses. The romanticism expressed by James Horner in his song entitled If We Hold On Together, Somewhere Out There and I Want To Spend My Lifetime Loving You is to tell about the beauty of nature, emotions, feelings and intuitions that are poured out of the author through a message songs lyrics inspired by stories of movie imagination.


2014 ◽  
Vol 9 (2) ◽  
pp. 108-122
Author(s):  
Jonelle Feikis ◽  
Avery McHugh ◽  
Samuel Lane

Purpose – The purpose of this paper is to examine the similarities and differences in the ethics and values seen within the USA, Brazil, Canada and the United Kingdom. By comparing these three countries to the USA, we can conclude the appropriate means in which to conduct business and research with any of the corresponding countries. This, in turn, will serve as a major asset to global business alike and prove to be monumental in the ways it breaks down cultural barriers to promote the sanctity of business worldwide. Design/methodology/approach – The USA, Brazil, Canada and the United Kingdom were examined extensively on each of their ethics and values to fully grasp what the literature of previous empirical research stated. Throughout the literary research, data and surveys can be found to further emphasize the value and reliability of empirical research. Through the collaboration of thoughts and the literature that was discovered, we can draw conclusions about the similarities and differences between the USA, Brazil, Canada and the United Kingdom. It is clear that among the different countries ethics, values and cultural norms come into play when partaking in business. Findings – There were many similarities and differences that lied between the different countries. Of those similarities, it was especially noticeable between the USA, Canada and the United Kingdom. This is due to the fact that these three countries have similar forms of common law governmental systems that are established and help form moral guidelines and parameters for doing business. Despite the fact that both the United Kingdom and Canada are under the rule of a Constitutional Monarchy, it is apparent that because the USA, United Kingdom and Canada have a free market economy all three operate at a similar capacity in terms of business. Originality/value – This paper is original and provides value by taking a unique review of literature and reviewing previous research on the topic. Specific suggestions for future research are offered at the end of this paper.


Author(s):  
Yi Cui ◽  
Yanping Liu ◽  
Jian Mou

Background: As organisational culture plays an important role in forming a sustained competitive advantage, numerous studies about organisational culture have been completed. However, few studies have been conducted by analysing the references of publications with a visual pattern. Moreover, this subject has reached a certain degree of maturity; hence, a review that analyses the trends of organisational culture is urgent. Aim: The aim of this study was to provide broad information on organisational culture, including authors, journals, countries and references. In addition, the evolution of organisational culture is depicted and potential future research focuses are predicted. Setting: Using the Web of Science as a data source, we captured 1479 publications in science citation index (SCI) and social science citation index (SSCI) from 2005 to 2016 with 63 682 corresponding references for analysis. Methods: A bibliometric approach using CiteSpace software was applied to quantitatively and visually analyse organisational culture. Results: (1) The USA is the most productive country followed by the UK and then Australia in terms of publication; (2) scholars are mainly focused on ‘performance’, ‘innovation’ and ‘knowledge management’ aspects; (3) most fundamental theories and frameworks were created from the 1980s to the 1990s; (4) the Journal of Business Ethics is the most appropriate journal for contributions, whereas the Academy of Management Review is suitable for scholars to do a literature review, construct a theoretical framework and develop a research design; and (5) future research on this field has been justified accordingly. Conclusion: These findings not only provide basic background knowledge about organisational culture for new researchers but also provide a framework for visual and quantitative research to management scholars and fill the gap between organisational culture and bibliometric analysis.


2020 ◽  
Vol 1 (2) ◽  
Author(s):  
Gift Donga ◽  
◽  
Armstrong Kadyamatimba

There is an increasing attention being accorded to the adoption of mobile marketing transactions in recent years, as both practitioners and researchers recognise that mobile commerce (m-commerce) is poised to burst into the mainstream. This study identifies a literature gap in which there seems to be an insufficient critical mass of studies on the adoption of innovative marketing technologies within the South African context. More specifically, very few studies have been conducted regarding the contribution of mobile marketing-related activities on consumer behaviour towards m-commerce. In view of this development, guided by the uses and gratification theory, the purpose of this study is to ascertain the influence of marketing-related mobile activities on the adoption of mobile marketing transactions, specifically focusing on the South African youth consumers. To fulfil the purpose of the study, the objectives of the study are centered on examining the degree to which the following marketing-related mobile activities: (1) provide information online, (2) access content online, and (3) share content online, influence consumers’ adoption of mobile marketing transactions. Following a quantitative research technique and a descriptive single cross-sectional design, data was gathered through a self-administered questionnaire, using a sample of 810 students from three selected South African universities. Three research hypotheses were advanced in line with the study objectives, and they were tested using linear regression analysis. The study findings confirm the positive significant effects of marketing-related mobile activities in driving adoption of mobile marketing transactions. Managerial implications of the findings are discussed, and limitations and future research directions are also indicated.


2017 ◽  
Vol 8 (2) ◽  
pp. 15
Author(s):  
Nahla N. Bacha

Research findings indicate conflicting views as to interference from L1 rhetorical patterns in the essays written by students whose first language is not English. Essays are still considered important for required assignments and exams in institutions of higher learning, but the challenge for L1 Arabic students is to express their ideas clearly. Although there have been studies of the use of L1 in L2 writing, there are very few rigorous ones done on L1 Arabic texts in Lebanon and specifically from the students’ viewpoint. This study aims to evaluate, holistically and analytically, according to language, organization and content, the expository academic essays written by first year university L1 Arabic students and to examine any significant correlation between these scores and the quality of these essays through content analysis. In addition, students’ perceptions of any problems they have in writing the academic essay are surveyed through a questionnaire. Results indicate a significant positive correlation between students’ essay scores and the content analysis. However, findings from the student questionnaire revealed that they do not view any significant interference from L1 nor any significant problems in writing the academic essays which are contrary to the essay scores and content analysis results. Recommendations are made for L2 contexts and future research. 


Author(s):  
Elzbieta Lepkowska-White ◽  
Amy Parsons ◽  
William Berg

Purpose This study aims to use a social media management framework and strategic orientation framework to explore how small restaurants manage social media. Design/methodology/approach The authors content-analyzed social media activity and interviews with 14 managers of social media in small independent restaurants in the northeast region of the USA that employed fewer than 20 employees. Findings The results of the study show that most small restaurants can be classified as anarchic, hierarchical and conservative defenders, and that they mainly focus on promotional activities on social media. The majority use social media also to drive traffic to a restaurant and, thus, act as calculative pragmatists. Very few use social media strategically or creatively in any of the social media management stages, and very few monitor or use social media information to improve their operations. Research limitations/implications This study shows that the adopted theoretical framework in this study for social media management helps analyze social media operations in small restaurants, points to the strategic orientations applied in small restaurants, shows the intricacies of each stage and helps show what small restaurants do well and how they can improve. Future research may use larger samples, investigate frameworks particularly relevant to small restaurants, such as the resource-based view (RBV) framework, and may focus on creative and diverse strategic approaches toward social media management for small establishments. Practical implications As customers continue shifting to social media and review sites, more restaurants may want to invest in developing more creative approaches toward social media and do it in more structured, integrated and continuous ways. The study describes a process they may want to follow and specific tactics that could be implemented to use social media more strategically in all stages of social media management. Social implications Not only are small business establishments the backbone of the restaurant industry, but they also appeal to customers more than large chains. This study shows how these small businesses can utilize social media to attract more customers, engage them, learn about them and their competitive environment to market and improve their operations. Originality/value The authors focus on the supplier side of social media for restaurants, a perspective lacking in the literature, and specifically small restaurants that receive less attention in prior research. Few studies exist that explore how social media is incorporated in all stages of social media management. The study points to the unique challenges that small restaurants experience in the process of using social media for marketing, monitoring and using social media to improve their operations. The study uses a relatively large sample of qualitative interviews conducted with managers of small restaurants and a content analysis of their actual social media activity.


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