MONITORING THE EFFECTIVENESS OF KEY FACTORS FOR THE BALANCED DEVELOPMENT OF INNOVATION AND INVESTMENT ACTIVITIES IN THE TERRITORIES
The specifics of the current state of innovation and investment activity in the territories of the Russian Federation require a comprehensive analytical study, monitoring the effectiveness of innovation and investment development of the territories. The analysis of the study suggests that the task of leveling the levels of socio-economic development of territories can be solved on the basis of the formation of a modern investment and innovation management system that is adequate to the current socio-economic realities. The sustainable innovation and investment development of territories is strongly influenced by various components of the internal and external environment, including alternative factors, the analysis of which makes it possible to study problematic situations, crisis situations, determine ways to eliminate them and assess such opportunities. Violations and problems in the field of effective investment management and innovation implementation at the territorial level should be identified and eliminated in a timely manner. The main task of managing innovation processes is investment planning of the territory, development of actions that can apply and provide the necessary environment that has a favorable effect on the strategic development of the territory. During the scientific research, the classification of key factors influencing the program-target management of innovation and investment activities of economic regions was formed, and the effectiveness of their influence on the final result was determined.