A Study on the Relationship between Quality of Service and Customer Satisfaction and Reurchasing Intention in Taekwondo Place by Analysis of Structural Equation Model

2019 ◽  
Vol 28 (6) ◽  
pp. 591-613
Author(s):  
Dong-Hwan Lee ◽  
Soo-Keun Park
Liquidity ◽  
2018 ◽  
Vol 4 (1) ◽  
pp. 43-52 ◽  
Author(s):  
Sri Widyastuti

Customer loyalty is ‘suspected’not been able to optimizationrepetition of transactions, customer recommendation and durability with the establishment relationship quality of the trust, customer satisfaction and commitment. Therefore, research conducted on Bank CIMB Niaga aims to determine the extent of the trust, and commitment to customer satisfaction can increase X-tra and TabunganKU savings customer loyalty. This research is verification and the method of research is explanatory survey method, the sample is 160 customer X-tra and tabunganKU savings in the branch office Bank CIMB Niaga Bintaro. The analytical method used is structural equation model. The results showed loyalty can be achieved with relationship quality for customers through the establishment of trust, and commitment to customer satisfaction, which all three have a positive influence. Therefore, the management of Bank CIMB Niaga need to improve their ability in trust, satisfactionand commitmentwith the bank's customers to become increasingly favored customers.


2018 ◽  
Vol 9 (02) ◽  
pp. 20493-20502
Author(s):  
Ni Ketut Trisna Utami ◽  
I Wayan Sujana ◽  
I Nengah Suardhika

This study aims to test and analyze service quality, customer satisfaction, trust and customer loyalty. This research was conducted at PT. Pharos Indonesia Denpasar Branch with research population is outlet that make purchasing, sample used 100 units with purposive sampling method. All data obtained from questionnaires are suitable for use, then analyzed using structural equation model based on variance analysis known as Partial Least Square (PLS). The results showed that the better the quality of service provided to customers, it will have a better impact on improving customer satisfaction, the better the quality of services provided to customers, it will have an impact on increasing trust customers, the more satisfied customers will have an impact on the increase of customer loyalty, the higher the trust the customer will have an impact on increasing customer loyalty, the more satisfied customers will have an impact on increasing trust customers and the better quality of services provided to customers will have an impact on increased customer loyalty. The implication of this research is that service quality can be improved by considering reliability, customer satisfaction can be improved by paying attention to customer satisfaction to the whole product. Trust can be improved by taking into account competence and customer loyalty can be improved by paying attention to make purchases regularly.  


2020 ◽  
Vol 3 (2) ◽  
pp. 106
Author(s):  
Ice Ratna Kumala

AbstrakPenelitian ini bertujuan untuk menganalisa pengaruh 4P dan kuualitas layanan terhadap kinerja melalui motivasi membei Agen Perusahaan terhadap kinerja PT. Eratama Putra Mandiri Banyuwangi. Analisis data menggunakan SEM Structural Sqution Model) Dan program PLS GSCA. Populasi  penelitian ini berjumlah 130 Agen dan sampel yang diambil 60 Age dengan metode  Convenience sampling. Hasil penelitiian menunjukkan bahwa : Dari persamaan struktural dapat diketahui hubungan konstruk laten eksogen terhadap konstruk laten endogen. terlihat bahwa variabel Kinerja (Y)lebih dominan dipengaruhi oleh variabel latent Motivation (X3) yaitu dengan nilai pengaruh tertinggi sebesar 0,587adalah 58.7 %. Sedangkan Motivation (X3) ternyata lebih dominan dipengaruhi oleh variabel Service Quality (X2), dimana indikator (variabel manifest) yang paling baik dalam membentuk variabel Service Quality (X2) adalah X2.5 (Empaty) dengan loading faktor tertinggi sebesar 0,893adalah 89,3 % . Dengan demikian apabila pihak manajemen ingin meninggikan nilai variabel Service Quality (X2) maka rekomendasi secara statistik mengenai indikator perlu diprioritaskan untuk diperbaiki adalah indikator X2.5 (Empaty)Kata Kunci: Kualitas Layanan, Motivasi membeli, Kinerja Pemasaran AbstractThis study aims to analyze the influence of 4P and the quality of service to performance through buying motivation Agent Company to the performance of PT. Eratama Putra Mandiri Banyuwangi. Data analysis using SEM Structural Equation  Model) and GSCA PLS program The population of this study amounted to 130 Agents and samples taken 60 Agen by the method. Marketing Mix Analysis and quality of service to  motivation to buy Consument to buy Fish Products in PT Eratama Putra Mandiri. Continuity of a company can be influenced by the marketing strategy and quality of service performed by the company given to influence the motivation of consumers to buy. This study aims to determine the effect of 4P marketing and service quality that has been done by the company PT. Eratama Putra Mandiri in affecting Motivation buy products by customers to buy Seafood Product. The results showed that: Equations we can know the relationship of exogenous latent constructs to endogenous latent constructs. it can be seen that performance variable (Y) is more dominant influenced by latent motivation variable (X3) that is with highest value of influence equal to 0,587 is 58,7 %. While Motivation (X3) is more dominantly influenced by Service Quality (X2) variable, where the best indicator (variable manifest) in establishing Service Quality (X2) variable is X2.5 (Empathy) with loading factor highest is 0.893 is 89%. Thus if the management wants to raise the value of Service Quality (X2) variable then the statistical recommendation of the indicators should be prioritized for improvement is the indicator X2.5 (Empathy)Keywords: Marketing Mix 4P, Service Quality, Buying Motivation


2020 ◽  
Vol 16 (3) ◽  
pp. 42-59
Author(s):  
Sanjay Dhingra ◽  
Shelly Gupta ◽  
Ruchi Bhatt

The purpose of this study is to analyze the impact of online service quality of e-commerce websites on customer satisfaction and purchase intention. The study identifies the dimensions of e-service quality on the basis of the literature review, which are website design, reliability, responsiveness, trust, and personalization. A survey of 278 avid users of three popular websites was taken to validate the model. The reliability and validity of the questionnaire were checked through the measurement model and the structural equation model was used to confirm the relationship among the dimensions. The result shows that trust is the only e-service quality dimension that significantly influences overall service quality. The relationship between overall e-service quality and customer satisfaction as well as customer satisfaction and purchase intention was found statistically significant.


2020 ◽  
Vol 2 (2) ◽  
pp. 162-173
Author(s):  
Nasrullah Mahdar

This research aims to prove and analyze the increase in muzaki loyalty through muzaki trust as an intervening variable. The object of this research was the zakat, infaq, and shadaqah Muhammadiyah institutions (LAZISMU) with the analysis unit of Muzaki in DKI Jakarta. The research method used is descriptive and explanatory survey with a minimum sample of 200 respondents, with the data analysis method used was the Structural Equation Model (SEM). The results showed that the quality of service directly had a positive and significant effect on the trust and loyalty of muzaki; muzaki trust has a positive and significant effect on muzaki loyalty; service quality indirectly through muzaki trust has a positive and significant effect on muzaki loyalty; and service quality and muzaki trust simultaneously have a positive and significant effect on muzaki loyalty with a contribution (R2) of 65%. Other findings from this study indicate that muzaki trust is a partial intervening variable on the effect of service quality on muzaki loyalty


2019 ◽  
Vol 2 (2) ◽  
pp. 117
Author(s):  
Mohamad Afan Suyanto ◽  
Sasmita R. Setiawan

ABSTRAK Tujuan dari penelitian ini adalah : 1) untuk menganalisis pengaruh kualitas pelayanan terhadap citra institusi pada Universitas Gorontalo, 2) untuk menganalisis pengaruh kualitas pelayanan terhadap kepercayaan mahasiswa pada Universitas Gorontalo, 3) untuk menganalisis pengaruh citra institusi terhadap kepercayaan mahasiswa pada Universitas Gorontalo dan 4) untuk menganalisis pengaruh kualitas pelayanan terhadap kepercayaan mahasiswa melalui citra institusi pada Universitas Gorontalo.Pengumpulan data dilakukan dengan metode observasi, wawancara dan kuisioner. Data yang terkumpul diolah dengan menggunakan alat analisis deskriptif dan kuantitatif. Teknik analisa yang dipergunakan untuk menganalisis data adalah analisis SEM (Structural Equation Model).Hasil penelitian menunjukan bahwa : 1) Terdapat pengaruh positif dan signifikan kualitas pelayanan terhadap citra institusi, 2) Terdapat pengaruh positif dan signifikan kualitas pelayanan terhadap kepercayaan mahasiswa, 3) Terdapat pengaruh positif dan signifikan citra institusi terhadap kepercayaan mahasiswa dan 4) Terdapat pengaruh positif dan signifikan kualitas pelayanan terhadap kepercayaan mahasiswa melalui citra institusi sebagai variable antara Kata kunci: Kualitas Pelayanan, Citra Institusi, Kepercayaan Mahasiswa  ABSTRACT The purpose of this research : 1) to analyze the effect of service quality on institutional image at Gorontalo University, 2) to analyze the effect of service quality on student trust at Gorontalo University, 3) to analyze the effect of institutional image on student trust at Gorontalo University and 4) to analyze the effect of service quality on student trust through the image of the institution at Gorontalo University.Data collection is done by the method of observation, interviews and questionnaires. The collected data is processed using descriptive and quantitative analysis tools. The analysis technique used to analyze data is SEM (Structural Equation Model) analysis.The results showed that: 1) There was a positive and significant influence on the quality of service on the image of the institution, 2) There was a positive and significant effect on the quality of service on student trust, 3) There was a positive and significant effect on the image of the institution on student trust and 4) There was a positive and significant quality of service to student trust through the image of the institution as an intermediate variablekeyword: Service Quality, Institusional Image, Student Trust 


2014 ◽  
Vol 7 (1) ◽  
pp. 129
Author(s):  
Primasatria Edastama

<span><em>Development and growth of universities in Jakarta encourage each university to achieve the best </em><span><em>quality to get more students. This action need certain steps particularly by improve quality service. </em><span><em>In this research will analyze the effect of service quality to students’ behavior intention, so university </em><span><em>able to see the effect of quality service. The method in this study was Structural Equation Model</em><br /><span><em>(SEM), as subject research is students, and the data used primer data that collected by </em><span><em>questionnaire. The result of this study showed a good service has effect to trust of behavior intention. </em><span><em>However, this research also found the effect of satisfaction to trust is significant although it is weak </em><span><em>effect, this also occur to the quality of service to trust and service quality. For the effect of quality </em><span><em>service to behavior intention in this research showed strong effect. By the result of this research, it </em><span><em>is hope that university able to manage the quality service better and more focus to student as </em><span><em>customer because of tendency of their behavior.</em><br /><strong><em>Keywords</em><em>: service quality, trust, behavior intention</em></strong></span></span></span></span></span></span></span></span></span><br /></span></span>


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