scholarly journals KONSEP SPIRITUAL MARKETING DALAM PEMASARAN PROGRAM STUDI EKONOMI SYARIAH FAKULTAS EKONOMI DAN BISNIS ISLAM UNIVERSITAS SURYAKANCANA

2021 ◽  
Vol 1 (1) ◽  
pp. 75
Author(s):  
Uus Ahmad Husaeni ◽  
Huzni Farhany ◽  
Nina Nurkomalasari ◽  
Farid Faisal

ABSTRAKTujuan penelitian ini adalah untuk menganalisis konsep spiritual marketing dalam pemasaran prodi Ekonomi Syariah Fakultas Ekonomi dan Bisnis Islam Universitas Suryakancana yang pada akhirnya terjadi peningkatan jumlah mahasiswa dari tahun ke tahun. Metode penelitian ini menggunakan penelitian kepustakaan (library research). Adapun metode pengolahan data yang digunakan adalah dengan mengumpulkan data-data yang diperoleh dari penelitian lapangan, peraturan-peraturan dan buku-buku yang diolah serta dianalisis dengan menggunakan metode kualitatif. Kesimpulan dari penelitian ini yaitu implementasi spiritual marketing dalam upaya memasarkan prodi-prodi pada Fakultas Ekonomi dan Bisnis Islam Universitas Suryakancana sangat dianjurkan, mengingat dampak dari penerapannya sangat menguntungkan bagi peningkatan jumlah mahasiswa. Implementasi konsep spiritual marketing pada akhirnya akan menumbuhkan rasa loyalitas dan trust pada benak masyarakat akan kredibilitasnya terhadap FEBI. Adapun keuntungan dalam jangka panjang, FEBI akan memperoleh wallet share dari siklus spiritual marketing yang dapat digunakan sebagai modal pengembangan ekonomi syariah dimasa yang akan datang. ABSTRACTThe purpose of this study is to analyze the concept of spiritual marketing in the marketing of the Islamic Economics Department which in turn has increased the number of students from year to year. This research method uses library research. The data processing method used is to collect data obtained from field research, regulations and books which are processed and analyzed using qualitative methods. The conclusion of this research is that the implementation of spiritual marketing in an effort to market of Islamic Economic department at the Faculty of Islamic Economics and Business (FEBI), Suryakancana University is highly recommended, considering the impact of its application is very beneficial for increasing the number of students. The implementation of the spiritual marketing concept will ultimately foster a sense of loyalty and trust in the minds of the public regarding its credibility towards FEBI. As for the long-term benefits, FEBI will get a wallet share from the spiritual marketing cycle which can be used as capital for the development of the Islamic economy in the future.

2020 ◽  
Vol 3 (3) ◽  
Author(s):  
Asmiani Asmiani ◽  
Hayari Hayari

ABSTRAK: Permasalahan pokok dalam penelitian ini adalah: (1) Apa latar belakang pembangunan Bandara Matahora di Pulau Wangi-Wangi Kabupaten Wakatobi, (2) Apa kendala yang dihadapi dalam pembangunan Bandara Matahora di Pulau Wangi-Wangi Kabupaten Wakatobi? (3) Apa dampak yang ditimbulkan terhadap pembangunan Bandara Matahora di Pulau Wangi-Wangi Kabupaten Wakatobi? dan (4) Bagaimana Perkembangan pembangunan Bandara Matahora di Pulau Wangi-Wangi Kabupaten Wakatobi? Penelitian ini menggunakan metode sejarah yang dikemukakan oleh Helius Sjamsuddin, yang terdiri atas 3 tahap yaitu: (1) Heuristik yakni mencari sumber melalui wawancara, studi kepustakaan, dan penelitian lapangan, (2) Kritik Sumber terdiri atas kritik eksternal dan kritik internal guna mendapat data yang akurat, (3) Historiografi yang dimaksudkan dalam bentuk karya tulis kronologis, sistematis dan ilmiah. Penelitian ini menunjukan bahwa latar belakang perkembangan Bandara Matahora berawal dari pemikiran atau ide bupati wakatobi Ir. Hugua yang yang tergambar dalam visi misinya membangun dan menjadikan Kabupaten Wakatobi menjadi daerah yang digemari oleh banyak orang dengan visi “Terwujudnya Surga Nyta Bawah Laut di Pusat Segitiga Karang Dunia” (2) Kendala yang dihadapi dalam pembangunan Bandara Matahora dapat dilihat dari pandangan masyarakat yang diwujudkan dalam bentuk respon dari masyarakat berkaitan dengan pembangunan Bandara Matahora serta kecenderungan rencana yang dilakukan pasca Bandara terbangun. Respon yang dimaksud adalah respon mengenai pembangunan Bandara Matahora. Misalnya dari satu pihak menerima adanya Bandara Matahora dipihak lain ada yang menolak pembangunan Bandara Matahora. (3) Dampak dari pembangunan Bandara Matahora ialah terdapat dampak yang bersifat positif dan yang bersifat negatif bagi masyarakat dan daerah. (4) Perkembangan pembangunan Bandara Matahora dari tahun ke tahun semakin bagus, dimana Bandara yang menjadi kebanggaan masyarakat tersebut digunakan dengan semaksimal mungkin dan pembangunan tambahan Bandara terus berkelanjutan hingga saat ini. Disamping itu, banyak wisatawan dalam dan luar negeri yang menggunakan Bandara Matahora tersebut sebagai alternatif yang memungkinkan perjalanan masyarakat bisa dijangkau dengan cepat. Kata Kunci: Sejarah, Bandara Matahora, Pulau Wangi-Wangi, dan Wakatobi ABSTRACT: The main problems in this study are: (1) What is the background of the development of Matahora Airport on Wangi-Wangi Island, Wakatobi Regency, (2) What are the obstacles faced in the construction of Matahora Airport on Wangi-Wangi Island, Wakatobi Regency? (3) What are the impacts on the construction of Matahora Airport on Wangi-Wangi Island, Wakatobi Regency? and (4) How is the development of Matahora Airport development on Wangi-Wangi Island, Wakatobi Regency? This research uses the historical method proposed by Helius Sjamsuddin, which consists of 3 stages, namely: (1) Heuristics which is looking for sources through interviews, library research, and field research, (2) Source Criticism consists of external criticism and internal criticism in order to obtain data accurate, (3) Historiography intended in the form of chronological, systematic and scientific writing. This research shows that the background of the development of Matahora Airport originated from the thoughts or ideas of the Regent of Wakatobi, Ir. Hugua, who is depicted in his vision and mission to build and make Wakatobi Regency a favorite area for many people with the vision of "Realizing the Underwater Paradise of the Sea at the Center of the World Coral Triangle" (2) Constraints faced in the construction of Matahora Airport can be seen from the view of the community that is realized in the form of response from the public relating to the construction of Matahora Airport and the tendency of plans to be carried out after the Airport was built. The response in question is the response regarding the construction of Matahora Airport. For example, from one party accepting the existence of Matahora Airport, on the other hand there are those who reject the construction of Matahora Airport. (3) The impact of Matahora Airport development is that there are positive and negative impacts on the community and the region. (4) The development of the Matahora Airport development from year to year is getting better, where the Airport which is the pride of the community is used to the maximum extent possible and the construction of additional airports continues to the present. In addition, many domestic and foreign tourists who use the Matahora Airport as an alternative that allows people's trips can be reached quickly. Keywords: History, Matahora Airport, Wangi-Wangi Island, and Wakatobi


1994 ◽  
Vol 21 (1) ◽  
pp. 255-273 ◽  
Author(s):  
Onker N. Basu

In accounting research, the role of organizational leaders has been underrepresented. The limited research dealing with leadership issues has focused on the impact of leadership on micro activities such as performance evaluation, budget satisfaction, and audit team performance. The impact of leadership on the structure of accounting and audit systems and organizations has been ignored. This paper focuses on the impact that past Comptrollers General have had on the working and structure of one federal audit agency, the United States General Accounting Office (GAO). In addition, it also focuses on the influence of the two most recent Comptrollers General on one important audit related activity, i.e., the audit report review process. Using qualitative field research methods, this paper documents how the organizational leadership impacts its long-term audit practices and thereby influences auditing, especially in the public sector.


2016 ◽  
Vol 5 (1) ◽  
Author(s):  
Siti Murtiyani ◽  
Hery Sasono ◽  
Dwi Condro Triono ◽  
Hanifah Zahra

This study aims to analyze and critically evaluate the implementation of the management of public ownership (Milkiyah 'ammah) and State ownership (Milkiyah Daulah) in Indonesia. This study descriptively describes the implementation of both ownerships that are currently practicing in Indonesia. Theoretical approaches used is the Islamic Economic System Madzhab Hamfara (Hadza Min fadzli Rabbi) who critically evaluate the implementation of the public wealth management and state wealth in Indonesia. This research used secondary data that was obtained from Madzhab Hamfara books, literature, journal and information relating to the Indonesian State assets management system. A comparative analysis was conducted to understand the difference between the public wealth management and state wealth management in Indonesia. Findings show that the management of both, public and state ownership are not in accordance to the ownership management approach of Madzhab Hamfara Islamic Economic System. The evidence suggests that both public and state ownership are not fully managed by the Government of Indonesia. The fact shows that public ownership in the form of water, fire and pastures are managed by individuals and institutions as well as foreign parties who have fund to privatize the public ownership. Consequently, it has the impact on unequal distribution of income that cause poverty in Indonesia. This research suggest that government should implement Islamic Economic System Madzhab Hamfara in managing public and state ownership in Indonesia. =========================================== Kajian ini bertujuan untuk menganalisis dan mengevaluasi secara kritis penerapan pengelolaan kepemilikan umum (Milkiyah 'Ammah) dan kepemilikan negara (Milkiyah Daulah) di Indonesia. Studi ini menjelaskan secara deskriptif tentang implementasi pengelolaan kedua kepemilikan tersebut yang sekarang dipraktikkan di Indonesia. Teori yang digunakan dalam penelitian ini adalah Sistem Ekonomi Islam Madzhab Hamfara (Hadza Min fadzli Rabbi) yang secara kritis mengevaluasi implementasi pengelolaan kepemilikan umum dan negara di Indonesia. Kajian ini menggunakan data sekunder yang berasal buku-buku madzhab Hamfara, literatur, artikel jurnal dan informasi lainnya yang terkait dengan pengelolaan aset di Indonesia. Analisis perbandingan juga dilakukan untuk memahami perbedaan pengelolaan kepemilikan umum dan kepemilikan negara. Hasil kajian menunjukkan bahwa pengelolaan kepemilikan, baik kepemilikan umum maupun negara di Indonesia, tidak dijalankan sesuai dengan sistem ekonomi Islam Madzhab Hamfara. Bukti-bukti menunjukkan bahwa pengelolaan kepemilikan publik dan negara tidak sepenuhnya dilakukan oleh negara. Fakta juga menunjukkan bahwa kepemilikan tersebut lebih banyak diserahkan kepada lembaga-lembaga privat bahkan lembaga-lembaga asing. Akibatnya, kesenjangan pendapatan yang menjadi pemicu kemiskinan terus terjadi. Kajian ini menyarankan agar pemerintah mengimplementasikan sistem ekonomi Islam Madzhab Hamfara dalam pengelolaan kepemilikan umum dan negara di Indonesia.


2020 ◽  
Vol 12 (2) ◽  
pp. 226
Author(s):  
Conie Pania Putri

The world is currently being faced by a global covid-19 pandemic, including in Indonesia this pandemic is very disturbing to the public. Manpower development must be regulated in such a way that basic rights and protections for workers are fulfilled, especially for women workers so as to create conducive conditions. The purpose of this paper is to find out the policies issued by companies for workers, especially women workers during the Covid-19 pandemic. This writing method is library research, which is a series of research related to library data collection methods, or research where the object of research is excavated through a variety of library information. The results obtained in this paper are that the company policies that terminate employment of women during the Covid-19 pandemic are protected by Law Number 13 of 2003 concerning Manpower, the losses caused by the company have not reached 2 years, the company cannot simply terminate the work relationship, Then there needs to be other efforts provided by companies or the government in overcoming the impact of Covid-19 on laid-off workers so that they can limit working time / overtime and workers can be sent home without breaking the work relationship The suggestion is expected that the government should supervise and act decisively against companies that employ female workers.


2020 ◽  
Vol 11 (1) ◽  
pp. 43-54
Author(s):  
Fuji Rahayu ◽  
Rafika Rahmawati

The purpose of this study was to determine “The Effectiveness of the Subsidized Housing Programon KPR BTN Sejahtera IB Products (Case Study: Bank Tabungan Negara Bekasi Sharia BranchOffice)”, this research includes field research (field research) with qualitative methods and supportedby library research (library research). ) relating to the effectiveness of the subsidized housing programon KPR BTN Sejahtera IB products. Data collection techniques for this study consisted of observation,interviews, and documentation. As well as data analysis techniques for this thesis research usingtechniques: data reduction, data presentation and drawing conclusions. Measurement of effectiveness,seen from three factors, namely: first, convenience, second, target accuracy, and third, affordability.Based on the results of the research, it shows the effectiveness of the subsidized KPR program, namelythe convenience factor because the requirements, processes, forms of service, and administrative costshave been effective and affordable because it is easy for the public to obtain information about KPRBTN Sejahtera IB at Bank Tabungan Negara Bekasi Sharia Branch Office, monthly installments. ,details and total costs during the contract that are not burdensome, payment facilities have helpedcustomers, and there are no sanctions or fines if they experience arrears in payments every month,while the ineffectiveness is seen in the factor of the accuracy of targeting because many customerswho take the subsidized housing program are not occupied but only for investment. Therefore, it mustbe improved in all its aspects in order to produce optimal effectiveness for the subsidized housingprogram on the KPR BTN Sejahtera IB product at the Bekasi Sharia Branch Office State Savings Bank.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Carlos Noronha ◽  
Jieqi Guan ◽  
Sandy Hou In Sio

Purpose While the COVID-19 virus has been spreading worldwide, some studies have related the pandemic with various aspects of accounting and therefore emphasized the importance of accounting research in understanding the impact of COVID-19 on society as a whole. Recent studies have looked into such an impact on various industries such as retail and agriculture. The current study aims at applying a sociological framework, sociology of worth (SOW), to the gaming industry in Macau, the largest operator of state-allowed gambling and entertainment in China, which will allow for its development during the COVID-19 pandemic to be charted. Design/methodology/approach The study uses the theory of SOW as a framework and collects data from various sources, such as the government, gaming operators and the public, to create timelines and SOW frameworks to analyze the impact of the virus on the gaming industry and the society as a whole. Findings Detailed content analysis and the creation of different SOW matrices determined that the notion of a “lonely economy” during a time of a critical event may be ameliorated in the long term through compromises of the different worlds and actors of the SOW. Practical implications Though largely theory-based, this study offers a thorough account of the COVID-19 incident for both the government and the gaming industry to reflect on and to consider new ways to fight against degrowth caused by disasters or crises. Social implications The SOW framework divides society into different worlds of different worths. The current study shows how the worths of the different worlds are congruent during normal periods, and how cracks appear between them when a sudden crisis, such as COVID-19, occurs. The article serves as a social account of how these cracks are formed and how could they be resolved through compromise and reconstruction. Originality/value This study is a first attempt to apply SOW to a controversial industry (gaming) while the effects of the COVID-19 pandemic are ongoing. It offers a significant contribution to the social accounting literature through its consideration of the combination of unprecedented factors in a well-timed study that pays close attention to analyses and theoretical elaboration.


2018 ◽  
Vol 47 (1) ◽  
pp. 493-512 ◽  
Author(s):  
Erin P. Riley ◽  
Michelle Bezanson

Field primatologists have ethical responsibilities that extend beyond study subjects to the local human communities living near primate populations and their surrounding ecosystems. In this review, we explore the history of ethical discussions within anthropological primatology and examine the best practices for an ethically engaged primatology that should be followed and role-modeled by primatologists. An increasing number of primates are showing reduced population sizes and are in imminent danger of extinction; thus, we need to carefully consider the ethics of intervening to ensure the survival of remaining populations, the impact of anthropogenic factors (e.g., climate change), and whether long-term field research results in conservation outcomes that consider local human communities. Because best practices change over time as theoretical frameworks and methodological tools advance and scientific goals change, field primatologists must continually reflect on what constitutes ethical practice and consider how research influences the overlapping dimensions of fieldwork: primates, people, and ecosystems.


2017 ◽  
Vol 20 (2) ◽  
pp. 221-238 ◽  
Author(s):  
Lucy Jackson ◽  
Gill Valentine

This article focuses on acts of resistance regarding reproductive politics in contemporary Britain. Drawing on empirical research this article investigates grassroots activism around a complex moral, social, and political problem. This article therefore focuses on a site of resistance in everyday urban environments, investigating the practice and performance involved. Identifying specifically the territory(ies) and territorialities of these specific sites of resistance, this article looks at how opposing groups negotiate conflict in public space in territorial, as well as habitual, ways. Second, the article focuses on questions around the impact, distinction, and novelty both in the immediate and long term of these acts of resistance for those in public space. Here, then, the focus shifts to the reactions to this particular form of protest and questions the “acceptability” of specific resistances in the public imaginary.


1985 ◽  
Vol 11 (3) ◽  
pp. 169-182 ◽  
Author(s):  
Scott Newton

Most commentators on the 1949 sterling crisis have viewed it as an episode with implications merely for the management of the British economy. This paper, based on the public records now available, discusses the impact of the crisis on British economic foreign policy. In particular it suggests that the crisis revealed deep Anglo-American differences, centring on the nature of the Marshall Plan, on the international value of the sterling area, and on the proper relationship between the United Kingdom and Western Europe, Ultimately the British succeeded in resolving these disagreements: but this triumph ironically implied both the defeat of British aims in post-war European reconstruction and a long term delusion that great power status could be maintained on the basis of a special relationship-with the United States.


2014 ◽  
Vol 23 (5) ◽  
pp. 586-609 ◽  
Author(s):  
James Lewis ◽  
Sarah A.V. Lewis

Purpose – The purpose of this paper is to emphasise how vulnerability is not only “place-based” and to explore by example how vulnerability to hazards in England may comprise additional economic, social and psychological contributors to poverty. The mutuality of poverty and vulnerability is demonstrated, as are examples of susceptibility of the vulnerable to stigmatic disregard and cruelty. Design/methodology/approach – “Place-based” vulnerability is exemplified by coastal vulnerabilities and causes of their increase. Poverty and its causes are explained, followed by examples of possible contributors, indicators and consequences in incomes, living costs and debt; housing welfare and homelessness; food, nutrition, health and mental ill-health. Susceptibility to stigmatic behaviours exacerbate personal vulnerabilities. Findings – Dynamics of mutual inter-relationships between poverty and vulnerability are demonstrated. Behavioural responses to either condition by individuals and by society at large, to which those who are vulnerable or in poverty are susceptible, are described in the present and from history. Research limitations/implications – Findings form a “theoretical reality” upon which some measures may follow. An additional need is identified for long-term social field research to follow adults’ and childrens’ experiences, and consequences of poverty in vulnerable situations. Practical implications – Vulnerability accrues irrevocably between disasters, the results of which may be exposed by disaster impacts. Social implications – Recognition of linkages between economic and social vulnerability and disasters is essential for subsequent action to reduce the impact of disasters upon society. Originality/value – Though vulnerability has been explored for many years, the dynamics of its contributing processes require further explanation before their wider comprehension is achieved.


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