scholarly journals Social Media Exposure It’s Relationship to Contingencies of Self-Worth and Happiness of Generations X and Y Nurses

2019 ◽  
Vol 7 (1) ◽  
pp. 327-346
Author(s):  
Angel Grace Fio Bingcang ◽  
Krishanne Mae F. Fallar ◽  
Patricia Joy A. Cequiña ◽  
Hilfred Dan U. Dela Torre

Introduction: Social media or social networking sites have been widely used to get connected with family and friends and stay up-to date with the recent news, research, and many more. The effect, however, created an impact whether it brings positive or negative result to the end users. This study was conducted to determine the relationship of social media exposure to the contingencies of self-worth and happiness of Generations X and Y nurses. Methods: The researchers used a descriptive correlational design. A modified version of Crocker’s Contingencies of Self-worth Scale, Oxford Scale of Happiness and a self-constructed social media exposure questionnaire were used to measure the variables being studied. Data from 125 respondents comprising of both generation X and Y respondents were analyzed and interpreted using mean, standard deviation, Kruskal Wallis test, and Pearson correlation. Results: Results showed that Facebook was commonly used by the respondents followed by Instagram, Twitter, and Snapchat, respectively. Facebook was used for an average of at least one to three hours. Contingencies of self-worth and happiness were both high. Those belonging to low income class have a significantly lower level of happiness. Discussion: The results showed that there is no significant relationship between social media exposure of Generation X and Y nurses and contingencies of self-worth and happiness. Those belonging to the Generation X are happier than Generation Y regardless of their age and gender. Further, happiness is affected by economic status. It is recommended that future studies be done utilizing wide variety of samples in a larger population.  

2020 ◽  
Vol 13 (4) ◽  
pp. 696-718
Author(s):  
Yann Abdourazakou ◽  
Xuefei (Nancy) Deng ◽  
Gashaw Abeza

This study sought to examine season ticket holders’ usage of social networking sites during live sport consumption. Informed by uses and gratifications theory, the study examined three types of social media use by fans—Twitter/Facebook posting, Instagram/Snapchat posting, and mobile app use—during a live game. Survey data of 400 season ticket holders of a professional National Basketball Association team were analyzed. Regression results showed that age was a significant predictor of the fans’ in-game social media use in terms of Instagram/Snapchat posting and mobile app use, whereas gender was a significant predictor of their Twitter/Facebook posting behavior. Moreover, the study showed a mixed result for the predicted moderating effect of the season ticket holders’ tenure on the predicted relationships between the two personal characteristics (age and gender) and the three types of social media use. Theoretical and practical implications of the study for sports marketing management are discussed.


2021 ◽  
pp. 221-233
Author(s):  
Vu Van Tuan

Social media has a profound influence on every aspect of human beings nowadays. This study investigated the impact of social networking sites on study habits and interpersonal relationships at the tertiary level. A total of 125 college students from different universities in Hanoi were chosen through a convenience sampling technique. Quantitative methodology was employed for the research instrument and a descriptive survey design was adopted for this study. The researchers designed questionnaires with Cronbach's alpha reliability coefficients of at least 0.84 to collect data for the study. Analysis of the data was carried out using frequencies, percentages, means, t-tests, and Pearson correlation statistics at the 0.05 alpha level. The findings revealed that students’ level of using social networking sites had a negative influence on their study habits and their interpersonal relationships. Based on the findings, it was recommended that regular orientations should be given to students on how and when to use social media to enhance their study habits or to spend time improving their interpersonal relationships with their families, friends, and teachers.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Ayushi Sharma ◽  
Rakesh Mohan Joshi

PurposeThe focus of this study lies in understanding the extrinsic vs intrinsic motivators which drive the m-coupon sharing behaviour in social networking sites (SNSs). A consumer can make promotional tool (in our case m-coupons) viral if the cues trigger an apt motivation. This study fills the need gap by identifying which motivations must be focused to make a promotional tool viral by the consumer especially in an emerging economy like India.Design/methodology/approachWe designed conceptual framework based on extensive literature review and employed hierarchal regression methodology to investigate the motivation to share m-coupon.FindingsSense of self-worth, Socializing and Reciprocity emerge as strong reasons for a consumer to share m-coupons amongst friends and peers in SNS. Results have shown that intrinsic motivation works very effectively when a consumer shares m-coupons in SNSs.Research limitations/implicationsThis study has certain limitations. First, the impact of age, gender and education can also influence the results as perception evolves with age and education. Second, in our study, we have not classified m-coupons in different categories. Different types of m-coupons may have a different impact on consumers.Practical implicationsThe paper presents findings, which are useful for marketers to develop a customer-centric viral promotional strategy.Originality/valueThis study is one of the few studies in integrating types of motivation with coupon proneness and coupon sharing in social media. This study has specifically targeted the emerging economy where m-coupons usage has seen a surge. Study has shown that it is the intrinsic motivation which is very crucial for encouraging consumer for participating in SNSs and share e-word of mouth amongst friends and peers.


2021 ◽  
Vol 18 (185) ◽  
Author(s):  
Iñaki Ucar ◽  
Marco Gramaglia ◽  
Marco Fiore ◽  
Zbigniew Smoreda ◽  
Esteban Moro

Reliable and timely information on socio-economic status and divides is critical to social and economic research and policing. Novel data sources from mobile communication platforms have enabled new cost-effective approaches and models to investigate social disparity, but their lack of interpretability, accuracy or scale has limited their relevance to date. We investigate the divide in digital mobile service usage with a large dataset of 3.7 billion time-stamped and geo-referenced mobile traffic records in a major European country, and find profound geographical unevenness in mobile service usage—especially on news, e-mail, social media consumption and audio/video streaming. We relate such diversity with income, educational attainment and inequality, and reveal how low-income or low-education areas are more likely to engage in video streaming or social media and less in news consumption, information searching, e-mail or audio streaming. The digital usage gap is so large that we can accurately infer the socio-economic status of a small area or even its Gini coefficient only from aggregated data traffic. Our results make the case for an inexpensive, privacy-preserving, real-time and scalable way to understand the digital usage divide and, in turn, poverty, unemployment or economic growth in our societies through mobile phone data.


2019 ◽  
Vol 21 (3) ◽  
pp. 240-259 ◽  
Author(s):  
Michael Kaplan

This article reexamines the digital labor debate in light of its inheritance of the “audience commodity” problematic. It argues that prevailing approaches to the problem of digital labor proceed from a crucial misunderstanding of the economic status and function of advertising in general and in the social media industry in particular. To remedy this problem, it offers an analysis of social media systems as market monopolies that organize a self-defeating arms race among their customers. This arms race enables social networking sites (SNS) to extract large price surpluses, effectively exploiting their customers.


2021 ◽  
Vol 10 (2) ◽  
pp. 272
Author(s):  
Fransiska Imavike Fevriasanty ◽  
Bagong Suyanto ◽  
Oedojo Soedirham ◽  
Rahma Sugihartati ◽  
Ahsan Ahsan

Aside from the role of family and peer groups, social media is also one of the major agents of sexual socialization in adolescents. Since it is relatively easy to connect to the internet these days, these people now have a wider access to pornographic content that could trigger them to engage in risky sexual behaviors. This review aimed to provide an analysis of the influence of social media exposure on adolescent’s sexual attitudes and behavior as well as describe limitations of the studies being reviewed. This study was based on several electronic databases namely Google Scholar, Science Direct, Proquest Health and Medical Complete, Proquest Science and Pscycholgy Journals, and PubMed, from 2011 to 2018, which revealed a total of 1351 research articles, with only 21 articles meeting the inclusion criteria and reviews. The result showed higher percentage of studies under reviewed mention the effect of social media exposure are related to sexual attitudes, behaviors, initiation and risks, as well as parental monitoring, academic achievement and gender. Conclusively, it is recommended to educate adolescents about the negative risks of social media exposure on sexual attitudes and behavior, as well as the importance of the role of parental monitoring of restrictions on sexualized media access.


2010 ◽  
Vol 3 (3) ◽  
pp. 355-375 ◽  
Author(s):  
Michelle Billies

The work of the Welfare Warriors Research Collaborative (WWRC), a participatory action research (PAR) project that looks at how low income lesbian, gay, bisexual, transgender, and gender nonconforming (LG-BTGNC) people survive and resist violence and discrimination in New York City, raises the question of what it means to make conscientization, or critical consciousness, a core feature of PAR. Guishard's (2009) reconceptualization of conscientization as “moments of consciousness” provides a new way of looking at what seemed to be missing from WWRC's process and analysis. According to Guishard, rather than a singular awakening, critical consciousness emerges continually through interactions with others and the social context. Analysis of the WWRC's process demonstrates that PAR researchers doing “PAR deep” (Fine, 2008)—research in which community members share in all aspects of design, method, analysis and product development—should have an agenda for developing critical consciousness, just as they would have agendas for participation, for action, and for research.


2019 ◽  
Vol 2 (3) ◽  
pp. 1
Author(s):  
Qassim Alwan Saeed ◽  
Khairallah Sabhan Abdullah Al-Jubouri

Social media sites have recently gain an essential importance in the contemporary societies، actually، these sites isn't simply a personal or social tool of communication among people، its role had been expanded to become "political"، words such as "Facebook، Twitter and YouTube" are common words in political fields of our modern days since the uprisings of Arab spring، which sometimes called (Facebook revolutions) as a result of the major impact of these sites in broadcasting process of the revolution message over the world by organize and manage the revolution progresses in spite of the governmental ascendance and official prohibition.


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