scholarly journals An investigation into Italian consumers’ awareness, perception, knowledge of European Union quality certifications, and consumption of agri-food products carrying those certifications

2021 ◽  
Vol 10 (1) ◽  
pp. 35-49
Author(s):  
Niculina Iudita Sampalean ◽  
Daniele Rama ◽  
Giulio Visentin
Keyword(s):  
European Union ◽  
Cluster Analysis ◽  
Latent Variables ◽  
Food Products ◽  
Local Economies ◽  
Web Based ◽  
Food Purchases ◽  
Protected Designation Of Origin ◽  
Practical Implications

The present study investigated Italian consumers’ awareness, perception, knowledge of European Union (EU) quality certifications: Protected Designation of Origin (PDO), Protected Geographical Indication (PGI), Traditional Specialty Guaranteed (TSG), and organic as well as the consumption of agri-food products carrying those certifications. A total of 212 consumers responsible for food purchases took part in a web-based survey between June and December 2019, inclusive. Descriptive statistics were calculated in relation to the data collected, followed by a factor analysis to reduce data dimensionality, and a cluster analysis on the latent variables generated, to identify similarities and differences among respondents. Awareness, perception, knowledge and consumption of agri-food products carrying EU quality labels has increased among consumers in recent years. The results related to the consumer’s knowledge of quality-certified products showed that more than half of respondents were able to spontaneously quote examples of PDO (76%), PGI (56%) and organic food products (73%) while only 33% of participants could name at least one TSG product. The general awareness of the guarantees offered by PDO and PGI certifications was also assessed in relation to production processes, the natural and human factors of a particular environment and the reputation and quality of a particular region. Cluster analysis showed that consumers with the highest education were most likely to value EU quality certifications and support their local economies. The information obtained have practical implications for marketing and communication of European certified food products at national and international level.

Consumers’ perception of a traditional fermented beverage in Central Mexico

2019 ◽  
Vol 122 (2) ◽  
pp. 708-721 ◽  
Author(s):  
Edgar Rojas-Rivas ◽  
Felipe Carlos Viesca-González ◽  
Héctor Javier Favila-Cisneros ◽  
Facundo Cuffia
Keyword(s):  
Cluster Analysis ◽  
Design Methodology ◽  
Hierarchical Cluster ◽  
Consumption Patterns ◽  
Central Mexico ◽  
Local Economies ◽  
Content Type ◽  
Young Consumers ◽  
Fermented Beverage ◽  
Practical Implications

Purpose Pulque is a fundamental piece in the Mexican gastronomy and identifying consumers’ perception could help promote it and generate new opportunities of commercialization. The purpose of this paper is twofold: first, to explore the underlying factors that influence consumers’ perception toward pulque, and second, to identify groups of consumers according to their perception. Design/methodology/approach A questionnaire was designed and applied to 220 consumers within points of sales. Exploratory factor analysis (EFA) was undertaken and hierarchical cluster analysis (HCA) was used to identify different groups of consumers. Findings By means of EFA three factors were obtained: traditionality, bad reputation of pulquerías and functional beverage. In order to identify different consumption patterns among consumers, HCA was performed and three groups were identified: traditional, neo-consumers and neo-consumers in transition. The groups identified showed significant differences in their perception. Practical implications Pulque has recently gained interest in various consumer sectors, mainly among young consumers, who are consuming and promoting the beverage these days. In this sense, the results of this work could be used for its promotion and consumption in order to attract more consumers and make a contribution to the development of local economies. Originality/value This is the first work in Mexico to explore the perception of consumers toward pulque: the most important traditional fermented beverage in Central México. Results of this research suggest the appearance of a revaluation process among young consumers, more informed and with greater sensitivity toward traditional Mexican food, particularly in the case of pulque. Likewise, these results could be useful for producers and sellers to carry out commercial strategies and promote the drink.

scholarly journals Regional Products in the Central and Eastern European Countries that Acceded to the European Union in May 2004

2013 ◽  
Vol 16 (1) ◽  
pp. 21-38
Author(s):  
Marcin Feltynowski
Keyword(s):  
European Union ◽  
European Countries ◽  
Eastern European ◽  
The European Union ◽  
Central European ◽  
Regional Tourism ◽  
Protected Designation Of Origin ◽  
Eastern European Countries ◽  
The Eu

This article presents information about regional products registered by those Central European countries which joined the European Union structures in May 2004. Their membership facilitated the registration of regional products and their participation in the EU’s registration procedures. Regional and local products registered in the area of a country can become a base for the promotion of regional tourism in the regions of origin of these products. The brand recognition of these regional products also becomes a basis to improve the quality of the agricultural products and foodstuffs. This article presents the activities of the Central European countries which are members of the EU since 2004 in their registration of regional products. The presented data shows how many products were registered within each group of products, protected by the marks: Protected Designation of Origin, Protected Geographical Indication, and Traditional Speciality Guaranteed. Verification of the statistical data allows for analysis concerning the product class, as defined in the EU directives.

Factors driving sustainable choice: the case of wine

2016 ◽  
Vol 118 (3) ◽  
pp. 632-646 ◽  
Author(s):  
Giovanni Sogari ◽  
Cristina Mora ◽  
Davide Menozzi
Keyword(s):  
Cluster Analysis ◽  
Environmental Protection ◽  
Design Methodology ◽  
Real Situation ◽  
Web Based ◽  
Content Type ◽  
Software Packages ◽  
Italian Wine ◽  
And Cluster Analysis ◽  
Practical Implications

Purpose – The purpose of this paper is twofold: first, to explore the concept of consumers’ perception of sustainable wine and second, to investigate different clusters based on three factors identified (belief about environmental protection, beliefs about sustainable wine certification and attitude towards sustainable-labelled wine) and willingness to pay (WTP). Then, socio-demographic characteristics have been considered to assess whether group’s composition differ considerably. Design/methodology/approach – After preliminary literature review and qualitative analysis through focus groups, data were collected with a web-based questionnaire from 495 Italian wine drinkers. Factor analysis and cluster analysis were carried out using SPSS (21.0) statistical software packages. Findings – The cluster analysis based on the three factors identified confirms the presence of different segments of consumers. Four groups were identified and named: Well-disposed; Not interested; Skeptical; Adverse. Cluster analysis confirms that consumers with positive attitude towards sustainable wine and higher beliefs of environmental protection (Cluster 1 and 3) have higher WTP for sustainable wine. Research limitations/implications – One important limitation in the authors study occurred, considering that consumer’s answers in a hypothetical environment might not actually reflect the purchase behaviour of consumers in a real situation. Practical implications – These findings suggest that companies, which are implementing sustainability programmes, should understand what type of consumers value positively the presence of a sustainable claim on the label of a bottle. Originality/value – The work adds to the literature on wine marketing by evaluating how belief about environmental protection and sustainable wine certification, and attitude towards sustainable wine segment consumers in different groups. Eliciting WTP via hypothetical situation give us a better understanding of these clusters.

scholarly journals Quality of Life Indicators in Selected European Countries: Hierarchical Cluster Analysis Approach

2015 ◽  
Vol 1 (1-2) ◽  
pp. 42-54 ◽  
Author(s):  
Berislav Žmuk
Keyword(s):  
Quality Of Life ◽  
European Union ◽  
Cluster Analysis ◽  
Hierarchical Cluster Analysis ◽  
Union Member ◽  
Hierarchical Cluster ◽  
European Countries ◽  
Member States ◽  
European Union Member States

Abstract The average expected duration of human life is rising because of different reasons. On the other hand, not only the duration, but the quality of life level is important, too. The higher the quality of life level, the citizens’ happiness and satisfaction levels are higher, which has positive impact on the development and operating of an economy. The goal of this paper is to identify groups of European countries, using statistical hierarchical cluster analysis, by using the quality of life indicators, and to recognise differences in quality of life levels. The quality of life is measured by using seven different indicators. The conducted statistical hierarchical cluster analysis is based on the Ward’s clustering method, and squared Euclidean distances. The results of conducted statistical hierarchical cluster analysis enabled recognizing of three different groups of European countries: old European Union member states, new European Union members, and non-European Union member states. The analysis has revealed that the old European Union member states seem to have in average higher quality of life level than the new European Union member states. Furthermore, the European Union member states have in average higher quality of live level than non-European Union members do. The results indicate that quality of life levels and economic development levels are connected.

Managing brand identity strategy: how professional football wins the game

2017 ◽  
Vol 38 (6) ◽  
pp. 31-37 ◽  
Author(s):  
Jens Blumrodt ◽  
Nell C. Huang-Horowitz
Keyword(s):  
Brand Identity ◽  
Professional Football ◽  
Mixed Methods Design ◽  
Web Based ◽  
Content Type ◽  
Key Stakeholders ◽  
Family Friendly ◽  
Practical Implications ◽  
Insight Into

Purpose While research on brand identity is abundant, an area that is less explored is whether an organisation’s communication about itself directly translates to key stakeholders’ perception of that organisation. The purpose of this study is to explore whether certain Web-based communication strategies are more effective in aligning organisations’ communicated identity (CI) with their perceived identity (PI). Design/methodology/approach This study uses a mixed-methods design in the context of professional football league clubs. The CI was determined through an analysis of the clubs websites (n = 20), and PI was investigated through interviews with spectators (n = 244). Both CI and PI were operationalised using image categories. Findings Three main strategies of identity communication are observed. The results show that the strategy focusing on product-related categories leads to discrepancy. WBC with non-product related categories and benefits shows better CI-PI alignment. The study also found that clubs emphasising their CI as local, engaged in community and family-friendly are more likely to achieve greater alignment. Practical implications The quality of the brand identity depends on the discrepancy or congruence of brand image categories. Best practices are observed for brands having largely updated WBC of all categories, attitudes and engagement in the community. Originality/value The interrelated nature of brand identity communication and perception makes it necessary to empirically test how the two may be bridged with one. The developed concepts provide insight into which strategies better contribute to a consistent, coherent brand identity.

Web-based financial reporting disclosure by Islamic banks in Oman: level of compliance

2020 ◽  
Vol 21 (2/3) ◽  
pp. 77-83
Author(s):  
Adel Sarea ◽  
Ugi Suharto ◽  
Iqbal Thonse Hawaldar ◽  
Abdulhadi Ibrahim ◽  
Zakir Hossen Shaikh
Keyword(s):  
Financial Reporting ◽  
Design Methodology ◽  
Practical Implication ◽  
Descriptive Analysis ◽  
Islamic Banking ◽  
Online Information ◽  
Web Based ◽  
Content Type ◽  
Practical Implications

Purpose The purpose of this paper is to examine the level of web-based Online Financial Reporting Disclosure (OFRD) in Islamic banking in Oman. Design/methodology/approach A checklist was developed to measure the level of Web-based Online Financial Reporting Disclosure in Islamic banking consist of 70 items (Appendix). The sample of the study consists of Islamic banking in Oman. Findings The findings of the descriptive analysis indicated that the overall level of web-based online financial reporting disclosure was 69%. Practical implications The practical implication of the results are helping the authorities to put more efforts toward the quality of web-based online information to satisfy all parties. Originality/value To the best of the author’s knowledge, there is no similar research done to explore the level of web-based online financial reporting Disclosure (OFRD) in Islamic banking in Oman

scholarly journals Analysis of quality labels included in the European Union quality schemes

2014 ◽  
Vol 32 (No. 2) ◽  
pp. 194-203 ◽  
Author(s):  
Š. Velčovská ◽  
T. Sadílek
Keyword(s):  
European Union ◽  
Cluster Analysis ◽  
Food Quality ◽  
Marketing Research ◽  
Secondary Data ◽  
Geographical Indication ◽  
The European Union ◽  
Protected Designation Of Origin ◽  
Chi Squared ◽  
Definition Of

We analysed the use of European Union schemes of Protected Designation of Origin, Protected Geographical Indication and Traditional Speciality Guaranteed labels in the European Union market according to selected criteria including type of label, country of origin, and product classes. The first part of the paper deals with the definition of food quality, quality labels, and European Union quality scheme specification. The second part includes the discussion of marketing research results. Secondary data from the Database of Origin and Registration are used. The sample consists of 1146 labels registered in this database as to the 28<sup>th</sup> of March 2013. The frequency of label utilisation is analysed according to country, type of label, and product classes, while the cluster analysis is also applied. Pearson&rsquo;s chi-squared test of independence is used to determine if significant differences exist between the frequency of using the labels and the above-mentioned criteria. &nbsp;

How Do People Share Their Positive Events?

2016 ◽  
Vol 37 (4) ◽  
pp. 250-259 ◽  
Author(s):  
Cara A. Palmer ◽  
Meagan A. Ramsey ◽  
Jennifer N. Morey ◽  
Amy L. Gentzler
Keyword(s):  
Cluster Analysis ◽  
Communication Technology ◽  
Big Five ◽  
Well Being ◽  
Big Five Personality Traits ◽  
Big Five Personality ◽  
Positive Events ◽  
Growing Body ◽  
Sharing Patterns ◽  
Practical Implications

Abstract. Research suggests that sharing positive events with others is beneficial for well-being, yet little is known about how positive events are shared with others and who is most likely to share their positive events. The current study expanded on previous research by investigating how positive events are shared and individual differences in how people share these events. Participants (N = 251) reported on their likelihood to share positive events in three ways: capitalizing (sharing with close others), bragging (sharing with someone who may become jealous or upset), and mass-sharing (sharing with many people at once using communication technology) across a range of positive scenarios. Using cluster analysis, five meaningful profiles of sharing patterns emerged. These profiles were associated with gender, Big Five personality traits, narcissism, and empathy. Individuals who tended to brag when they shared their positive events were more likely to be men, reported less agreeableness, less conscientiousness, and less empathy, whereas those who tended to brag and mass-share reported the highest levels of narcissism. These results have important theoretical and practical implications for the growing body of research on sharing positive events.

Telehealth During COVID-19 for Remote Vision Rehabilitation of a Patient with mTBI

2020 ◽  
pp. 191-198
Keyword(s):  
Veterans Health ◽  
Health Administration ◽  
Web Based ◽  
Home Setting ◽  
Therapeutic Goals ◽  
Vision Rehabilitation ◽  
Novel Coronavirus ◽  
Performance Challenges ◽  
Perception Of Performance

Background: Binocular and accommodative vision problems are common after mild traumatic brain injury (mTBI). Traditionally, the management of visual dysfunctions following mTBI included in-office vision rehabilitation with a trained eye care provider. The concept of providing telehealth for remote vision rehabilitation in mTBI patients is a relatively novel practice that has not been widely utilized until the recent outbreak of the 2019 novel coronavirus (COVID-19) pandemic. Case Report: We describe the implementation of telehealth for remote vision rehabilitation during COVID-19 within the Veterans’ Health Administration (VHA) system in an adult patient with multiple confirmed histories of mTBI. Conclusion: Our telehealth remote vision rehabilitation was successfully implemented utilizing established VHA’s web-based videoconferencing tools. Therapeutic goals identified prior to COVID 19 were addressed without any challenges. The delivery of vision rehabilitation intervention via telehealth allowed for the continuance of services within the home setting that led to improvements in functional vision, decreased perception of performance challenges, and improved quality of life.

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