Web Site Design for People with Dementia

2007 ◽  
pp. 220-256 ◽  
Author(s):  
Nada Savitch ◽  
Panayiotis Zaphiris
Keyword(s):  
Web Sites ◽  
Web Site ◽  
User Group ◽  
Web Site Design ◽  
Design Considerations ◽  
People With Dementia ◽  
Current Thinking ◽  
Contextual Support ◽  
Site Design ◽  
Page Design

This chapter describes the current thinking around designing Web sites for people with dementia. It is important that people with dementia are involved in the development of Web sites that are designed for them to use. The chapter offers advice for both researchers and practitioners who may not have thought about this user group. Symptoms of dementia are described, and the design needs of people with the condition are discussed. A list of design considerations for Web site designers covering simplified displays, avoiding distractions, consistent and familiar page design, contextual support, the use of colour, graphics, icons and sound, language and content, and navigation and menus is presented. Appropriate methodologies for working with people with dementia are also described.

Web Design Concept

2009 ◽  
pp. 1545-1550
Author(s):  
Ginger Rosenkrans
Keyword(s):  
United States ◽  
Web Site ◽  
Online Advertising ◽  
Web Design ◽  
The United States ◽  
The Internet ◽  
Web Site Design ◽  
Site Design ◽  
Page Design ◽  
Media Mix

In 2005, the Internet became available to one billion people worldwide with about 845 million people using it regularly (Emarketer, 2006). The United States has one of the largest Internet populations with 175.4 million online users (Weisman, 2006). It is estimated the Internet is used by 80% of advertisers and it is projected that 90% of them will adopt the Internet for advertising by 2008. Effective Web site design is essential in online advertising and in attracting and maintaining consumers’ interest. Many organizations include a Web site as part of their advertising and media mix (Arens, 2006; Geissler, Zinkham, & Watson, 2006). Web design experts assert that interface features and designs influence a site’s traffic and sales. Although there are no definite guidelines for successful Web site designs, some important constructs related to effectiveness are (1) page design, (2) navigation, (3) color usage, (4) graphics and typeface, (5) content, and (6) online advertising (Arens, 2006; Kovarik, 2002; Song & Zahedi, 2005; Van Duyne, Landay, & Hong, 2003).

Analyzing the Influence of Web Site Design Parameters on Web Site Usability

2008 ◽  
pp. 3525-3541
Author(s):  
Monideepa Tarafdar ◽  
Jie ("Jennifer") Zhang
Keyword(s):  
Web Sites ◽  
Web Site ◽  
Point Of View ◽  
Design Parameters ◽  
Task Completion ◽  
Design Strategies ◽  
Web Site Design ◽  
Site Design ◽  
Design Characteristics ◽  
Financial Impacts

Web site usability is concerned with how easy and intuitive it is for individuals to learn to use and interact with a Web site. It is a measure of the quality of a Web site’s presence, as perceived by users. The usability of Web sites is important, because high usability is associated with a positive attitude toward the Web site and results in higher online transactions. Poorly designed Web sites with low usability, on the other hand, lead to negative financial impacts. Existing approaches to Web site usability include measurement and tracking of parameters, such as response time and task completion time, and software engineering approaches that specify general usability guidelines and common practices during software development. This paper analyzes usability from the point of view of Web site design parameters. An analysis of usability and other design characteristics of 200 Web sites of different kinds revealed that design aspects, such as information content, ease of navigation, download delay, and Web site availability positively influence usability. Web site security and customization were not found to influence usability. The paper explains these results and suggests design strategies for increasing Web site usability.

The Challenge of Web Site Design for Global Organizations

2011 ◽  
pp. 103-136 ◽  
Author(s):  
Dianne Cyr ◽  
Carole Bonanni ◽  
John Bowes ◽  
Joe Ilsever
Keyword(s):  
Web Sites ◽  
Web Site ◽  
Future Research ◽  
Web Site Design ◽  
Global Organizations ◽  
Design Elements ◽  
Site Design ◽  
Online Business ◽  
Design Preferences ◽  
The U.S

The growth of Internet shopping motivates a better understanding of how e-loyalty is built online between businesses and consumers. In this study, Web site design and culture are advanced as important to Web site trust, Web site satisfaction, and e-loyalty in online business relationships. Based on data collected in Canada, the U.S., Germany, and Japan, the research considers (1) examining, within culture, preferences for design elements of a local vs. a foreign Web site, and subsequent participant perceptions of trust, satisfaction, and e-loyalty, and (2) comparisons between cultures for design preferences of local and foreign Web sites, and subsequent participant perceptions of trust, satisfaction, and e-loyalty. As predicted, similarities were greatest among Americans, Canadians, and Germans, with the Japanese representing a different and unique case. The results are discussed against hypothesized expectations. Implications for future research are outlined.

Understanding Web Site Usability

2011 ◽  
pp. 271-293
Author(s):  
Monideepa Tarafdar ◽  
Jie (Jennifer) Zhang
Keyword(s):  
Web Sites ◽  
Web Site ◽  
Point Of View ◽  
Design Parameters ◽  
Task Completion ◽  
Design Strategies ◽  
Web Site Design ◽  
Site Design ◽  
Design Characteristics ◽  
Financial Impacts

Web site usability is concerned with how easy and intuitive it is for individuals to presence, as perceived by users. The usability of Web sites is important because high usability is associated with a positive attitude and greater trust towards the Web site. Poorly designed Web sites with low usability lead to negative financial impacts. Existing approaches to Web site usability include measurement and tracking of parameters such as response time and task completion time, and software engineering approaches that specify general usability guidelines and common practices during software development. This chapter analyzes usability from the point of view of Web site design parameters. An analysis of usability and other design characteristics of 200 Web sites of different kinds revealed that design aspects such as information content, ease of navigation, download delay, and Web site availability positively influence usability. Web site security and customization were not found to influence usability. The chapter explains these results and suggests design strategies for increasing Web site usability.

Converting Browsers to Buyers

2011 ◽  
pp. 177-191 ◽  
Author(s):  
C. Ranganathan ◽  
Elizabeth E. Grandon
Keyword(s):  
Web Sites ◽  
Web Site ◽  
Independent Research ◽  
Web Site Design ◽  
Online Retail ◽  
Site Design ◽  
Online Business ◽  
Business To Consumer ◽  
Online Consumer ◽  
Online Web

In this chapter we explore the key elements in designing business-to-consumer Web sites. We synthesize the results of two independent research studies to delve upon the important considerations in developing and designing effective online retail sites. We examine Web site design from two perspectives. First, we examine how consumers view online Web sites and what factors they look for in effective retail sites. Second, we explore the top retail Web sites and identify the elements making up the top retailing Web sites. Then, we identify the gaps in current Web site practices and the online consumer expectations. Finally, we reflect upon this analysis to propose some important considerations in designing an effective online business-to-consumer Web site.

Web atmospheric qualities in luxury fashion brand web sites

2015 ◽  
Vol 19 (4) ◽  
pp. 384-401 ◽  
Author(s):  
Hyeonsoo Kim ◽  
Yun Jung Choi ◽  
Yuri Lee
Keyword(s):  
Customer Service ◽  
Web Sites ◽  
Web Site ◽  
Product Information ◽  
Web Site Design ◽  
Content Type ◽  
Fashion Brand ◽  
Site Design ◽  
Revisit Intentions ◽  
The Web

Purpose – The purpose of this paper is to explore the relationship between atmospheric qualities with different levels of task relevance in luxury fashion brand web sites and their impact on consumer attitude toward the site and brand, which is essential to build valid strategies for e-retailing. Design/methodology/approach – An empirical study was conducted and quantitative analyses of 292 respondents’ shopping experiences yielded findings that confirm the impact of atmospherics upon the shopper’s views of the web site and the brand. Structural equation modeling was used to test the research hypotheses. Findings – Both low task-relevant atmospherics (web site design, responsive customer service) and high task-relevant atmospherics (product information, convenience) affect the consumers’ revisit intentions toward the web site, while web site design directly affected brand attitude. The study also illustrates the mediating roles of product information and convenience to the relationships between web site design and responsive customer service and the consumers’ revisit intentions toward the site. Practical implications – This study provides insights for luxury e-tailing. Luxury e-tailers should understand the different effects depending upon the types of web atmospheric qualities and use them strategically. Originality/value – The main contribution of the study is to highlight the unique aspects of luxury online shopping in the Korean context. This study also contributes to e-commerce research by providing an expanded understanding of the interrelationship between types of web atmospheric qualities.

scholarly journals Why Swedish people play online poker and factors that can increase or decrease trust in poker Web sites: A qualitative investigation

2008 ◽  
pp. 80 ◽  
Author(s):  
Richard T.A. Wood ◽  
Mark D. Griffiths
Keyword(s):  
Customer Service ◽  
Web Sites ◽  
Web Site ◽  
Research Question ◽  
Web Site Design ◽  
Regulatory Requirement ◽  
Face To Face ◽  
Online Poker ◽  
Site Design ◽  
Responsible Gaming

Three face-to-face focus groups that included 24 online poker players were conducted in Stockholm to investigate their motivations for playing online poker and issues relating to their trust of poker Web sites. Casual players played because they liked the convenience, the ease of learning, the low stake size, the relief from boredom, and the social interactions. "Professional" players played to win money and utilised several features of the online game for psychological tactics. They also tended to play several tables at once. Factors that affected how much a player would trust an online poker Web site included the size and reputation of the operator, the speed with which winnings were paid out, the clarity of the Web site design, the technical reliability of the service, and the accessibility and effectiveness of the customer service. Responsible gaming measures also increased levels of trust by demonstrating company integrity and by reducing anxiety about winning from other players. The findings indicate that providing a safe online environment with effective responsible gaming measures may be much more than just a moral and regulatory requirement. Players in this study suggested that such features are sometimes necessary in order to achieve an enjoyable gaming experience. Consequently, responsible gaming initiatives and good business practice do not have to be mutually exclusive. Indeed, in this particular scenario, they might even be considered mutually dependent. This project was funded by Svenska Spel, the operators of the Swedish National Lottery. Other than agreeing to the research question, Svenska Spel had no say in how the research was carried out, the results that were reported, the conclusions that were drawn, or the editing of the report.

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