Cultural Differences in Social Media Usage and Beliefs and Attitudes towards Advertising on Social Media

2012 ◽  
pp. 123-141 ◽  
Author(s):  
Sara Kamal ◽  
Shu-Chuan Chu
Keyword(s):  
Social Media ◽  
Middle East ◽  
Cultural Differences ◽  
United Arab Emirates ◽  
Culturally Diverse ◽  
Media Use ◽  
Online Media ◽  
Daily Lives ◽  
Media Usage ◽  
Beliefs And Attitudes

Social media use is quickly integrating into the daily lives of consumers in the Middle East, where a large number of users represent a variety of cultural milieu. This chapter examines differences between Arab and non-Arab social media users in the United Arab Emirates (UAE), with respect to usage, beliefs, and attitudes towards social media advertising. The chapter also examines managerial and theoretical implications for communication across culturally diverse audiences via online media.

Divergent effects of social media use on meaning in life via loneliness and existential isolation during the coronavirus pandemic

2022 ◽  
pp. 026540752110669
Author(s):  
Peter J. Helm ◽  
Tyler Jimenez ◽  
Madhwa S. Galgali ◽  
Megan E. Edwards ◽  
Kenneth E. Vail ◽  
...  
Keyword(s):  
United States ◽  
Social Media ◽  
Meaning In Life ◽  
Media Use ◽  
The United States ◽  
Psychological Consequences ◽  
Social Media Use ◽  
Cross Sectional ◽  
Media Usage ◽  
Emotional Loneliness

Stay-at-home orders issued to combat the growing number of infections during the coronavirus pandemic in 2020 had many psychological consequences for people including elevated stress, anxiety, and difficulty maintaining meaning in their lives. The present studies utilized cross-sectional designs and were conducted to better understand how social media usage related to people’s subjective isolation (i.e., social loneliness, emotional loneliness, and existential isolation) and meaning in life (MIL) during the early months of the pandemic within the United States. Study 1 found that general social media use indirectly predicted higher MIL via lower existential isolation and social isolation. Study 2 replicated these patterns and found that social media use also predicted lower MIL via higher emotional loneliness, and that the aforementioned effects occurred with active, but not passive, social media use. Findings suggest social media use may be a viable means to validate one’s experiences (i.e., reduce existential isolation) during the pandemic but may also lead to intensified feelings concerning missing others (i.e., increased emotional loneliness). This research also helps to identify potential divergent effects of social media on MIL and helps to clarify the relationships among varying types of subjective isolation.

Private club members’ perceptions of social media

2017 ◽  
Vol 8 (1) ◽  
pp. 119-132 ◽  
Author(s):  
MiRan Kim ◽  
Ronald Cichy
Keyword(s):  
Social Media ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Content Type ◽  
Media Usage ◽  
Online Social Media ◽  
Usage Behavior ◽  
Perceived Enjoyment ◽  
Beliefs And Attitudes

Purpose Private club members belong to an organization where people with common interests, experiences, backgrounds and professions meet for social and recreational purposes. This study aims to examine the relationships among private club members’ perceptions of social media regarding perceived ease of use, perceived usefulness, perceived enjoyment, attitude toward social media involvement and behavioral intention toward social media usage. Design/methodology/approach An online survey was conducted among private club members across the USA (n = 571). The data were analyzed using structural equation modeling. Findings The findings of this study center on the perceptions of club members and their beliefs and attitudes associated with their social media usage behavior. This study extends the social media literature by supporting previous studies that suggest a causal flow from perceived ease of use to intrinsic and extrinsic motivations (perceived usefulness, perceived enjoyment) based on a motivational model. Research limitations/implications This study is meaningful for revealing the perceptions of private club members and their beliefs and attitudes associated with their social media usage behavior. It is untested whether this study’s model applies to other hospitality businesses. Future research could examine other segments and add other variables such as perceived security and trust. Practical implications This study can provide private club managers, and the members of the clubs that they lead, with a better understanding of online social media. Originality/value This study is one of a few empirical online social media studies in the area of the private club industry. This study seeks to provide baselines regarding social media perceptions and usage in the hospitality literature by providing a comprehensive model.

Social Media as a Communication Channel

2020 ◽  
pp. 115-131
Author(s):  
Yigit Yurder ◽  
Buket Akdol
Keyword(s):  
Social Media ◽  
Industry 4.0 ◽  
Media Use ◽  
Daily Life ◽  
Online Communication ◽  
Smart Devices ◽  
Media Usage ◽  
Digital World ◽  
Shared Content ◽  
Online Platforms

In digital world, people spend most of their time on social media. Social media has gone beyond being just an online communication platform. It has become a channel that users prefer to other online platforms, such as websites, blogs, forums to get information about various businesses, events, and individuals. With Industry 4.0, all devices are connected to online platform, smart devices get more place in daily life. Instead of accessing information through individual applications, consumers prefer to obtain information from the company's social media pages and/or the company's internal and external customers' shared content. The purpose of the chapter is to indicate the importance of social media use, for organizations to interact effectively with all stakeholders, and to explain the benefits of social media usage of organizations in terms of different functions with examples from best cases and results of empirical researches.

Impact of Social Media Readiness on Social Media Usage and Competitive Advantage

2019 ◽  
pp. 246-267
Author(s):  
Apoorv Durga ◽  
M. L. Singla
Keyword(s):  
Social Media ◽  
Competitive Advantage ◽  
Success Rate ◽  
Failure Rate ◽  
Media Use ◽  
The Other ◽  
Value Chains ◽  
Media Usage ◽  
Effective Implementation ◽  
Use Of Social Media

Usage of social media within organizations' value chains has been increasing rapidly. There are several benefits and savings projected due to usage of social media. As a result, there is also a lot of hype that is typical of any new web phenomenon. On the other hand, saner voices are cautioning against excessive hype and point to high failure rate of social media initiatives. Lack of best practices or frameworks and incomplete understanding of how to make best use of social media are some of the reasons cited for this high failure of social media initiatives. In addition, there are several other aspects related to governance, people, and processes that need to be addressed to improve success rate of these initiatives. Therefore, effective implementation of a social media initiative includes addressing all those aspects that relate to governance, people, and processes. The authors use a construct, “Social Media Readiness,” that encapsulates these aspects. This chapter summarizes research that shows how readiness can impact social media use.

scholarly journals New Rules of Engagement: How Adaptation To Online Media Changes Older Adults' Social Connectedness

2020 ◽  
Vol 25 (2) ◽  
pp. 182-197
Author(s):  
Eveline Hage ◽  
Marjolein van Offenbeek ◽  
Albert Boonstra
Keyword(s):  
Older Adults ◽  
Social Exclusion ◽  
Social Connectedness ◽  
Media Use ◽  
Adaptation Strategies ◽  
Online Media ◽  
Adaptation Process ◽  
Daily Lives ◽  
Norms And Values ◽  
Rapid Changes

Abstract Older adults often struggle to adjust to the rapid changes in the digitizing media landscape. In this article, we study, first, how 10 older adults adapt new online media into their daily lives and, by doing so, adjust to the changing “rules of engagement” that guide online-media use in their social surroundings. Second, we analyze how this adaptation process generates change in older adults' social connectedness. Results suggest that older adults' non-use of popular online media results in social exclusion. Enhancing their social connectedness, requires older adults to (partially) conform to new communication norms and values. Based on our findings, we propose three adaptation strategies that enhance both offline and online social connectedness.

Political Consumerism and Social Networking Usage

2022 ◽  
pp. 753-773
Author(s):  
Ozlen Ozgen ◽  
Veysel Karani Sukuroglu ◽  
Basak Akar
Keyword(s):  
Social Media ◽  
Media Use ◽  
The Internet ◽  
Political Consumerism ◽  
Social Media Use ◽  
Media Usage ◽  
Quota Sampling ◽  
Internet And Social Media

The main purpose of the study is to reveal the relations between the internet and social media usage and the basic motives behind the actions and engagements of political consumers departing from the thoughts and individual experiences of scholars. Therefore, the study first draws a framework of the political consumer, political consumerism, and the effects of political consumerism. Then it investigates the link between the internet and social media use and the aforementioned concepts. In other words, the purpose of the study is to analyze the extent to which internet and social media use and increase the likelihood of engaging in political consumerism through the method of a case study. As a method of sampling, quota sampling method was chosen. The in-depth interviews were performed in a semi-structured form to maintain the coherence and details. The results of this study and similar studies are thought to be beneficial for improving the quality of life for consumers, corporations, and governments related to agenda setting and policy making.

scholarly journals Social Media Usage Patterns: Research Note Regarding the Lack of Universal Validated Measures for Active and Passive Use

2019 ◽  
Vol 5 (2) ◽  
pp. 205630511984874 ◽  
Author(s):  
Briana M. Trifiro ◽  
Jennifer Gerson
Keyword(s):  
Social Media ◽  
Social Networking ◽  
Social Networking Sites ◽  
Media Use ◽  
General Measure ◽  
Social Media Use ◽  
Media Usage ◽  
Usage Patterns ◽  
Experimental Laboratory ◽  
Current Article

The existing literature regarding social media use provides extant evidence supporting the claim that usage patterns ultimately have the capability of impacting users. However, the vast majority of the literature is based upon experimental laboratory settings where participants are observed by researchers. The current article asserts that there is a significant deficiency within the discipline regarding the validated measurement of usage patterns of social networking sites (SNSs) and offers guidance for those who may want to develop a general measure.

Screen Time, Social Media Use, and Adolescent Development

2020 ◽  
Vol 2 (1) ◽  
pp. 485-502
Author(s):  
Candice L. Odgers ◽  
Stephen M. Schueller ◽  
Mimi Ito
Keyword(s):  
Social Media ◽  
Adolescent Development ◽  
Technology Use ◽  
Media Use ◽  
Empirical Support ◽  
Well Being ◽  
Positive Development ◽  
Social Media Use ◽  
Daily Lives ◽  
Social And Emotional

Adolescents spend much of their daily lives online, and fears abound that digital technology use, and social media in particular, is harming their social and emotional development. Findings to date do not support causal or robust associations between social media use and adolescents’ development. Instead, prior studies have produced a mix of small positive, negative, and often null associations. The narrative around social media and adolescent development has been negative, but empirical support for the story of increasing deficits, disease, and disconnection is limited. This article reviews what is known about the association between social media use and adolescent social and emotional well-being, identifies key limitations in current research, and recommends ways to improve science while also minimizing risk and creating opportunities for positive development in an increasingly digital and uncertain age.

scholarly journals Evaluation of Social Media Use Disorder in Medical Faculty Students

2019 ◽  
Vol 29 (Supplement_4) ◽  
Author(s):  
H Aygar ◽  
A Unsal ◽  
D Arslantas ◽  
B Isıktekin Atalay ◽  
C Cam ◽  
...  
Keyword(s):  
Social Media ◽  
Media Use ◽  
Short Form ◽  
University Education ◽  
Family Type ◽  
Study Group ◽  
Social Media Use ◽  
Grade Point ◽  
Media Usage ◽  
Income Status

Abstract Background Recently, social media usage disorder has become a behavioral addiction with the internet which has entered our daily life rapidly. One of the important factors considered to be associated with social media use disorder is thought to be loneliness. The aim of the study was to evaluate the social media use disorder in medical school students. Methods This study is a cross-sectional study conducted on the students who were studying in Eskisehir Osmangazi University Faculty of Medicine between January 2 and February 28, 2019. The study group consisted of 422 internet user students. The level of social media usage was assessed by Social Media Disorder Scale (SMD-scale). The level of loneliness was evaluated with the short-form of the UCLA Loneliness Scale (ULS-8). Mann Whitney U, Kruskal Wallis, Spearman correlation analysis were used. Results Of the participants 226 (53.6%) was male. The age of the study group ranged from 17 to 29 years and the mean (SD) was 19.78 (1.33) years. The scores obtained from SMD-scale ranged from 0 to 63, with a mean of 12.18±10.35 (median = 9.0). All students had at least one social media account. In the study, no difference was found between the scores obtained from gender, age group, father’s education status, family income status and family type. While the scores of the students whose mothers have a university education level are lower; those who spent more than 2 hours a day on social media had a higher score. There was a weak positive correlation between the scores obtained from SMD-scale and ULS-8 (p < 0.001, r = 0.215). There was a weak negative correlation between the scores obtained from the SMD-scale and the academic grade point average (p = 0.012, r = -0.123). Conclusions It is concluded that the correct use of social media can be increased by informing about this issue. Increasing platforms such as student clubs in which individuals could socialize in real life may be useful in reducing this disorder. Key messages Public health studies could help prevent social media use disorder transform into more serious health problem in future. Further studies are needed to determine the effects of social media use disorders on mental and physical health.

scholarly journals Social Media Use, Engagement and Addiction as Predictors of Academic Performance

2015 ◽  
Vol 7 (4) ◽  
pp. 86 ◽  
Author(s):  
Jamal J. Al-Menayes
Keyword(s):  
Social Media ◽  
Factor Analysis ◽  
Academic Performance ◽  
Media Use ◽  
Social Media Use ◽  
Media Usage ◽  
Social Media Addiction ◽  
Negative Effect ◽  
Performance Results ◽  
Predictors Of Academic Performance

<p>This study investigated the effect of social media usage, engagement, and addiction on academic performance. First, the results show that the amount of time one spends using social media affects academic performance in a negative way. The amount of time one spends using social media is negatively correlated with their academic performance. Second, the study examined the effect of social media engagement on academic performance. Results show the SMEQ had no significant impact on academic performance. This outcome indicates that, unlike social media usage, being engaged alone does not affect academic performance. Finally, the study looked at social media addiction and its effect on academic performance. Social Media Addiction Scale (SMAS) was used for this purpose. Factor analysis was again used to determine the dimensions of SMAS. The analysis yielded three factors. Two of these factors were negative predictors of academic performance. This is not surprising since addiction implies heavy usage that previously showed the same negative effect on academic performance.</p>

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