Social Networking for Businesses

2012 ◽  
pp. 603-618 ◽  
Author(s):  
Ritesh Chugh
Keyword(s):  
Web 2.0 ◽  
Social Networking ◽  
Information Content ◽  
Social Networking Sites ◽  
General Information ◽  
Online Social Networking ◽  
The World ◽  
Information Group ◽  
Pros And Cons ◽  
The Web

As expected, online social networking offers pros and cons for businesses, and it could be argued that this recent invention has taken the world by surprise as everybody is now coming to grips with the issues faced. Currently some businesses have allowed employees to adopt online social networking while others are wary. It is safe to assume that the non-adoption often stems from a lack of awareness of the benefits that social networking has to offer and the actions that businesses can take to negate the problems. This chapter provides a simple yet detailed overview into the world of online social networking. The pros and cons of social networking have been outlined and a review of four popular social networking sites (Facebook, MySpace, LinkedIn and Viadeo) focussing upon general information, group features, design and information content has been provided. It outlines some practical usage guidelines that can be adopted to make social networking successful. Ultimately to meet the demands of businesses in the age of the Web 2.0 cyberworld it has become more important than ever before to understand this trend-setting movement.

scholarly journals Web 2.0 Socail Network Sites And Facebook Marketing

2011 ◽  
Vol 2 (2) ◽  
pp. 708
Author(s):  
Andreas Chang
Keyword(s):  
Social Network ◽  
World Wide Web ◽  
Web 2.0 ◽  
Social Networking ◽  
Social Networking Sites ◽  
World Wide ◽  
Social Network Sites ◽  
The World ◽  
The Web ◽  
Marketing Budget

The use of Web 2.0 and Social Network Sites (SNS) has become an amazing phenomenon. In fact, one of the fastest-growing arenas of the World Wide Web is the space of so-called social networking sites. Face book, Tweeter, MySpace and other Social Network Sites have huge population of users. Almost seven hundred million people use Facebook, and hundreds of million others use other social networking sites. More and more advertisers switch their marketing budget to these SNS. This study contributes to our understanding of the Web 2.0 and the use of social networking websites by examining available literature. It seeks to understand what Web 2.0 and SNS mean, the trends, its functions and how they can be leveraged for marketing purposes.

Web 2.0 Social Networking Sites

2010 ◽  
pp. 248-266 ◽  
Author(s):  
D. Sandy Staples
Keyword(s):  
General Population ◽  
Web 2.0 ◽  
Social Networking ◽  
Social Networking Sites ◽  
Future Research ◽  
New Developments ◽  
Challenges And Opportunities ◽  
History Of ◽  
Definition Of ◽  
The Web

This chapter describes one of the Web 2.0 technologies, Social Networking Sites (SNS). A definition of SNS is offered, as is a short history of these sites. The existing research is reviewed and organized to summarize what we know about SNS usage (from the perspectives of student use, general population use and organizational use), and what we know about the antecedents and outcomes of SNS use. The chapter concludes with discussion of new developments, challenges and opportunities. There are many opportunities for future research and organizational applications of SNS as SNS adoption grows at incredible rates.

Capturing Online Collaboration in the Design Elements Model for Web 2.0 and Beyond

2010 ◽  
pp. 647-661
Author(s):  
T. Andrew Yang ◽  
Dan J. Kim ◽  
Tri Vu ◽  
Vishal Dhalwani
Keyword(s):  
Web 2.0 ◽  
Social Networking ◽  
Web Sites ◽  
Reference Model ◽  
Online Collaboration ◽  
Online Social Networking ◽  
Critical Feature ◽  
Design Elements ◽  
The Web

When analyzing the design elements of Web 1.0 applications, Rayport and Jaworski’s 7C Framework (2001) is a model commonly used by researchers. With the advancement of the Web into the Web 2.0 generation, the 7C Framework is insufficient in addressing a critical feature ubiquitously present in Web 2.0 applications, that is, collaboration. In our previous work, we had extended the 7C Framework into the 8C Framework by incorporating the collaboration element in order to capture the collaboration element in Web 2.0 applications (Yang, Kim, Dhalwani, & Vu, 2008). In this chapter, we present the 8C framework as a reference model for analyzing collaborative Web 2.0 applications, including online social networking Web sites and online collaborative sites such as Wikipedia.

scholarly journals Menemukan Kembali Aktivisme: Peran Jejaring Sosial pada Gerakan Sanitasi Charity Water

2013 ◽  
Vol 15 (1) ◽  
Author(s):  
Indah Gilang Pusparani
Keyword(s):  
Web 2.0 ◽  
Social Networking ◽  
Social Movement ◽  
Social Networking Sites ◽  
Water Movement ◽  
Social Activism ◽  
The World

Most sanitation movements in the world are physical, local-based, and limited to several beneficiaries in the near proximity of the sanitation project. Social networking sites, such as web 2.0, Facebook, YouTube, and Twitter, help to contribute to the reinvention of social activism, making sanitation movement more accessible and available for everyone despite of geographical constraint. This paper aims to analyze the role of social networking sites in shaping the character, the strategy, and the scope of sanitation movement charity: water, using the concept of social movement and social networks.This paper concludes that social networking sites contribute in shaping the charity: water movement to be platform-based and simpler to every users and activists in term of the character of movement. It shapes its strategy to be the platform to connect and mobilize people from around the world, making it accessible for international activists and beneficiaries. Social networking sites enable activism to reinvent itself.//

scholarly journals APPLICATION OF WEB 2.0 IN PRIVATE UNIVERSITY LIBRARIES OF NORTHERN NIGERIA USING THE THEORY OF MANNES LIBRARY 2.0.

2020 ◽  
Author(s):  
Abdullahi Bala Shehu
Keyword(s):  
Web 2.0 ◽  
Social Networking ◽  
Social Networking Sites ◽  
Private University ◽  
School Curriculum ◽  
Northern Nigeria ◽  
University Libraries ◽  
Web Tool ◽  
Ict Infrastructure ◽  
The Web

This paper investigated application of web 2.0 to private university libraries of northern part ofNigeria based on Mannes theory which emphasizes on changing scenario of librarianship withthe presence of the web, (10) private university libraries website which are of quality and ICTcompliant by Nigerian standard were surveyed to identify the presence of web 2.0 toolapplication and purpose for application. Only (4) 40% had applied web 2.0 tool, the mostapplied web tool was WebOPAC followed by social networking sites, and (1) private universitylibrary had applied RSS, no other web tool have been applied. Even with the web 2.0 boom andadvantages web 2.0 provides to library professional for interaction, the application is still verymuch low in Nigerian libraries. The study recommends Training of library professionals,provision of ICT infrastructure, restructuring of library school curriculum.

scholarly journals Do You Have Social Profile? Users And Non-Users Of Social Networking Sites In The Web 2.0

2011 ◽  
Vol 15 (5) ◽  
pp. 41-50 ◽  
Author(s):  
Carlota Lorenzo-Romero ◽  
Maria-del-Carmen Alarcon-del-Amo ◽  
Miguel-Angel Gomez-Borja
Keyword(s):  
Web 2.0 ◽  
Social Networking ◽  
Social Networking Sites ◽  
Active Role ◽  
Professional Relationships ◽  
Knowledge Framework ◽  
Internet Users ◽  
Interactive Behaviour ◽  
The Web

In light of the increasing importance of Social Networking Sites (SNSs) for both personal and professional relationships, the aim of this work is to contribute to the knowledge framework regarding the interactive behaviour of Internet users, particularly within Web 2.0, describing its evolution from Web 1.0. Moreover, this paper analyses the different behaviours on the Web by people who use or not use SNSs, as well as to determine whether any such differences are significant in order to discover the reasons why these people participate. As results, initial characterization of the users themselves is followed by an analysis of the main differences between users and non-users of these applications. With this information, companies can play an active role in this Social Web by becoming company 2.0 and participating actively in already existing SNSs or creating their own social network service.

Social Networking Sites- An Addiction among Youth

2017 ◽  
Vol SED2017 (01) ◽  
pp. 11-13
Author(s):  
Archana Tiwari
Keyword(s):  
Social Networks ◽  
Social Networking ◽  
Internet Addiction ◽  
Social Networking Sites ◽  
Social Network Sites ◽  
Social Dimension ◽  
The Internet ◽  
Advantages And Disadvantages ◽  
The World ◽  
The Web

The last decade witnessed an explosion of social networks such as Facebook, twitter, Instagram etc, which added a new social dimension to the web. While such networks have made people, communities and groups with shared interests stay more “connected”. Internet addiction and surfing so many social network sites on internet is an addiction and moreover this particular also started being recognized as psychological disorders all over the world. While several 90′s studies focused on Internet addiction, the next decade saw the growth of a new addiction related to all manner of social networking sites, especially the current king of the jungle: Facebook. This study investigated the existence of Internet addiction among youth and how users are becoming addicted to the Internet in much that same way that others became addicted to drugs or alcohol which resulted in academic and what are the advantages and disadvantages of social networking sites.

Social Networking, Adult Learning Success and Moodle

2010 ◽  
pp. 68-80 ◽  
Author(s):  
Margaret Martinez ◽  
Sheila Jagannathan
Keyword(s):  
Online Learning ◽  
Adult Learning ◽  
Web 2.0 ◽  
Social Networking ◽  
Learning Experience ◽  
Web Content ◽  
Online Learners ◽  
The World ◽  
To Come ◽  
The Web

We know that technology is rapidly changing the world and it is hard to keep up. Social networking is the latest online trend we need to learn about. This chapter will consider the enormous changes that impact learners of all ages and offer some insights and resources for those professionals who want to provide more than just another lonely online learning experience. Social networking activities – including sites, blogs, chats, forums and wikis - are emerging to facilitate collaboration and knowledge sharing among adult online learners. The loneliness of the Web 1.0 is passé and the read-only, passive mode of adult learning is fading away. The term Web 2.0 has been used to describe all the new applications useful for a new collaborative or social approach to sharing and repurposing Web content to learn. Just as communities were important in prehistoric times, today online communities are an inherent and critical part of the Web learning experience. Implicit in most Web 2.0+ applications are social activities which help users network, share, create content, seek or research information, or contribute and interact with others. Youthful online learners are a driving force in this new social change, a change that adults can learn from and embrace. Our young Web users find technology is second nature and are unconsciously changing the paradigm of online learning as they communicate and socialize in a variety of new ways on the Web. Many adults are already following this trend. However, these ways of learning can only become mainstream only when many more adults who are responsible for adult learners learn to use the host of networking tools available. Moodle is an example of a popular open source application used successfully by many around the world. Understanding how to support collaborative online learning activities successfully can offer a huge leap towards greater online learning confidence, contribution and achievement. More is yet to come to change the paradigm of online learning and social networking in the future.

Social Networking, Adult Learning Success and Moodle

2010 ◽  
pp. 980-992 ◽  
Author(s):  
Margaret Martinez ◽  
Sheila Jagannathan
Keyword(s):  
Online Learning ◽  
Adult Learning ◽  
Web 2.0 ◽  
Social Networking ◽  
Learning Experience ◽  
Web Content ◽  
Online Learners ◽  
The World ◽  
To Come ◽  
The Web

We know that technology is rapidly changing the world and it is hard to keep up. Social networking is the latest online trend we need to learn about. This chapter will consider the enormous changes that impact learners of all ages and offer some insights and resources for those professionals who want to provide more than just another lonely online learning experience. Social networking activities – including sites, blogs, chats, forums and wikis - are emerging to facilitate collaboration and knowledge sharing among adult online learners. The loneliness of the Web 1.0 is passé and the read-only, passive mode of adult learning is fading away. The term Web 2.0 has been used to describe all the new applications useful for a new collaborative or social approach to sharing and repurposing Web content to learn. Just as communities were important in prehistoric times, today online communities are an inherent and critical part of the Web learning experience. Implicit in most Web 2.0+ applications are social activities which help users network, share, create content, seek or research information, or contribute and interact with others. Youthful online learners are a driving force in this new social change, a change that adults can learn from and embrace. Our young Web users find technology is second nature and are unconsciously changing the paradigm of online learning as they communicate and socialize in a variety of new ways on the Web. Many adults are already following this trend. However, these ways of learning can only become mainstream only when many more adults who are responsible for adult learners learn to use the host of networking tools available. Moodle is an example of a popular open source application used successfully by many around the world. Understanding how to support collaborative online learning activities successfully can offer a huge leap towards greater online learning confidence, contribution and achievement. More is yet to come to change the paradigm of online learning and social networking in the future.

Effective Virtual Learning Environment through the Use of Web 2.0 Tools

2014 ◽  
pp. 143-153
Author(s):  
Huseyin Bicen
Keyword(s):  
Learning Environment ◽  
Web 2.0 ◽  
Social Networking ◽  
Social Networking Sites ◽  
Virtual Learning ◽  
Virtual Learning Environment ◽  
Web 2.0 Tools ◽  
Effective Learning ◽  
Positive Effects ◽  
The Web

The use of social networking sites and Web 2.0 tools is increasing. Research shows that education via Web 2.0 tools increases students' motivation and their interest in the learning. Therefore, a teaching environment can be created using social networking sites in which Web 2.0 tools allow effective learning. In this chapter, some of the Web 2.0 tools available for effective virtual learning environment creation are examined. Suggestions are provided regarding possible uses of tools such as Classmint, Pinterest, Voki, Screenleap, Pageflip-flap, Youtube, Prezi, Secondlife, Animoto, Sketchfu, and Quizrevolution, and their positive effects on students.

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