Development of a Measurement Instrument for Website Design Utilizing Analytic Hierarchy Process (AHP) Multi-Attribute Decision Modeling

2015 ◽  
Vol 11 (3) ◽  
pp. 18-30
Author(s):  
Ron Cheek ◽  
Martha L. Sale ◽  
Colleen Schwarz

For many organizations their websites are the first impression customers have of their companies. The impact and importance of web design on organizations continues to dramatically increase. Yet many organizations continue to struggle to find tools to strategically analyze their websites and overall online presence. While there have been numerous studies offering “best practices” for website design, most of these are dated and do not take into consideration new applications and social media tools that come into the market. In our research over 900 surveys were conducted on Inc. Magazine's Top 500 list (2011-13) of fastest growing companies in the United States. The analysis of these surveys resulted in a list of shared elements (best practices) common to the websites surveyed. Through the use of the Analytic Hierarchy Process (AHP) Multi-attribute Decision Model, we developed a measure by which companies can assess their web presence in comparison to this best practices model. This model provides an internally consistent, robust model against which to measure an organization's website.

Author(s):  
Ron Cheek ◽  
Martha Sale ◽  
Colleen Carraher Wolverton

The success of an organization's website is determined by the user's experience (UX). Yet many organizations continue to struggle to find tools to strategically analyze the UX's satisfaction with their websites and overall online presence. While there have been numerous studies offering “best practices” for website design, most of these are dated and do not take into consideration UX's experience and social media tools that come into the market. In this chapter, over 900 surveys were conducted on Inc. Magazine's Top 500 list (2011-13) of fastest growing companies in the United States. The analysis of these surveys resulted in a list of shared elements (best practices) common to the websites surveyed. Through the use of the analytic hierarchy process (AHP) multi-attribute decision model, the authors developed a measure by which companies can assess their customer's experience and compare it to these best practices model. This model provides an internally consistent, robust model against which to measure an organization's website based on the user's experience (UX).


2019 ◽  
Vol 37 (3) ◽  
pp. 327-345 ◽  
Author(s):  
Fawzeia Abdulla Al Marzooqi ◽  
Matloub Hussain ◽  
Syed Zamberi Ahmad

Purpose The purpose of this paper is to explore certain resources, capabilities and competencies needed to improve the performance of physical asset management (PAM). Design/methodology/approach The analytic hierarchy process (AHP) is used to select and prioritize the most appropriate factors for improving performance. A multi-criteria approach is used to analyze and compare the importance of 6 main criteria and 18 subcriteria identified from a survey of relevant literature. Findings The study revealed that not all factors are viewed as having equal importance in improving PAM performance, as three of the main factors attained greater importance among the six factors. Research limitations/implications This study explored the factors required for managing assets only within the third stage of asset lifecycle, that is, the utilization stage. It is recommended that future studies be conducted in such a way as to determine the importance of similar factors in the other stages of the asset lifecycle, or to identify new factors and add new criteria. Practical implications Knowledge of the differential impacts of the factors on the performance of PAM can impact asset managers and decision makers in their allocation of resources and focus their work on the highest-ranked rather than the lowest-ranked factors. Also, AHP used provides an effective mean for asset managers to identify priorities among decision criteria in their organization. Originality/value To date, no study has explored the impact of six combined factors on the performance of PAM. Previous studies have found that these factors each had equal importance. However, their relative ranking in practice and when they appear together have remained unrecognized.


2007 ◽  
Vol 40 (4) ◽  
pp. 1904 ◽  
Author(s):  
G. Bathrellos ◽  
H. Skilodimou

This study is aimed at the evaluation of the erosion risk at the drainage basin of Malakasiotiko stream in Trikala prefecture, using a Geographic Information System (GIS). A database from six factors that influence erosion namely slope, lithology, drainage density, tectonic features density, land use and rainfall inserted into GIS. Each factor was grouped in various classes. A method known as Analytic Hierarchy Process (ΑΗΡ) was applied to rate the individual classes of each factor and weight the impact of one factor against the other in order to determination their importance to erosion process. The results of the ΑΗΡ application in combination with GIS techniques were used to estimate the overall erosion risk and create the erosion risk map. The study area was divided into three zones of erosion risk. High erosion risk zones are mostly located on the northwest, west and south parts of the drainage basin of Malakasiotiko stream. The erosion risk map of the study area can be a useful geologic and géomorphologie criterion for the land use planning.


2013 ◽  
Vol 756-759 ◽  
pp. 810-813
Author(s):  
Xiao Na Zhu ◽  
Feng Ping Wu

The development of E-Commerce has become the main tendency, so the importance of website building should also be taken seriously. The paper designs a system of comprehensive evaluating depends on the basic demands of website building, and begins with four aspects, which mainly includes website function, website content, website implement and application, and website promotion. Then this paper establishes the judgment matrixes of A-B and B-C and check their consistency to get the assessment matrix of A-C based on the analytic hierarchy process (AHP), at last we get the total index weight rank which represents the important level of every specific index relative to the final goal. This research mainly aims at promoting the standardization development of website.


2020 ◽  
Vol 2020 ◽  
pp. 1-10
Author(s):  
Kun He ◽  
Liang Pei ◽  
Xiang Lu ◽  
Jiankang Chen ◽  
Zhenyu Wu

Dam is an important part of the national infrastructure, and its safety has been widely concerned. Risk identification of dams plays a significant role in risk assessment and control. Finding out some critical failure paths through adopting timely measures can help reduce the risk occurrence probability effectively. This paper develops an identification method based on the credibility and the interval analytic hierarchy process (IAHP) methods, namely, consistency and difference-based interval analytic hierarchy process (CDB-IAHP) method, to identify the critical failure paths of dams exactly considering the dynamic cognition degree of decision-makers. Based on the fault tree analysis (FTA) method, the framework and analysis for critical failure paths identification of a gravity dam and an Earth-rockfill dam are conducted and made. The results show that the critical failure paths obtained by the proposed method are in line with the statistical data, and the importance of disaster causing factors has some difference with the traditional method. Additionally, some engineering and nonengineering measures are suggested to reduce the impact of potential failure paths. The applications demonstrate that the proposed method shows good applicability for risk analysis and critical failure path mining of dams.


2013 ◽  
Vol 805-806 ◽  
pp. 793-800 ◽  
Author(s):  
Feng Yao ◽  
Zhong Hui Zhang ◽  
Le Zhang He

Transformers state comprehensive assessment to provide the basis for the repair and maintenance of power transformers .Based on the fault tree analysis (FTA) to find out the impact of the failure of the power transformer factors, and the establishment of the index system to assess the state of the power transformer, application 3 scale analytic hierarchy process assessment model for the establishment of the state of the transformer , and thus the transformer state is divided into five levels. Through the classification of the more conducive to the staff to understand the transformer condition, reasonable arrangements for the maintenance plan .Case analysis to prove, based on the comprehensive assessment of the fault tree and power transformer condition of the Analytic Hierarchy Process method is reasonable and effective.


Sign in / Sign up

Export Citation Format

Share Document