Bridging scholarship and the media industry: how public broadcasting works with academia Linda Simensky

Author(s):  
Lalu Ramli N ◽  
Sulhaini Sulhaini ◽  
Lalu M. Furkan

The broadcasting law number 32, 2002 provides space for developing local broadcasting institutions in the regions, including the Local Public Broadcasting Institute (LPPL) Selaparang TV. On the other hand, the proliferation of local TV also raises many doubts because its competition is also increasing. As a business entity, local televisions face many challenges. Local televisions and other industries need the income that supports its survival as part of the media industry. With a limited source of media income, local television existence inevitably is threatened. Moreover, there are not many large industries or companies in Nusa Tenggara Barat province that can support local broadcasting institutions' sustainability. This phenomenon is interesting to study how local TV can survive in a competitive broadcasting industry with limited advertising sources. The object of this research took one of the local TV stations in East Lombok, Nusa Tenggara Barat province, namely the Local Public Broadcasting Institute (LPPL) Selaparang TV. The data analyzed relied on a media ecology approach. The method used to analyze the data from fieldwork is a descriptive qualitative approach


2018 ◽  
Vol 5 (2) ◽  
pp. 45-49
Author(s):  
Sindy Amalia Putri ◽  
Anis Endang SM

TVRI Bengkulu Public Broadcasting Institution (LPP) which is supposed to be responsible for the welfare of its workers, especially freelancers, is more concerned with the workload of its workers because a person's workload must be appropriate and balanced against the physical and psychological abilities of workers. This study aims to determine the commoditization of workers carried out on TVRI Bengkulu television station. This research method uses qualitative research methods which are presented descriptively. Informants in this study used purposive sampling, namely Kasubsi TVRI Bengkulu Program, Journalists, News Administration, News Broadcasters, and employees who had worked at TVRI Bengkulu from various fields such as Journalists, Production Engineering, and Program Staff. Methods of collecting data using observation, in-depth interviews, and documentation. Data analysis techniques use the method of constant cooperative technique. Based on the results of the study, it can be seen that the occurrence of Commoditization of Workers in the TVRI Bengkulu Public Broadcasting Institution is true, this is indicated by the existence of work inequality ranging from additional work to the salary system obtained. When referring to the theory put forward by Vincent Mosco the media make optimal use of energy and mind by forcing them to do more than one job as a form of employee loyalty to the media industry.


MEDIAKITA ◽  
2019 ◽  
Vol 3 (2) ◽  
Author(s):  
Ulfi Nurfaiza

TVRI (Televisi Republik Indonesia) seeks to provide wise information for the public. However, because in the current era of the rapid rise of the media industry, it is very important that the TVRI Public Broadcasting Institution re-emerges before the public with a new identity as a counterweight and newshighlight that is able to voice community rights and promote cultural values and local wisdom. In rebranding, there are a number of things carried out by LPP TVRI namely implementing the Power Marketing mindset, which lies in 3 keys, first moving is done before TVRI rebranding can be passed from Kepsta, starting to form a small team for rebranding preparation. Second, Caring (caring) byinvolving every community and having innovation in developing companies such as the emergence of a new program ‘’ Good Morning East Java ‘’ which has the aim to greet residents and serve the East Java people. Third, Innovation is an effort of LPP TVRI to produce new products and innovations to move forward with the aim of being an institution that has a vision and mission for unifying the nation. This can be seen in the change in the new logo, color and organizational culture. In the perspective of the Islamic Media Industry, Islam is a religion that strongly advocates for creating brotherhood and unity of various differences. TVRI as public television also implements as its slogan the unifying media of the nation, naturally responsible as a media that is able to disseminate interestinginformation with the aim of being a media that is able to serve the public so as to create brotherhood.Keywords: Rebranding; Logo; Islamic Media Industry


Author(s):  
Liana MacDonald ◽  
Adreanne Ormond

Racism in the Aotearoa New Zealand media is the subject of scholarly debate that examines how Māori (Indigenous Peoples of New Zealand) are broadcast in a negative and demeaning light. Literature demonstrates evolving understandings of how the industry places Pākehā (New Zealanders primarily of European descent) interests at the heart of broadcasting. We offer new insights by arguing that the media industry propagates a racial discourse of silencing that sustains widespread ignorance of the ways that Pākehā sensibilities mediate society. We draw attention to a silencing discourse through one televised story in 2018. On-screen interactions reproduce and safeguard a harmonious narrative of settler–Indigenous relations that support ignorance and denial of the structuring force of colonisation, and the Television Code of Broadcasting Practice upholds colour-blind perceptions of discrimination and injustice through liberal rhetoric. These processes ensure that the media industry is complicit in racism and the ongoing oppression of Indigenous peoples.


Author(s):  
Godwin Iretomiwa Simon

This article examines the contextual challenges that characterize the video on demand (VOD) market in Africa. It provides critical analysis of the creative strategies employed by Nigeria-based streaming services to navigate the peculiar business environment on the continent. This research is on the background of the poor Internet infrastructure and economic divides in many African countries including Nigeria. Streaming services operating in these markets must understand a context where Internet access is complicated on the levels of availability and/or affordability, including significant lack of confidence in e-payment facilities. All these, together with epileptic power supply and poor standard of living, indicate that streaming services must innovate to capture subscribers within the continent. Despite the harsh operational environment, streaming services in Nigeria have continued to increase in number within the past 5 years. This is attributed to the transnational reach of the streaming services as they are patronized by Africans in diaspora across the globe, while they also enjoy popularity within African countries. This article specifically focuses on the innovative strategies employed by Nigerian streaming services to operate within their African markets in the context of their peculiar challenges. In so doing, it extends extant scholarship about Internet-distributed video using the African context. This article is situated within the Media Industry Studies framework and draws from semi-structured interviews with 7 streaming executives in Nigeria and 10 creative professionals in the Nigerian Video Film Industry (Nollywood). It also relies on desk research of press reports, industry publications, as well as the interfaces of streaming portals. This article underscores the necessity of contextualized research with the digital turn in video distribution. Through contextualized analysis of VOD market realities in a less studied terrain like Africa, it aligns with scholarly call to expand theories of Internet-distributed video to marginal contexts.


2013 ◽  
Vol 33 (1) ◽  
pp. 83-98 ◽  
Author(s):  
Martina Ladendorf

Abstract The borders between the media genres journalism and information or PR are blurring, and this development is especially noticeable among freelance journalists. How does this affect freelance journalists, particularly their ethical reasoning? Thirteen interviews with freelancers living in a peripheral northern county in Sweden were analyzed, using a combination of discourse analysis and narrative theory methods and a virtue ethics theoretical framework. It was found that 11 out of 13 informants worked occasionally or regularly with information-type assignments. To sustain the informants’ professional roles and selfidentities of integrity and impartiality, having boundary settings between, first, information/ PR and journalist roles and, second, information and journalist type assignments was crucial. It was evident that individual ethics had replaced professional principles. The freelancers reflexively process media industry constraints, together with their everyday working conditions, in a situation where the ideals and norms of the profession constitute the background for their individual action ethics.


2020 ◽  
Vol 33 (1) ◽  
pp. 26
Author(s):  
Jokhanan Kristiyono ◽  
Rachmah Ida ◽  
Musta'in Mashud

This research analyses and describes in detail how the digital biennale activities that are a part of the Indonesian Digital art community has become a form of criticism and silent resistance to the social hegemony. It refers to the ideology, norms, rules, and myths that exist in modern society in Indonesia, especially the reproduction of hoax content. Hoax refers to the logic people who live in a world of cyber media with all of its social implications. This phenomenon is a problem, and it is at the heart of the exploration of the art community in East Java Biennale. The critical social theory perspective of Gramsci’s theory forms the basis of this research analysis. The qualitative research approach used a digital ethnomethodology research method focused on the online and offline social movements in the Biennale Art Community. The data collection techniques used were observation and non-active participation in the process of reproduction-related to the exhibition of Indonesian Biennale digital artworks. It was then analyzed using Gramsci’s hegemony theory. The purpose of this study was to describe the process of social movements in a digital format conducted by the Indonesian Biennale when reproducing works of art to counteract the dominance and hegemony of the Hoax phenomenon in Indonesia. The benefit of this research was that it obtained a preposition of Gramsci’s hegemony theory in the world of digital art as created by contemporary Indonesian Biennale artists. Digital technology has had a tremendous effect on the media industry, government, trade, informal industry sector, human resources, urban planning, services, disaster relief, health, education, religion, artistic and cultural expression, in addition to various other fields. The conclusion obtained from this research is that there is a formation of a new hegemony, a digital hegemony. This new hegemony is of particular concern for the digital artists in East Java Biennale. Through the digital format works, the artists also try to communicate their art as a form of silent resistance, protest, and criticism of the hegemony that occurs in society, referring to the ideology, norms, and myths. It can be called a digital counter-hegemony.s


2021 ◽  
Vol 29 (2) ◽  
pp. 324-337
Author(s):  
Elena S. Pinchuk

The article reviews the trends in the media industry landscape formation based on content as a source of economic processes taking place in the industry. A wide range of expert opinions, reflecting the current changes was collected and analyzed. The life cycle of content is examined and the key trends in its production, packaging, distribution and consumption are highlighted. The attention is focused on the economic and technological factors that determine each of the trends, for instance, a change in the model of media consumption, the development and distribution of OTT platforms as a new way of delivering content, as well as a rapid transition to a new technological level. The latest statistical data from Russian and foreign sources support the reviewed trends. There is a separate description of the coronavirus pandemic impact consequences on the global media and the Russian industry in particular, and the key aspects of the development of the industry are identified in the current period on its basis.


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