تقويم فاعلية برنامج التدريب الميداني في كلية فلسطين التقنية من وجهة نظر طلبتها

ملخص: هدفت الدراسة إلى معرفة دور أخلاقيات التسويق بأبعادها (الصدق والأمانة، المسؤولية، العدالة، المواطنة) في تعزيز الصورة الذهنية لمستخدمي شركة جوال بقطاع غزة، وقد استخدم الباحثان المنهج الوصفي التحليلي، وتكون مجتمع الدراسة من جميع مستخدمي شركة جوال، وكانت الاستبانة أداة جمع البيانات، وتم تطبيق أسلوب العينة العشوائية الطبقية، وبلغت عينة الدراسة 384 مبحوثاً وكانت نسبة الاسترداد 66.4% وحللت البيانات باستخدام برنامج SPSS الاحصائي، وكان من أهم النتائج أنه توجد علاقة ارتباطية قوية إيجابية بين أخلاقيات التسويق (الصدق والأمانة، المسؤولية، العدالة، المواطنة) وتعزيز الصورة الذهنية لمستخدمي شركة جوال، واتضح أن هناك درجة موافقة متوسطة بنسبة 59.90%، على أخلاقيات التسويق لدى شركة جوال، وأيضاً درجة موافقة متوسطة للصورة الذهنية لدى مستخدمي شركة جوال بنسبة 61.30%. الكلمات المفتاحية: أخلاقيات التسويق، الصورة الذهنية. Abstract The study aimed to know the role of marketing ethics with its dimensions (verity, honesty, responsibility, justice, citizenship), In enhancing the mental image of Jawwal users in the Gaza Strip, The researchers used the descriptive analytical method, The study population consists of all Jawwal users, questionnaire was the main tool for data collection, Stratified random sample method was applied , and the study sample was 384 ‎ respondents, The recovery rate was 66.4%, the data was analyzed using SPSS statistical program, one of the most important results was that there is a strong positive correlation between marketing ethics, (verity, honesty, responsibility, justice, citizenship), and enhance the mental image of Jawwal users, and an average approval level of 59.90% was found on Jawwal’s marketing ethics. Also, the average approval of the mental image of Jawwal users by 61.30%. Keywords: marketing ethics, mental image.

هدفت الدراسة إلى معرفة دور أخلاقيات التسويق بأبعادها (الصدق والأمانة، المسؤولية، العدالة، المواطنة) في تعزيز الصورة الذهنية لمستخدمي شركة جوال بقطاع غزة، وقد استخدم الباحثان المنهج الوصفي التحليلي، وتكون مجتمع الدراسة من جميع مستخدمي شركة جوال، وكانت الاستبانة أداة جمع البيانات، وتم تطبيق أسلوب العينة العشوائية الطبقية، وبلغت عينة الدراسة 384 مبحوثاً وكانت نسبة الاسترداد 66.4% وحللت البيانات باستخدام برنامج SPSS الاحصائي، وكان من أهم النتائج أنه توجد علاقة ارتباطية قوية إيجابية بين أخلاقيات التسويق (الصدق والأمانة، المسؤولية، العدالة، المواطنة) وتعزيز الصورة الذهنية لمستخدمي شركة جوال، واتضح أن هناك درجة موافقة متوسطة بنسبة 59.90%، على أخلاقيات التسويق لدى شركة جوال، وأيضاً درجة موافقة متوسطة للصورة الذهنية لدى مستخدمي شركة جوال بنسبة 61.30%. The study aimed to know the role of marketing ethics with its dimensions (verity, honesty, responsibility, justice, citizenship), In enhancing the mental image of Jawwal users in the Gaza Strip, The researchers used the descriptive analytical method, The study population consists of all Jawwal users, questionnaire was the main tool for data collection, Stratified random sample method was applied , and the study sample was 384 ‎ respondents, The recovery rate was 66.4%, the data was analyzed using SPSS statistical program, one of the most important results was that there is a strong positive correlation between marketing ethics, (verity, honesty, responsibility, justice, citizenship), and enhance the mental image of Jawwal users, and an average approval level of 59.90% was found on Jawwal’s marketing ethics. Also, the average approval of the mental image of Jawwal users by 61.30%.


هدفت الدراسة التعرف إلى دور الذكاء الاستراتيجي في تطوير الأداء المؤسسي في المنظمات الصحية غير الحكومية بقطاع غزة. وقد استخدم الباحثان المنهج الوصفي التحليلي، وتم اختيار مجتمع الدراسة من موظفي المنظمات الصحية غير الحكومية بقطاع غزة حيث بلغ عددها (52) منظمة بعدد موظفين (936) موظفًا، وتم اختيار عينة عشوائية طبقية، واستخدمت الاستبانة لجمع البيانات، وبلغ حجم عينة الدراسة (246) موظفًا، وتم توزيع استبانات على عدد المبحوثين وفقًا لعينة الدراسة، وتم استرداد (234) استبانة بنسبة استرداد (95.1%). وتوصلت الدراسة إلى مجموعة من النتائج أهمها: وجود علاقة ذات دلالة إحصائية بين عناصر الذكاء الاستراتيجي وتطوير الأداء المؤسسي في المنظمات الصحية غير الحكومية بقطاع غزة، ووجود أثر ذو دلالة إحصائية بين عناصر الذكاء الاستراتيجي (تفكير النظم، الشراكة، الدافعية) وتطوير الأداء المؤسسي في المنظمات الصحية غير الحكومية بقطاع غزة، وتبين أن باقي المتغيرات تأثيرها ضعيف. وأوصت الدراسة بمجموعة من النقاط أهمها: ضرورة اهتمام الإدارة العليا في المنظمات الصحية غير الحكومية بجميع عناصر الذكاء الاستراتيجي، والعناصر التي تساهم في تطوير الأداء المؤسسي التي أظهرت النتائج أهميتها، وأثرها في تطوير الأداء المؤسسي. This study aimed to identify the role of strategic intelligence in developing institutional performance in health NGOs in the Gaza Strip. The researchers used the descriptive analytical method, and the study population was selected from the staff of the non-governmental health organizations in the Gaza Strip, where the number of (52) organizations with the number of employees (936) employees, and a stratified random sample was used, and the questionnaire was used to collect data, and the size of the study sample was (246) Employee, questionnaires were distributed to the number of respondents according to the study sample, and (234) questionnaires were retrieved with a percentage of recovery (95.1%). The study reached a set of results, the most important of which are: a statistically significant relationship between the elements of strategic intelligence and the development of institutional performance in non-governmental health organizations in the Gaza Strip, and a statistically significant effect between the elements of strategic intelligence (systems thinking, partnership, motivation) and the development of institutional performance in organizations Non-governmental health in the Gaza Strip, and it was found that the rest of the variables have a weak effect. The study reached a set of recommendations, the most important of which are: the need for senior management in non-governmental health organizations to pay attention to all elements of strategic intelligence, and the elements that contribute to the development of institutional performance whose results have shown importance, and their impact on developing institutional performance.


Author(s):  
Esmail Kassim ◽  
Allaa El Ukosh

The study aimed to examin the role of human resources information systems in their dimensions (Training Information Systems, Performance Appraisal Information Systems, Employment Information Systems, Incentive Information Systems, HRIS Information Systems), in enforacing knowledge management in its dimensions, (Knowledge generation, knowledge storage, knowledge dissemination, knowledge application) in the Ministry of Transport in the Gaza Strip. The researchers used the descriptive analytical method. The study population consisted of all employees in supervisory positions in the Minstry of Transport. The questionnaire was used to collect the data required data. The number of respondents was of 62 respondents with a recovery rate (82.3%). Data was analyzed using SPSS statistical program. The study showed that there is a statistically significant relationship between the application level of human resources information systems and knowledge management application in the Minstry of Transport. In addition, the application level of human resources information systems impacts the ?application level of knowledge management at a rate of (83.40%).


Author(s):  
Rafat M. S. El-Ewadi

The study aimed to get to know the Degree check of the future role of the Pre-service teachers Palestinian universities based on the employment of modern technological innovations in their view, For achieving the study objectives, the researcher has developed a questionnaire consists of (62) paragraphs, whereas the study population consists of (794) students from the Palestinian Universities, and hired a researcher statistical methods (SPSS) .The study found that the Degree check of the future role of the Pre-service teachers Palestinian universities based on the employment of modern technological innovations from the perspective of students' ability (3.52), a with a relative weight (70.3%) among the study sample. The findings revealed that there were no statistically significant differences at (α≤0.05) in the future role of Pre-service teachers Palestinian universities based on the employment of modern technological innovations as seen by university Pre-service teachers the Gaza Strip due to the variable sex (male, female), and variable university in both (Al-Azhar and Al-Aqsa); while no statistically significant due to the variable university estimate differences, there is a difference in the degree of response among the study sample attributed to (excellent / very good). The study made a number of recommendations and suggestions.


Author(s):  
Jehad Shehab

This study aims to identify the Palestinian women involvementin the politics during the Israeli siege on Gaza between 2006 and 2014. Inregard to achieve the objective of the study, the researcher designed aquestionnaire with a purpose of collecting the required data. Theframework of the study has used quantitative methodology, usingquestionnaire tool for data collection. The study population consists of1,500 Palestinian students studying at 13 universities in Malaysiaaccording to the list of Malaysian universities recognised by PalestinianMinistry of Higher Education. The questionnaire was filled out by astratified random sample of 352 students. The study demonstrates thatthere is a positive significant relationship between political involvementof Palestinian women in the Gaza Strip and the independent variablesconsist of women involvement in the political parties, womeninvolvement in the parliament and ministries, women involvement inNGOs, qualifications, women rights, and difficulties facing the women.The study concludes that Palestinian women were involved in the politics;it argues that, there is an obvious impact of the Palestinian women through the adoption of theresistance to the Israeli occupation. The study shows many difficulties facing the Palestinian women'sinvolvement. This study however concludes several recommendations, most notably is the need tocompel the Palestinian political parties to execute the principle of political pluralism, giving Palestinianwomen's the rights according to the Palestinian constitutions, and exceed social and cultural difficultiesthat prevent political involvement of Palestinian women.


2019 ◽  
Vol 7 (3) ◽  
pp. 43-55
Author(s):  
Rafat M. S. El-Ewadi

The study aimed to get to know the Degree check of the future role of the Pre-service teachers Palestinian universities based on the employment of modern technological innovations in their view, For achieving the study objectives, the researcher has developed a questionnaire consists of (62) paragraphs, whereas the study population consists of (794) students from the Palestinian Universities, and hired a researcher statistical methods (SPSS) .The study found that the Degree check of the future role of the Pre-service teachers Palestinian universities based on the employment of modern technological innovations from the perspective of students' ability (3.52), a with a relative weight (70.3%) among the study sample. The findings revealed that there were no statistically significant differences at (α≤0.05) in the future role of Pre-service teachers Palestinian universities based on the employment of modern technological innovations as seen by university Pre-service teachers the Gaza Strip due to the variable sex (male, female), and variable university in both (Al-Azhar and Al-Aqsa); while no statistically significant due to the variable university estimate differences, there is a difference in the degree of response among the study sample attributed to (excellent / very good). The study made a number of recommendations and suggestions.


This study aimed at identifying the effect of alternative assessment on academic achievement, from the viewpoint of teachers in elementary schools in Gaza. To achieve the study objectives, a questionnaire developed consisting of 21 items then reliability and validity were calculated, the study population consisted of 120 teachers. The study sample consisted of 92 teachers, selected in a stratified random method, where the total of 87 valid statistical analyzes retrieved by 94.56%. The results of the study showed: The perceptions of the members of the study sample to the alternative assessment came to a high degree, the academic achievement from teachers in the basic schools in the Gaza Strip came at the macro level at a high level, and there is a statistically significant effect at the level of significance (α<=0.05) of alternative assessment on academic achievement. In light of the results, a set of recommendations were proposed, including The Directorate of Education in the Gaza Strip should be concerned with the adoption of alternative assessment methods in its affiliated schools, because of the importance of alternative assessment in improving the level of academic achievement of students


2021 ◽  
Vol 19 (5) ◽  
pp. 493-503
Author(s):  
Hadi Khalil, MA ◽  
Husam Al Najar, PhD

This study aims to assess the potential of urban agriculture to secure daily needs during the armed conflicts, in addition to assess the contribution of urban agriculture in alleviating poverty level and unemployment rate for its practitioners. A combination of both quantitative and qualitative research methods was employed in this study. In the quantitative design, 129 randomly selected urban farmers from the area of the survey completed the self-administered close-ended questionnaires, whereas the statistical analysis presents the socio-demographic, economic, and other aspects of the households. The qualitative data collection included interviews with six governmental and nongovernmental officials.The results show that 89.2 percent of the urban agriculture practitioners are feeling food security. However, a small percentage of the households who practice urban agriculture are still experiencing difficulties with food security. In the meantime, the armed conflict forced most of the urban farmers to evacuate their homes or lands; thus, only 34.9 percent of urban farmers managed to gain food during the 2014 armed conflict.In a nutshell, urban agriculture significantly and positively contributes to alleviating household food insecurity in the study area. However, its role was very limited during the 2014 armed conflict.


تهدف الدراسة الحالية إلى التعرف على دور الإرشاد الوظيفي في دمج خريجي الجامعات الفلسطينية في سوق العمل، من خلال دراسة حالة مركز الإرشاد الوظيفي التابع للكلية الجامعية للعلوم التطبيقية بغزة، وتمثل مجتمع الدراسة في المستفيدين من خدمات المركز والمشاركين في(البرامج التدريبية، وورش العمل الإرشادية، وأيام التوظيف، ومعارض مشاريع الخريجين الإبداعية(، والبالغ عددهم (4423) مستفيد، وتم استخدام طريقة العينة العشوائية حيث بلغ عدد الاستبانات الموزعة (400) استبانة على مجتمع الدراسة، وكان عدد الاستبانات المستردة (356) استبانة بنسبة (89%)، واستخدم الباحثان المنهج الوصفي التحليلي والاستبانة كأداة للدراسة، وكذلك برنامج (SPSS) الإحصائي لتحليل البيانات واختبار صحة الفرضيات وللإجابة عن تساؤلات الدراسة. أظهرت نتائج الدراسة وجود علاقة بين الإرشاد الوظيفي والمتمثل بالخدمات المقدمة للخريجين من حيث (البرامج التدريبية، وورش العمل الإرشادية، وأيام التوظيف، ومعارض مشاريع الخريجين الإبداعية) وبين دمج خريجي الجامعات الفلسطينية في سوق العمل، بالإضافة لوجود أثر للإرشاد الوظيفي في دمج خريجي الجامعات الفلسطينية في سوق العمل، وقد بينت نتائج الدراسة أن خدمات الإرشاد الوظيفي المؤثرة على المتغير التابع “دمج خريجي الجامعات الفلسطينية في سوق العمل” هي (البرامج التدريبية، وأيام التوظيف، ومعارض مشاريع الخريجين الإبداعية)، أما ورش العمل الإرشادية فقد تبين أنّ تأثيرها ضعيف. وفي ضوء تلك النتائج خلصت الدراسة إلى عدة توصيات أهمها ضرورة تطوير مركز الإرشاد الوظيفي للخدمات المقدمة للخريجين بما يراعي الاحتياجات الفعلية لهم، ويساهم في رفع كفاءتهم وتعزيز فرص منافستهم في سوق العمل، وخاصة البرامج التدريبية بمجال المهارات الحاسوبية ومهارات اللغة الإنجليزية، وورش العمل الإرشادية المختصة بمجال رسم المسار المهني للخريجين. This study aimed at identifying the role of career counseling in the integration of Palestinian university graduates in the labor market. The Job Advisory Center at University College of Applied Sciences in Gaza has been taken as a case study. The study population included the beneficiaries of the services offered by the Center, and participants in its training programs, counseling workshops, recruitment days, and graduation projects exhibits. Those were 4423 participants. The study used the random sample method. The number of questionnaires distributed was 400 questionnaire forms. The number of questionnaires retrieved was356, with a return rate of 89%. The study adopted the descriptive analytical approach, and the questionnaire as a tool. The study used SPSS program for statistical data analysis and hypotheses testing, and to answer the questions of the study. The results of the study showed that there is a relationship between career counseling through the services offered to graduates in terms of training programs, counseling workshops, recruitment days, and creative graduation projects exhibits, and the integration of graduates of Palestinian universities into the labor market. There is also an impact of career counseling and the integration of graduates of Palestinian universities into the labor market. Results of the study also showed that the career counseling services that influence the dependent variable of “integration of graduates of Palestinian universities in the labor market” are training programs, recruitment days and exhibitions of creative graduates’ projects. The study found that there is an insignificant role of the counseling workshops in this regard. In light of these results, the study reached a set of recommendations. Most importantly, the study recommends the development of the services offered by the Job Advisory center to take into consideration the actual needs of graduates, and contribute to raising their competency and improving their chances of competition in the labor market. Development of training programs in computer skills and English language skills and counseling workshops in the field of career track construction are more essential in this regard.


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