scholarly journals CROSS-CULTURAL STORYTELLING APPROACHES IN TIKTOK'S MUSIC CHALLENGES

Author(s):  
Arantxa Vizcaíno-Verdú ◽  
Crystal Abidin

TikTok has created new strategies that has impacted the music industry through visual effects, stickers, filters, augmented reality, split screens, and transitions in videos no longer than 60 seconds. TikTok posts presents a mode of interdependence where users demonstrate the cultural value of music through challenge and audio memes. This study focuses on a popular social trend on TikTok known as ‘music challenges’. We focused on the significance and cultural meaning of music challenge memes through five key elements – image, audio, text, story, culture – to understand what comprises a ‘challenge’ on TikTok, how storytelling constitutes music challenges, and what cross-cultural in-group affiliations are identified in this trend. For this purpose, we developed a ‘TikTok music storytelling codebook’ informed by grounded theory, and selected 150 music challenge meme posts via manual scraping the ‘#MusicChallenge’ hashtag on TikTok 1–3 April 2021. Through a pilot analysis, we identified new modes of storytelling through audio memes related to nostalgia, fandom and humour. Beyond “put a finger down” challenges and “I know the song/I don’t know the song” lists, we found a broader significance in telling stories grounded across cultures: sharing a childhood memory, relating to a lifestyle type, and fanning after a musical genre. We noted a musical-peer group belonging trend that brings out a mixture of urban tribes and experiences via creative song-mixing that lasts seconds. To sum up, we understand that TikTok music challenges emerge as a vehicle for interdependent groups to showcase their in-group identities through playful audio-visual creations.

Author(s):  
A. Masiero ◽  
G. Tucci ◽  
A. Conti ◽  
L. Fiorini ◽  
A. Vettore

<p><strong>Abstract.</strong> The recent introduction of new technologies such as augmented reality, machine learning and the worldwide spread of mobile devices provided with imaging, navigation sensors and high computational power can be exploited in order to drammatically change the museum visit experience. Differently from the traditional use of museum docents or audio guides, the introduction of digital technologies already proved to be useful in order to improve the interest of the visitor thanks to the increased interaction and involvement, reached also by means of visual effects and animations. Actually, the availability of 3D representations, augmented reality and navigation abilities directly on the visitor’s device can lead to a personalized visit, enabling the visitor to have an experience tailored on his/her needs. In this framework, this paper aims at investigating the potentialities of smartphone stereo-vision to improve the geometric information about the artworks available on the visitor’s device. More specifically, in this work smartphone stereo-vision will used as a 3D model generation tool in a 3D artwork recognition system based on a neural network classifier.</p>


2018 ◽  
pp. 117-131
Author(s):  
Fredric Kropp ◽  
Marilyn Jones ◽  
Gregory Rose ◽  
Aviv Shoham ◽  
Bella Florenthal ◽  
...  

Author(s):  
Chun-Min Wang ◽  
Jinn-Wei Tsao ◽  
Gretchen Bourdeau Thomas

The purpose of this chapter is to share a cross-cultural project between Taiwan and the United States for educational practitioners. Taking advantage of Web 2.0 applications as facilitators, the project served as action research to discover better strategies for conducting online cross-cultural collaboration. Specifically, the authors describe the evolution of the instructional design of the project and the difficulties encountered during the cross-cultural collaboration.


2017 ◽  
Vol 24 (4) ◽  
pp. 669-695 ◽  
Author(s):  
Ryan W. Tang

Purpose To address three issues of survey-based methods (i.e. the absence of behaviors, the reference inequivalence, and the lack of cross-cultural interaction), the purpose of this paper is to explore the potential of using the behavioral experiment method to collect cross-cultural data as well as the possibility of measuring culture with the experimental data. Moreover, challenges to this method and possible solutions are elaborated for intriguing further discussion on the use of behavioral experiments in international business/international management (IB/IM) research. Design/methodology/approach This paper illustrates the merits and downside of the proposed method with an ultimate-game experiment conducted in a behavioral laboratory. The procedure of designing, implementing, and analyzing the behavioral experiment is delineated in detail. Findings The exploratory findings show that the ultimate-game experiment may observe participants’ behaviors with comparable references and allow for cross-cultural interaction. The findings also suggest that the fairness-related cultural value may be calibrated with the horizontal and vertical convergence of cross-cultural behaviors (i.e. people’s deed), and this calibration may be strengthened by incorporating complementary methods such as a background survey to include people’s words. Originality/value The behavioral experiment method illustrated and discussed in this study contributes to the IB/IM literature by addressing three methodological issues that are not widely recognized in the IB/IM literature.


2020 ◽  
Vol 13 (3) ◽  
pp. 141-144
Author(s):  
Nizar Mhani ◽  
Peter Fowler ◽  
Benjamin Lewis ◽  
Carlen Chandler ◽  
Aman Ulhaq ◽  
...  

In this two-part article a novel case study is presented of how peer group collaboration, facilitated through digital technology, can be used to aid and facilitate the development of strategies for overcoming work-based challenges. Part 1 illustrates the importance of peer review in dentistry, introduces the inception of the South Wales Peer Review Group and explores the process of assembling the team of collaborators. Part 2 explains how the various considerations were assessed, how the collaborative ideas evolved and what outcomes were agreed. CPD/Clinical Relevance: During the COVID-19 pandemic, new strategies and protocols need to be developed to adhere to emerging and changing guidelines. The process of peer group collaboration is important for shaping the new service beyond the pandemic.


2020 ◽  
Vol 13 (4) ◽  
pp. 154-163
Author(s):  
Nizar Mhani ◽  
Peter Fowler ◽  
Benjamin Lewis ◽  
Carlen Chandler ◽  
Aman Ulhaq ◽  
...  

A two-part article is presented where a novel case study of how peer group collaboration, facilitated through digital technology, can be used to aid and facilitate the development of strategies for overcoming work-based challenges. Part 1 illustrated the importance of peer review in dentistry, introduced the inception of the South Wales Peer Review Group and explored the process of assembling the team of collaborators. Part 2 explains how the various considerations were assessed, how the collaborative ideas evolved and what outcomes were agreed. The topics for future discussion, necessary to overcome the challenges ahead, are also outlined. CPD/Clinical Relevance: During the COVID-19 pandemic, new strategies and protocols need to be developed to adhere to emerging and changing guidelines. The process of peer group collaboration is important for shaping the new service beyond the pandemic.


2015 ◽  
Vol 22 (1) ◽  
pp. 42-67 ◽  
Author(s):  
Zhou Jiang ◽  
Paul J. Gollan ◽  
Gordon Brooks

Purpose – The purpose of this paper is to examine whether and how two individual value orientations – Doing (the tendency to commit to goals and hold a strong work ethic) and Mastery (an orientation toward seeking control over outside forces) – moderate: the relationship between organizational justice and affective organizational commitment, and the mediation role of organizational trust in this relationship. Design/methodology/approach – The authors collected data from 706 employees working in 65 universities across China, South Korea, and Australia. Multi-group confirmatory factor analyses were employed to examine the cross-cultural equivalence of the measures. Hierarchical regressions were performed to test moderating effects of the two cultural value orientations. Findings – Results from the full sample showed that Doing and Mastery moderated the distributive justice-commitment relationship and the procedural justice-trust relationship. Comparisons between countries demonstrated limited cross-cultural differences. Practical implications – The present study adds to the understanding of the impact of individual and cultural differences on the relationship between justice and commitment, helping managers understand how employees’ reactions to justice are influenced by cultural value orientations. Originality/value – This study is a pioneer in empirically integrating the value orientation framework (e.g. Doing and Mastery orientations) and justice research in a cross-cultural context based in the Asia Pacific region. It also advances cross-cultural justice research through using a mediation-moderation combination.


2015 ◽  
Vol 24 (3) ◽  
pp. 670-679 ◽  
Author(s):  
Adriane Corrêa Jansen ◽  
Maria Helena Palucci Marziale ◽  
Cláudia Benedita dos Santos ◽  
Rosana Aparecida Spadotti Dantas ◽  
Nai-Ying Ko

ABSTRACTMethodological study, undertaken between July/2011 and June/2012, whose aim was to translate and culturally adapt to Brazil the Chinese instrument (健康照顧專業人員職業性危害針扎後之追蹤) that assesses health professionals' intent to comply with conducts post-occupational exposure to biological material. The sample was random and consisted of 15 nursing professionals, exposed to biological material. The cross-cultural adaptation process showed to be satisfactory and the semantic validation evidenced that the instrument is understandable (73.3%), appropriate for the Brazilian culture and well accepted (85.2% of the items with favorable answers). The use of this instrument in Brazilian studies will permit broader discussions about actions to prevent occupational exposure to biological material and the planning of new strategies for the health services.


Sign in / Sign up

Export Citation Format

Share Document