Communication Strategy of Campaign’s Steps Monitoring in Local Election 2018 by Election Supervisory Board

2019 ◽  
Author(s):  
Fatmawati Moekahar ◽  
Abdul Aziz
Keyword(s):  
Supervisory Board ◽  
Communication Strategy ◽  
Local Election

scholarly journals Communication Strategies in the 2020 Local Election Stages Socialization During the Covid-19 Pandemic

2020 ◽  
Vol 5 (2) ◽  
pp. 205-216
Author(s):  
Ni Made Ras Amanda Gelgel ◽  
Kadek Dwita Apriani ◽  
Richard T Ginting
Keyword(s):  
Social Media ◽  
Communication Strategies ◽  
Communication Strategy ◽  
Community Leaders ◽  
Survey Method ◽  
Local Elections ◽  
Local Election ◽  
Election Process ◽  
Social Media Platforms ◽  
Almost All

Indonesia has decided to hold simultaneous local elections on December 9, 2020, even though the country and the rest of the world still face the COVID-19 pandemic. The local election stages have begun in June 2020 by forming a unit to update data of voters and socialize how to hold the elections during the pandemic. This paper aims to build communication strategies in socializing how to hold the elections during the COVID-19 pandemic. The results were obtained using the survey method involving 440 respondents in Denpasar in September 2020. The communication strategy is a combination of offline and online mediums. Despite a policy to stay at home, data shows that residents of Denpasar still needed offline mediums such as billboards and banners. In addition, they also searched for information about the election through printed advertisements and television advertisements. To ensure the smooth socialization of election process, the General Election Commission (KPU) in Denpasar uses accounts in social media platforms such as Instagram and Facebook in collaboration with parties that have a large number of followers or mass media that have accounts in social media with a large number of followers. However, almost all respondents do not follow the official account of KPU Denpasar. Uniquely, in Denpasar, some potential voters still rely on community leaders and figures in searching for information about the local election. To that end, to build communication strategies, these community leaders and figures should be involved. Data also show that online meeting like zoom, google meet, or Webex meeting is not sufficient.

Using Binding Communication to Promote Conservation Among Hotel Guests

2015 ◽  
Vol 74 (3) ◽  
pp. 169-175 ◽  
Author(s):  
Lohyd Terrier ◽  
Benedicte Marfaing
Keyword(s):  
Low Cost ◽  
Communication Strategies ◽  
Communication Strategy ◽  
Communication Model ◽  
Classical Communication ◽  
Persuasive Message ◽  
Sustainable Behavior ◽  
And Behavior ◽  
Attitudes And Behavior

This research applies the binding communication model to the sustainable communication strategies implemented in most hotels. The binding communication model links a persuasive message with the implementation of a low-cost commitment to strengthen the link between the attitudes and behavior of those receiving the message. We compared the effectiveness of a classical communication strategy (n = 86) with that of a binding communication strategy (n = 101) to encourage guests to choose sustainable behavior. Our results show that using the binding communication strategy generates significantly more sustainable behavior in guests than using the classical communication strategy. We discuss our results and suggest future avenues of research.

STRATEGI KOMUNIKASI CROWDFUNDING PADA KOLASE.COM

2019 ◽  
Vol 2 (2) ◽  
pp. 177-187
Author(s):  
Venessa Agusta Gogali ◽  
Fajar Muharam ◽  
Syarif Fitri
Keyword(s):  
Social Media ◽  
Communication Strategies ◽  
Communication Strategy ◽  
New Method ◽  
Media Communication ◽  
Social Activists ◽  
Social Media Communication

Crowdfunding is a new method in fundraising activities based online. Moreover, the level of penetration of social media to the community is increasingly high. This makes social activists and academics realize that it is important to study social media communication strategies in crowdfunding activities. There is encouragement to provide an overview of crowdfunding activities. So the author conducted a research on "Crowdfunding Communication Strategy Through Kolase.com Through Case Study on the #BikinNyata Program Through the Kolase.com Website that successfully achieved the target. Keywords: Strategic of Communication, Crowdfunding, Social Media.

ПРАГМАТИЧНИЙ ПОТЕНЦІАЛ НАТИВНОЇ РЕКЛАМИ: ФОРМИ, ТРЕНДИ (НА ПРИКЛАДІ НАТИВНОГО КОНТЕНТУ В СОЦІАЛЬНІЙ МЕРЕЖІ FACEBOOK ЩОДО БРЕНДА ФАКУЛЬТЕТУ ЖУРНАЛІСТИКИ ЗНУ)

2020 ◽  
pp. 113
Author(s):  
V. Kovpak ◽  
N. Trotsenko
Keyword(s):  
Social Network ◽  
Professional Training ◽  
Educational Process ◽  
Communication Strategy ◽  
Student Centered ◽  
Teacher Student ◽  
The Social ◽  
National University ◽  
High Level ◽  
The Impact

<div><p><em>The article analyzes the peculiarities of the format of native advertising in the media space, its pragmatic potential (in particular, on the example of native content in the social network Facebook by the brand of the journalism department of ZNU), highlights the types and trends of native advertising. The following research methods were used to achieve the purpose of intelligence: descriptive (content content, including various examples), comparative (content presentation options) and typological (types, trends of native advertising, in particular, cross-media as an opportunity to submit content in different formats (video, audio, photos, text, infographics, etc.)), content analysis method using Internet services (using Popsters service). And the native code for analytics was the page of the journalism department of Zaporizhzhya National University on the social network Facebook. After all, the brand of the journalism department of Zaporozhye National University in 2019 celebrates its 15th anniversary. The brand vector is its value component and professional training with balanced distribution of theoretical and practical blocks (seven practices), student-centered (democratic interaction and high-level teacher-student dialogue) and integration into Ukrainian and world educational process (participation in grant programs).</em></p></div><p><em>And advertising on social networks is also a kind of native content, which does not appear in special blocks, and is organically inscribed on one page or another and unobtrusively offers, just remembering the product as if «to the word». Popsters service functionality, which evaluates an account (or linked accounts of one person) for 35 parameters, but the main three areas: reach or influence, or how many users evaluate, comment on the recording; true reach – the number of people affected; network score – an assessment of the audience’s response to the impact, or how far the network information diverges (how many share information on this page).</em></p><p><strong><em>Key words:</em></strong><em> nativeness, native advertising, branded content, special project, communication strategy.</em></p>

Analisis Deskriptif Strategi Komunikasi Hotel Sakura Syariah

2020 ◽  
Vol 5 (2) ◽  
Author(s):  
Nazwirman Nazwirman ◽  
Efendy Zein
Keyword(s):  
Local Government ◽  
Analytical Method ◽  
Marketing Mix ◽  
Communication Strategy ◽  
Easy Access ◽  
Marketing Communication ◽  
Integrated Marketing ◽  
Integrated Marketing Communication ◽  
Physical Evidence ◽  
Technology Process

The research objective describes an integrated marketing communication strategy in developing Sakura Syariah Hotel to see a comprehensive marketing communication strategy. Hotel Sakura Syariah is a 3-star syariah concept hotel which has 70 rooms. The analytical method uses the 7P (marketing mix) approach. The research results to increase the number of guests staying the strategy consisted of products, which offer a sharia concept with various types of representative rooms. Pricing, using the appropriate price preferences. Place, hotel location that is close to the center of the district capital and easy access. Promotion, with direct selling in accordance with local government and private selling by participating in various marketing events, sales proposals and advertising. People, conduct trainings to improve human resource capabilities. Physical evidence, a physical building that has Sharia characters and is supported by fairly good technology. Process, reservation service is quite fast and excellent. The development of this Sayriah hotel must be supported by related parties, especially the local government in order to increase the number of hotel guests

The 2010 Local Election and Election Coalition

MARXISM 21 ◽  
2010 ◽  
Vol 7 (2) ◽  
pp. 170-200
Author(s):  
배성인
Keyword(s):  
Local Election

Weaponised honesty: communication strategy and NATO values

2017 ◽  
Vol 2 (1) ◽  
pp. 203-213
Author(s):  
John Williams
Keyword(s):  
Communication Strategy
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