scholarly journals A Study on the Effect of Perceived Trust and Value of Hair Beauty O2O Service of Women Customer's on Customer Acceptance Intention and Satisfaction

2021 ◽  
Vol 27 (4) ◽  
pp. 911-919
Author(s):  
Eun-Sil Kwon ◽  
Yoon-Kyeong Lim ◽  
Eun-Jun Pack

This study was to clarify the effects of perceived trust and value of hair beauty O2O service of women customer's on customer acceptance intention and satisfaction. Based on the result, the purpose of this study is to suggest the effective marketing strategy of O2O service for customers. As for the subject of this study, 240 women customers who used O2O services in Seoul, Kyonggi and Chungcheong Province were selected to respond to and analyzed the self-administered questionnaire. Collected data was analyzed using SPSS 22.0. Analytical analysis was carried out on the data in the form of frequency analysis, factor analysis, reliability analysis and regression analysis. The results of this study are summarized as follows. In the demographic characteristics shown in the results of the study, thirties of Seoul and Kyonggi Province were the highest. Married in marital status, students and specialized job in occupation, less than 2 million won in average monthly income and vocational colleges attendance or graduation in the highest level of education turned out to be the highest. Second, the result of the effect of perceived trust of hair beauty O2O service on customer acceptance intention and satisfaction are as follows. Acceptance intention and satisfaction were found to have significant result in trust of product, trust of information and trust of O2O. The effect of trust of information on acceptance intention and satisfaction was the highest. Third, he result of the effect of perceived value of hair beauty O2O service on customer acceptance intention and satisfaction are as follows. Acceptance intention and satisfaction were found to have significant result in functional value, psychic value. The effect of psychic value on acceptance intention and satisfaction was the highest.

Author(s):  
Ladislav Stejskal ◽  
Jana Stávková

The article is focused on an analysis of educational attainment of an individual and income ­situation of their household. At the beginning, a compendious summary of secondary sources is introduced. It resumes data supporting and contradicting the hypothesis about education as a determinant of an income situation. The preliminary theses analysis is performed by results quantification of a project called European Union – Statistics on Income and Living Conditions (EU-SILC). Aim of the paper is to verify the input thesis assumed from secondary resources. The thesis concerns the direct ­proportion between a level of education achieved and level of financial income. An introduction of a methodolo­gy and research summarized data forms a basis for particular analyses which are based on a conjunction of obtained information on household average monthly income and the educational attainment of their leading member. Analyses are sustained by contingency which characteri­zes social groups, i.e. spheres in which leading members are mostly involved with regard to income.Research results proved the validity of the preliminary thesis about correlation, respectively direct proportionality of educational attainment and monthly income amount. Education is consequently identified as one of income situation determinants. The authors anticipate specificity of the selected point of view. Results are therefore presented only as a partial argument and a possible base for further enquiries.


2019 ◽  
Vol 32 (1) ◽  
pp. 1-8
Author(s):  
Md Belal Hossain ◽  
Md Jawadul Haque

The present study was carried out with a view to explore the proportion of mothers vaccinated by Measles Rubella (MR) vaccine and to assess their knowledge level regarding MR vaccine in Natore Sadar Upazila. This study was a cross-sectional type of descriptive study. A total 153 mothers were selected purposively as respondents. Of them 140 were pregnant. The present study showed that 40% of the respondents were in the age group of 20-24 years with mean age of the respondents being 25.2 ± 4.5 years. The respondents were predominantly Muslim (94.1%), literate (96.1%) pregnant (91.5%) and belonged to nuclear family (55.8%). Over three-quarters (75.2%) of the respondents had monthly family income of up to Taka 10,000 with average monthly income being Tk. 9975 ± 9112. Out of 153 respondents, about 44% were farmer. The respondents were invariably familiar (94.8%) with MR vaccine and were aware about the total number of MR vaccines to be received to develop full immunity against measles and rubella. Majority (91.5%) of their children received MR vaccine. Over 80% of the respondents knew the dose schedule of MR vaccine. However, approximately 95% of them did not know that MR vaccine is required during pregnancy. As association of demographic characteristics of the respondents with their level of knowledge on MR vaccine was analyzed, none of the demographic characteristics (age, educational status of the respondents, husband’s occupation and monthly income) were found to be associated with their knowledge level (p > 0.05). The study concluded that mothers, particularly pregnant mothers, know that there is a vaccine known as MR, but majority of them do not have adequate knowledge about target groups of this vaccine. This gap in knowledge should be minimized through health education to make wider coverage of the vaccine. TAJ 2019; 32(1): 1-8


Author(s):  
Tuncay Ateşşahin ◽  
Mehmet Cilbiz

This study was carried out to determine some socio-demographic characteristics of freshwater amateur anglers who are social media users in interactive area. Fishers were surveyed using an online questionnaire. The survey comprised 24 questions. The first set of questions collected demographic data and was compatible with other major recreational fisher surveys. The survey was conducted with 2045 people. The online questionnaire applied in this study has participated in 71 different provinces of Turkey. A very important proportion of amateur fishers participating in the survey was male (99.9%). When the occupational distributions of fishers are examined, unemployment was the most common with 41.7% and followed by self-employed (26.3%), civil servant (16.2%), retired (8.1%) and student (6.2%) respectively. Although the angling fish is generally regarded as a retired occupation, their rate was very low due to the application of the questionnaire interactively. This finding is supported by the fact that 76.7% of the respondents are between 25-46 ages. The majority of angling fishers are single (76.7%) and the average monthly income of them is 2845 TL. The average monthly income of 51.2% of participants was found between 1500 and 3000 TL. 40.6% of amateur anglers are high school graduates and 41.5% of them had university (pre-undergraduate, undergraduate and graduate) education. It can be said that the education level of amateur anglers participating in this study is higher than Turkey's commercial fisheries in many lakes and dam lakes.


2015 ◽  
Vol 61 (4) ◽  
pp. 345-348
Author(s):  
Cherecheş Marius Călin ◽  
Timofe Mara Paula ◽  
Oniga Ovidiu

AbstractThe aim of the current study is to assess the level of satisfaction towards pharmaceutical services among Romanian customers. Moreover, we were interested in building the socio-demographical profile of a Romanian satisfied customer. The study has a transversal design and uses a quantitative approach. Data was collected at the national level in June 2012 by using Computer Assisted Telephone Interviews (CATI) and resulted in 1,478 valid questionnaires. Descriptive statistics were performed in order to properly present the sample of interest according to socio-demographic characteristics, as well as general attitudes towards pharmaceutical market. According to our analysis, only half of the respondents have a favorite pharmacy (50,4%). Regarding their level of satisfaction, the majority of respondents (53%) declared themselves as being quite satisfied with the pharmacy that they usually collaborate with, whereas 42% of respondents are very satisfied with their favorite pharmacies. According to our analysis, the most satisfied customer has the following socio-demographic characteristics: female (N=351), aged between 56 and 70 years old (N=259), having high school as the highest level of education (N=184), living in an urban area (N=343), having a monthly income of 501-1000 RON (N=217), married (N=396), having no chronic disease (N=312), having a family composed of two members (N=185). Customer’s satisfaction represents a personal evaluation on the pharmaceutical services and providers and is an essential part of the quality of health care. Therefore, it is vital to assess the customer’s expectation and satisfaction in order to ensure the success of the pharmaceutical company.


Marchica lagoon offers very favourable conditions for practice of artisanal fishing which is the main socioeconomic activity carried out in this coastal ecosystem. However, artisanal fishing there suffers from a lack of control and management due to the absence of a data collection system on the various biological and socioeconomic aspects of this fishery. Thus, it considers serious threaten their sustainability. The main purpose of the paper to give a comprehensive account of artisanal fishing and its socioeconomic aspects in the Marchica lagoon, through a survey carried out at five sites around the lagoon. It has been found that there a low level of education among fishermen. The fishermen practiced two gears, pound net and trammel net. The economical analysis showed that the total annual gross product per boat is about 15766,80 USD, which gives an average monthly income of about 1148, 10USD par boat. Therefore, the wealth produced by these fisheries have a real impact on the quality of the fishermen live. Hence, ensure sustainable development of this fishery.


1970 ◽  
Vol 6 (1) ◽  
pp. 202-214
Author(s):  
Олена Савченко

У статті розглядається рефлексивна компетентність як інтегративне особистісне утворення, що формується в ході набуття суб’єктом рефлексивного досвіду при застосуванні різних форм рефлексивної активності, спрямованих на розв’язання визначених рефлексивних задач. У структурі рефлексивної компетентності оцінно-мотиваційний компонент виконує наступні функції: оцінку форм рефлексивної активності та її результатів, прогнозування можливих змін у процесі розв’язування проблемно-конфліктних ситуацій, визначення пріоритетних завдань подальшого розвитку себе як суб’єкта рефлексивної активності. На когнітивному рівні функціонує система критеріїв оцінювання власних форм рефлексивної активності, яка характеризується ступенем когнітивної складності, що відображає рівень диференціації та інтеграції системи. Функціонування оцінно-мотиваційного компонента на метакогнітивному рівні забезпечує система здібностей до прогнозування власної активності. Особистісний рівень представлений системою життєвих задач на саморозвиток, які стимулюють суб’єкта докладати зусилля щодо розвитку в себе певних якостей, формування певних вмінь та знань. Розрізненість елементів компонента є індикатором незавершеності процесу формування його внутрішньої структури, низький рівень інтеграції окремих складових не дозволяє системі ефективно компенсувати недорозвинені елементи. Найбільшу вагу у внутрішній структурі оцінно-мотиваційного компонента має показник сформованості системи здібностей до прогнозування власної активності, що підтверджує системотвірну функцію структур метакогнітивного рівня. In the article the reflective competence is seen as an integrative personal formation which develops in the process of acquiring of the reflective experience, when the subject is using various forms of the reflective activity for the solving of specific reflective tasks. In the structure of the reflective competence the value-motivational component performs such functions: an evaluation of forms of the reflective activity and its results, a prediction of the possible changes in the process of solving of the problem-conflict situations, a determining of the priorities for further development of himself as a subject of the reflective activity. The system of the criteria of an evaluating of the reflective activity`s forms functions on the cognitive level of the reflective competence. The level of the cognitive complexity is the basic feature of this system. The predictive abilities` system, that allows to form the expectations of the activity`s results, presents the value-motivational component on the metacognitive level. The system of the life tasks for the self-development, which stimulates the subject to make efforts to develop his own qualities, to form specific skills and knowledge, functions on the personal level. The fragmentation of the elements is an indicator of the incompleteness of the formation of the internal structure of the value-motivational component. The low level of integration of the separate elements does not allow effectively to compensate the functioning of the unformed elements of the system. The index of the formation of the abilities to predict his own activity has the greatest meaning in the internal structure of the value-motivational component. These data confirm the hypothesis about the system-forming function of the metacognitive structures that unite other structures. Thus the development of the predictive abilities will promote the increase of the abilities to the prediction of the others` behavior. An adequate assessment of other people significantly reduces the inconsistency of his own expectations and estimations of others. The development of the predictive abilities creates favorable conditions for the formation of the life tasks for the self-development to increase their value in the system of other tasks


Author(s):  
Ekaterina Galkina ◽  

The problem of the study is that it is not sufficiently studied what psychological barriers people face at the initial stage of professional activity as self-employed. The aim of the study is to study the features of psychological barriers at the initial stage of professional activity of self-employed people. Research hypothesis: at the initial stage of professional activity as self-employed people face psychological barriers in the organizational and creative areas of entrepreneurial activity. The problem of psychological barriers was considered in their works by S. Rubinstein, N. Podymov, I. Pavlov, R. Shakurov and others. The article formulates particular definitions of the main concepts. Methodology: analysis of an individual case using interviews with processing in the framework of interpretive phenomenology. Respondent: female, 34 years old, self-employed as a psychologist for 1 year. Results: psychological barrier of accepting financial responsibility, barrier of adherence to a certain professional culture, barrier of competence in the profession. Certain psychological barriers can arise in connection with certain underlying medical conditions. The conclusions are that psychological barriers are a complex mental education, can be overcome in stages, and motivation of the subject is important for overcoming barriers.


2019 ◽  
Vol 4 (1) ◽  
Author(s):  
Regie D. Patagoc

This study aimed to determine the entrepreneurial engagement of Agri-Business graduates from Southern Philippines Agri-Business and Marine and Aquatic School of Technology (SPAMAST), during the SY 2008-2013. The data was collected using a self-administered questionnaire, analyzed and subjected to the measures of central tendency (mean and percentage) and the Statistical Package for Social Sciences (SPSS 19.0).Results showed that graduates were within 26 to 30 years old age, female, single, most were regular workers in a private company with 1 - 3 years working experience and were practicing entrepreneurs earning a monthly income of 10,000. High rating was extended to the level of competence on attitudinal, behavioral and educational factors. It was found out that, the respondents either felt, thought and view entrepreneurship as a thing that they had dreamed to undertake after graduation because they believed that it is only doing entrepreneurial undertakings that they can fulfill the objectives of the course and their personal beliefs that success can be attained through it.Further, only few graduates had started their entrepreneurial engagement, while the majority, were still thinking about their entrepreneurial endeavor because of the difficulty in starting own business due to the complex administrative procedures involved. The demographic and socio-economic profile had no significant influence to the level of engagement while the level of competencies significantly influenced the level of entrepreneurial engagement.


Author(s):  
Nina Surya Rahman Nasution ◽  
Masitowarni Siregar

Writing, regarded as a thinking process enables language learners to explore and transform their ideas into words in accurate and appropriate ways. Although it has been taught from the Elementary school level up to the higher level of education, English teachers and students encounter various challenges. For students, they still get difficulties in writing a text even after being taught. For teachers, correcting students’ writing increases their workload. Therefore, how to reduce the load of teaching writing and to decrease students’ difficulties in writing have become important problem to solve. Through applying a technique in teaching writing, this research aimed to explore whether the application of peer review technique can improve students’ achievement in writing recount text. The method applied in this research was a classroom action research. The subject of the research was X-4 class SMA Negeri 21 Medan. The instruments of collecting the data were writing tasks as quantitative data while observation sheet, questionnaire sheet, diary notes and interview as qualitative data. The finding showed that Peer Review Technique gives contribution to improve students’ achievement in writing recount text. Keywords: Achievement, Writing, Recount Text, Peer Review Technique


2018 ◽  
Vol 7 (4) ◽  
pp. 13-21
Author(s):  
Todd Backes ◽  
Charlene Takacs

There are a wide range of options for individuals to choose from in order to engage in aerobic exercise; from outdoor running to computer controlled and self-propelled treadmills. Recently, self-propelled treadmills have increased in popularity and provide an alternative to a motorized treadmill. Twenty subjects (10 men, 10 women) ranging in age from 19-23 with a mean of 20.4 ± 0.8 SD were participants in this study. The subjects visited the laboratory on three occasions. The purpose of the first visit was to familiarize the subject with the self-propelled treadmill (Woodway Curve 3.0). The second visit, subjects were instructed to run on the self-propelled treadmill for 3km at a self-determined pace. Speed data were collected directly from the self-propelled treadmill. The third visit used speed data collected during the self-propelled treadmill run to create an identically paced 3km run for the subjects to perform on a motorized treadmill (COSMED T150). During both the second and third visit, oxygen consumption (VO2) and respiratory exchange ratio (R) data were collected with COSMED’s Quark cardiopulmonary exercise testing (CPET) metabolic mixing chamber system. The VO2 mean value for the self-propelled treadmill (44.90 ± 1.65 SE ml/kg/min) was significantly greater than the motorized treadmill (34.38 ± 1.39 SE ml/kg/min). The mean R value for the self-propelled treadmill (0.91 ± 0.01 SE) was significantly greater than the motorized treadmill (0.86 ± 0.01 SE). Our study demonstrated that a 3km run on a self-propelled treadmill does elicit a greater physiological response than a 3km run at on a standard motorized treadmill. Self-propelled treadmills provide a mode of exercise that offers increased training loads and should be considered as an alternative to motorized treadmills.


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