scholarly journals Playing Global Monopoly in Cement: The Globalization of CEMEX

2021 ◽  
Vol 8 (1) ◽  
pp. 10
Author(s):  
Mark William Cawman ◽  
Patricia Fine-Skalnik

This research article is intended for use as a classroom case study with questions for discussion in International Business. This research analyzes CEMEX and their strategy for globalization. CEMEX is a Mexico founded building materials company that operates in more than fifty countries and maintains trade relationships in over one-hundred nations. In addition to CEMEX creating an international business, CEMEX embraces core values including ethics, integrity, and environmental sustainability. The literature review in this study, documents how CEMEX overcame cultural and political implications, and significant risk to become a significant multinational corporation. The topical focus and purpose of this research is to explore CEMEX critically as a specimen company representing cross-cultural and international business growth. The analysis includes the utilization of the Hofstede Cultural Dimensions framework and the PESTLEEG analysis.

2021 ◽  
Vol 8 (1) ◽  
pp. 10
Author(s):  
Mark William Cawman ◽  
Patricia Fine-Skalnik

This research article is intended for use as a classroom case study with questions for discussion in International Business. This research analyzes CEMEX and their strategy for globalization. CEMEX is a Mexico founded building materials company that operates in more than fifty countries and maintains trade relationships in over one-hundred nations. In addition to CEMEX creating an international business, CEMEX embraces core values including ethics, integrity, and environmental sustainability. The literature review in this study, documents how CEMEX overcame cultural and political implications, and significant risk to become a significant multinational corporation. The topical focus and purpose of this research is to explore CEMEX critically as a specimen company representing cross-cultural and international business growth. The analysis includes the utilization of the Hofstede Cultural Dimensions framework and the PESTLEEG analysis.


2019 ◽  
Vol 26 (4) ◽  
pp. 639-663 ◽  
Author(s):  
Hitoshi Iwashita

Purpose The purpose of this paper is to extend the understandingof how family logic is transferred through mundane practices across the subsidiaries of a Japanese multinational corporation (MNC) in different national contexts. Design/methodology/approach In order to fulfil this purpose, a comparative qualitative case study was adopted with emphasis on actors’ interpretations. Findings Through qualitative data analysis, three findings and their theoretical significances can be summarised. First, it was found that the constellations of family, market and religion logics were transferred differently. This is significant for Japanese management scholars since it illuminates the importance of actors who perceive the (non-) necessity of logics in a Japanese MNC facing institutional dualities. Second, it was found that the family logic is enacted at different levels and with different boundaries. This is significant for both institutionalists and international business scholars since it highlights the strong influence of language and religion in the transfer of logics from one country to another. Third, it was found that the enactment of the family logic greatly affects the acceptability of Japanese management practices. This is significant for business managers since it further proposes an intimate relationship between Japanese management practices and the meanings attached to the family logic. Originality/value The originality of this work stems from an updated comparative qualitative study of the management of a Japanese MNCs’ subsidiaries across different countries, providing in-depth insights for international business, Japanese subsidiary management and institutional logics perspectives.


Author(s):  
Bernardo Meyer ◽  
Victor Meyer Jr ◽  
Kamila Vieira da Silva ◽  
Larissa Mallmann Fernandes Almeida Brandão

The management of expatriate employees is an important topic in the field of international business. Most of the studies on expatriation management are based on the experience of North American and Western European corporations. Few studies focus on corporations from developing countries. The purpose of this study was to examine, in the cultural dimension, how expatriates were managed by a Brazilian multinational corporation. This is a single case study based on qualitative research. The focus was a Brazilian telecommunications company operating in China. The research investigated the preparedness of expatriates prior to departure and the kinds of difficulties they faced in daily life abroad. The analysis revealed that the lack of preparation of expatriates before departure was an important barrier to overcome in order to achieve better performance. The findings indicated that psychic distance was the key factor responsible for major problems facing expatriate workers. The contribution of the study is that it shows how a Brazilian corporation addressed the challenges of managing its expatriates in China.


2020 ◽  
Vol 12 (17) ◽  
pp. 6864
Author(s):  
Diego Armando Arellano-Vazquez ◽  
Luca Moreschi ◽  
Adriana Del Borghi ◽  
Michela Gallo ◽  
Gustavo Islas Valverde ◽  
...  

This study shows the benefits of using the environmental product declarations (EPDs), based on ISO 14025:2013, for the configuration and conceptualization of new building materials. Using a quantitative evaluation on these phases of design, it allows one to create materials with lower impacts, in comparison with the existing ones. In this paper, it is proposed to evaluate the potentiality of this tool in the development of a panel from pineapple by-products from agroindustry, used as a thermal insulator. The issue of environmental sustainability was pursued, employing the assessment of the environmental impacts according to characterization methods defined by the International EPD® System. By comparing the possible compositions of the materials under development, with certified environmental declarations of commercial materials, it is possible to identify and select optimal compositions decreasing up to 98.28% of impacts in acidification potential or up to 99.38% for photochemical oxidation—with respect to traditional materials—already at the design stage, where the changes on the composition or the facilities decision have fewer complications.


2018 ◽  
Vol 6 (1) ◽  
pp. 1-2
Author(s):  
Ibrahim Sirkeci

Transnational Marketing Journal is dedicated to disseminate scholarship on cross-border phenomena in marketing by acknowledging the importance of local and global or in other words, underlining the transnational practices marked by national and local characteristics in a fluid fashion spreading over more than one national territory. The first article by Paulette Schuster looks into “falafel” and “shwarma” in Mexico and discusses the perception of Israeli food in Mexico. The second article is a case study illustrating a critical account of cultural dimensions formulated by Schwarz using the value surveys data. The third article in the issue is a qualitative study of the negative attitudes of millennials torwards mobile marketing. 


Think India ◽  
2019 ◽  
Vol 22 (3) ◽  
pp. 972-978
Author(s):  
Manisha Jetly ◽  
Dr. Nandita Singh

Education for sustainable development (ESD) enjoys a huge momentum worldwide in which the role of teachers for making sustainable development goals a reality has been recognized significantly. Teachers through their knowledge, attitudes and skills can bring the learning about these concepts to the curriculum and class room interaction and are in a position to influence their students. Therefore it is pertinent, that teachers are sensitised towards these issues, so that they prepare and nurture their students for making appropriate and responsible choices which contribute to a sustainable future. At this juncture it becomes crucial to understand their priorities and awareness level in context of the sustainable development. The present research paper aims to analyse the perception of forty post graduate pre-service teachers of the Chandigarh region, towards ESD through the dimensions of economic sustainability, environmental sustainability, social sustainability and cultural sustainability. For this researchers have adopted qualitative content analysis methodology for an in-depth study of the subjective responses through an open ended question. The findings suggest that most of the respondents associated the perception of ESD strongly with environmental sustainability. It is noted that the pre-service teachers lack a holistic approach towards ESD. On the basis of the findings it is recommended that there is an urgent need of integrating the concept of ESD consciously and conscientiously in India’s teacher education programmes.


2015 ◽  
Vol 7 (11) ◽  
pp. 15262-15283 ◽  
Author(s):  
Lorenzo Bruscoli ◽  
Daniele Fiaschi ◽  
Giampaolo Manfrida ◽  
Duccio Tempesti

Energies ◽  
2021 ◽  
Vol 14 (12) ◽  
pp. 3564
Author(s):  
Arnas Majumder ◽  
Laura Canale ◽  
Costantino Carlo Mastino ◽  
Antonio Pacitto ◽  
Andrea Frattolillo ◽  
...  

The building sector is known to have a significant environmental impact, considering that it is the largest contributor to global greenhouse gas emissions of around 36% and is also responsible for about 40% of global energy consumption. Of this, about 50% takes place during the building operational phase, while around 10–20% is consumed in materials manufacturing, transport and building construction, maintenance, and demolition. Increasing the necessity of reducing the environmental impact of buildings has led to enhancing not only the thermal performances of building materials, but also the environmental sustainability of their production chains and waste prevention. As a consequence, novel thermo-insulating building materials or products have been developed by using both locally produced natural and waste/recycled materials that are able to provide good thermal performances while also having a lower environmental impact. In this context, the aim of this work is to provide a detailed analysis for the thermal characterization of recycled materials for building insulation. To this end, the thermal behavior of different materials representing industrial residual or wastes collected or recycled using Sardinian zero-km locally available raw materials was investigated, namely: (1) plasters with recycled materials; (2) plasters with natural fibers; and (3) building insulation materials with natural fibers. Results indicate that the investigated materials were able to improve not only the energy performances but also the environmental comfort in both new and in existing buildings. In particular, plasters and mortars with recycled materials and with natural fibers showed, respectively, values of thermal conductivity (at 20 °C) lower than 0.475 and 0.272 W/(m⋅K), while that of building materials with natural fibers was always lower than 0.162 W/(m⋅K) with lower values for compounds with recycled materials (0.107 W/(m⋅K)). Further developments are underway to analyze the mechanical properties of these materials.


2020 ◽  
Vol 66 (3) ◽  
pp. 335-361
Author(s):  
Sabina Pultz

Abstract This case study investigates the affective governing of young unemployed people, and it concludes that getting money in the Danish welfare state comes with an “affective price”. In the quest for a job, unemployed people have been increasingly responsibilized in order to live up to the ideal of the active jobseeker. Consequently, when faced with unemployment, they are encouraged to work harder on themselves and their motivation. Based on an interview study with young unemployed people (N=39) and field observations made at employment fund agencies in Denmark (2014–15), I explore how young unemployed people are governed by and through their emotions. By supplementing governmentality studies (Foucault et al. 1988, 2010) with the concept of “affective economy” from Ahmed (2014), I discuss how young unemployed people who receive money from the Danish state are placed in a situation of debt. The paper unfolds how this debt becomes visible as the unemployed people often describe feeling under suspicion for not doing enough, for not being motivated enough. Through an abundance of (pro) activity, they have to prove the suspicion of being lazy wrong, and through managing themselves as active jobseekers, they earn the right to get money from the state. Here motivation, passion and empowerment are key currencies. I discuss the intricate interplay between monetary and affective currencies as well as political implications in the context of the Danish welfare. The article contributes by making visible the importance of taking affective matters into account when investigating the complex relationship between politics and psychology.


2021 ◽  
Vol 13 (14) ◽  
pp. 7990
Author(s):  
Suman Paneru ◽  
Forough Foroutan Jahromi ◽  
Mohsen Hatami ◽  
Wilfred Roudebush ◽  
Idris Jeelani

Traditional energy analysis in Building Information Modeling (BIM) only accounts for the energy requirements of building operations during a portion of the occupancy phase of the building’s life cycle and as such is unable to quantify the true impact of buildings on the environment. Specifically, the typical energy analysis in BIM does not account for the energy associated with resource formation, recycling, and demolition. Therefore, a comprehensive method is required to analyze the true environmental impact of buildings. Emergy analysis can offer a holistic approach to account for the environmental cost of activities involved in building construction and operation in all its life cycle phases from resource formation to demolition. As such, the integration of emergy analysis with BIM can result in the development of a holistic sustainability performance tool. Therefore, this study aimed at developing a comprehensive framework for the integration of emergy analysis with existing Building Information Modeling tools. The proposed framework was validated using a case study involving a test building element of 8’ × 8’ composite wall. The case study demonstrated the successful integration of emergy analysis with Revit®2021 using the inbuilt features of Revit and external tools such as MS Excel. The framework developed in this study will help in accurately determining the environmental cost of the buildings, which will help in selecting environment-friendly building materials and systems. In addition, the integration of emergy into BIM will allow a comparison of various built environment alternatives enabling designers to make sustainable decisions during the design phase.


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