scholarly journals The Influence of Perceived Internal Marketing on Employees’ Organizational Behaviors

2020 ◽  
Vol 11 (3) ◽  
pp. 1
Author(s):  
Haiyan Kong ◽  
Naipeng Bu ◽  
Yue Yuan ◽  
Kangping Wang ◽  
Liyuan Kong ◽  
...  
Keyword(s):  
Organizational Commitment ◽  
Job Performance ◽  
Generation Y ◽  
Structural Equation ◽  
Internal Marketing ◽  
Equation Modeling ◽  
Extensive Literature ◽  
Four Dimensions ◽  
The Relationship ◽  
Practical Implications

This study seeks to examine the influence of perceived internal marketing on organizational commitment and job performance. Based on extensive literature review, theoretical framework was proposed, with internal marketing as determinant, organizational commitment the mediator, and job performance the outcome. Targeting Generation-Y employees, a total of 568 valid questionnaires were collected nationwide through online and offline survey. Structural equation modeling was used to analyze the data with AMOS software. The findings indicate that perceived internal marketing, contributed positively to organizational commitment and job performance. Apart from the direct effect on job performance, organizational commitment also mediated the relationship between perceived internal marketing and job performance. This study also examined the four dimensions of internal marketing and effects. This paper concludes with the discussion of theoretical and practical implications, as well as limitation and suggestions for future study.

Internal marketing, organizational commitment, and job performance in sport and leisure services

2019 ◽  
Vol 10 (2) ◽  
pp. 105-123 ◽  
Author(s):  
Weisheng Chiu ◽  
Doyeon Won ◽  
Jung-sup Bae
Keyword(s):  
Organizational Commitment ◽  
Job Performance ◽  
Customer Service ◽  
Structural Equation ◽  
Positive Influence ◽  
Internal Marketing ◽  
Equation Modeling ◽  
Content Type ◽  
Positive Effects ◽  
Leisure Services

Purpose The purpose of this paper is to propose a conceptual model and to investigate the relationships among internal marketing, organizational commitment and job performance in sport and fitness services. Design/methodology/approach Data were collected using a questionnaire survey from 254 employees at each of 12 municipal sport centers in Taipei City and were analyzed primarily using structural equation modeling techniques. Findings The results indicated that internal marketing has positive effects on organizational commitment and job performance. Moreover, organizational commitment has a positive influence on job performance and plays a partial mediating role in the relationship between internal marketing and job performance. The findings identify the relationships among internal marketing, organizational commitment and job performance. Originality/value This study proposed and tested an empirical model linking internal marketing, organizational commitment and job performance in sport and fitness services. Moreover, this study further probed into the path of influence of internal marketing strategies on job performance of employees by including their organizational commitment in the mediating process. The findings of this study have insightful implications and emphasize the important role of internal marketing in the management of customer service in sports.

scholarly journals Interplay of Organizational Commitment and Job Performance in Academic Sector

sjesr ◽  
2020 ◽  
Vol 3 (1) ◽  
pp. 152-158
Author(s):  
Altaf Hussain ◽  
Mohammad Hanif Khan ◽  
Muhammad Asad Khan
Keyword(s):  
Organizational Commitment ◽  
Job Performance ◽  
Structural Equation ◽  
Academic Staff ◽  
Positive Association ◽  
Equation Modeling ◽  
Significant Positive Association ◽  
Confirmatory Factor ◽  
Relationship Of ◽  
The Relationship

This research study was meant to examine the relationship of organization commitment to job performance of academic staff. 320 academic staff was chosen for data collection using self-administered questionnaires. Confirmatory factor analysis was performed using structural equation modeling (SEM). Assessment of both measurement and structural models of the study were performed. Strong and significant positive association between organizational commitment and job performance was documented among academic staff. The findings of study further corroborated that committed academic staff not only added up to their quality and devotion, but also improved their efficiency and delivery of service. Implications of the study were also discussed.

KONFLIK DAN KINERJA KARYAWAN

2018 ◽  
Vol 3 (3) ◽  
pp. 431-440
Author(s):  
Santi Retno Sari
Keyword(s):  
Leadership Style ◽  
Structural Equation ◽  
Employee Performance ◽  
Equation Modeling ◽  
Managerial Practices ◽  
Research Findings ◽  
Job Levels ◽  
The Impact ◽  
The Relationship ◽  
Practical Implications

The purpose of this paper is to examine the relationships to which leadership style (task and relations oriented leadership) moderate the impact of conflict on employee performance. Data were collected from 92 employees in different job levels. Partial least squares variance-based structural equation modeling (PLS-SEM) was used to test the relationship in the models. The results showed that task and relation conflict was associated with employee performance. The research findings also showed that leadership styles moderated the relationship between conflict and employee performance. This study offers implications for managerial practices. Practical implications and suggestions described in the paper Keywords: leadership style, conflict, performance.

Linking Organizational Justice to Organizational Commitment Among Nigerian Police Officers

2021 ◽  
pp. 009385482110361
Author(s):  
Ivan Y. Sun ◽  
Yuning Wu ◽  
Smart E. Otu ◽  
Gilbert C. Aro ◽  
Ikechukwu Charles Akor ◽  
...  
Keyword(s):  
Job Satisfaction ◽  
Organizational Commitment ◽  
Organizational Justice ◽  
Police Officers ◽  
Structural Equation ◽  
Equation Modeling ◽  
Future Research ◽  
African Countries ◽  
Mediating Mechanisms ◽  
The Relationship

Organizational commitment is an imperative aspect of occupational attitudes as it signals employees’ willingness to stay with their organization and effectively achieve collective goals. Although recent studies have assessed factors influencing police officers’ organizational commitment, very little is known about the antecedents of police commitment in African countries. Based on a survey of Nigerian police officers, the study assesses the linkage between organizational justice and organizational commitment directly and indirectly through organizational trust and job satisfaction. Structural equation modeling (SEM) indicates that the relationship between organizational justice and organizational commitment is principally indirect through the mediating mechanisms of supervisory trustworthiness and job satisfaction. Officers who express greater organizational justice report higher trust in their management and supervisors and, subsequently, stronger job satisfaction, leading to higher organizational commitment. Implications for future research and policy are discussed.

Job insecurity and turnover intention: Organizational commitment as mediator

2017 ◽  
Vol 45 (4) ◽  
pp. 529-536 ◽  
Author(s):  
Sang Hyun Lee ◽  
Dae Yong Jeong
Keyword(s):  
Organizational Commitment ◽  
Social Exchange ◽  
Turnover Intention ◽  
Structural Equation ◽  
Social Exchange Theory ◽  
Job Insecurity ◽  
Mediating Effect ◽  
Equation Modeling ◽  
Future Research ◽  
The Relationship

Drawing from social exchange theory, we investigated the relationship between job insecurity and turnover intention, and the mediating effect of organizational commitment on this relationship. Structural equation modeling was employed to investigate the hypotheses using data from 459 employees in various firms in South Korea. Our findings confirmed that job insecurity was positively related to turnover intention, and that organizational commitment mediated the relationship between job insecurity and turnover intention. Implications of our findings for the job insecurity literature are discussed in the Korean context, and directions for future research are given.

scholarly journals The effect of information technology on coastal development in Asahan Regency, North Sumatra Province, Indonesia

2021 ◽  
Vol 912 (1) ◽  
pp. 012014
Author(s):  
M Syafiq ◽  
Sirojuzilam ◽  
Badaruddin ◽  
A Purwoko
Keyword(s):  
Information Technology ◽  
Structural Equation ◽  
Research Result ◽  
Coastal Development ◽  
New Combination ◽  
Equation Modeling ◽  
Research Findings ◽  
The Relationship ◽  
North Sumatra ◽  
Practical Implications

Abstract This research aims to examine the relationship between information technology and coastal development in Asahan Regency, North Sumatera Province, Indonesia. Through this research, coastal community opinions were collected using structured questionnaires. A structural equation modeling (SEM) approach was employed to test a hypothesized model constructed based on theories and previous studies. In addition, a new combination of existing indicators was used as a novelty of this research. The research result indicates that information technology has not significantly affected coastal development. Theoretical and practical implications of the research findings for policymakers are discussed.

scholarly journals An Analysis of the Relationship between Victimization and Violent Behavior at School

2013 ◽  
Vol 16 ◽  
Author(s):  
Estefanía Estévez ◽  
Teresa I. Jiménez ◽  
David Moreno ◽  
Gonzalo Musitu
Keyword(s):  
School Violence ◽  
Structural Equation ◽  
Violent Behavior ◽  
School Context ◽  
Equation Modeling ◽  
Factors Influencing ◽  
Authority Figures ◽  
Modeling Techniques ◽  
The Relationship ◽  
Practical Implications

AbstractPrevious studies have identified two subgroups of school violence victims: submissive and aggressive. Submissive victims are characterized by their withdrawal in violent situations, while aggressive victims combine hostile behavior with victimization. This study focuses on the second subgroup and aims to analyze possible factors influencing the transition from passive victimization to involvement in aggressive behaviors within the school context. To test these relationships, 1319 adolescents between 12 and 16 years of age were recruited from seven secondary schools in various Spanish provinces. Structural equation modeling techniques were used to analyze the data. Results supported Emler’s theory, which posits that the victim’s helplessness in situations of intimidation, along with disappointment resulting from a lack of expected protection from adult authority figures, may result in adolescents searching and developing an antisocial and non-conformist reputation that helps them defend themselves against future attacks. Practical implications of these results are further discussed.

A study of goal frames shaping pro-environmental behaviour in university students

2017 ◽  
Vol 18 (7) ◽  
pp. 1291-1310 ◽  
Author(s):  
Arpita Chakraborty ◽  
Manvendra Pratap Singh ◽  
Mousumi Roy
Keyword(s):  
Structural Equation ◽  
Equation Modeling ◽  
Environmental Practices ◽  
Environmental Behaviour ◽  
Content Type ◽  
Goal Framing ◽  
Education In India ◽  
The Relationship ◽  
Practical Implications

Purpose The purpose of this paper is to examine the role of university in shaping pro-environmental behaviour in students. Design/methodology/approach The paper used goal-framing theory to investigate the relationship between goals and pro-environmental behaviour by comparing the responses of entry- and exit-level students. Structural equation modeling, one-way analysis of variance and other standard statistical analysis have been used to analyse the data collected through questionnaire survey in a central university offering technical education in India. Findings Pro-environmental intention in students increases with a strong normative goal. The direct and indirect effects indicate hedonic goal and gain goal via normative goal leads to better pro-environmental behaviour. Higher values for normative goal in exit-level students substantiates the role of university. Practical implications The paper provides scope to improvise and incorporate environmental practices into the habits of the students by aligning their goals and university dimensions including curriculum, campus operations, research and outreach activities. Originality/value The results make an important contribution in establishing a sustained green culture by offering a new university paradigm.

Experience economy in ethnic cuisine: a case of Chengdu cuisine

2019 ◽  
Vol 122 (6) ◽  
pp. 1801-1817 ◽  
Author(s):  
Ivan K.W. Lai ◽  
Dong Lu ◽  
Yide Liu
Keyword(s):  
Structural Equation ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Experience Economy ◽  
Content Type ◽  
Four Dimensions ◽  
Tourist Satisfaction ◽  
Esthetic Experience ◽  
Practical Implications

Purpose The concept of experience economy states that customers seek experiences whether from products and services. Tourism is at the forefront of the experience economy because tourists are looking for staged experience encompassing the four realms (entertainment, educational, esthetic and escapism). The purpose of this paper is to empirically explore the effects of the experience economy on tourists’ word-of-mouth (WOM) in Chengdu cuisine through satisfaction and memory. Design/methodology/approach In total, 397 valid data were collected from the tourists who have experienced the ethnic cuisine in Chengdu. A partial least-square structural equation modeling technique was used to examine the research model. Findings The empirical results indicated that esthetic is the antecedent of the other three realms of experience economy; esthetic, educational and entertainment experiences influence satisfaction; four realms of experience economy influence memory; and satisfaction and memory ultimately influence WOM. Practical implications The findings of this study provide practical implications for operators of ethnic restaurants in designing their restaurants and menus, travel agencies in planning the tour itinerary and governments in using ethnic cuisine for destination marketing. Originality/value This study is a pioneer in studying the experience economy in the ethnic cuisine. It has identified the relationships between four dimensions of experience economy of ethnic cuisine, tourist satisfaction, memory and WOM toward ethnic cuisine in a tourist destination. It has also integrated the senses of Chinese cuisine (“sight,” “smell” and “taste”) into the measures of esthetic experience for studying experience economy in ethnic cuisine.

Holistic spiritual capital: definition and its measurement

2019 ◽  
Vol 22 (1) ◽  
pp. 96-110 ◽  
Author(s):  
Marta Mas-Machuca ◽  
Frederic Marimon
Keyword(s):  
Structural Equation ◽  
Ethical Climate ◽  
Equation Modeling ◽  
Content Type ◽  
Spiritual Capital ◽  
Four Dimensions ◽  
Increase Productivity ◽  
Confirmatory Analysis ◽  
Practical Implications ◽  
Metric Scale

Purpose The purpose of this paper is to define a new and broader concept of spirituality called holistic spiritual capital (HSpC), which encompasses and identifies the dimensions proposed by various authors and to propose a metric scale for HSpC and its validation. Design/methodology/approach The analysis is based on a survey of 201 residents of Spain administered in May, 2015. Exploratory factor analysis and a subsequent confirmatory analysis were conducted using structural equation modeling (SEM) techniques with EQS software. Findings Four dimensions reflect the latent construct of HSpC in different ways: health, creativity, morality and religiosity. Practical implications The measurement of HSpC should be considered relevant to organizations, but not merely because it may be a tool to increase productivity. Ethical climate influenced organizational commitment and hence it enhances performance indicators. Originality/value The proposed scale encompasses in a unique instrument some dimensions considered previously in the literature independently.

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