scholarly journals Gender and Age Differences in Choice of Holiday Destination: Case of Langkawi, Malaysia

2021 ◽  
Vol 17 (10) ◽  
pp. 1
Author(s):  
An Nur Nabila Ismail ◽  
Yuhanis Abdul Aziz ◽  
Norazlyn Kamal Basha ◽  
Anuar Shah Bali Mahomed
Keyword(s):  
Destination Choice ◽  
Female Consumers ◽  
International Tourist ◽  
Gender And Age ◽  
Tourism Studies ◽  
Males And Females ◽  
Gender And Age Differences ◽  
Tourist Survey ◽  
Selection Of

While gender and age are considered as important demographic factors in tourism segmentation, lack of attention has been given by tourism researchers. Moreover, gender and age analysis within tourism studies are still limited, particularly in the context of choice of destination. The aim of this paper is to examine the role of gender and age in determining the destination choice. Langkawi has been chosen as a location for the study due to its popularity among the local and international tourist. Survey questionnaire is used as a tool for data collection. A total of 529 Langkawi holidaymakers participated in the study. T-test and ANOVA has been employed to analyse the data. The findings indicate that gender and age both influence Langkawi being chosen as a holiday destination. Male and female consumers place different emphasis on the selection of Langkawi as a destination of choice. These findings suggest that tourism advertisers and destination promoters need to be aware of different needs and wants of both males and females. However, tourists of different ages evaluate Langkawi similarly, which marketers can use a variety of promotion packages for all age group. The study's practical implications and limitations are discussed.

scholarly journals Visual Metaphtonymy in Automobile Femvertising

2020 ◽  
Vol 18 (4) ◽  
pp. 421-439
Author(s):  
Sami Chatti
Keyword(s):  
Survey Data ◽  
Visual Imagery ◽  
Visual Rhetoric ◽  
Representative Sample ◽  
Figurative Language ◽  
Dynamic Interaction ◽  
Female Consumers ◽  
Selection Of ◽  
Metaphor And Metonymy

In a 2017 landmark reform, Saudi authorities decided to lift the ban on women driving in this conservative society. In tribute to women's newly-gained freedom to drive, major automakers turned to Twitter to launch creative femvertising campaigns that vividly articulate the female empowering motto 'driving is feminine'. Building on the eloquence of visual rhetoric, which combines the communicative force of figurative language with the expressive potential of visual imagery, automobile advertisers resorted to visual metaphtonymy to efficiently target prospective female consumers. The selection of this visual compound, which emerges from the intricate interplay between metaphor and metonymy, allows for a dynamic interaction between the highlighting function of metonymy and the mapping role of metaphoric thought to establish informed parallels between femininity and automobility. Analysis of survey data on the likeability, complexity and effectiveness of a representative sample of four digital automobile advertisements asserts the role and value of visual metaphtontonymy in automobile femvertising.

scholarly journals Influence of environmental colors and long-term sex isolation on zebrafish shoaling behavior

2019 ◽  
Vol 71 (2) ◽  
pp. 329-337
Author(s):  
Christian Lenzi ◽  
Chiara Grasso ◽  
Mircea Nicoara ◽  
Alexandra Savuca ◽  
Alin Ciobica ◽  
...  
Keyword(s):  
Social Interactions ◽  
Potential Influence ◽  
Male Fish ◽  
Male And Female ◽  
Shoaling Behavior ◽  
Males And Females ◽  
Complex Social Behavior ◽  
Selection Of

Zebrafish has a complex social behavior and little is known about the role of sexual preference and their environmental social interactions. In this study we investigated the potential influence of environmental colors and shoaling preferences of zebrafish male and female populations, with a focus on visual communication. Males and females were kept for 7 days in gender-isolated tanks, with a specific habitat color for each group: green for males and red for females. After the pre-test period, all the animals were kept separated and 8 noninvasive behavioral tests were conducted in a T-maze, with the application of different visual stimuli. We did not observe any clear influence of environmental coloring on social zebrafish choices. Significant sex-related differences were found in shoaling partner preference (i.e. same sex vs. other sex, one fish vs. three fish) as follows: females showed a tendency to avoid other females and spent more time with males. Male fish did not display a preference between one or three fish stimuli and they shoaled more with another male and less with a potential sexual partner. There was an obvious difference between males and females in responses and selection of shoaling partners.

Youth Out-Migration in Nigeria: The Dual Role of Social Media as a Cause and Solution

2021 ◽  
Vol 18 (2) ◽  
Author(s):  
Samuel Okunade ◽  
Oluwabunmi Dorcas Bakare
Keyword(s):  
Social Media ◽  
Secondary Data ◽  
Human Interaction ◽  
Way Of Life ◽  
Gender And Age ◽  
Social Media Platforms ◽  
Males And Females ◽  
The Government ◽  
Do So

The phenomenon of migration has been recorded to be a part of human history. Over the years, scholars have averred that people migrate for different reasons. While some do so for economic reasons and in search of greener pastures, others do so to escape either the wrath of the society in which they live or the government owing to their actions and way of life. This phenomenon is not restricted according to gender and age, as both males and females, old and young, are involved. Of late, it has been discovered that there is a huge desire among youths, including those who have jobs, to exit the country, thereby leading to a massive emigration of youths out of Nigeria. Although it is an undeniable fact that the economy of the country is in shambles, which leads to a desire to search for greener pastures elsewhere, the trend in the youths’ desire and rush to leave Nigeria transcends this sole reason. Given the revelations by migrant returnees, it has been discovered that social media platforms play a pivotal role in both stirring and dampening this desire. Utilising a secondary data analysis in addition to a systematic literature review, this study explored the contribution of social media, especially Facebook, to the desperation shown by Nigerian youth for out-migration and how various social media platforms can be used for economic benefit in order to dissuade the youth from doing so. The study recommends that Nigerian youths should realise that the essence of social media meant to foster human interaction and healthy communication is gradually turning into an abode of misinformation that has embedded youths’ lives within the discourse of youth out-migration in Nigeria, as anecdotal evidence as well as empirical evidence has shown. The study informs policy, society, practice and theory within the discourse of youth out-migration and social media studies.

scholarly journals Incidence of Thyroid Cancer in Italian Contaminated Sites

2020 ◽  
Vol 18 (1) ◽  
pp. 191
Author(s):  
Marta Benedetti ◽  
Amerigo Zona ◽  
Paolo Contiero ◽  
Eleonora D’Armiento ◽  
Ivano Iavarone ◽  
...  
Keyword(s):  
Adverse Effect ◽  
Thyroid Cancer ◽  
Ecological Study ◽  
Contaminated Sites ◽  
Age Group ◽  
Significant Excess ◽  
National Priority ◽  
Gender And Age ◽  
Males And Females

Some human literature suggests a possible role of endocrine disruptors (EDs) exposure in thyroid cancer (TC) development. We investigated TC incidence in selected Italian National Priority Contaminated Sites (NPCS) with documented presence of EDs considered thyroid carcinogens. Adjusted Standardized Incidence Ratios (SIRs), with their 90% confidence intervals, were computed by gender, and age-specific groups (aged 15–39 years, and 40 years or over) for each NPCS in the period 2006 to 2013. In the age group of 15–39 years, a significant excess of TC risk was found in two NPCSs in males; non-significant excess risks were observed in four NPCSs in males, and in five in females. In the age group of 40 years and over, significant excess risks were found in six NPCSs in males and in seven NPCSs in females; non-significant excess risks were identified in two NPCSs in males and females. The findings of several excesses in incidence, mainly observed in adults aged 40 years or over, are suggestive of a possible adverse effect associated with residence in NPCSs, even if a role of other factors cannot be excluded, due to the adoption of an ecological study design. Future analytical studies are needed to clarify if EDs are a TC risk factor for individuals living in NPCSs.

scholarly journals Gender and Age Differences in the Sharing Behavior of Online Video Advertisements: The Case of Selangor, Malaysia

2021 ◽  
Vol 17 (12) ◽  
pp. 49
Author(s):  
Nik Mohamad Shamim Nik Mohd Zainordin ◽  
Norazlyn Kamal Basha ◽  
Ho Jo Ann ◽  
Ng Siew Imm
Keyword(s):  
Age Differences ◽  
Future Research ◽  
Online Video ◽  
Research Directions ◽  
Gender And Age ◽  
Future Research Directions ◽  
Gender And Age Differences ◽  
The Impact ◽  
Sharing Behavior

Gender and age are considered important demographic factors that influence consumers’ behavioral intention, especially pertaining to video advertisements. However, limited research has examined the impact of gender and age on consumers’ sharing behavior of online video advertisements (OVAs) in Selangor, Malaysia. The aim of this paper is therefore to examine the role of gender and age in the intention to share OVAs in Selangor. Survey data was collected from 180 Millennial respondents in Selangor and analyzed using t-test and ANOVA to detect gender and age differences in the intention to share OVAs. The results indicated that gender and age have significantly distinct impacts on the intention to share OVAs among Millennials in Selangor. Male Millennials were found have a stronger intention to share OVAs compared to females, whereas Millennials in the 19 to 24 age bracket showed a stronger intention to share OVAs than those in the 25 to 30 and 31 to 38 age brackets. The study's practical implications, limitations, and future research directions are discussed.

Exploring the Effect of Gender and Age on Stress and Emotional Distress in Adults With Autism Spectrum Disorder

2014 ◽  
Vol 33 (1) ◽  
pp. 55-64 ◽  
Author(s):  
J. A. McGillivray ◽  
H. T. Evert
Keyword(s):  
Autism Spectrum Disorder ◽  
Autism Spectrum ◽  
Spectrum Disorder ◽  
Personal Contact ◽  
Adults With Autism ◽  
Adult Females ◽  
Depression Subscale ◽  
Gender And Age ◽  
Males And Females ◽  
Gender And Age Differences

One hundred nine people with autism spectrum disorder (ASD) completed the Depression Anxiety Stress Scales (DASS), and Stress Survey Schedule (SSS). Compared with Australian norms for DASS depression, anxiety, and stress, both males and females with ASD showed elevated scores. Females aged 25 to 44 years scored significantly higher on the DASS depression subscale than same aged males and younger males and females. Significant gender and age differences were evident on SSS subscales. In comparison with males, females were more stressed on Pleasant Events, Sensory/Personal Contact, and Social and Environmental subscales, and adult females in particular were more stressed on items around Change and Social Threats and Anticipation/Uncertainty. Young people were less stressed on seven of the eight SSS subscales than older people. It appears that emotional vulnerability in people with ASD varies according to gender and age, with adult females at particular risk.

scholarly journals Visual metaphtonymy in automobile femvertising

2021 ◽  
Vol 0 (0) ◽  
Author(s):  
Sami Chatti
Keyword(s):  
Survey Data ◽  
Visual Imagery ◽  
Visual Rhetoric ◽  
Representative Sample ◽  
Figurative Language ◽  
Dynamic Interaction ◽  
Female Consumers ◽  
Selection Of ◽  
Metaphor And Metonymy

Abstract In a 2017 landmark reform, Saudi authorities decided to lift the ban on women driving in this conservative society. In tribute to women’s newly-gained freedom to drive, major automakers turned to Twitter to launch creative femvertising campaigns that vividly articulate the female empowering motto ‘driving is feminine’. Building on the eloquence of visual rhetoric, which combines the communicative force of figurative language with the expressive potential of visual imagery, automobile advertisers resorted to visual metaphtonymy to efficiently target prospective female consumers. The selection of this visual compound, which emerges from the intricate interplay between metaphor and metonymy, allows for a dynamic interaction between the highlighting function of metonymy and the mapping role of metaphoric thought to establish informed parallels between femininity and automobility. Analysis of survey data on the likeability, complexity and effectiveness of a representative sample of four digital automobile advertisements asserts the role and value of visual metaphtontonymy in automobile femvertising.

scholarly journals Gender, Age, and Survival of Italian Jews in the Holocaust

2020 ◽  
Vol 14 (3) ◽  
pp. 110-128
Author(s):  
Susan Welch
Keyword(s):  
Survival Rates ◽  
Precise Understanding ◽  
Important Interaction ◽  
Gender And Age ◽  
The Holocaust ◽  
Data Source ◽  
Gender And Age Differences ◽  
The Impact ◽  
Italian Jews

Political scientists have examined the role of gender in genocide but have largely ignored the Holocaust in these analyses. Yet, the Holocaust is the largest genocide in human history and there is much we do not know about how gender affected individual experiences. Nor do we have a very precise understanding of the impact of age in survival, beyond the common wisdom that old and young people usually did not survive. Here we examine in more detail the impact of gender and age and their intersection among the nearly 7,000 Italian Jews deported to the east, mostly to Poland and mostly to their deaths. Unlike most previous work on gender that uses personal recollections as the data source, here we use individual data collected and published by Liliana Picciotto in Il Libro della Memoria. Examining survival rates and places of death, we find distinct gender and age differences and an important interaction between the two characteristics.

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