Internationalisation models and trajectories of gold jewellery in Johannesburg: a conjectural discursive approach

The gold jewellery industry is a lucrative sector. It operates within global consumer international networks. The underpinning models of internationalisation of gold jewellery from a theoretical standpoint, are key in comprehending export competitiveness potential. This means that for any company and country to achieve success, they ought to have competitive dominance in the export market, driven by a particular model. This study established that the main trends that characterise gold jewellery exports are underpinned by an aggressive internalisation thrust, which should be supported by market consolidation; market growth; a new channel landscape to push through the products; market consumption trends, absorption capacity, and global fast-fashion demand of gold jewellery. It emerged in this study, that the gold jewellery sector in Johannesburg has many dynamics that affect the ability of gold jewellery exporters to be competitive on the international market. There is a need to implement internationalisation strategies that include the creation of market linkages, standardisation and adaptation of products and services to the changing global market environment. The objective of this study was to investigate the efficacy of the internationalisation models, adopted by jewellery exporters in Johannesburg. The study used both theoretical and empirical data, obtained from the sector. The key finding from the study is that gold jewellery remains one of the most important export commodities in growing economies, such as South Africa. Exports bring the much-needed foreign currency, yet the sector in Johannesburg has very few corporates and individually owned businesses that are connected to the international markets to optimally exploit the opportunities in this sector. Using the mixed review methodology and empirical field data, the study offers propositions to enhance export competitiveness for companies, operating in developing countries.

Gold governance and goldsmithery: Economic sociology of an informal manufacturing sector in India

In India, gold’s uniqueness lies in its dual demand for ‘sacred’ ritual purposes as well as ‘profane’ economic security. As a scarce commodity, gold is continuously monitored and regulated by the state. This study investigates how communities associated with the craft and trade of gold jewellery cope with state regulations, an aspect that has largely gone undocumented in sociological literature. The article traces the transformation of the goldsmithing sector in post-independence India. The repeal of the Gold Control Act 1968 in 1990 and high demand during the post-liberalisation period gave a tremendous fillip to the gold jewellery sector. The study captures the occupational recasting as a new community of goldsmiths emerged during this period replacing the traditional goldsmithing castes. It contributes to the under-studied field of goldsmithing in India providing an ethnographic account of a triadic relationship between an informal manufacturing sector, state regulation and a self-organised workforce based on regional ties and village networks.

A study on work life of goldsmith after the influence of modern technology in jewel making with the special reference to coimbatore city

Coimbatore is one of the major gold jewellery manufacturing hubs in India, renowned for making cast jewellery and machine made jewellery. The city is home to about 3000 jewellery manufacturing companies and to over 40,000 goldsmiths. With the highly skilled traditional gold-smiths being available at hand, a strong jewellery manufacturing base evolved to cater to the large purchasing power and habit of buying jewellery in this region. Jewellry manufacture was also fuelled by the newly enriched Keralites through gulf employment in the last 30 years.

Palaepaphos-Skales Tomb 277. More prestigious burials. With an appendix by Maria A. Socratous

Tomb 277 in the Skales cemetery at Palaepaphos, excavated by the Cyprus Department of Antiquities, is among the richest ever found in the south-west of the island. It dates to the Cypro-Geometric III period (c. 900–750 BC) and was used for multiple burials of important members of the Palaepaphian society, namely warriors and important women (priestesses of the Great Goddess?) judging from the abundant offerings of arms and armour as well as gold jewellery respectively (including gold plaques embossed with the head of the Egyptian goddess Hathor). Notable among the offerings are two bronze basins, six small hemispherical bronze bowls, two bronze mace-heads (symbols of authority), a bronze shield of a rare type, and two richly decorated belts of oriental type. We also mention two iron swords and a bronze spearhead. Among the pottery we note the high percentage of Phoenician imports. Both inhumations and a cremation burial were observed in the tomb.