Impact of Private TV Channels and its Commodification of Religious Programs

Purpose: This paper examined some societies; religion itself is a complex subject, and then creating its content in the media is no less of a challenge. Especially in a society like Pakistan, where people are more sensitive in the name of religion and what is being said on TV soon spreads like wildfire on social media. The study looked at the extent to which Pakistani TV channels believe in commercialism and how far they can go for this purpose. To what extent has the aspect of commodification been embedded in Pakistani TV channels? One of the purposes of this research is to obtain and rate advertisements for the content produced and presented for TV. The questions are severe, and two different approaches have been adopted in the research method to find the answers. Design/Methodology/Approach: This study deals with the religious media contents and its public. This method is most commonly used in clinical research, schools, social organizations, or the research in which the domain is fixed. The systematic random sampling technique is applied in the selection of contents. This study reveals the religious commercialization and commodification done by Pakistani television channels. Due to the specification of the nature of TV contents, relevance is the most obvious factor. Findings: The finding shows that the majority opinion, the religious qualifications of the anchors of religious programs or their grasp on religious subjects are not much appreciated? In addition, the analysis of the material revealed that commercial advertisements run during religious shows on Pakistani TV channels. Still, at the same time, segments are also produced on a commercial basis.. Implications/Originality/Value: Religious content can be studied from further angles with regard to innovation and change for commercial purposes. These include the use of music, the movements of anchors in religious shows, the dissent of religious scholars, the use of glamor in religious programs, and the sale of life in the name of religion.

TRACES OF BLACK FREEDOM IN THE MACHINE: ETHNOGRAPHIC APPROACHES TO THE STUDY OF DIGITAL BLACK RELIGION

There was a time when one wanted to learn about Black religion you went to church, the Black Church to be more specific. The “all-in-one agency” which W.E. B. DuBois described the Black Church as certainly operated as a centralized and essential aspect of Black life. Its networks have come to signify Black believers’ emancipatory visions since its beginning during slavery in America. Today Black users’ contemporary engagement with digital technology has both broadened and complicated the scholarly understanding of the Black Church and Black religion to include more than its Christian manifestation. A number of works provide important theoretical and methodological approaches to the study of black digital use, digital structures of inequality, and counter-discourse production. On the topic of digital religion, works have emphasized the importance of digital technology in mediating religious experience. Yet, despite findings that people of African descent are often early adopters of technology, at the intersections of blackness, religion, and digital technology scholarly work remains sparse. This paper provides both a survey and framework for the study of digital Black religion. The work of Black religious media scholars is paired with that of Heidi Campbell and others writing on digital religion to offer a needed approach to the articulation and study of digital Black religion as a tradition rooted in notions of freedom.

Islamophobia and the media are the determinants of the Arab media's coverage of the phenomenon in the social media era

This study seeks to identify the methods and methods of covering Islamophobia by Arab news channels، and that was set in the Qatari Al-Jazeera channel and alaraby television channel That broadcasts from England. This choice comes because they are affiliated to a television news complex that has huge (financial and human) capabilities that make them broadcast on a large scale. Therefore, we aim in this study to discover the most prominent determinants and foundations of coverage of the phenomenon of Islamophobia in an era in which social networking sites exploded and became a major driver in many issues, and the religious media was absent from the agenda of the traditional media.

Twitter in Marketing Practice of the Religious Media. An Empirical Study on Catholic Weeklies in Poland

This article presents the partial conclusion of the research project devoted to marketing activity of Polish Catholic opinion-forming weeklies on the social media platforms. The main aim of this article is to present the results of the study on the use of Twitter as a marketing tool by Polish nationwide Catholic opinion-forming weeklies. The basic research questions concerned the extent of utilizing the platform by the magazines’ editors to create and distribute the content of their media product, maintain and develop brand communication and self-promotion. The case studies and the content analysis of the accounts of the three magazines—Gość Niedzielny, Tygodnik Katolicki Niedziela and Przewodnik Katolicki—show that there are three different ways in how the editors of the magazines understand the role of the Twitter account of the title they represent—as an ‘active communicator’, ‘active communicator and community supporter’ or ‘community supporter’. The conclusions show that the studied media fairly efficiently use the visual and distributional potential of the platform as well as some of its features, at the same time missing the chance to build a brand-loyal community. They also limit the role of Twitter to that of a supplement for the main communication channel, which is the printed weekly and its website.

A Body That Matters: Liturgy, Mediation, Performativity

Taking the liturgy of The Episcopal Church as an extended case study, this article develops a poststructuralist eucharistic theology that bears upon the theorization of religious identity, Christian liturgy, and material religion. My point of departure is the question of whether a dinner-church Communion—that is, one in which an Episcopal priest consecrates items other than bread and wine—would qualify as an Anglican eucharistic celebration if that service was conducted using the 1979 Episcopal Book of Common Prayer. To this query I respond in the affirmative. In conversation with Birgit Meyer on religious media and Judith Butler on language and matter, I argue that it is in being interpreted as the body and blood of Christ that the eucharistic elements come to be materialized as such, with the Book of Common Prayer governing that interpretation for Anglicans and giving it force.

Linguistic means of expression in a religious media text

Religious discourse in recent decades belongs to the productive approaches of linguistic researches. Linguists study the genre varieties of a religious discourse, the pragmatics of language units in a religious text, there is an intensification of the description of religious discourse on the material of media texts. The research material in this article was the texts of printed and electronic Ukrainian Christian religious media. Evaluation is qualified as an intentional text-forming category of a journalistic text, a discursive dominant, a component of the linguistics of persuasion. The choice of the object of evaluation is important for the study of a religious text. In the texts of the religious media, the evaluation primarily includes sincerity and depth of faith, the conformity of worldviews to religious beliefs, actions of a person, an individual, including contemporaries of readers, or saints who have made a name for themselves in the name of the Christian faith as well as events related to political life. The linguistic presentation of the evaluation in the studied texts takes place by using the means of different levels of the language. First of all, the authors of publications in the religious media express evaluation by lexical means, adjectives show significant productivity in the implementation of evaluation value. The studied texts testify to the use of the phraseological resource of the language to express evaluation. We observe that a common means of expressing evaluation of human actions and deeds are constructions by which the authors of publications encourage certain actions, approve of an act that is evidence of a positive evaluation, or condemn certain actions, express prohibition, caution, which is a means of expressing negative evaluation. Evaluation in the texts of religious media is a linguistic means of expressing a pragmatic orientation towards the formation of Christian moral qualities.

Media Events, Jewish Religious Holydays, and the Israeli Press

Religious holydays are a key element in the Jewish religious experience. While the synagogue fulfils an important role for the Jewish religious communities the majority of the Israeli population comprise either traditional (35%) or secular (30%) Jews who draw their religious identity from the wider environment like media. The media fulfil a role in the contemporary world of generating religious identity when formal frameworks like synagogue attendance are declining. One under researched question of importance is the role of the media in religious holydays. It is argued that religious holyday editorial matter contributes to religious identity in the contemporary era. This chapter focuses upon editorial content and religious holydays. The research discovered differences in editorial patterns between the different religious holydays, and between the secular and religious media. There was no major difference in the share of religious holyday advertising between the religious press and the secular press. The wide gap between the Jewish festival annual lifecycle as reflected in editorial patterns contrasts with the traditional status which the respective holyday holds in Jewish religious culture.