Determinants of Visitors’ Loyalty to Religious Sacred Event Places: A Multigroup Measurement Invariance Model

Places hosting religious sacred events provide opportunities for visitors to find spiritual growth and also afford glimpses into the local culture, community, and hosting religious group. This study looks at tourists’ intended behavioral loyalty to a religious sacred event place as determined through motivations, shared beliefs, and emotional solidarity with other visitors, and memorable religious experiences. Data were collected from 985 visitors (556 domestic and 429 international) during the 2019 Kumbh Mela, held in Prayagraj, India. Contrary to previous studies, results indicated that emotional solidarity did not significantly influence attendees’ intended behavioral loyalty (among domestic visitors). Furthermore, in employing an invariance structural test for paths mentioned in the model, results revealed that the effects of shared beliefs, motivations, emotional solidarity, and memorable religious experiences differed among domestic and international visitors. Study implications and limitations are provided at the close of the paper, giving way to future research opportunities.

ANALYSIS OF CENTRAL SELF-FUNCTIONS AS PREDICTORS OF ADAPTATION IN NAVAL SPECIALISTS FROM DIFFERENT AGE GROUPS

Introduction. The study of the central self-functions, manifested by an integral system of forms of mental activity, is highly relevant in terms of optimizing the adaptation of naval specialists.Purpose: to assess the central self-functions as predictors of adaptation in naval specialists from different age groups. Materials and methods. 159 naval specialists were examined, divided into 3 age groups — group 1 (n=33) — persons aged 25 to 30 years, group 2 (n=68) — persons aged 31 to 40 years, and the third group (n=58) — persons aged 41 to 45 years, whose central self-functions were studied using Ammon’s self-structural test. Results and discussion. It has been established that the constructive central I-functions of naval specialists contribute to the optimization of the adaptation of naval specialists, while the destructive central I-functions prevent this. The deficient central self-functions of naval specialists occupy an intermediate position between constructive and destructive indicators.Conclusion. To optimize the adaptation of naval specialists, it is advisable to carry out corrective measures aimed at shifting the central self-functions towards design indicators.

Readiness Factor Identification on Kabupaten Karawang SMEs towards Industry 4.0 Era

This study aims to explore the readiness of SMEs Karawang in terms of Technology, Organization, Environment (TOE) Framework and technological readiness (TRI) for benefits of industry 4.0 (BOI) in the dimension of industry 4.0 (DOI), viewed from different business scale groups; micro-businesses (group 1) and small-medium businesses (group 2), with a random sampling of 300 SMEs samples using the multigroup-SEM method. The results showed that the feasibility of the research model was quite good from the results of the structural test of the multigroup-SEM. In the micro business (group 1), managerial (TOE) and technology (TRI) MSME readiness factors influence the use of technology pillars in the industry dimension (DOI). In contrast, in small and medium business groups (group 2), the managerial (TOE) and technology (TRI) readiness of MSMEs influence the use of (DOI) and the benefits of the industrial era 4.0 (BOI).

THE EFFECT OF CORPORATE IMAGE AND SERVICE QUALITY TO INTENTION TO MOVE THROUGH SATISFACTION IN MEMBER RAI FITNESS IN SAMARINDA CITY

This study aims to analyze the influence of Company Image and Service Quality on Intentions to Move Through Satisfaction to Rai Fitness Members in Samarinda City. This research uses quantitative by using path analysis obtained with SPSS statistical software version 22.0 and Structural Equation Modeling (SEM) PLS (partial at least aquares). Samples taken in this study were 90 respondents distributed in Samarinda City, they are users Rai Fitness services in Samarinda city, the measurement uses a Likert scale with a score of 1-5. In this study also tested the validity and reliability test, then the estimation test and the model fit structural test were conducted. Based on the structural model we found, Company Image, Service Quality has a significant effect on Customer Satisfaction and a significant negative effect on Intentions to Move.